{"id":817585,"date":"2025-02-25T09:03:11","date_gmt":"2025-02-25T14:03:11","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/ninja-disrupts-the-outdoor-grilling-market-with-launch-of-flexflame\/"},"modified":"2025-02-25T09:03:11","modified_gmt":"2025-02-25T14:03:11","slug":"ninja-disrupts-the-outdoor-grilling-market-with-launch-of-flexflame","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/ninja-disrupts-the-outdoor-grilling-market-with-launch-of-flexflame\/","title":{"rendered":"Ninja Disrupts the Outdoor Grilling Market with Launch of FlexFlame\u2122"},"content":{"rendered":"<p>        <!--.bwalignc { text-align: center; list-style-position: inside }\n.bwlistdisc { list-style-type: disc }\n.bwuline { text-decoration: underline }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p class=\"bwalignc\"><b>Ninja Disrupts the Outdoor Grilling Market with Launch of FlexFlame\u2122<\/b><\/p>\n<p class=\"bwalignc\"><i>The brand\u2019s first propane outdoor cooking system brings five cooking methods all under one hood<\/i><\/p>\n<p>NEEDHAM, Mass.&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<br \/>\nSharkNinja, Inc. (NYSE: SN), a global product design and technology company, today unveiled the Ninja\u2122 FlexFlame\u2122, a revolutionizing outdoor cooking system. This groundbreaking innovation is the brand\u2019s first propane system that combines five unique cooking methods all under one hood, with zero compromises.<\/p>\n<p id=\"news-body-cta\">This press release features multimedia. View the full release here: <a href=\"https:\/\/www.businesswire.com\/news\/home\/20250225432328\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20250225432328\/en\/<\/a><\/p>\n<div id=\"bwbodyimg\" style=\"width: 480px;float:left;padding-left:0px;padding-right:20px;padding-top:0px;padding-bottom:0px\"><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20250225432328\/en\/2391352\/4\/NJA_PG30x_SZL_VFX_ENDSCENE_SS_SA_16x9-1_1.jpg\" alt=\"Ninja Disrupts the Outdoor Grilling Market with Launch of FlexFlame\u2122 (Photo: Business Wire)\" \/><\/p>\n<p style=\"font-size:85%\">Ninja Disrupts the Outdoor Grilling Market with Launch of FlexFlame\u2122 (Photo: Business Wire)<\/p>\n<\/div>\n<p>\nWith 47% of consumers owning more than three cooking devices,<sup>1<\/sup> the Ninja\u2122 FlexFlame\u2122 simplifies outdoor cooking by eliminating the need for multiple outdoor appliances. This versatile powerhouse seamlessly integrates popular cooking methods \u2013 grilling, smoking, roasting, griddling, and pizza-making \u2013 into one cohesive unit, without sacrificing performance. Whether you\u2019re a seasoned grill master or a novice cooking enthusiast, the FlexFlame\u2122 makes outdoor cooking easy and efficient, delivering high quality results.<\/p>\n<p>\nThe FlexFlame\u2122 sets a new standard in outdoor cooking performance through Ninja\u2019s CyclonicHeat-iQ\u2122. This proprietary system integrates rapid convection air flow, precision propane flame control and Woodfire Technology to deliver exceptional results, no matter the cooking method. Key features include:<\/p>\n<ul class=\"bwlistdisc\">\n<li><b>Cyclonic Air<\/b>: A high-velocity convection fan that provides heat within the grill cavity, resulting in faster cooking,* even crisping and browning, and the ability to preheat to <b><span class=\"bwuline\">600\u00b0F in as little as seven minutes.<\/span><\/b><\/li>\n<li><b>Precision Propane Flames<\/b>: With a digital control panel, users can select a function and temperature that\u2019s maintained through auto-adjusting flames, using up to 25% less propane.*\n<\/li>\n<li><b>Ninja Woodfire Technology<\/b>: Add smokey BBQ flavor to classic low-and-slow, cold smoke, or add smoke to any meal with just two cups of pellets.\n<\/li>\n<\/ul>\n<p>\n&#8220;For years, Ninja has redefined indoor cooking with our cutting-edge appliances. After observing a gap in the outdoor cooking market where grills fell short of handling various cooking methods desired by home chefs, we took the opportunity to innovate,\u201d said Kaitlyn Hebert, Chief Marketing Officer of Global Marketing at Ninja. \u201cOur team spent the past two years developing the revolutionary FlexFlame\u2122 system. Through extensive testing across multiple locations, climates and conditions, we have perfected this versatile powerhouse, and transformed outdoor cooking, enabling even beginner grillers to create drool-worthy dishes right from their backyard.\u201d<\/p>\n<p>\nThe Ninja\u2122 FlexFlame\u2122 is now available for $999.99 on <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fninjakitchen.com%2Fproducts%2Fninja-flexflame-propane-grill-outdoor-cooking-system-zidPG301B1&amp;esheet=54213527&amp;newsitemid=20250225432328&amp;lan=en-US&amp;anchor=NinjaKitchen.com&amp;index=1&amp;md5=6df9cbcd925c5aa595713125feb9729b\">NinjaKitchen.com<\/a> and can be found at national retailers including Home Depot and ACE Hardware in California. Additional accessories, including a grill cover, half &amp; full griddle, pizza stone, pizza peel, folding rack, grease tray liners and robust all-purpose blend pellets, are available to purchase separately. Plans are underway to launch globally in 2026.