\nApple\u00ae today introduced Apple Watch\u00ae Series 9, bringing new features to the world\u2019s best-selling watch and achieving a significant environmental milestone. Apple Watch Series 9 is more powerful than ever with the new S9 SiP, which increases performance and capabilities; a magical new double tap gesture; a brighter display; faster on-device Siri\u00ae, now with the ability to access and log health data; Precision Finding for iPhone\u00ae; and more. Apple Watch Series 9 runs watchOS\u00ae 10, which delivers redesigned apps, the new Smart Stack, new watch faces, new cycling and hiking features, and tools to support mental health.<\/p>\n
This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20230912679128\/en\/<\/a><\/p>\n Apple Watch Series 9 brings new capabilities to the world\u2019s best-selling watch while achieving a significant environmental milestone. (Photo: Business Wire)<\/p>\n<\/div>\n \nFor the first time, customers can choose a carbon neutral option of any Apple Watch, representing a significant milestone toward Apple 2030: Apple\u2019s plan to be carbon neutral across its entire business, manufacturing supply chain, and product life cycle by 2030.<\/p>\n \nThe new Apple Watch lineup can be ordered today, with availability beginning Friday, September 22.<\/p>\n \n\u201cApple Watch is an indispensable companion that helps millions of people with their health, fitness, communications, and safety,\u201d said Jeff Williams, Apple\u2019s chief operating officer. \u201cWe\u2019re introducing our best Apple Watch lineup, with incredible new capabilities and technological advancements, including a new double tap gesture, brighter display, on-device Siri, as well as our first-ever carbon neutral products. Whether users are upgrading from earlier models or buying their first, there\u2019s never been a more compelling time to experience Apple Watch.\u201d<\/p>\n \n\u201cAt Apple, we are committed to making products customers love and protecting the planet at the same time, and this year, we hit a key milestone toward our Apple 2030 goal,\u201d said Lisa Jackson, Apple\u2019s vice president of Environment, Policy, and Social Initiatives. \u201cOur first carbon neutral products were made in a uniquely Apple way, steeply reducing carbon emissions from materials, electricity, and transportation through innovation and design.\u201d<\/p>\n Powerful New S9 SiP<\/b><\/p>\n \nApple Watch Series 9 is powered by custom Apple silicon in the all-new S9 SiP. Apple\u2019s most powerful watch chip yet delivers systemwide improvements and brand-new features, including a new double tap gesture and on-device Siri with the ability to access and log health data privately and securely. Apple Watch Series 9 also has a new 4-core Neural Engine that can process machine learning tasks up to twice as fast, when compared with Apple Watch Series 8. The power efficiency of the S9 SiP allows Apple Watch Series 9 to maintain all-day 18-hour battery life.1<\/sup><\/p>\n Double Tap Gesture<\/b><\/p>\n \nInnovations such as the Digital Crown\u00ae and Taptic Engine\u00ae \u2014 along with gestures like tap, swipe, wrist raise, and cover to mute \u2014 make Apple Watch simple and intuitive to use. With a new double tap gesture, users can easily control Apple Watch Series 9 using just one hand and without touching the display. Users can tap the index finger and thumb of their watch hand together twice to quickly and conveniently perform many of the most common actions on Apple Watch Series 9.<\/p>\n \nDouble tap controls the primary button in an app so it can be used to stop a timer, play and pause music, or snooze an alarm. The gesture can be used to answer and end a phone call, and even to take a photo with the Camera Remote on Apple Watch. Double tap will also open the Smart Stack from the watch face, and another double tap will scroll through widgets in the stack.<\/p>\n \nThis new double tap gesture is enabled by the faster Neural Engine in Apple Watch Series 9, which processes data from the accelerometer, gyroscope, and optical heart sensor with a new machine learning algorithm. The algorithm detects the unique signature of tiny wrist movements and changes in blood flow when the index finger and thumb perform a double tap. The double tap gesture will be available in a software update next month.<\/p>\n Brighter Display<\/b><\/p>\n \nThe power-efficient S9 SiP and advanced display architecture increase the maximum brightness of the Apple Watch Series 9 display up to 2000 nits \u2014 double that of Series 8 \u2014 making it even easier to read text in bright sunlight. For dark rooms or early mornings, the display can also lower to just one nit so as not to disturb people close by.<\/p>\n On-Device Siri with Ability to Access and Log Health Data<\/b><\/p>\n \nFor the first time on Apple Watch, Siri requests can be processed on device. For requests that do not require information from the internet, such as starting a workout or setting a timer, Siri does not rely on Wi-Fi or cellular networks, resulting in quicker and more reliable responses. The powerful Neural Engine also makes dictation up to 25 percent more accurate than Apple Watch Series 8.