{"id":824408,"date":"2025-03-11T12:25:24","date_gmt":"2025-03-11T16:25:24","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/outfront-media-and-national-down-syndrome-society-partner-on-powerful-billboard-campaign\/"},"modified":"2025-03-11T12:25:24","modified_gmt":"2025-03-11T16:25:24","slug":"outfront-media-and-national-down-syndrome-society-partner-on-powerful-billboard-campaign","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/outfront-media-and-national-down-syndrome-society-partner-on-powerful-billboard-campaign\/","title":{"rendered":"OUTFRONT Media and National Down Syndrome Society Partner on Powerful Billboard Campaign"},"content":{"rendered":"<div class=\"xn-newslines\">\n<p class=\"xn-distributor\">PR Newswire<\/p>\n<\/p><\/div>\n<div class=\"xn-content\">\n<p class=\"prntac\">\n        <b><br \/>\n          <i>Five Individuals Spotlighted Across the Country During National Down Syndrome Awareness Week<\/i><br \/>\n        <\/b>\n      <\/p>\n<p>\n        <span class=\"legendSpanClass\"><br \/>\n          <span class=\"xn-location\">NEW YORK<\/span><br \/>\n        <\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">March 11, 2025<\/span><\/span> \/PRNewswire\/ &#8212; OUTFRONT Media (NYSE: OUT), one of the largest out of home (OOH) media companies in the U.S., has partnered with the National Down Syndrome Society (NDSS) to unveil a new digital billboard campaign in honor of National Down Syndrome Awareness Week.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder1\">\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/2639167\/OUTFRONT_NDSS_4X5_04_r1.html\" target=\"_blank\" rel=\"nofollow\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/2639167\/OUTFRONT_NDSS_4X5_04_r1.jpg\" title=\"Angad Sahgal \u2013 Atlanta, Georgia \u2013 Entrepreneur and Founder, Chai Ho Tea &amp; LetMeDoIt\" alt=\"Angad Sahgal \u2013 Atlanta, Georgia \u2013 Entrepreneur and Founder, Chai Ho Tea &amp; LetMeDoIt\" \/><br \/>\n          <\/a>\n        <\/p>\n<\/p><\/div>\n<p>From <span class=\"xn-chron\">Saturday, March 15<\/span> to World Down Syndrome Day on Friday, March, 21, the billboards will spotlight five individuals in their hometowns to raise awareness of Down syndrome. The campaign&#8217;s message \u2013 &#8220;I Got That Extra&#8221; \u2013 highlights the extra traits that come with the copy of chromosome 21 in people with Down syndrome and celebrates the profound impacts these individuals make in our local communities. The creative is produced by OUTFRONT STUDIOS, OUTFRONT&#8217;s in-house creative agency.<\/p>\n<p>&#8220;Down syndrome awareness is pivotal for NDSS but this work with OUTFRONT helps us push boundaries,&#8221; said NDSS President &amp; CEO, <span class=\"xn-person\">Kandi Pickard<\/span>. &#8220;Together we are working towards something greater than awareness and shifting perceptions of Down syndrome. We&#8217;re telling stories and changing mindsets one billboard at a time.&#8221;<\/p>\n<p>The campaign features the following individuals:<\/p>\n<ul type=\"disc\">\n<li>\n          <b><br \/>\n            <span class=\"xn-person\">Angad Sahgal<\/span><br \/>\n          <\/b>\u00a0\u2013 <span class=\"xn-location\">Atlanta, Georgia<\/span> \u2013 Entrepreneur and Founder, <u><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4380824-1&amp;h=2245277790&amp;u=https%3A%2F%2Fchaihotea.com%2F&amp;a=Chai+Ho+Tea\" target=\"_blank\" rel=\"nofollow\"><span class=\"xn-person\">Chai Ho Tea<\/span><\/a><\/u> &amp; <u><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4380824-1&amp;h=827039285&amp;u=https%3A%2F%2Fwww.letmedoit.app%2F&amp;a=LetMeDoIt\" target=\"_blank\" rel=\"nofollow\">LetMeDoIt<\/a><\/u><\/li>\n<li>\n          <b><br \/>\n            <span class=\"xn-person\">Max Crawford<\/span><br \/>\n          <\/b>\u00a0\u2013 St. Peter&#8217;s, <span class=\"xn-location\">Missouri<\/span> \u2013 Founder, <u><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4380824-1&amp;h=3948132324&amp;u=https%3A%2F%2Fthemaxmix.com%2F&amp;a=Max+Mix+Gourmet+Spice+Blends\" target=\"_blank\" rel=\"nofollow\">Max Mix Gourmet Spice Blends<\/a><\/u><\/li>\n<li>\n          <b><br \/>\n            <span class=\"xn-person\">Julia Tyler<\/span><br \/>\n          <\/b>\u00a0\u2013 <span