{"id":814176,"date":"2025-02-18T09:28:19","date_gmt":"2025-02-18T14:28:19","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/the-cw-network-delivers-1-8-million-total-viewers-for-nascar-xfinity-series-season-opener\/"},"modified":"2025-02-18T09:28:19","modified_gmt":"2025-02-18T14:28:19","slug":"the-cw-network-delivers-1-8-million-total-viewers-for-nascar-xfinity-series-season-opener","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/the-cw-network-delivers-1-8-million-total-viewers-for-nascar-xfinity-series-season-opener\/","title":{"rendered":"The CW Network Delivers 1.8 Million Total Viewers for NASCAR Xfinity Series Season Opener"},"content":{"rendered":"

<\/p>\n

The CW Network Delivers 1.8 Million Total Viewers for NASCAR Xfinity Series Season Opener<\/b><\/p>\n

Race Ranks as Most-Viewed NASCAR Xfinity Series Season-Opener at Daytona Since 2020<\/i><\/p>\n

Saturday\u2019s Broadcast on The CW Was the Most-Watched NASCAR Xfinity Series Race Across Any Track or Network Since Talladega in April 2022<\/i><\/p>\n

Viewership Peaked at 2.2 Million Total Viewers<\/i><\/p>\n

BURBANK, Calif.–(BUSINESS WIRE<\/a>)–
\nNASCAR and The CW Network today announced that Saturday\u2019s 2025 NASCAR Xfinity Series season opener at Daytona on The CW delivered the largest audience for any Xfinity Series race in almost three years, with 1.8 million total viewers, according to Nielsen fast national ratings.\n<\/p>\n

\nThe CW is quickly establishing itself as a must-see destination for live sports, with the race ranking as the most-viewed Xfinity Series season opener at Daytona since 2020 and the most-watched Xfinity Series race since Talladega in April 2022. Viewership peaked at 2.2 million total viewers in the 7:30 p.m. ET quarter hour, as the drivers raced to a thrilling conclusion which saw Jesse Love cross the finish line first at the legendary Daytona International Speedway.\n<\/p>\n

\nCompared to last year\u2019s NASCAR Xfinity Series weather impacted opener at Daytona, viewership was up 93% in total viewers and rose by double digit percentages across key demos including +76% in Adults 18-49 (330,000) and +47% in Adults 25-54 (444,000). Viewership was also up double-digit percentages compared to The CW\u2019s final playoff race last year from Phoenix in total viewers (+62%), Adults 18-49 (+74%) and Adults 25-54 (+78%), a clear sign that race fans are flocking to The CW as the new home of the NASCAR Xfinity Series and a strong start to a partnership that will entertain audiences for the next seven years.\n<\/p>\n

\nThe 2025 NASCAR Xfinity Series continues on The CW this Saturday, February 22<\/span> from Atlanta Motor Speedway. Coverage begins with NASCAR COUNTDOWN LIVE<\/b>(4:30-5:00 p.m. ET)<\/span> hosted by Carla Metts, with the race beginning at 5:00 p.m. ET<\/span>. Adam Alexander serves as lead play-by-play announcer alongside analysts Jamie McMurray and Parker Kligerman. Dillon Welch and Kim Coon serve as pit reporters.\n<\/p>\n

About The CW Network<\/b><\/p>\n

\nThe CW is America\u2019s fifth major broadcast network and reaches 100% of US television households. The CW delivers 15 hours of primetime entertainment programming per week in addition to nearly 400 hours of sports per year as the broadcast home to ACC football and basketball games, Pac-12 football games, \u201cInside the NFL,\u201d WWE NXT and NASCAR Xfinity Series. The fully ad-supported CW App, with more than 100 million downloads to date, is available for free to consumers on all major platforms and is home to the latest episodes and seasons of The CW\u2019s primetime programming and a library of entertaining film and television content for on-demand viewing. The CW is 75%-owned by Nexstar Media Group, Inc. (NASDAQ: NXST), a leading diversified media company and largest CW affiliate group. For more information about The CW, please visit www.cwtv.com<\/a>.\n<\/p>\n

\"\"<\/p>\n

View source version on businesswire.com: <\/span>https:\/\/www.businesswire.com\/news\/home\/20250218149567\/en\/<\/a><\/span><\/p>\n

The CW Media Contacts:
\n<\/b>
Beth Feldman
\n
646\/563-8334
\n
Beth.Feldman@cwtv.com<\/a><\/p>\n

\nRob Moynihan
\n
760\/519-5543
\n
Rob.Moynihan@cwtv.com<\/a><\/p>\n

NASCAR Contact:
\n<\/b>
James Hallas
\n
704\/261-4540
\n
jhallas@nascar.com<\/a><\/p>\n

KEYWORDS:<\/b> United States North America California<\/p>\n

INDUSTRY KEYWORDS:<\/b> Motor Sports Licensing (Sports) Sports Entertainment Online Mobile Entertainment General Entertainment TV and Radio Licensing (Entertainment)<\/p>\n

MEDIA:<\/b><\/p>\n\n\n\n\n
Logo<\/b><\/font><\/td>\n<\/tr>\n
\"Logo\"<\/td>\n<\/tr>\n
<\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"

The CW Network Delivers 1.8 Million Total Viewers for NASCAR Xfinity Series Season Opener Race Ranks as Most-Viewed NASCAR Xfinity Series Season-Opener at Daytona Since 2020 Saturday\u2019s Broadcast on The CW Was the Most-Watched NASCAR Xfinity Series Race Across Any Track or Network Since Talladega in April 2022 Viewership Peaked at 2.2 Million Total Viewers BURBANK, Calif.–(BUSINESS WIRE)– NASCAR and The CW Network today announced that Saturday\u2019s 2025 NASCAR Xfinity Series season opener at Daytona on The CW delivered the largest audience for any Xfinity Series race in almost three years, with 1.8 million total viewers, according to Nielsen fast national ratings. The CW is quickly establishing itself as a must-see destination for live sports, with the race ranking as … <\/p>\n

Continue reading “The CW Network Delivers 1.8 Million Total Viewers for NASCAR Xfinity Series Season Opener”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-814176","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"\nThe CW Network Delivers 1.8 Million Total Viewers for NASCAR Xfinity Series Season Opener - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/the-cw-network-delivers-1-8-million-total-viewers-for-nascar-xfinity-series-season-opener\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The CW Network Delivers 1.8 Million Total Viewers for NASCAR Xfinity Series Season Opener - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"The CW Network Delivers 1.8 Million Total Viewers for NASCAR Xfinity Series Season Opener Race Ranks as Most-Viewed NASCAR Xfinity Series Season-Opener at Daytona Since 2020 Saturday\u2019s Broadcast on The CW Was the Most-Watched NASCAR Xfinity Series Race Across Any Track or Network Since Talladega in April 2022 Viewership Peaked at 2.2 Million Total Viewers BURBANK, Calif.–(BUSINESS WIRE)– NASCAR and The CW Network today announced that Saturday\u2019s 2025 NASCAR Xfinity Series season opener at Daytona on The CW delivered the largest audience for any Xfinity Series race in almost three years, with 1.8 million total viewers, according to Nielsen fast national ratings. 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