{"id":824338,"date":"2025-03-11T09:15:08","date_gmt":"2025-03-11T13:15:08","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/hanes-leaps-into-athleisure-category-with-hanes-moves\/"},"modified":"2025-03-11T09:15:08","modified_gmt":"2025-03-11T13:15:08","slug":"hanes-leaps-into-athleisure-category-with-hanes-moves","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/hanes-leaps-into-athleisure-category-with-hanes-moves\/","title":{"rendered":"Hanes Leaps Into Athleisure Category with Hanes Moves"},"content":{"rendered":"<p>        <!--.bwalignc { text-align: center; list-style-position: inside }\n.bwlistdisc { list-style-type: disc }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p class=\"bwalignc\"><b>Hanes Leaps Into Athleisure Category with Hanes Moves<\/b><\/p>\n<p class=\"bwalignc\"><i>Hanes is redefining comfort with its first-ever cross-category athleisure collection bringing bold design, smart performance features, and unbeatable value<\/i><\/p>\n<p>WINSTON-SALEM, N.C.&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<br \/>\nHanes, America\u2019s No. 1 brand of basic apparel, is making \u201cMoves\u201d- literally! Introducing Hanes Moves, a game-changing collection designed for movement, versatility, and comfort you can live in all day long. Hanes Moves marks the brand\u2019s first-ever cross-category push in the athleisure space, with an extensive range of athletic-inspired innerwear and apparel for men, women, and children.\n<\/p>\n<p id=\"news-body-cta\">This press release features multimedia. View the full release here: <a href=\"https:\/\/www.businesswire.com\/news\/home\/20250311140106\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20250311140106\/en\/<\/a><\/p>\n<div id=\"bwbodyimg\" style=\"width: 480px;float:left;padding-left:0px;padding-right:20px;padding-top:0px;padding-bottom:0px\"><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20250311140106\/en\/2406408\/4\/HA_F24_XCAT_SP156_SP149_SP123_SP126_SP166_103.jpg\" alt=\"Hanes is redefining comfort with its first-ever cross-category athleisure collection bringing bold design, smart performance features, and unbeatable value. (Photo: Business Wire)\" \/><\/p>\n<p style=\"font-size:85%\">Hanes is redefining comfort with its first-ever cross-category athleisure collection bringing bold design, smart performance features, and unbeatable value. (Photo: Business Wire)<\/p>\n<\/div>\n<p>\nWith a deep legacy in basic essentials, Hanes is expanding beyond its core categories under the Hanes Moves umbrella. Whether consumers are staying comfy on the couch, running errands, or hitting the gym, Hanes Moves ensures that the wearer is comfortable and ready for anything. Colorful matching sports bras and leggings, streamlined moisture-wicking tees, and supportive running shorts mean you don\u2019t have to compromise style for comfort.\n<\/p>\n<p>\n\u201cWe know that our shoppers rely on Hanes for comfortable basics that power their everyday activities,\u201d said Joe Cavaliere, Group President, Global Innerwear, Hanesbrands. \u201cWith Hanes Moves, we\u2019re bringing that same trusted comfort into the athleisure space, offering versatile pieces that transition effortlessly from your workout to your daily routine. This collection is a natural progression for Hanes, uniting our expertise in innerwear, apparel and performance technology into a single, unified collection. Our customers look to us for innovation and incredible value, and Hanes Moves delivers exactly that &#8211; style, performance, and all-day comfort in one.\u201d\n<\/p>\n<p>\nHanes Moves builds on Hanes\u2019 commitment to protect against the uncomfortable, like chafing and sweat. The collection combines technology and performance with specific innovations including:\n<\/p>\n<ul class=\"bwlistdisc\">\n<li>\nChafing and cooling solutions for men\u2019s and boy\u2019s underwear\n<\/li>\n<li>\nBreathable stretch technology for women\u2019s underwear\n<\/li>\n<li>\nMoisture-wicking, odor control, and anti-chafe properties across apparel\n<\/li>\n<li>\nFunctional storage solutions in legging and shorts for phones and keys\n<\/li>\n<li>\nLeak protection integrated into select women\u2019s styles\n<\/li>\n<\/ul>\n<p>\nThe launch ushers in a new era of Hanes basics, a redefinition of the modern basics wardrobe.\n<\/p>\n<p>\n\u201cHanes Moves was a natural extension from our core basics,\u201d said Jane Newman, Chief Design Officer, Global Innerwear, HanesBrands. \u201cWe have evolved from classic essentials to fashion basics, then to comfy loungewear at home. With Hanes Moves, we are excited to make our mark with stylish, functional athleisure. We focused on the technical features because our customer wants to feel comfortable and stylish throughout their day, no matter what they are doing.