{"id":797825,"date":"2025-01-06T06:03:23","date_gmt":"2025-01-06T11:03:23","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/brunswick-corporation-adds-boating-intelligence-to-technology-portfolio-at-2025-consumer-electronics-show\/"},"modified":"2025-01-06T06:03:23","modified_gmt":"2025-01-06T11:03:23","slug":"brunswick-corporation-adds-boating-intelligence-to-technology-portfolio-at-2025-consumer-electronics-show","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/brunswick-corporation-adds-boating-intelligence-to-technology-portfolio-at-2025-consumer-electronics-show\/","title":{"rendered":"Brunswick Corporation Adds \u2018Boating Intelligence\u2019 to Technology Portfolio at 2025 Consumer Electronics Show"},"content":{"rendered":"<div class=\"mw_release\">\n<p>LAS VEGAS, Jan.  06, 2025  (GLOBE NEWSWIRE) &#8212; Brunswick Corporation (NYSE: BC), the global leader in marine technology, will display it\u2019s broad, industry-leading technology portfolio and debut its \u2018Boating Intelligence\u2019 initiative at the 2025 Consumer Electronics Show (CES) in Las Vegas. \u00a0Boating Intelligence is a comprehensive initiative to enhance Brunswick\u2019s ACES (Autonomous, Connected, Electrified, and Shared) strategy by incorporating AI capabilities and features into its products to deliver simpler, safer, smarter, and more sustainable boating.<\/p>\n<p>Brunswick\u2019s CES exhibit will seamlessly integrate digital and physical elements: a state-of-the-art 200-degree virtual boat helm simulator will introduce Brunswick\u2019s AI-powered co-captain, offering an interactive experience that showcases features such as assisted navigation, safety monitoring, and autonomous maneuvers; and Brunswick will also unveil its first Fliteboard eFoil immersive simulator, allowing attendees to virtually ride an electric hydrofoil using a handheld controller in realistically rendered environments.<\/p>\n<p>\u201cCES is the largest consumer technology event in the world, providing an ideal platform to showcase the ways in which Brunswick is working to redefine the boating experience and evolve boats from experiential products to smart, trusted partners for both owners and Freedom Boat Club members,\u201d said Dave Foulkes, Brunswick Corporation CEO.\u201d I look forward to sharing the latest evolution of our exciting technologies, products and initiatives at CES 2025.\u201d<\/p>\n<p>Additional experiences in the Brunswick exhibit include:<\/p>\n<ul>\n<li style=\"margin-top:0in;margin-bottom:0in\">\n          <b>The next evolution of autonomous docking \u2013 <\/b>Brunswick will present the latest development version of its autonomous docking system, both virtually in a 200-degree simulator and physically on a 40ft Boston Whaler 405 Conquest. Attendees can witness live object tracking and classification, and interact with the latest, intuitive user interface concepts on a large Simrad multi-function display.<\/li>\n<\/ul>\n<ul>\n<li style=\"margin-top:0in;margin-bottom:0in\">\n          <b>\u2018High power electric boat concept\u2019<\/b> \u2013 Brunswick will showcase a high voltage, fully integrated electric propulsion concept demonstrated through a full, cut-away physical system augmented by animation.<\/li>\n<\/ul>\n<p>Brunswick will also display three of its CES Innovation Award winning products, including the Mercury Marine 600hp V12 outboard motor, Mercury Marine\u2019s full portfolio of Avator electric outboards, and the 1<sup>st<\/sup> Mate connected Marine Safety and Security System. <\/p>\n<p>Brunswick will be in the West Hall of the Las Vegas Convention Center at exhibit #6116. For CES media inquiries and imagery, please email Michelle Voss at <a href=\"mailto:michelle.voss@brunswick.com\" rel=\"nofollow\" target=\"_blank\">michelle.voss@brunswick.com<\/a>. <\/p>\n<p>\n        <b>About Brunswick Corporation <\/b>\n      <\/p>\n<p>Brunswick Corporation (NYSE: BC) is the global leader in marine recreation, delivering innovation that transforms experiences on the water and beyond. Our unique, technology-driven solutions are informed and inspired by deep consumer insights and powered by our belief that \u201cNext Never Rests\u2122.