{"id":820811,"date":"2025-03-03T16:09:19","date_gmt":"2025-03-03T21:09:19","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/okta-passes-1-billion-in-sales-in-aws-marketplace\/"},"modified":"2025-03-03T16:09:19","modified_gmt":"2025-03-03T21:09:19","slug":"okta-passes-1-billion-in-sales-in-aws-marketplace","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/okta-passes-1-billion-in-sales-in-aws-marketplace\/","title":{"rendered":"Okta Passes $1 Billion in Sales in AWS Marketplace"},"content":{"rendered":"<p>        <!--.bwalignc { text-align: center; list-style-position: inside }\n.bwlistdisc { list-style-type: disc }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p class=\"bwalignc\"><b>Okta Passes $1 Billion in Sales in AWS Marketplace<\/b><\/p>\n<p class=\"bwalignc\"><i>Independent Identity Leader Collaborates with AWS to Accelerate Global Adoption and Fuel AI Innovation<\/i><\/p>\n<p>SAN FRANCISCO&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<br \/>\nOkta, Inc. (NASDAQ: OKTA), the leading independent Identity partner, has achieved a significant milestone of reaching $1 billion in aggregate sales over the past four years in AWS Marketplace, a digital catalog with thousands of software listings from independent software vendors that make it easy to find, test, buy, and deploy software that runs on Amazon Web Services (AWS).<\/p>\n<p>\n&#8220;When Okta set out to redefine Identity in the cloud, we turned to AWS to build the foundation\u2014and the results have been game-changing,&#8221; said Todd McKinnon, CEO and Co-Founder of Okta. \u201cReaching $1 billion in AWS Marketplace sales marks a milestone in our collaboration. Together, we\u2019re accelerating secure identity adoption worldwide.&#8221;<\/p>\n<p>\nAccording to <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fcanalys.com%2Freports%2Fhyperscaler-marketplaces-software-channels&amp;esheet=54217359&amp;newsitemid=20250303853376&amp;lan=en-US&amp;anchor=Canalys&amp;index=1&amp;md5=141e088e4b1407d543b52010edb90e97\">Canalys<\/a>, enterprise software sales via hyperscaler cloud marketplaces are projected to soar to $85 billion by 2028. Okta first listed its secure identity solutions in AWS Marketplace in December 2020 and passed $1 billion in aggregate total contract value in January 2025.<\/p>\n<p><b>Accelerating Secure Identity Globally<\/b><\/p>\n<p>\nOkta and AWS are also expanding their collaboration. The new Strategic Collaboration Agreement is designed to bring enhanced secure identity technology to new markets globally.<\/p>\n<ul class=\"bwlistdisc\">\n<li><b>Global Acceleration<\/b>\u2014Okta and AWS will work to accelerate the adoption of secure identity solutions globally. Initiatives will include enhanced disaster recovery in key markets, elevated scalability of identity platforms, and additional compliance certifications to better serve government and public sector entities. Additionally, the companies will educate and inform customers globally with demand-generation campaigns, event marketing, and field enablement.\n<\/li>\n<li><b>AI Innovation<\/b>\u2014 Artificial intelligence (AI) is changing how Okta detects and responds to Identity threats. With <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.okta.com%2Fproducts%2Fokta-ai%2F&amp;esheet=54217359&amp;newsitemid=20250303853376&amp;lan=en-US&amp;anchor=Okta+AI%2C&amp;index=2&amp;md5=d334eaf8237c63b959c359be7ea4df03\">Okta AI,<\/a> the company embeds AI into its products to help organizations build better experiences and protect against cyberattacks. AWS is one of Okta\u2019s key AI integrations. Okta\u2019s Auth0 platform for customer identity uses <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Faws.amazon.com%2Fbedrock%2F&amp;esheet=54217359&amp;newsitemid=20250303853376&amp;lan=en-US&amp;anchor=Amazon+Bedrock&amp;index=3&amp;md5=131b70510182ce8c63a8b209ff256dbd\">Amazon Bedrock<\/a> to power tools for developers and security teams, including Tenent Security Manager with Okta AI and Guide with Okta AI. Okta is also an Identity Provider (IDP) of choice for <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Faws.amazon.com%2Fq%2F%3Fgclid%3DCj0KCQiAkoe9BhDYARIsAH85cDOY---BAzyyXnbuyRefr-_EsD9wyK6Uu8kFUxJthBvyo2wCF0J3hqMaAguXEALw_wcB%26trk%3Dd7fabf6c-2455-43c1-adee-54e426809adf%26sc_channel%3Dps%26ef_id%3DCj0KCQiAkoe9BhDYARIsAH85cDOY---BAzyyXnbuyRefr-_EsD9wyK6Uu8kFUxJthBvyo2wCF0J3hqMaAguXEALw_wcB%3AG%3As%26s_kwcid%3DAL%214422%213%21692006005888%21e%21%21g%21%21amazon%25252520q%2121054971249%21157173596337&amp;esheet=54217359&amp;newsitemid=20250303853376&amp;lan=en-US&amp;anchor=Amazon+Q&amp;index=4&amp;md5=29b96e82be456b423030e466fba970e7\">Amazon Q<\/a>, the company\u2019s generative AI-powered assistant for developers and businesses.