class=\"xn-location\">Philadelphia, Pennsylvania<\/span> \u2013 Lead Pattern Designer, <u><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4380824-1&amp;h=185611263&amp;u=https%3A%2F%2Fwww.dancehappydesigns.com%2F&amp;a=Dance+Happy+Designs\" target=\"_blank\" rel=\"nofollow\">Dance Happy Designs<\/a><\/u><\/li>\n<li>\n          <b>Craig\u00a0Blackburn<\/b>\u00a0\u2013 <span class=\"xn-location\">Metairie, Louisiana<\/span> \u2013 NFL Team Equipment Manager<\/li>\n<li>\n          <b><br \/>\n            <span class=\"xn-person\">Sean Davis<\/span><br \/>\n          <\/b>\u00a0\u2013 <span class=\"xn-location\">Houston, Texas<\/span> \u2013 Classroom Aid &amp; Ice Cream Shop Employee<\/li>\n<\/ul>\n<p>&#8220;I&#8217;m proud to be part of this campaign because it tells the world that people with Down syndrome can do anything,&#8221; said <span class=\"xn-person\">Angad Sahgal<\/span> of <span class=\"xn-location\">Atlanta<\/span>. &#8220;We have big dreams, and we deserve to be included and heard!&#8221;<\/p>\n<p>&#8220;It is important to celebrate World Down Syndrome Day to help others see past a diagnosis. I am so much more than Down syndrome,&#8221; said <span class=\"xn-person\">Sean Davis<\/span> of <span class=\"xn-location\">Houston<\/span>.<\/p>\n<p>&#8220;Raising awareness of important causes and people through OOH creative is very important to us at OUTFRONT,&#8221; said <span class=\"xn-person\">Liz Rave<\/span>, Vice President Marketing at OUTFRONT. &#8220;I am very proud of the partnership between NDSS and OUTFRONT STUDIOS in creating a campaign that showcases Down syndrome in a completely different light, by sharing the story of five incredible individuals. I am confident this work will shift community perceptions during this important week.&#8221;<\/p>\n<p>The National Down Syndrome Society (NDSS) Employment Program seeks to increase access to the workforce for all people with Down syndrome and provide valuable resources, support, and training to the community. Additionally, NDSS offers technical training for organizations seeking more involvement with disability employment. NDSS celebrates success stories from the perspective of employees, entrepreneurs and self-advocate business owners with Down syndrome, just like Angad, Max, Julia, Craig and Sean. You can submit <u><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4380824-1&amp;h=1888888286&amp;u=https%3A%2F%2Fndss.org%2Fsuccess-stories&amp;a=your+story\" target=\"_blank\" rel=\"nofollow\">your story<\/a><\/u> or <u><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4380824-1&amp;h=3293608061&amp;u=https%3A%2F%2Fndss.org%2Fself-advocate-small-businesses&amp;a=your+business\" target=\"_blank\" rel=\"nofollow\">your business<\/a><\/u> through the NDSS website.<\/p>\n<p>\n        <b>About OUTFRONT Media Inc.<br \/><\/b>OUTFRONT<span> leverages the power of technology, location and creativity to connect brands with consumers outside of their homes through one of the largest and most diverse sets of billboard, transit, and mobile assets in <span class=\"xn-location\">the United States<\/span>. Through its technology platform, <\/span>OUTFRONT<span> will fundamentally change the ways advertisers engage audiences on-the-go.<\/span><\/p>\n<p>\n        <b>About National Down Syndrome Society<br \/><\/b>Founded in 1979, the National Down Syndrome Society (NDSS) empowers individuals with Down syndrome and their families by driving policy change, providing resources, engaging with local communities, and shifting public perceptions. NDSS engages grassroots advocates at the federal, state, and local levels and creates resources to support individuals with Down syndrome, their families, and caregivers across the lifespan on topics including education, employment, health and wellness, and aging. NDSS founded the National Buddy Walk\u00ae Program in 1995 and hosts community engagement events throughout the country including the New York City Buddy Walk\u00ae and Times Square Video, the NDSS Adult Summit, and the Down Syndrome Advocacy Conference. Visit <a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4380824-1&amp;h=606901251&amp;u=https%3A%2F%2Fwww.ndss.org%2F&amp;a=www.ndss.org\" target=\"_blank\" rel=\"nofollow\">www.ndss.org<\/a>\u00a0to learn more.