{"id":820783,"date":"2025-03-03T14:39:10","date_gmt":"2025-03-03T19:39:10","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/natures-sunshine-launches-first-integrated-brand-platform\/"},"modified":"2025-03-03T14:39:10","modified_gmt":"2025-03-03T19:39:10","slug":"natures-sunshine-launches-first-integrated-brand-platform","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/natures-sunshine-launches-first-integrated-brand-platform\/","title":{"rendered":"Nature\u2019s Sunshine Launches First Integrated Brand Platform"},"content":{"rendered":"

\nPioneers of the modern supplement want you to \u2018Be More Earth\u2019 in latest work from Crispin.
\n<\/h2>\n
\n

LEHI, Utah, March 03, 2025 (GLOBE NEWSWIRE) — Leading natural health and wellness company Nature\u2019s Sunshine announces today the launch of its new brand platform, \u201cBe More Earth.\u201d In the brand\u2019s first integrated platform created in partnership with media and creative agency Crispin, the spotlight is on Nature\u2019s Sunshine\u2019s storied history of harnessing nature\u2019s healing powers and sharing it with consumers. The entire brand platform and visual design are inspired by the Earth \u2013 its uniqueness, natural beauty and restorative power \u2013 while honoring over 50 years of sourcing the finest ingredients it has to offer.<\/p>\n

\u201cWe believe that the Earth has the healing power that all customers deserve. Our new platform, \u2018Be More Earth,\u2019 showcases Earth\u2019s magic and differentiates us from the synthetic, imposter ingredients and processes so prevalent within our category,\u201d said Stephanie O\u2019Farrell, Vice President of Marketing at Nature\u2019s Sunshine. \u201cWe scour the globe for the best natural ingredients and produce our supplements in our own solar-powered facility\u2014so everyone can experience Earth\u2019s power.\u201d<\/p>\n

The new brand tone is rooted in honesty, humility, and awe of what the Earth can do. Nature\u2019s Sunshine lets the ingredients speak for themselves. This comes through in the visual language as well, showcasing purity of elements and ingredients, honesty in real and raw details, and progress in the way that humans are represented in a state of symbiosis with the earth. Illustration was used to express our relationship with Earth beyond the literal, working with artist Thomas Danthony<\/u><\/a>.\u00a0<\/p>\n

New work launches March 3rd on Nature\u2019s Sunshine website, email, storefronts and all branded touchpoints, and across paid media including Meta, Pinterest, Reddit, Vox, YouTube, CTV and Influencer. Crispin was responsible for strategy, brand platform and positioning, visual design strategy, web, and media.\u00a0<\/p>\n

\n About Nature\u2019s Sunshine<\/u>
\n
Nature\u2019s Sunshine Products (Nasdaq: NATR), a leading natural health and wellness company, markets and distributes nutritional and personal care products in more than 40 countries. Nature\u2019s Sunshine manufactures most of its products through its own state-of-the-art facilities to ensure its products continue to set the standard for the highest quality, safety, and efficacy on the market today. Additional information about the Company can be obtained at its website,\u00a0www.naturessunshine.com<\/u><\/a>.\u00a0<\/p>\n

\n About Crispin<\/u>\n <\/p>\n

Crispin is a chronically online media and creative agency making brands the conversation. Brands come to us with big ambitions. Call it advertising. Call it what you like. We\u2019ve thought about creating a new name for it altogether, but then you might not know how to find us. Redefining creativity since 1965, we are the original business advisor and stand today as one of the most awarded advertising agencies in history. Visit crispin.com<\/u><\/a> for more.<\/p>\n

\n Investor Relations:<\/strong>\n <\/p>\n

Gateway Group, Inc.
Cody Slach
1-949-574-3860
NATR@gateway-grp.com<\/a><\/p>\n

\"\"
\n
\n \"\"\n <\/div>\n

<\/div>\n","protected":false},"excerpt":{"rendered":"

Pioneers of the modern supplement want you to \u2018Be More Earth\u2019 in latest work from Crispin. LEHI, Utah, March 03, 2025 (GLOBE NEWSWIRE) — Leading natural health and wellness company Nature\u2019s Sunshine announces today the launch of its new brand platform, \u201cBe More Earth.\u201d In the brand\u2019s first integrated platform created in partnership with media and creative agency Crispin, the spotlight is on Nature\u2019s Sunshine\u2019s storied history of harnessing nature\u2019s healing powers and sharing it with consumers. The entire brand platform and visual design are inspired by the Earth \u2013 its uniqueness, natural beauty and restorative power \u2013 while honoring over 50 years of sourcing the finest ingredients it has to offer. \u201cWe believe that the Earth has the healing … <\/p>\n

Continue reading “Nature\u2019s Sunshine Launches First Integrated Brand Platform”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-820783","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"\nNature\u2019s Sunshine Launches First Integrated Brand Platform - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/natures-sunshine-launches-first-integrated-brand-platform\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nature\u2019s Sunshine Launches First Integrated Brand Platform - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Pioneers of the modern supplement want you to \u2018Be More Earth\u2019 in latest work from Crispin. LEHI, Utah, March 03, 2025 (GLOBE NEWSWIRE) — Leading natural health and wellness company Nature\u2019s Sunshine announces today the launch of its new brand platform, \u201cBe More Earth.\u201d In the brand\u2019s first integrated platform created in partnership with media and creative agency Crispin, the spotlight is on Nature\u2019s Sunshine\u2019s storied history of harnessing nature\u2019s healing powers and sharing it with consumers. The entire brand platform and visual design are inspired by the Earth \u2013 its uniqueness, natural beauty and restorative power \u2013 while honoring over 50 years of sourcing the finest ingredients it has to offer. \u201cWe believe that the Earth has the healing … Continue reading "Nature\u2019s Sunshine Launches First Integrated Brand Platform"\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/natures-sunshine-launches-first-integrated-brand-platform\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-03T19:39:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTM4ODA5MCM2Nzg4MjgxIzIwMjY2MTA=\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/natures-sunshine-launches-first-integrated-brand-platform\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/natures-sunshine-launches-first-integrated-brand-platform\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Nature\u2019s Sunshine Launches First Integrated Brand Platform\",\"datePublished\":\"2025-03-03T19:39:10+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/natures-sunshine-launches-first-integrated-brand-platform\\\/\"},\"wordCount\":487,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/natures-sunshine-launches-first-integrated-brand-platform\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.globenewswire.com\\\/newsroom\\\/ti?nf=OTM4ODA5MCM2Nzg4MjgxIzIwMjY2MTA=\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/natures-sunshine-launches-first-integrated-brand-platform\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/natures-sunshine-launches-first-integrated-brand-platform\\\/\",\"name\":\"Nature\u2019s Sunshine Launches First Integrated Brand Platform - 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