{"id":785904,"date":"2023-09-25T09:58:47","date_gmt":"2023-09-25T13:58:47","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/getty-images-launches-commercially-safe-generative-ai-offering\/"},"modified":"2023-09-25T09:58:47","modified_gmt":"2023-09-25T13:58:47","slug":"getty-images-launches-commercially-safe-generative-ai-offering","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/getty-images-launches-commercially-safe-generative-ai-offering\/","title":{"rendered":"Getty Images Launches Commercially Safe Generative AI Offering"},"content":{"rendered":"

\nTrained on Getty Images\u2019 world-class creative content, Generative AI by Getty Images allows customers to explore the power of generative AI with full protection and usage rights
\n<\/h2>\n
\n<\/p>\n

\n GenAI Launch<\/a>\n <\/p>\n

NEW YORK, Sept. 25, 2023 (GLOBE NEWSWIRE) — Getty Images (NYSE: GETY), a preeminent global visual content creator and marketplace, today announced the launch of Generative AI by Getty Images<\/em><\/a>, a new tool that pairs the company\u2019s best-in-class creative content with the latest AI technology for a commercially safe generative AI tool.<\/p>\n

\n Generative AI<\/em>
\n by Getty Images<\/em> is trained on the state-of-the-art Edify model architecture, which is part of NVIDIA Picasso, a foundry for generative AI models for visual design. The tool is trained solely from Getty Images\u2019 vast creative library, including exclusive premium content, with full indemnification for commercial use. Sitting alongside the company\u2019s broader, industry-leading services, Generative AI by Getty Images<\/em> works seamlessly with the company\u2019s expansive library of authentic and compelling visuals and Custom Content solutions, allowing customers to elevate their entire end-to-end creative process to find the right visual content for any need.<\/p>\n

\u201cWe\u2019re excited to launch a tool that harnesses the power of generative AI to address our customers\u2019 commercial needs while respecting the intellectual property of creators,\u201d said Craig Peters, CEO at Getty Images. \u201cWe\u2019ve worked hard to develop a responsible tool that gives customers confidence in visuals produced by generative AI for commercial purposes.\u201d<\/p>\n

Customers creating and downloading visuals through the tool will receive Getty Images\u2019 standard royalty-free license, which includes representations and warranties, uncapped indemnification, and the right to perpetual, worldwide, nonexclusive use in all media. Content generated through the tool will not be added into existing Getty Images and iStock content libraries for others to license. Further, contributors will be compensated for any inclusion of their content in the training set.<\/p>\n

\u201cWe\u2019ve listened to customers about the swift growth of generative AI \u2013 and have heard both excitement and hesitation \u2013 and tried to be intentional around how we developed our own tool,\u201d said Grant Farhall, Chief Product Officer at Getty Images. \u201cWe\u2019ve created a service that allows brands and marketers to safely embrace AI and stretch their creative possibilities, while compensating creators for inclusion of their visuals in the underlying training sets.\u201d<\/p>\n

\n Generative AI by Getty Images<\/em> can now be enabled on GettyImages.com. Customers can also choose to integrate the service into their existing workflows and applications through an available API.<\/p>\n

Customers will soon be able to customize Generative AI by Getty Images with proprietary data to produce images with their unique brand style and language. This and other service advancements will be added later this year. Learn more about Generative AI by Getty Images<\/em>, how to get access, and Getty Images\u2019 stance on responsible AI practices: https:\/\/www.gettyimages.com\/ai\/generation\/about<\/a><\/p>\n

\n Media contact: <\/strong>
\n
Alex Lazarou
alex.lazarou@gettyimages.com<\/a><\/p>\n<\/p>\n


\n
\n \n <\/div>\n

<\/div>\n","protected":false},"excerpt":{"rendered":"

Trained on Getty Images\u2019 world-class creative content, Generative AI by Getty Images allows customers to explore the power of generative AI with full protection and usage rights GenAI Launch NEW YORK, Sept. 25, 2023 (GLOBE NEWSWIRE) — Getty Images (NYSE: GETY), a preeminent global visual content creator and marketplace, today announced the launch of Generative AI by Getty Images, a new tool that pairs the company\u2019s best-in-class creative content with the latest AI technology for a commercially safe generative AI tool. Generative AI by Getty Images is trained on the state-of-the-art Edify model architecture, which is part of NVIDIA Picasso, a foundry for generative AI models for visual design. The tool is trained solely from Getty Images\u2019 vast creative library, … <\/p>\n

Continue reading “Getty Images Launches Commercially Safe Generative AI Offering”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-785904","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"\nGetty Images Launches Commercially Safe Generative AI Offering - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/getty-images-launches-commercially-safe-generative-ai-offering\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Getty Images Launches Commercially Safe Generative AI Offering - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Trained on Getty Images\u2019 world-class creative content, Generative AI by Getty Images allows customers to explore the power of generative AI with full protection and usage rights GenAI Launch NEW YORK, Sept. 25, 2023 (GLOBE NEWSWIRE) — Getty Images (NYSE: GETY), a preeminent global visual content creator and marketplace, today announced the launch of Generative AI by Getty Images, a new tool that pairs the company\u2019s best-in-class creative content with the latest AI technology for a commercially safe generative AI tool. 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