\u201d\n<\/p>\n<p>\nHanes Moves offers a variety of men\u2019s and women\u2019s activewear, and men\u2019s, women\u2019s and kids\u2019 innerwear, ensuring there is something for everyone across their stage of life. Key highlights in the collection are:\n<\/p>\n<ul class=\"bwlistdisc\">\n<li><a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.hanes.com%2Fproducts%2Fumsbf4%2Fumsbf4&amp;esheet=54222414&amp;newsitemid=20250311140106&amp;lan=en-US&amp;anchor=Hanes+Moves+Ultimate+Men%27s+Anti-Chafe+Boxer+Brief+Underwear%2C+Total+Support+Pouch%2C+X-Temp&amp;index=1&amp;md5=c0f637ff98e67b2fcbd4a0ec64775f4f\">Hanes Moves Ultimate Men&#8217;s Anti-Chafe Boxer Brief Underwear, Total Support Pouch, X-Temp<\/a><\/li>\n<li><a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.hanes.com%2Fproducts%2Fhanes-moves-women-39-s-7-8-leggings-25-quot%2Fsp127&amp;esheet=54222414&amp;newsitemid=20250311140106&amp;lan=en-US&amp;anchor=Hanes+Moves+Women%27s+7%2F8+Leggings+with+Internal+Pocket&amp;index=2&amp;md5=5d9190aadeea20aa2d3511d2f56dafa2\">Hanes Moves Women&#8217;s 7\/8 Leggings with Internal Pocket<\/a><\/li>\n<li><a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.hanes.com%2Fproducts%2Fum2cd3%2Fum2cd3&amp;esheet=54222414&amp;newsitemid=20250311140106&amp;lan=en-US&amp;anchor=Hanes+Moves+Ultimate+Men%27s+Breathable+Mesh+Crewneck+T-Shirt%2C+X-Temp&amp;index=3&amp;md5=6008dc28cfb5ab16b17eab228e1b63df\">Hanes Moves Ultimate Men&#8217;s Breathable Mesh Crewneck T-Shirt, X-Temp<\/a><\/li>\n<li><a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.hanes.com%2Fproducts%2Fsp149%2Fsp149&amp;esheet=54222414&amp;newsitemid=20250311140106&amp;lan=en-US&amp;anchor=Hanes+Moves+Men%27s+Total+Support+Pouch+Shorts+with+Built-In+Boxer+Brief&amp;index=4&amp;md5=430bf3a76f86ecfc966498177a51ec67\">Hanes Moves Men&#8217;s Total Support Pouch Shorts with Built-In Boxer Brief<\/a><\/li>\n<li><a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.hanes.com%2Fproducts%2Fmhm004%2Fmhm004&amp;esheet=54222414&amp;newsitemid=20250311140106&amp;lan=en-US&amp;anchor=Hanes+Moves+Women%27s+V-Neck+Crop+Bralette&amp;index=5&amp;md5=7653bcd037fe82718150821bd3d46631\">Hanes Moves Women&#8217;s V-Neck Crop Bralette<\/a><\/li>\n<li><a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.hanes.com%2Fproducts%2Fhanes-moves-boys-rsquo-performance-stretch-boxer-brief-underwear-assorted-solids-prints-5-pack%2Fbr9xr5&amp;esheet=54222414&amp;newsitemid=20250311140106&amp;lan=en-US&amp;anchor=Hanes+Moves+Boys%26%238217%3B+Performance+Stretch+Boxer+Brief+Underwear&amp;index=6&amp;md5=dc50738fd77b40361c177d7ce63124b9\">Hanes Moves Boys\u2019 Performance Stretch Boxer Brief Underwear<\/a><\/li>\n<li><a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.hanes.com%2Fproducts%2Fhanes-moves-women-39-s-bike-shorts-7-25-quot%2Fsp126&amp;esheet=54222414&amp;newsitemid=20250311140106&amp;lan=en-US&amp;anchor=Hanes+Moves+Women%27s+Bike+Shorts+with+Internal+Pocket&amp;index=7&amp;md5=b82fede764aeb49e0f6a59ef1a4d4d72\">Hanes Moves Women&#8217;s Bike Shorts with Internal Pocket<\/a><\/li>\n<\/ul>\n<p>\nThe collection boasts an enormous variety of men\u2019s, women\u2019s and kids\u2019 innerwear and apparel, retailing from $8 &#8211; $45, and available at Hanes.com and other major retailers, including Amazon, Walmart, Target, and Kohls.\n<\/p>\n<p><b>About HanesBrands<\/b><\/p>\n<p>\nHanes, America\u2019s No. 1 apparel brand, has been a trusted name in comfort and quality for over a century. As a leading provider of intimates, underwear, sleepwear, socks, and casual apparel, Hanes is committed to delivering innovative designs that prioritize fit, durability, and everyday ease. The brand is also dedicated to sustainability, with a focus on responsible sourcing, reducing environmental impact, and supporting ethical manufacturing practices. Hanes products are available at major retailers nationwide and directly at <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.hanes.com&amp;esheet=54222414&amp;newsitemid=20250311140106&amp;lan=en-US&amp;anchor=www.Hanes.com&amp;index=8&amp;md5=51f3bd9a55622448edb62e9821a33078\">www.Hanes.com<\/a>, making comfort accessible to everyone.\n<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20250311140106r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20250311140106\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20250311140106\/en\/<\/a><\/span><\/p>\n<p>\nNews Media contact: Jonathan Binder (336) 682 9654\n<\/p>\n<p><b>KEYWORDS:<\/b> United States North America North Carolina<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Textiles Women Children Men Manufacturing Family Fashion Consumer Retail<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Photo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20250311140106\/en\/2406408\/3\/HA_F24_XCAT_SP156_SP149_SP123_SP126_SP166_103.jpg\" alt=\"Photo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\">Hanes is redefining comfort with its first-ever cross-category athleisure collection bringing bold design, smart