<\/p>\n<p><i>* vs. Weber Genesis<br \/>\n<br \/><\/i><sup>1<\/sup> NIQ\u2019s Lawn and Garden Consumer Study<\/p>\n<p><b>About SharkNinja<\/b><\/p>\n<p>\nSharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people\u2019s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 3,600 associates, the company\u2019s products are sold at key retailers, online and offline, and through distributors around the world. For more information, please visit <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fsharkninja.com&amp;esheet=54213527&amp;newsitemid=20250225432328&amp;lan=en-US&amp;anchor=sharkninja.com&amp;index=2&amp;md5=61ca9bb7a4c8bbd00b9de3ca0f76013c\">sharkninja.com<\/a>.<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20250225432328r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20250225432328\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20250225432328\/en\/<\/a><\/span><\/p>\n<p>\nInvestor Relations: <a rel=\"nofollow\" href=\"mailto:IR@sharkninja.com\">IR@sharkninja.com<br \/>\n<\/a><br \/>Public Relations: <a rel=\"nofollow\" href=\"mailto:PR@sharkninja.com\">PR@sharkninja.com<\/a><\/p>\n<p><b>KEYWORDS:<\/b> Massachusetts United States North America<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Food Tech Online Retail Retail Other Retail Technology Home Goods Food\/Beverage<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Photo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20250225432328\/en\/2391352\/3\/NJA_PG30x_SZL_VFX_ENDSCENE_SS_SA_16x9-1_1.jpg\" alt=\"Photo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\">Ninja Disrupts the Outdoor Grilling Market with Launch of FlexFlame\u2122 (Photo: Business Wire)<\/font><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20250225432328\/en\/1849734\/3\/SharkNinja_logo.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Ninja Disrupts the Outdoor Grilling Market with Launch of FlexFlame\u2122 The brand\u2019s first propane outdoor cooking system brings five cooking methods all under one hood NEEDHAM, Mass.&#8211;(BUSINESS WIRE)&#8211; SharkNinja, Inc. (NYSE: SN), a global product design and technology company, today unveiled the Ninja\u2122 FlexFlame\u2122, a revolutionizing outdoor cooking system. This groundbreaking innovation is the brand\u2019s first propane system that combines five unique cooking methods all under one hood, with zero compromises. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20250225432328\/en\/ Ninja Disrupts the Outdoor Grilling Market with Launch of FlexFlame\u2122 (Photo: Business Wire) With 47% of consumers owning more than three cooking devices,1 the Ninja\u2122 FlexFlame\u2122 simplifies outdoor cooking by eliminating the need for multiple outdoor appliances. This &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/ninja-disrupts-the-outdoor-grilling-market-with-launch-of-flexflame\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Ninja Disrupts the Outdoor Grilling Market with Launch of FlexFlame\u2122&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-817585","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ninja Disrupts the Outdoor Grilling Market with Launch of FlexFlame\u2122 - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/ninja-disrupts-the-outdoor-grilling-market-with-launch-of-flexflame\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ninja Disrupts the Outdoor Grilling Market with Launch of FlexFlame\u2122 - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Ninja Disrupts the Outdoor Grilling Market with Launch of FlexFlame\u2122 The brand\u2019s first propane outdoor cooking system brings five cooking methods all under one hood NEEDHAM, Mass.&#8211;(BUSINESS WIRE)&#8211; SharkNinja, Inc. (NYSE: SN), a global product design and technology company, today unveiled the Ninja\u2122 FlexFlame\u2122, a revolutionizing outdoor cooking system. This groundbreaking innovation is the brand\u2019s first propane system that combines five unique cooking methods all under one hood, with zero compromises. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20250225432328\/en\/ Ninja Disrupts the Outdoor Grilling Market with Launch of FlexFlame\u2122 (Photo: Business Wire) With 47% of consumers owning more than three cooking devices,1 the Ninja\u2122 FlexFlame\u2122 simplifies outdoor cooking by eliminating the need for multiple outdoor appliances. 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(NYSE: SN), a global product design and technology company, today unveiled the Ninja\u2122 FlexFlame\u2122, a revolutionizing outdoor cooking system. This groundbreaking innovation is the brand\u2019s first propane system that combines five unique cooking methods all under one hood, with zero compromises. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20250225432328\/en\/ Ninja Disrupts the Outdoor Grilling Market with Launch of FlexFlame\u2122 (Photo: Business Wire) With 47% of consumers owning more than three cooking devices,1 the Ninja\u2122 FlexFlame\u2122 simplifies outdoor cooking by eliminating the need for multiple outdoor appliances. 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