{"id":809122,"date":"2025-02-05T08:37:02","date_gmt":"2025-02-05T13:37:02","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/imax-soars-to-highest-grossing-chinese-new-year-ever-with-53-million\/"},"modified":"2025-02-05T08:37:02","modified_gmt":"2025-02-05T13:37:02","slug":"imax-soars-to-highest-grossing-chinese-new-year-ever-with-53-million","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/imax-soars-to-highest-grossing-chinese-new-year-ever-with-53-million\/","title":{"rendered":"IMAX Soars to Highest Grossing Chinese New Year Ever with $53 Million"},"content":{"rendered":"

<\/p>\n

IMAX Soars to Highest Grossing Chinese New Year Ever with $53 Million<\/b><\/p>\n

IMAX Box Office in China\u2019s Peak Moviegoing Period up +57% over Previous Best; Animated Blockbuster \u201cNe Zha 2\u201d Leads the Way with $36 Million and Counting<\/i><\/p>\n

NEW YORK & SHANGHAI–(BUSINESS WIRE<\/a>)–
\nIMAX Corporation (NYSE: IMAX) shattered its box office record for Chinese New Year, delivering $53 million during the 7-day holiday period concluded February 4. The busiest window annually for moviegoing in China, the 2025 Chinese New Year holiday saw IMAX exceed its previous record of $34 million set in 2023 by a whopping +57%. IMAX also delivered its highest attendance ever for the Chinese New Year, with 5.5 million admissions nationwide.<\/p>\n

\nWhile the holiday has concluded, IMAX\u2019s record-breaking slate of Chinese New Year films will continue to play throughout the IMAX China network for another month. IMAX delivered its highest market share of the holiday \u2013 4.3% on only 1% of screens \u2013 and $7.2 million on the final day of the period, demonstrating the continued strength of the slate.<\/p>\n

\n\u201cChinese New Year unleashed one of the most impressive surges in moviegoing we\u2019ve seen in recent years, anywhere in the world \u2014 leaving a slew of broken IMAX records in its wake,\u201d said Rich Gelfond, CEO of IMAX. \u201cThis is a shot of adrenaline for moviegoing in China that comes at just the right time, with a tentpole heavy slate of local language and Hollywood films ahead for 2025.\u201d<\/p>\n

\nEnlight\u2019s \u201cNe Zha 2\u201d \u2014 the highly anticipated sequel to the 2019 smash hit \u2014 led the way with $36 million. The film scored the biggest opening weekend in IMAX history for an animated film with $22 million and is already the fourth highest grossing IMAX local language release of all time. \u201cNe Zha 2\u201d took just seven days to top its predecessor \u201cNe Zha\u201d, which earned $35 million in China over its two-month IMAX run.<\/p>\n

\nAlibaba\u2019s fantasy \u201cCreation of the Gods II: Demon Force\u201d delivered $7.6 million and Bona\u2019s naval drama \u201cOperation Hadal\u201d added another $2.7 million in IMAX. Both films featured IMAX-exclusive expanded aspect ratio. China Film Group\u2019s martial arts actioner \u201cLegend of the Condor Heroes: The Gallants\u201d scored $3.7 million while Maoyan\u2019s \u201cDetective Chinatown 1900\u201d contributed an additional $2.7 million in IMAX.<\/p>\n

\n“The message from audiences is clear: IMAX is their first choice,” said Daniel Manwaring, CEO of IMAX China. “Riding on a stronger-than-ever audience preference, IMAX has transformed moviegoing into a cultural phenomenon and a social talking point. We deeply value their brand loyalty and are confident that we can carry this momentum throughout what is poised to be one of the strongest years for Chinese local language films.”<\/p>\n

\nWith the 2025 Chinese New Year slate, IMAX continues to expand its strategy of bringing local language films to audiences around the world. \u201cCreation of The Gods II: Demon Force\u201d and \u201cDetective Chinatown 1900\u201d were also released in select IMAX locations across 11 countries worldwide, bringing in more than $1.2 million outside of China. \u201cNe Zha 2″ will be shown exclusively in IMAX locations in Australia and New Zealand beginning February 6th<\/sup>.<\/p>\n

\nThe Chinese New Year slate will continue to play in China for the next month, alongside Disney\u2019s \u201cCaptain America: Brave New World\u201d and the re-release of the classic romance \u201cIn the Mood for Love”.<\/p>\n

About IMAX China<\/b><\/p>\n

\nIMAX China is a subsidiary of IMAX Corporation and was incorporated as a limited liability company under the laws of Cayman Islands. IMAX China was established by IMAX Corporation specifically to oversee the expansion of IMAX’s business throughout Greater China. Shares of IMAX China trade on the Hong Kong Stock Exchange under the stock code \u201c1970.\u201d<\/p>\n

