{"id":820354,"date":"2025-03-03T07:04:20","date_gmt":"2025-03-03T12:04:20","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/visa-tap-to-phone-adoption-soars-200-year-over-year-growth-worldwide\/"},"modified":"2025-03-03T07:04:20","modified_gmt":"2025-03-03T12:04:20","slug":"visa-tap-to-phone-adoption-soars-200-year-over-year-growth-worldwide","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/visa-tap-to-phone-adoption-soars-200-year-over-year-growth-worldwide\/","title":{"rendered":"Visa Tap to Phone Adoption Soars: 200% Year-over-Year Growth Worldwide"},"content":{"rendered":"

<\/p>\n

Visa Tap to Phone Adoption Soars: 200% Year-over-Year Growth Worldwide<\/b><\/p>\n

Visa\u2019s fast-growing, contactless payment solution Tap to Phone helps SMBs get paid, with nearly 30% of sellers popping up as new small businesses<\/i><\/p>\n

SAN FRANCISCO–(BUSINESS WIRE<\/a>)–
\nTap. Pay. Done. This simple, secure, and increasingly mobile action has transformed the shopping experience and unlocked opportunities for small businesses worldwide. Today, Visa announced that Tap to Phone has experienced a 200% increase over the past year, supporting millions of sellers of all sizes. In the highest Tap to Phone countries – the U.S., UK, and Brazil – adoption rates have surged, showing a combined growth rate of 234%1<\/sup>.<\/p>\n

\nTap to Phone expanded Visa\u2019s tap capabilities with a technology that turns a smartphone into a point-of-sale (POS) device, simply by downloading an app. With nearly 30% of Tap sellers being new small businesses2<\/sup>, this technology is helping to democratize access to commerce tools and empower microsellers and SMBs around the world to start accepting contactless payments by using their NFC-enabled smartphones.<\/p>\n

\n\u201cTap to Phone is a tech equalizer for businesses. Walk into some of the world\u2019s largest retailers or go to your local farmer\u2019s market and they\u2019re using this same technology to accept payments right on their phone,\u201d said Mark Nelsen, Global Head of Consumer Products, Visa. \u201cPeople love to tap, so we\u2019re continuing to expand our tap capabilities to create the best payments experiences for people and businesses.\u201d<\/p>\n

Empowering SMBs and Microsellers Worldwide<\/b><\/p>\n

\nWhether a merchant is popping up at a local market or a major retailer equips employees to assist customers on the floor, Tap to Phone helps businesses of all sizes easily accept payments. Small business owners say Tap to Phone gives them more confidence, makes their operation feel more sophisticated, and helps them grow their businesses.<\/p>\n

\nAriel Davis, owner of The Brooklyn Teacup<\/a>, an upcycling business in New York that gives new life to vintage china, says Tap to Phone technology helped her pivot to open an in-person studio for customers. Notably absent from her compact space: a desk, computer setup or register.<\/p>\n

\n\u201cYou don’t typically couple vintage china and innovation, but in some ways, I feel like a tech startup because we’re always trying to figure out what’s going to make this experience the best for our customers and the latest technology that will take us there,\u201d said Davis.<\/p>\n

\nLucas Avelino, owner of the Santa Felicidade restaurant in Brazil, echoes this sentiment: \u201cAdding Tap to Phone capabilities creates a good and fast payment experience for our clients. It brings a sense of technology and innovation to my restaurant.\u201d<\/p>\n

\nIn the UK, Reuthe\u2019s<\/a> evolved from an old woodland nursery into a thriving event space. Under its current ownership, the farm expanded its offerings to include live music events and food festivals. One challenge with the new use of space became clear: how to process payments efficiently across the sprawling 11-acre site. Previously, transactions were limited to fixed payment points, but now by adopting Tap to Phone, the farm has been able to turn every staff member\u2019s phone into a payment terminal.<\/p>\n

