{"id":819319,"date":"2025-02-27T10:59:05","date_gmt":"2025-02-27T15:59:05","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/zoominfo-named-a-leader-in-intent-data-providers-for-b2b-by-independent-research-firm\/"},"modified":"2025-02-27T10:59:05","modified_gmt":"2025-02-27T15:59:05","slug":"zoominfo-named-a-leader-in-intent-data-providers-for-b2b-by-independent-research-firm","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/zoominfo-named-a-leader-in-intent-data-providers-for-b2b-by-independent-research-firm\/","title":{"rendered":"ZoomInfo Named a Leader in Intent Data Providers for B2B by Independent Research Firm"},"content":{"rendered":"<p>        <!--.bwalignc { text-align: center; list-style-position: inside }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p class=\"bwalignc\"><b>ZoomInfo Named a Leader in Intent Data Providers for B2B by Independent Research Firm<\/b><\/p>\n<p class=\"bwalignc\"><i>ZoomInfo received the highest possible scores in the collection methodologies, data security and compliance criteria<\/i><\/p>\n<p>VANCOUVER, Wash.&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.zoominfo.com%2F%3Futm_medium%3Dpr%26utm_campaign%3Dsustainability-report-2024&amp;esheet=54216476&amp;newsitemid=20250227614137&amp;lan=en-US&amp;anchor=ZoomInfo&amp;index=1&amp;md5=625094e366bf5309734535bda21a1361\">ZoomInfo<\/a> (NASDAQ: ZI), the Go-To-Market Intelligence platform, has been named a Leader in <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Freprint.forrester.com%2Freports%2Fthe-forrester-wave-tm-intent-data-providers-for-b2b-q1-2025-d8247cf3%2Findex.html&amp;esheet=54216476&amp;newsitemid=20250227614137&amp;lan=en-US&amp;anchor=The+Forrester+Wave%26%238482%3B%3A+Intent+Data+Providers+For+B2B%2C+Q1+2025&amp;index=2&amp;md5=ac89519ea96e3a1e96bb9d0642313a11\">The Forrester Wave\u2122: Intent Data Providers For B2B, Q1 2025<\/a>.<\/p>\n<p>\nThe Forrester Wave\u2122 is a guide for buyers considering their purchasing options in a technology marketplace and is based on analyst analysis and opinion. This ranking report provides a competitive positioning of technology providers, used as a starting point by end users who are evaluating technology to determine which vendors to \u2018short list\u2019 for further consideration in their own purchasing decisions.<\/p>\n<p>\nThe report recognized ZoomInfo with the highest scores possible across eight criteria, including Collection Methodologies, Identity Resolution, Data Security &amp; Compliance, Future Proofing Data Collection, Insight Generation and Recommended Action, Data Integration &amp; Delivery, Roadmap, and Partner Ecosystem. It also stated that \u201cZoomInfo offers strong intent capabilities across most industries.\u201d<\/p>\n<p>\n\u201cWe believe being identified as a Leader by Forrester in B2B Intent \u2013 as well as Marketing &amp; Sales Data \u2013 is recognition of ZoomInfo\u2019s momentum in innovation,\u201d ZoomInfo Chief Product Officer Dominik Facher said. \u201cTo us, this reflects our relentless innovation and dedication to providing actionable intelligence that empowers go-to-market teams to engage the right accounts and contacts at the right time, driving meaningful action and revenue growth. With the largest R&amp;D investment among providers in this evaluation, we remain committed to future-proofing our solutions, ensuring compliance, and delivering the insights businesses need to succeed.\u201d<\/p>\n<p><b>Strategy &amp; Roadmap<\/b><\/p>\n<p>\nThe report says \u201dZoomInfo\u2019s strategy and roadmap are heavily focused on harnessing the emerging capabilities of AI for data collection, analysis, and activation. This impressive development plan is made possible through the largest R&amp;D investment of any provider in this evaluation.\u201d<\/p>\n<p>\nIt also noted that \u201can extensive ecosystem of partners is a suitable complement to its strategic advantage as one of the most entrenched data providers in B2B.\u201d<\/p>\n<p><b>Standout Capability: Diverse Set of Collection Methodologies<\/b><\/p>\n<p>\nAdditionally, the report states that for ZoomInfo, \u201ca diverse set of collection methodologies is a standout capability, ranging from traditional web activity capture to collection from proprietary freemium software offerings and human outreach.\u201d<\/p>\n<p>\nThe report also cites that \u201cIn recent years, ZoomInfo has shown a focus on data compliance and future-proofing collection, while identity resolution and data integration are as advanced as you would expect from a top data company.\u201d<\/p>\n<p><a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Freprint.forrester.com%2Freports%2Fthe-forrester-wave-tm-intent-data-providers-for-b2b-q1-2025-d8247cf3%2Findex.html&amp;esheet=54216476&amp;newsitemid=20250227614137&amp;lan=en-US&amp;anchor=Access+a+copy&amp;index=3&amp;md5=2c2a4a94d76d231894a71c2905ced29c\">Access a copy<\/a> of The 2025 Forrester Wave\u2122 for B2B Intent to learn more.<\/p>\n<p><i>Forrester does not endorse any company, product, brand, or service included in its research publications and does not advise any person to select the products or services of any company or brand based on the ratings included in such publications. Information is based on the best available resources. Opinions reflect judgment at the time and are subject to change. For more information, read about Forrester\u2019s objectivity <\/i><a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.forrester.com%2Fabout-us%2Fobjectivity%2F&amp;esheet=54216476&amp;newsitemid=20250227614137&amp;lan=en-US&amp;anchor=here&amp;index=4&amp;md5=24deac8082be7745aac0e90020935a72\"><i>here<\/i><\/a>.