performance features, and unbeatable value. (Photo: Business Wire)<\/font><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Photo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20250311140106\/en\/2406410\/3\/HA_F24_WAW_SP121_SP127_SP123_SP126_SP166_SP123_SP161_014.jpg\" alt=\"Photo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\">Hanes is redefining comfort with its first-ever cross-category athleisure collection bringing bold design, smart performance features, and unbeatable value. (Photo: Business Wire)<\/font><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Photo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20250311140106\/en\/2406412\/3\/HA_F24_MUW_MNSTA3_UM2CW3_MTSPM3_UM2DC3_MNSLL3_088.jpg\" alt=\"Photo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\">Hanes is redefining comfort with its first-ever cross-category athleisure collection bringing bold design, smart performance features, and unbeatable value. (Photo: Business Wire)<\/font><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20250311140106\/en\/2406403\/3\/Moves_Logo_124778917444979.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Hanes Leaps Into Athleisure Category with Hanes Moves Hanes is redefining comfort with its first-ever cross-category athleisure collection bringing bold design, smart performance features, and unbeatable value WINSTON-SALEM, N.C.&#8211;(BUSINESS WIRE)&#8211; Hanes, America\u2019s No. 1 brand of basic apparel, is making \u201cMoves\u201d- literally! Introducing Hanes Moves, a game-changing collection designed for movement, versatility, and comfort you can live in all day long. Hanes Moves marks the brand\u2019s first-ever cross-category push in the athleisure space, with an extensive range of athletic-inspired innerwear and apparel for men, women, and children. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20250311140106\/en\/ Hanes is redefining comfort with its first-ever cross-category athleisure collection bringing bold design, smart performance features, and unbeatable value. (Photo: Business Wire) &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/hanes-leaps-into-athleisure-category-with-hanes-moves\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Hanes Leaps Into Athleisure Category with Hanes Moves&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-824338","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Hanes Leaps Into Athleisure Category with Hanes Moves - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/hanes-leaps-into-athleisure-category-with-hanes-moves\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hanes Leaps Into Athleisure Category with Hanes Moves - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Hanes Leaps Into Athleisure Category with Hanes Moves Hanes is redefining comfort with its first-ever cross-category athleisure collection bringing bold design, smart performance features, and unbeatable value WINSTON-SALEM, N.C.&#8211;(BUSINESS WIRE)&#8211; Hanes, America\u2019s No. 1 brand of basic apparel, is making \u201cMoves\u201d- literally! Introducing Hanes Moves, a game-changing collection designed for movement, versatility, and comfort you can live in all day long. Hanes Moves marks the brand\u2019s first-ever cross-category push in the athleisure space, with an extensive range of athletic-inspired innerwear and apparel for men, women, and children. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20250311140106\/en\/ Hanes is redefining comfort with its first-ever cross-category athleisure collection bringing bold design, smart performance features, and unbeatable value. 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Market Newsdesk","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.marketnewsdesk.com\/index.php\/hanes-leaps-into-athleisure-category-with-hanes-moves\/","og_locale":"en_US","og_type":"article","og_title":"Hanes Leaps Into Athleisure Category with Hanes Moves - Market Newsdesk","og_description":"Hanes Leaps Into Athleisure Category with Hanes Moves Hanes is redefining comfort with its first-ever cross-category athleisure collection bringing bold design, smart performance features, and unbeatable value WINSTON-SALEM, N.C.&#8211;(BUSINESS WIRE)&#8211; Hanes, America\u2019s No. 1 brand of basic apparel, is making \u201cMoves\u201d- literally! Introducing Hanes Moves, a game-changing collection designed for movement, versatility, and comfort you can live in all day long. Hanes Moves marks the brand\u2019s first-ever cross-category push in the athleisure space, with an extensive range of athletic-inspired innerwear and apparel for men, women, and children. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20250311140106\/en\/ Hanes is redefining comfort with its first-ever cross-category athleisure collection bringing bold design, smart performance features, and unbeatable value. 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