About IMAX Corporation<\/b><\/p>\n

\nIMAX, an innovator in entertainment technology, combines proprietary software, architecture, and equipment to create experiences that take you beyond the edge of your seat to a world you’ve never imagined. Top filmmakers and studios are utilizing IMAX systems to connect with audiences in extraordinary ways, making IMAX’s network among the most important and successful theatrical distribution platforms for major event films around the globe.<\/p>\n

\nIMAX is headquartered in New York, Toronto, and Los Angeles, with additional offices in London, Dublin, Tokyo, and Shanghai. As of September 30, 2024, there were 1,788 IMAX systems (1,714 commercial multiplexes, 12 commercial destinations, 62 institutional) operating in 89 countries and territories. Shares of IMAX China Holding, Inc., a subsidiary of IMAX Corporation, trade on the Hong Kong Stock Exchange under the stock code \u201c1970\u201d.<\/p>\n

\nIMAX\u00ae, IMAX\u00ae 3D, Experience It In IMAX\u00ae, The IMAX Experience\u00ae, DMR\u00ae, Filmed For IMAX\u00ae, IMAX LIVE\u2122, and IMAX Enhanced\u00ae are trademarks and trade names of IMAX Corporation or its subsidiaries that are registered or otherwise protected under laws of various jurisdictions. For more information, visit www.imax.com<\/a>. You may also connect with IMAX on Instagram (www.instagram.com\/imax<\/a>), Facebook (www.facebook.com\/imax<\/a>), LinkedIn (www.linkedin.com\/company\/imax<\/a>), X (www.twitter.com\/imax<\/a>), and YouTube (www.youtube.com\/imaxmovies<\/a>).<\/p>\n

\"\"<\/p>\n

View source version on businesswire.com: <\/span>https:\/\/www.businesswire.com\/news\/home\/20250205632324\/en\/<\/a><\/span><\/p>\n

For additional information please contact:<\/b><\/p>\n

Investors:
\n<\/b>
Jennifer Horsley
\n
jhorsley@imax.com<\/a><\/p>\n

Media:
\n<\/b>
Mark Jafar (IMAX)
\n
mjafar@imax.com<\/a><\/p>\n

\nVivian Tang (IMAX China)
\n
vtang@imax.com<\/a><\/p>\n

KEYWORDS:<\/b> China United States North America Asia Pacific New York<\/p>\n

INDUSTRY KEYWORDS:<\/b> Film & Motion Pictures Audio\/Video Technology Entertainment Software<\/p>\n

MEDIA:<\/b><\/p>\n\n\n\n\n
Logo<\/b><\/font><\/td>\n<\/tr>\n
\"Logo\"<\/td>\n<\/tr>\n
<\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"

IMAX Soars to Highest Grossing Chinese New Year Ever with $53 Million IMAX Box Office in China\u2019s Peak Moviegoing Period up +57% over Previous Best; Animated Blockbuster \u201cNe Zha 2\u201d Leads the Way with $36 Million and Counting NEW YORK & SHANGHAI–(BUSINESS WIRE)– IMAX Corporation (NYSE: IMAX) shattered its box office record for Chinese New Year, delivering $53 million during the 7-day holiday period concluded February 4. The busiest window annually for moviegoing in China, the 2025 Chinese New Year holiday saw IMAX exceed its previous record of $34 million set in 2023 by a whopping +57%. IMAX also delivered its highest attendance ever for the Chinese New Year, with 5.5 million admissions nationwide. While the holiday has concluded, IMAX\u2019s … <\/p>\n

Continue reading “IMAX Soars to Highest Grossing Chinese New Year Ever with $53 Million”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-809122","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"\nIMAX Soars to Highest Grossing Chinese New Year Ever with $53 Million - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/imax-soars-to-highest-grossing-chinese-new-year-ever-with-53-million\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"IMAX Soars to Highest Grossing Chinese New Year Ever with $53 Million - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"IMAX Soars to Highest Grossing Chinese New Year Ever with $53 Million IMAX Box Office in China\u2019s Peak Moviegoing Period up +57% over Previous Best; Animated Blockbuster \u201cNe Zha 2\u201d Leads the Way with $36 Million and Counting NEW YORK & SHANGHAI–(BUSINESS WIRE)– IMAX Corporation (NYSE: IMAX) shattered its box office record for Chinese New Year, delivering $53 million during the 7-day holiday period concluded February 4. The busiest window annually for moviegoing in China, the 2025 Chinese New Year holiday saw IMAX exceed its previous record of $34 million set in 2023 by a whopping +57%. IMAX also delivered its highest attendance ever for the Chinese New Year, with 5.5 million admissions nationwide. 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