<\/p>\n<p><b>About ZoomInfo<\/b><\/p>\n<p>\nZoomInfo (NASDAQ: ZI) is the Go-To-Market Intelligence Platform that empowers businesses to grow faster with AI-ready insights, trusted data, and advanced automation. Its solutions provide more than 35,000 companies worldwide with a complete view of their customers, making every seller their best seller. ZoomInfo is a recognized leader in data privacy, with industry-leading GDPR and CCPA compliance and numerous data security and <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Ftrust.zoominfo.com%2F%3Futm_medium%3Dpr%26utm_campaign%3Dsustainability-report-2024&amp;esheet=54216476&amp;newsitemid=20250227614137&amp;lan=en-US&amp;anchor=privacy+certifications&amp;index=5&amp;md5=aae5a360491453fcbeb107f14fb0e484\">privacy certifications<\/a>. For more information about how ZoomInfo can help businesses with go-to-market intelligence that accelerates revenue growth, please visit <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.zoominfo.com%2F%3Futm_medium%3Dpr%26utm_campaign%3Dsustainability-report-2024&amp;esheet=54216476&amp;newsitemid=20250227614137&amp;lan=en-US&amp;anchor=www.zoominfo.com&amp;index=6&amp;md5=ec738c77afc9cfad578c9cf7d0fd5da1\">www.zoominfo.com<\/a>.<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20250227614137r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20250227614137\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20250227614137\/en\/<\/a><\/span><\/p>\n<p><b>Media Contact:<br \/>\n<\/b><br \/>Rob Morse<br \/>\n<br \/>Senior Communications Manager<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:pr@zoominfo.com\">pr@zoominfo.com<\/a><\/p>\n<p><b>KEYWORDS:<\/b> United States North America Washington<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Software Search Engine Marketing Marketing Data Management Communications Small Business Professional Services Technology<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20250227614137\/en\/2064540\/3\/ZoomInfo_Z_Logo.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>ZoomInfo Named a Leader in Intent Data Providers for B2B by Independent Research Firm ZoomInfo received the highest possible scores in the collection methodologies, data security and compliance criteria VANCOUVER, Wash.&#8211;(BUSINESS WIRE)&#8211;ZoomInfo (NASDAQ: ZI), the Go-To-Market Intelligence platform, has been named a Leader in The Forrester Wave\u2122: Intent Data Providers For B2B, Q1 2025. The Forrester Wave\u2122 is a guide for buyers considering their purchasing options in a technology marketplace and is based on analyst analysis and opinion. This ranking report provides a competitive positioning of technology providers, used as a starting point by end users who are evaluating technology to determine which vendors to \u2018short list\u2019 for further consideration in their own purchasing decisions. The report recognized ZoomInfo with &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/zoominfo-named-a-leader-in-intent-data-providers-for-b2b-by-independent-research-firm\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;ZoomInfo Named a Leader in Intent Data Providers for B2B by Independent Research Firm&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-819319","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ZoomInfo Named a Leader in Intent Data Providers for B2B by Independent Research Firm - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/zoominfo-named-a-leader-in-intent-data-providers-for-b2b-by-independent-research-firm\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ZoomInfo Named a Leader in Intent Data Providers for B2B by Independent Research Firm - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"ZoomInfo Named a Leader in Intent Data Providers for B2B by Independent Research Firm ZoomInfo received the highest possible scores in the collection methodologies, data security and compliance criteria VANCOUVER, Wash.&#8211;(BUSINESS WIRE)&#8211;ZoomInfo (NASDAQ: ZI), the Go-To-Market Intelligence platform, has been named a Leader in The Forrester Wave\u2122: Intent Data Providers For B2B, Q1 2025. The Forrester Wave\u2122 is a guide for buyers considering their purchasing options in a technology marketplace and is based on analyst analysis and opinion. This ranking report provides a competitive positioning of technology providers, used as a starting point by end users who are evaluating technology to determine which vendors to \u2018short list\u2019 for further consideration in their own purchasing decisions. 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Market Newsdesk","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.marketnewsdesk.com\/index.php\/zoominfo-named-a-leader-in-intent-data-providers-for-b2b-by-independent-research-firm\/","og_locale":"en_US","og_type":"article","og_title":"ZoomInfo Named a Leader in Intent Data Providers for B2B by Independent Research Firm - Market Newsdesk","og_description":"ZoomInfo Named a Leader in Intent Data Providers for B2B by Independent Research Firm ZoomInfo received the highest possible scores in the collection methodologies, data security and compliance criteria VANCOUVER, Wash.&#8211;(BUSINESS WIRE)&#8211;ZoomInfo (NASDAQ: ZI), the Go-To-Market Intelligence platform, has been named a Leader in The Forrester Wave\u2122: Intent Data Providers For B2B, Q1 2025. The Forrester Wave\u2122 is a guide for buyers considering their purchasing options in a technology marketplace and is based on analyst analysis and opinion. This ranking report provides a competitive positioning of technology providers, used as a starting point by end users who are evaluating technology to determine which vendors to \u2018short list\u2019 for further consideration in their own purchasing decisions. 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