<\/p>\n \nOn-device processing is private and secure, and now Siri can be used to access data from the Health app for health- and fitness-related queries. For example, a user can ask how many hours of sleep they had the previous night, for progress on closing their Activity rings, or about their blood glucose level if they have a connected monitor. Users can also make Siri requests on Apple Watch Series 9 to log health data such as their weight, period, or medications taken.2<\/sup><\/p>\n Precision Finding and HomePod Integration<\/b><\/p>\n \nThe ability to use Apple Watch to find iPhone is a favorite user feature. Now, the S9 SiP includes a second-generation Ultra Wideband (UWB) chip to enable Precision Finding for the iPhone 15 family, which has the same chip. Precision Finding provides distance and direction, as well as visual, haptic, and audio guidance to a misplaced iPhone, even if it is in a different room.<\/p>\n \nUWB also brings deeper integration between Apple Watch and HomePod\u00ae. When an Apple Watch user gets within 4 meters of a HomePod playing audio, Apple Watch Series 9 will launch Now Playing to control the media. Or if nothing is playing on HomePod, media suggestions will appear at the top of the Smart Stack.<\/p>\n Featuring watchOS 10<\/b><\/p>\n \nApple Watch Series 9 runs watchOS 10<\/a>, a milestone update that includes:<\/p>\n Carbon Neutral Models<\/b><\/p>\n \nSelect case and band combinations of Apple Watch Series 9, Apple Watch Ultra\u2122 2, and Apple Watch SE\u00ae are Apple\u2019s first-ever carbon neutral products<\/a>. As part of Apple 2030<\/a>, the carbon footprint of Apple Watch has been significantly decreased. Emissions were reduced from the three biggest sources of greenhouse gases \u2014 materials, electricity, and transportation. The small amount of emissions remaining are offset with high-quality carbon credits from nature-based projects. Apple Watch packaging has been redesigned to be 100 percent fiber-based, and a new logo on the packaging indicates models that are carbon neutral.<\/p>\n Apple Watch SE<\/b><\/p>\n \nApple Watch SE continues to deliver the core Apple Watch experience at a more affordable price point, and is a great way for users to start their Apple Watch journey, use with Family Setup, or gift to their loved ones. Additionally, Apple Watch SE offers Activity tracking, high and low heart rate notifications, Fall Detection, Emergency SOS, Crash Detection, and watchOS 10.<\/p>\n Lineup<\/b><\/p>\n Bands<\/b><\/p>\n \nApple is introducing FineWoven, a luxurious and durable microtwill made of 68 percent post-consumer recycled content that has significantly lower carbon emissions compared to leather. FineWoven has a suedelike feel, and is available with the Magnetic Link and Modern Buckle bands. Starting today, Apple will no longer use leather in any new Apple product, including watch bands.<\/p>\n \nThe popular Sport Loop band has been redesigned to include 82 percent recycled yarn. All new Apple Watch Sport Loops are carbon neutral.<\/p>\n \nApple worked with Nike and Herm\u00e8s on more environmentally friendly band collections. The Nike Sport Band now contains 32 percent or more recycled fluoroelastomer, including colorful flakes made from excess bands that create a randomized pattern, making each band unique, while the Nike Sport Loop with a space-dye pattern repurposes yarn from previous seasons.<\/p>\n \nA new collection of Herm\u00e8s bands draws on the house\u2019s rich history in textiles and craftsmanship. Two new woven bands are introduced: Toile H is an interpretation of the brand\u2019s signature checked canvas, and Twill Jump is a rich solid color with contrasting details. The first-ever knitted band for Apple Watch, Bridon, is hand-braided with a bold chevron pattern, while Kilim is made of sporty, waterproof molded rubber and has a deployment buckle. A classic new watch face, Herm\u00e8s Radial, complements these four new band styles.3<\/sup><\/p>\n Pricing and Availability<\/b><\/p>\n Footnotes<\/b><\/p>\n 1<\/sup>Battery life varies by use. \nNOTE TO EDITORS: For additional information visit Apple Newsroom (www.apple.com\/newsroom<\/a>), or email Apple\u2019s Media Helpline at media.help@apple.com<\/a>.<\/p>\n \n\u00a9 2023 Apple Inc. All rights reserved. Apple, the Apple logo, Apple Watch, Siri, iPhone, watchOS, Digital Crown, Taptic Engine, HomePod, Apple Watch Ultra, Apple Watch SE, Apple Store, and Apple Fitness+ are trademarks of Apple. Other company and product names may be trademarks of their respective owners.<\/p>\n View source version on businesswire.com: <\/span>https:\/\/www.businesswire.com\/news\/home\/20230912679128\/en\/<\/a><\/span><\/p>\n \nNikki Rothberg![\"Apple](\"https:\/\/mms.businesswire.com\/media\/20230912679128\/en\/1887860\/4\/Apple-Watch-S9-hero-230912.jpg\")
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2<\/sup>These capabilities will be available in a software update later this year, starting in English and Mandarin. They require the download of speech models.
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3<\/sup>The Herm\u00e8s Radial watch face is available with Apple Watch Herm\u00e8s models only.<\/p>\n<\/p>\n
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nrothberg@apple.com<\/a><\/p>\n
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