\u201d Brunswick is dedicated to industry leadership, to being the best and most trusted partner to our many customers, and to building synergies and ecosystems that enable us to challenge convention and define the future. Brunswick is home to more than 60 industry-leading brands. In the category of Marine Propulsion, these brands include, Mercury Marine, Mercury Racing, MerCruiser, and Flite. Brunswick\u2019s comprehensive collection of parts, accessories, distribution, and technology brands includes Mercury Parts &amp; Accessories, Land \u2018N\u2019 Sea, Lowrance, Simrad, B&amp;G, Mastervolt, RELiON, Attwood and Whale. Our boat brands are some of the best known in the world, including Boston Whaler, Lund, Sea Ray, Bayliner, Harris Pontoons, Princecraft and Quicksilver. Our service, digital and shared-access businesses include Freedom Boat Club, Boateka and a range of financing, insurance, and extended warranty businesses. While focused primarily on the marine industry, Brunswick also successfully leverages its portfolio of advanced technologies to deliver an exceptional suite of solutions in mobile and industrial applications. Headquartered in Mettawa, IL, Brunswick has 17,000 employees operating in 25 countries. In 2023, Brunswick was named by Forbes as a World\u2019s Best Employer and as one of America\u2019s Most Responsible Companies by Newsweek, both for the fourth consecutive year. For more information, visit\u00a0<a href=\"http:\/\/www.brunswick.com\/\" rel=\"nofollow\" target=\"_blank\">www.Brunswick.com<\/a>.<\/p>\n<p>      <img decoding=\"async\" alt=\"\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTMyMzg2OCM2NjcwNzkyIzIwMDU0MzM=\" \/><br \/>\n      <br \/>\n      <img decoding=\"async\" alt=\"\" src=\"https:\/\/ml.globenewswire.com\/media\/M2RhZDUzODAtNjU4ZC00ZDUxLWFhNmMtNTAwNTZkMzUxY2YzLTEwMTcwMDY=\/tiny\/Brunswick-Corporation.png\" \/>\n    <\/div>\n<div class=\"mw_contactinfo\">\n<pre>Lee\r\nGordon \u2014\r\nVice President \u2013 Corporate Communications, Public Relations &amp; Public Affairs\r\nM: (904) 860-8848 | O: (847) 735-4003\r\n<\/pre>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>LAS VEGAS, Jan. 06, 2025 (GLOBE NEWSWIRE) &#8212; Brunswick Corporation (NYSE: BC), the global leader in marine technology, will display it\u2019s broad, industry-leading technology portfolio and debut its \u2018Boating Intelligence\u2019 initiative at the 2025 Consumer Electronics Show (CES) in Las Vegas. \u00a0Boating Intelligence is a comprehensive initiative to enhance Brunswick\u2019s ACES (Autonomous, Connected, Electrified, and Shared) strategy by incorporating AI capabilities and features into its products to deliver simpler, safer, smarter, and more sustainable boating. Brunswick\u2019s CES exhibit will seamlessly integrate digital and physical elements: a state-of-the-art 200-degree virtual boat helm simulator will introduce Brunswick\u2019s AI-powered co-captain, offering an interactive experience that showcases features such as assisted navigation, safety monitoring, and autonomous maneuvers; and Brunswick will also unveil its first &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/brunswick-corporation-adds-boating-intelligence-to-technology-portfolio-at-2025-consumer-electronics-show\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Brunswick Corporation Adds \u2018Boating Intelligence\u2019 to Technology Portfolio at 2025 Consumer Electronics Show&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-797825","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Brunswick Corporation Adds \u2018Boating Intelligence\u2019 to Technology Portfolio at 2025 Consumer Electronics Show - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/brunswick-corporation-adds-boating-intelligence-to-technology-portfolio-at-2025-consumer-electronics-show\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Brunswick Corporation Adds \u2018Boating Intelligence\u2019 to Technology Portfolio at 2025 Consumer Electronics Show - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"LAS VEGAS, Jan. 06, 2025 (GLOBE NEWSWIRE) &#8212; Brunswick Corporation (NYSE: BC), the global leader in marine technology, will display it\u2019s broad, industry-leading technology portfolio and debut its \u2018Boating Intelligence\u2019 initiative at the 2025 Consumer Electronics Show (CES) in Las Vegas. \u00a0Boating Intelligence is a comprehensive initiative to enhance Brunswick\u2019s ACES (Autonomous, Connected, Electrified, and Shared) strategy by incorporating AI capabilities and features into its products to deliver simpler, safer, smarter, and more sustainable boating. Brunswick\u2019s CES exhibit will seamlessly integrate digital and physical elements: a state-of-the-art 200-degree virtual boat helm simulator will introduce Brunswick\u2019s AI-powered