<\/p>\n<p>\n        <b>OUTFRONT Media Contacts:<\/b>\n      <\/p>\n<p>Matt Biscuiti\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <br \/>The Lippin Group<br \/>212-986-7080\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<br \/><a href=\"mailto:outfront@lippingroup.com\" target=\"_blank\" rel=\"nofollow\">outfront@lippingroup.com<\/a> \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<\/p>\n<p>\n        <span class=\"xn-person\">Courtney Richards<\/span><br \/>\n        <br \/>OUTFRONT Media<br \/>646-876-9404<br \/><a href=\"mailto:courtney.richards@OUTFRONT.com\" target=\"_blank\" rel=\"nofollow\">courtney.richards@OUTFRONT.com<\/a>\u00a0<\/p>\n<p>\n        <span class=\"xn-person\">Stephan Bisson<\/span><br \/>\n        <br \/>OUTFRONT Media<br \/>212-297-6573<br \/><a href=\"mailto:stephan.bisson@outfront.com\" target=\"_blank\" rel=\"nofollow\">stephan.bisson@outfront.com<\/a> \u00a0<\/p>\n<p>\u00a0<\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder2\">\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/2639169\/OUTFRONT_NDSS_4X5_05_r1.html\" target=\"_blank\" rel=\"nofollow\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/2639169\/OUTFRONT_NDSS_4X5_05_r1.jpg\" title=\"Max Crawford \u2013 St. Peter\u2019s, Missouri \u2013 Founder, Max Mix Gourmet Spice Blends\" alt=\"Max Crawford \u2013 St. Peter\u2019s, Missouri \u2013 Founder, Max Mix Gourmet Spice Blends\" \/><br \/>\n          <\/a>\n        <\/p>\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/2639170\/OUTFRONT_NDSS_4X5_03_r1.html\" target=\"_blank\" rel=\"nofollow\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/2639170\/OUTFRONT_NDSS_4X5_03_r1.jpg\" title=\"Julia Tyler \u2013 Philadelphia, Pennsylvania \u2013 Lead Pattern Designer, Dance Happy Designs\" alt=\"Julia Tyler \u2013 Philadelphia, Pennsylvania \u2013 Lead Pattern Designer, Dance Happy Designs\" \/><br \/>\n          <\/a>\n        <\/p>\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/2639171\/OUTFRONT_NDSS_4X5_01_r1.html\" target=\"_blank\" rel=\"nofollow\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/2639171\/OUTFRONT_NDSS_4X5_01_r1.jpg\" title=\"Craig Blackburn \u2013 Metairie, Louisiana \u2013 NFL Team Equipment Manager\" alt=\"Craig Blackburn \u2013 Metairie, Louisiana \u2013 NFL Team Equipment Manager\" \/><br \/>\n          <\/a>\n        <\/p>\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/2639168\/OUTFRONT_NDSS_4X5_02_r1__1.html\" target=\"_blank\" rel=\"nofollow\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/2639168\/OUTFRONT_NDSS_4X5_02_r1__1.jpg\" title=\"Sean Davis \u2013 Houston, Texas \u2013 Classroom Aid &amp; Ice Cream Shop Employee\" alt=\"Sean Davis \u2013 Houston, Texas \u2013 Classroom Aid &amp; Ice Cream Shop Employee\" \/><br \/>\n          <\/a>\n        <\/p>\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/167799\/outfront_media_logo.html\" target=\"_blank\" rel=\"nofollow\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/167799\/outfront_media_logo.jpg\" title=\"OUTFRONT Media Logo. (PRNewsFoto\/OUTFRONT Media Inc.)\" alt=\"OUTFRONT Media Logo. (PRNewsFoto\/OUTFRONT Media Inc.)\" \/><br \/>\n          <\/a>\n        <\/p>\n<\/p><\/div>\n<p id=\"PURL\">\n        <img loading=\"lazy\" decoding=\"async\" title=\"Cision\" width=\"12\" height=\"12\" alt=\"Cision\" src=\"https:\/\/c212.net\/c\/img\/favicon.png?sn=NY38656&amp;sd=2025-03-11\" \/> View original content to download multimedia:<a id=\"PRNURL\" rel=\"nofollow\" href=\"https:\/\/www.prnewswire.com\/news-releases\/outfront-media-and-national-down-syndrome-society-partner-on-powerful-billboard-campaign-302398690.html\" target=\"_blank\">https:\/\/www.prnewswire.com\/news-releases\/outfront-media-and-national-down-syndrome-society-partner-on-powerful-billboard-campaign-302398690.html<\/a><\/p>\n<p>SOURCE  OUTFRONT Media Inc.