{"id":792327,"date":"2024-12-04T08:17:19","date_gmt":"2024-12-04T13:17:19","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/auddia-announces-acceleration-of-user-retention-momentum-into-q4-in-support-of-subscription-revenue-growth-in-2025\/"},"modified":"2024-12-04T08:17:19","modified_gmt":"2024-12-04T13:17:19","slug":"auddia-announces-acceleration-of-user-retention-momentum-into-q4-in-support-of-subscription-revenue-growth-in-2025","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/auddia-announces-acceleration-of-user-retention-momentum-into-q4-in-support-of-subscription-revenue-growth-in-2025\/","title":{"rendered":"Auddia Announces Acceleration of User Retention Momentum into Q4 in Support of Subscription Revenue Growth in 2025"},"content":{"rendered":"
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\n faidr 30-day Retention Accelerated to 21% in October Which is 2x the Company\u2019s Internal Goal of 10%<\/i>\n <\/p>\n

\n Subscription Conversion Optimization Strategies Beginning This Quarter<\/i>\n <\/p>\n

\n Updated Subscription Conversion Metrics and New Subscription Revenue Expected to be Reported in Q1\u00a0 <\/i>\n <\/p>\n

BOULDER, Colo., Dec. 04, 2024 (GLOBE NEWSWIRE) — Auddia Inc.<\/b><\/a> (NASDAQ:AUUD) (NASDAQ:AUUDW) (\u201cAuddia\u201d or the \u201cCompany\u201d), a technology company that has built a proprietary AI platform for audio identification and classification to reinvent how consumers engage with audio, today announced it has accelerated its 30-day user retention metrics to 21% in October, far exceeding its internal goal of 10% and continuing its upward momentum from the summer as a result of its new product and marketing initiatives.<\/p>\n

\u201cIt is extremely encouraging to see continuation of the favorable response from consumers to the steady pace of product and marketing improvements we have been delivering to the faidr app throughout the year,\u201d said Theo Romeo, Auddia\u2019s Chief Marketing and Product Officer. \u201cWe have a robust pipeline of additional product enhancements to faidr, many of which have tested well with consumers during their feature evaluation stage. We expect these improvements will continue to support favorable retention and use of the faidr app as we transition to driving subscription revenue in 2025.\u201d<\/p>\n

Auddia has focused on growing its user retention for the past year through a steady cadence of product enhancements that included new ad-free podcast listening experiences, integrations into Apple CarPlay and Android Auto, as well as numerous UX improvements under its faidr 3.1 initiative. These efforts have resulted in compelling gains in 30-day retention, growing from 5% to over 20% over the past year. As the Company continues to add value to the listening experience, it expects continued success with retention, which serves as the baseline for conversions to the paid subscription tier. Executions to optimize the conversion of subscriptions from the free tier are starting this month with updated subscription conversion metrics and new revenue expected to be reported in the first quarter of 2025.<\/p>\n

\n About Auddia Inc.<\/b>
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Auddia, through its proprietary AI platform for audio identification and classification, is reinventing how consumers engage with AM\/FM radio, podcasts, and other audio content. Auddia\u2019s flagship audio superapp, called faidr, brings multiple industry firsts to the audio streaming landscape that include:<\/p>\n