\n<\/li>\n<\/ul>\n<p><b>Catalyst for Growth<\/b><\/p>\n<p>\nAWS Marketplace has emerged as a key sales channel for Okta, including:<\/p>\n<ul class=\"bwlistdisc\">\n<li>\nOkta first listed its secure identity services in AWS Marketplace in December 2020. Since then it has generated thousands of customer transactions.<\/p>\n<\/li>\n<li>\nIn December 2024, <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.okta.com%2Fblog%2F2024%2F12%2Fokta-wins-aws-global-marketplace-partner-of-the-year%2F&amp;esheet=54217359&amp;newsitemid=20250303853376&amp;lan=en-US&amp;anchor=AWS+recognized+Okta&amp;index=5&amp;md5=be63d5c78ad46df44d84f29c83385697\">AWS recognized Okta<\/a> as the 2024 Global Marketplace Partner of the Year and Global Non-Profit Organization Technology Partner of the Year. It was also a finalist for the North America Region Marketplace Partner of the Year.<\/p>\n<\/li>\n<li>\nOkta and AWS have collaborated on over 25 product integrations to streamline secure identity and authentication. They also regularly work together on new product introductions, such as AWS AppFabric, AWS Amplify, and Amazon Security Lake.<\/p>\n<\/li>\n<\/ul>\n<p><b>About Okta<\/b><\/p>\n<p>\nOkta, Inc. is The World\u2019s Identity Company\u2122. We secure Identity, so everyone is free to safely use any technology. Our customer and workforce solutions empower businesses and developers to use the power of Identity to drive security, efficiencies, and success \u2014 all while protecting their users, employees, and partners. Learn why the world\u2019s leading brands trust Okta for authentication, authorization, and more at <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fokta.com%2F&amp;esheet=54217359&amp;newsitemid=20250303853376&amp;lan=en-US&amp;anchor=okta.com&amp;index=6&amp;md5=c9909cffda66945a5ecfdd18ba10efbb\">okta.com<\/a>.<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20250303853376r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20250303853376\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20250303853376\/en\/<\/a><\/span><\/p>\n<p><b>Media Contact<\/b>:<br \/>\n<br \/>Gareth Pettigrew<br \/>\n<br \/>Director, International &amp; Partner PR<br \/>\n<br \/>+1 250 240-0638<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:gareth.pettigrew@okta.com\">gareth.pettigrew@okta.com<\/a><\/p>\n<p><b>KEYWORDS:<\/b> California United States North America<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Internet Security Electronic Commerce Technology Software<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20250303853376\/en\/2048928\/3\/Okta_Wordmark_Black_L.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Okta Passes $1 Billion in Sales in AWS Marketplace Independent Identity Leader Collaborates with AWS to Accelerate Global Adoption and Fuel AI Innovation SAN FRANCISCO&#8211;(BUSINESS WIRE)&#8211; Okta, Inc. (NASDAQ: OKTA), the leading independent Identity partner, has achieved a significant milestone of reaching $1 billion in aggregate sales over the past four years in AWS Marketplace, a digital catalog with thousands of software listings from independent software vendors that make it easy to find, test, buy, and deploy software that runs on Amazon Web Services (AWS). &#8220;When Okta set out to redefine Identity in the cloud, we turned to AWS to build the foundation\u2014and the results have been game-changing,&#8221; said Todd McKinnon, CEO and Co-Founder of Okta. \u201cReaching $1 billion in &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/okta-passes-1-billion-in-sales-in-aws-marketplace\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Okta Passes $1 Billion in Sales in AWS Marketplace&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-820811","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Okta Passes $1 Billion in Sales in AWS Marketplace - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/okta-passes-1-billion-in-sales-in-aws-marketplace\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Okta Passes $1 Billion in Sales in AWS Marketplace - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Okta Passes $1 Billion in Sales in AWS Marketplace Independent Identity Leader Collaborates with AWS to Accelerate Global Adoption and Fuel AI Innovation SAN FRANCISCO&#8211;(BUSINESS WIRE)&#8211; Okta, Inc. (NASDAQ: OKTA), the leading independent Identity partner, has achieved a significant milestone of reaching $1 billion in aggregate sales over the past four years in AWS Marketplace, a digital catalog with thousands of software listings from independent software vendors that make it easy to find, test, buy, and deploy software that runs on Amazon Web Services (AWS). &#8220;When Okta set out to redefine Identity in the cloud, we turned to AWS to build the foundation\u2014and the results have been game-changing,&#8221; said Todd McKinnon, CEO and Co-Founder of Okta. \u201cReaching $1 billion in &hellip; Continue reading &quot;Okta Passes $1 Billion in Sales in AWS Marketplace&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/okta-passes-1-billion-in-sales-in-aws-marketplace\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-03T21:09:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20250303853376r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/okta-passes-1-billion-in-sales-in-aws-marketplace\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/okta-passes-1-billion-in-sales-in-aws-marketplace\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Okta Passes $1 Billion in Sales in AWS Marketplace\",\"datePublished\":\"2025-03-03T21:09:19+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/okta-passes-1-billion-in-sales-in-aws-marketplace\\\/\"},\"wordCount\":586,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/okta-passes-1-billion-in-sales-in-aws-marketplace\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/cts.businesswire.com\\\/ct\\\/CT?id=bwnews&amp;sty=20250303853376r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/okta-passes-1-billion-in-sales-in-aws-marketplace\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/okta-passes-1-billion-in-sales-in-aws-marketplace\\\/\",\"name\":\"Okta Passes $1 Billion in Sales in AWS Marketplace - 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(NASDAQ: OKTA), the leading independent Identity partner, has achieved a significant milestone of reaching $1 billion in aggregate sales over the past four years in AWS Marketplace, a digital catalog with thousands of software listings from independent software vendors that make it easy to find, test, buy, and deploy software that runs on Amazon Web Services (AWS). &#8220;When Okta set out to redefine Identity in the cloud, we turned to AWS to build the foundation\u2014and the results have been game-changing,&#8221; said Todd McKinnon, CEO and Co-Founder of Okta. \u201cReaching $1 billion in &hellip; Continue reading \"Okta Passes $1 Billion in Sales in AWS Marketplace\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/okta-passes-1-billion-in-sales-in-aws-marketplace\/","og_site_name":"Market Newsdesk","article_published_time":"2025-03-03T21:09:19+00:00","og_image":[{"url":"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20250303853376r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/okta-passes-1-billion-in-sales-in-aws-marketplace\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/okta-passes-1-billion-in-sales-in-aws-marketplace\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"Okta Passes $1 Billion in Sales in AWS Marketplace","datePublished":"2025-03-03T21:09:19+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/okta-passes-1-billion-in-sales-in-aws-marketplace\/"},"wordCount":586,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/okta-passes-1-billion-in-sales-in-aws-marketplace\/#primaryimage"},"thumbnailUrl":"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20250303853376r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/okta-passes-1-billion-in-sales-in-aws-marketplace\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/okta-passes-1-billion-in-sales-in-aws-marketplace\/","name":"Okta Passes $1 Billion in Sales in AWS Marketplace - 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