<\/p>\n<\/p><\/div>\n<p>    <img decoding=\"async\" alt=\"\" src=\"https:\/\/rt.prnewswire.com\/rt.gif?NewsItemId=NY38656&amp;Transmission_Id=202503111222PR_NEWS_USPR_____NY38656&amp;DateId=20250311\" style=\"border:0px;width:1px;height:1px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>PR Newswire Five Individuals Spotlighted Across the Country During National Down Syndrome Awareness Week NEW YORK , March 11, 2025 \/PRNewswire\/ &#8212; OUTFRONT Media (NYSE: OUT), one of the largest out of home (OOH) media companies in the U.S., has partnered with the National Down Syndrome Society (NDSS) to unveil a new digital billboard campaign in honor of National Down Syndrome Awareness Week. From Saturday, March 15 to World Down Syndrome Day on Friday, March, 21, the billboards will spotlight five individuals in their hometowns to raise awareness of Down syndrome. The campaign&#8217;s message \u2013 &#8220;I Got That Extra&#8221; \u2013 highlights the extra traits that come with the copy of chromosome 21 in people with Down syndrome and celebrates the &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/outfront-media-and-national-down-syndrome-society-partner-on-powerful-billboard-campaign\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;OUTFRONT Media and National Down Syndrome Society Partner on Powerful Billboard Campaign&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-824408","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>OUTFRONT Media and National Down Syndrome Society Partner on Powerful Billboard Campaign - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/outfront-media-and-national-down-syndrome-society-partner-on-powerful-billboard-campaign\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"OUTFRONT Media and National Down Syndrome Society Partner on Powerful Billboard Campaign - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"PR Newswire Five Individuals Spotlighted Across the Country During National Down Syndrome Awareness Week NEW YORK , March 11, 2025 \/PRNewswire\/ &#8212; OUTFRONT Media (NYSE: OUT), one of the largest out of home (OOH) media companies in the U.S., has partnered with the National Down Syndrome Society (NDSS) to unveil a new digital billboard campaign in honor of National Down Syndrome Awareness Week. From Saturday, March 15 to World Down Syndrome Day on Friday, March, 21, the billboards will spotlight five individuals in their hometowns to raise awareness of Down syndrome. The campaign&#8217;s message \u2013 &#8220;I Got That Extra&#8221; \u2013 highlights the extra traits that come with the copy of chromosome 21 in people with Down syndrome and celebrates the &hellip; Continue reading &quot;OUTFRONT Media and National Down Syndrome Society Partner on Powerful Billboard Campaign&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/outfront-media-and-national-down-syndrome-society-partner-on-powerful-billboard-campaign\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-11T16:25:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mma.prnewswire.com\/media\/2639167\/OUTFRONT_NDSS_4X5_04_r1.jpg\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/outfront-media-and-national-down-syndrome-society-partner-on-powerful-billboard-campaign\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/outfront-media-and-national-down-syndrome-society-partner-on-powerful-billboard-campaign\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"OUTFRONT Media and National Down Syndrome Society Partner on Powerful Billboard Campaign\",\"datePublished\":\"2025-03-11T16:25:24+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/outfront-media-and-national-down-syndrome-society-partner-on-powerful-billboard-campaign\\\/\"},\"wordCount\":692,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/outfront-media-and-national-down-syndrome-society-partner-on-powerful-billboard-campaign\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mma.prnewswire.com\\\/media\\\/2639167\\\/OUTFRONT_NDSS_4X5_04_r1.jpg\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/outfront-media-and-national-down-syndrome-society-partner-on-powerful-billboard-campaign\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/outfront-media-and-national-down-syndrome-society-partner-on-powerful-billboard-campaign\\\/\",\"name\":\"OUTFRONT Media and National Down Syndrome Society Partner on Powerful Billboard Campaign - 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From Saturday, March 15 to World Down Syndrome Day on Friday, March, 21, the billboards will spotlight five individuals in their hometowns to raise awareness of Down syndrome. 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