co-captain, offering an interactive experience that showcases features such as assisted navigation, safety monitoring, and autonomous maneuvers; and Brunswick will also unveil its first &hellip; Continue reading &quot;Brunswick Corporation Adds \u2018Boating Intelligence\u2019 to Technology Portfolio at 2025 Consumer Electronics Show&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/brunswick-corporation-adds-boating-intelligence-to-technology-portfolio-at-2025-consumer-electronics-show\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2025-01-06T11:03:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTMyMzg2OCM2NjcwNzkyIzIwMDU0MzM=\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/brunswick-corporation-adds-boating-intelligence-to-technology-portfolio-at-2025-consumer-electronics-show\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/brunswick-corporation-adds-boating-intelligence-to-technology-portfolio-at-2025-consumer-electronics-show\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Brunswick Corporation Adds \u2018Boating Intelligence\u2019 to Technology Portfolio at 2025 Consumer Electronics Show\",\"datePublished\":\"2025-01-06T11:03:23+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/brunswick-corporation-adds-boating-intelligence-to-technology-portfolio-at-2025-consumer-electronics-show\\\/\"},\"wordCount\":630,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/brunswick-corporation-adds-boating-intelligence-to-technology-portfolio-at-2025-consumer-electronics-show\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.globenewswire.com\\\/newsroom\\\/ti?nf=OTMyMzg2OCM2NjcwNzkyIzIwMDU0MzM=\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/brunswick-corporation-adds-boating-intelligence-to-technology-portfolio-at-2025-consumer-electronics-show\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/brunswick-corporation-adds-boating-intelligence-to-technology-portfolio-at-2025-consumer-electronics-show\\\/\",\"name\":\"Brunswick Corporation Adds \u2018Boating Intelligence\u2019 to Technology Portfolio at 2025 Consumer Electronics Show - 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Brunswick\u2019s CES exhibit will seamlessly integrate digital and physical elements: a state-of-the-art 200-degree virtual boat helm simulator will introduce Brunswick\u2019s AI-powered co-captain, offering an interactive experience that showcases features such as assisted navigation, safety monitoring, and autonomous maneuvers; and Brunswick will also unveil its first &hellip; Continue reading \"Brunswick Corporation Adds \u2018Boating Intelligence\u2019 to Technology Portfolio at 2025 Consumer Electronics Show\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/brunswick-corporation-adds-boating-intelligence-to-technology-portfolio-at-2025-consumer-electronics-show\/","og_site_name":"Market Newsdesk","article_published_time":"2025-01-06T11:03:23+00:00","og_image":[{"url":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTMyMzg2OCM2NjcwNzkyIzIwMDU0MzM=","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/brunswick-corporation-adds-boating-intelligence-to-technology-portfolio-at-2025-consumer-electronics-show\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/brunswick-corporation-adds-boating-intelligence-to-technology-portfolio-at-2025-consumer-electronics-show\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"Brunswick Corporation Adds \u2018Boating Intelligence\u2019 to Technology Portfolio at 2025 Consumer Electronics Show","datePublished":"2025-01-06T11:03:23+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/brunswick-corporation-adds-boating-intelligence-to-technology-portfolio-at-2025-consumer-electronics-show\/"},"wordCount":630,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/brunswick-corporation-adds-boating-intelligence-to-technology-portfolio-at-2025-consumer-electronics-show\/#primaryimage"},"thumbnailUrl":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTMyMzg2OCM2NjcwNzkyIzIwMDU0MzM=","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/brunswick-corporation-adds-boating-intelligence-to-technology-portfolio-at-2025-consumer-electronics-show\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/brunswick-corporation-adds-boating-intelligence-to-technology-portfolio-at-2025-consumer-electronics-show\/","name":"Brunswick Corporation Adds \u2018Boating Intelligence\u2019 to Technology Portfolio at 2025 Consumer Electronics Show - 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