\n\u201cWe expect overall business growth of 20% this year and Tap to Phone will play a huge role in that,\u201d said Simon Young, Events Manager and Caf\u00e9 Owner, Reuthe\u2019s. \u201cIt\u2019s transformed the customer experience too, cutting queue times and making purchases effortless. For any small business looking to boost sales and simplify payments, this technology is a no-brainer.”<\/p>\n

The Future of Tap<\/b><\/p>\n

\nThis upward trend for Tap to Phone is expected to continue through the next year as more consumers and businesses may begin to recognize the benefits of tap technology and more use cases may hit the market.<\/p>\n

\nFor example, Tap to Add Card enables users to add eligible credit or debit cards to their digital wallet by simply tapping a card to their phone. Since Tap to Add Card rolled out globally with Apple Pay in September 2024, it has picked up traction and enabled millions of tokens for more than 100 issuers, helping achieve higher authorization rates and fraud reduction rates. Visa cardholders can add their Visa cards to Apple Wallet faster than ever, with no need to manually input card details.<\/p>\n

\nVisa has also developed Tap to Confirm, which allows consumers to quickly and securely authenticate a high value transfer and Tap to Send and Request money, a feature that allows you to tap your physical card or card credential to a device wallet on a friend\u2019s phone to securely send and receive money quickly and seamlessly. Tap to Send will be available later this year on Samsung Galaxy devices as \u201cTap to Transfer.\u201d<\/p>\n

\n_____________________________
\n
1<\/sup> VisaNet FY23-FY24
\n
2<\/sup> VisaNet FY23-FY24<\/p>\n

\"\"<\/p>\n

View source version on businesswire.com: <\/span>https:\/\/www.businesswire.com\/news\/home\/20250303836483\/en\/<\/a><\/span><\/p>\n

\nMedia Contact
\n
Jackie Dresch – jdresch@visa.com<\/a><\/p>\n

KEYWORDS:<\/b> California Brazil United States United Kingdom South America North America Latin America Europe<\/p>\n

INDUSTRY KEYWORDS:<\/b> Banking Mobile\/Wireless Other Retail Professional Services Fintech Payments Apps\/Applications Technology Digital Cash Management\/Digital Assets Small Business Retail Finance<\/p>\n

MEDIA:<\/b><\/p>\n\n","protected":false},"excerpt":{"rendered":"

Visa Tap to Phone Adoption Soars: 200% Year-over-Year Growth Worldwide Visa\u2019s fast-growing, contactless payment solution Tap to Phone helps SMBs get paid, with nearly 30% of sellers popping up as new small businesses SAN FRANCISCO–(BUSINESS WIRE)– Tap. Pay. Done. This simple, secure, and increasingly mobile action has transformed the shopping experience and unlocked opportunities for small businesses worldwide. Today, Visa announced that Tap to Phone has experienced a 200% increase over the past year, supporting millions of sellers of all sizes. In the highest Tap to Phone countries – the U.S., UK, and Brazil – adoption rates have surged, showing a combined growth rate of 234%1. Tap to Phone expanded Visa\u2019s tap capabilities with a technology that turns a smartphone … <\/p>\n

Continue reading “Visa Tap to Phone Adoption Soars: 200% Year-over-Year Growth Worldwide”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-820354","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"\nVisa Tap to Phone Adoption Soars: 200% Year-over-Year Growth Worldwide - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/visa-tap-to-phone-adoption-soars-200-year-over-year-growth-worldwide\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Visa Tap to Phone Adoption Soars: 200% Year-over-Year Growth Worldwide - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Visa Tap to Phone Adoption Soars: 200% Year-over-Year Growth Worldwide Visa\u2019s fast-growing, contactless payment solution Tap to Phone helps SMBs get paid, with nearly 30% of sellers popping up as new small businesses SAN FRANCISCO–(BUSINESS WIRE)– Tap. Pay. Done. This simple, secure, and increasingly mobile action has transformed the shopping experience and unlocked opportunities for small businesses worldwide. Today, Visa announced that Tap to Phone has experienced a 200% increase over the past year, supporting millions of sellers of all sizes. In the highest Tap to Phone countries – the U.S., UK, and Brazil – adoption rates have surged, showing a combined growth rate of 234%1. 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