{"id":771175,"date":"2023-07-20T06:17:42","date_gmt":"2023-07-20T10:17:42","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/estee-lauder-and-manchester-united-announce-exclusive-partnership-as-clubs-first-ever-skincare-partner\/"},"modified":"2023-07-20T06:17:42","modified_gmt":"2023-07-20T10:17:42","slug":"estee-lauder-and-manchester-united-announce-exclusive-partnership-as-clubs-first-ever-skincare-partner","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/estee-lauder-and-manchester-united-announce-exclusive-partnership-as-clubs-first-ever-skincare-partner\/","title":{"rendered":"Est\u00e9e Lauder and Manchester United Announce Exclusive Partnership as Club\u2019s First Ever Skincare Partner"},"content":{"rendered":"<p>        <!--.bwalignc { text-align: center; list-style-position: inside }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p class=\"bwalignc\"><b>Est\u00e9e Lauder and Manchester United Announce Exclusive Partnership as Club\u2019s First Ever Skincare Partner<\/b><\/p>\n<p>MANCHESTER, England&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<br \/>\nEst\u00e9e Lauder will team up with renowned football club, Manchester United, to reach and engage their extensive fanbase in China and the Asia Pacific region, a first-of-its-kind partnership for the brand. Est\u00e9e Lauder continues its legacy of disrupting the beauty industry, bringing its high-performing products to new communities of sports fans who demand peak performance in every aspect of life.<\/p>\n<p>\nKicking off in Summer 2023, the partnership\u2019s inaugural campaign will launch with players from Manchester United\u2019s first team, including Marcus Rashford, Luke Shaw, Alejandro Garnacho and Rapha\u00ebl Varane. Bringing together the worlds of beauty and sports, the campaign will engage fans across Manchester United\u2019s social platforms \u2013 with a reach of more than 250 million in China alone &#8211; with dynamic social storytelling around the benefits of recharging the skin.<\/p>\n<p>\n\u201cThe bold vision, creativity, and innovation of our trailblazing founder, Mrs. Est\u00e9e Lauder, continues to inspire us to disrupt and push boundaries. We are excited to collaborate with the world\u2019s most popular football team on this first-of-its-kind partnership, and to expand Est\u00e9e Lauder\u2019s reach to new audiences of male consumers in an unexpected and ground-breaking way.\u201d said Justin Boxford, Global Brand President, Est\u00e9e Lauder.<\/p>\n<p>\n\u201cEst\u00e9e Lauder and Manchester United are both globally recognized as best-in-class brands with incredible heritage with generations of loyal fans around the world, and a shared commitment to delivering peak performance &#8211; whether in our products or on the playing field.\u201d<\/p>\n<p>\nThe partnership will initially spotlight Est\u00e9e Lauder Advanced Night Repair Serum, an industry disruptor, and one of the best-selling, most-loved skincare products in the brand\u2019s history. The master multi-tasking Advanced Night Repair performs like 7 serums in 1, featuring an exclusive ingredient, Tripeptide-32, to help optimize skin\u2019s own rhythm of daytime protection and night-time repair. Just one dropper morning and evening reveals energized, refreshed, and hydrated skin.<\/p>\n<p>\n\u201cEst\u00e9e Lauder is a globally renowned and trusted brand, and we are excited to be partnering with them in China and Asia Pacific,\u201d says Manchester United\u2019s CEO of Alliances and Partnerships, Victoria Timpson.<\/p>\n<p>\n\u201cAs one of the most followed sports teams in the world, we understand the importance of educating fans on a healthy lifestyle, and skincare is an integral part of that process. In the same way our athletes prepare the night before a match with regular training rituals, healthy skin also requires a consistent and effective regimen. Advanced Night Repair serum provides skin with the overnight preparation needed for users to wake up looking refreshed and ready to take on the day. We look forward to working with Est\u00e9e Lauder in sharing the power of its Advanced Night Repair serum and encouraging our fans to start their skincare journey with us.\u201d<\/p>\n<p><b>ENDS<\/b><\/p>\n<p><b>About Manchester United<\/b><\/p>\n<p>\nManchester United is one of the most popular and successful sports teams in the world, playing one of the most popular spectator sports on Earth. Through our 145-year heritage we have won 67 major trophies, enabling us to develop the world\u2019s leading sports brand and a global community of 1.1 billion fans and followers. Our large, passionate community provides Manchester United with a worldwide platform to generate significant revenue from multiple sources, including sponsorship, merchandising, product licensing, new media &amp; mobile, broadcasting and match day.<\/p>\n<p><b>About Est\u00e9e Lauder<\/b><\/p>\n<p>\nEst\u00e9e Lauder is the flagship brand of The Est\u00e9e Lauder Companies Inc. Founded by Est\u00e9e Lauder, one of the world\u2019s first female entrepreneurs, the brand today continues her legacy of creating innovative, sophisticated, high-performance skincare and makeup products and iconic fragrances \u2013 all infused with a deep understanding of women\u2019s needs and desires. Today, Est\u00e9e Lauder engages with customers in more than 150 countries and territories around the world and across dozens of touch points \u2013 from in-store to digital. And each of these relationships consistently reflects Est\u00e9e\u2019s powerful and authentic woman-to-woman point of view. Follow @esteelauder on <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.instagram.com%2Festeelauder%2F&amp;esheet=53468748&amp;newsitemid=20230719901652&amp;lan=en-US&amp;anchor=Instagram&amp;index=1&amp;md5=66bfe708291a3adb9502335ddbcc7818\">Instagram<\/a>, <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.facebook.com%2FEsteeLauder%2F&amp;esheet=53468748&amp;newsitemid=20230719901652&amp;lan=en-US&amp;anchor=Facebook&amp;index=2&amp;md5=ca4dcb7999b34118984e0e51554e8809\">Facebook<\/a>, <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Ftwitter.com%2Festeelauder&amp;esheet=53468748&amp;newsitemid=20230719901652&amp;lan=en-US&amp;anchor=Twitter&amp;index=3&amp;md5=f9322fde3e66a2f7cd3b5d63b780046a\">Twitter<\/a>, <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.tiktok.com%2F%40esteelauder%3Flang%3Den&amp;esheet=53468748&amp;newsitemid=20230719901652&amp;lan=en-US&amp;anchor=TikTok&amp;index=4&amp;md5=782ed7392796ee506e457e42806661a0\">TikTok<\/a> and <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.youtube.com%2Fuser%2FEsteeLauder&amp;esheet=53468748&amp;newsitemid=20230719901652&amp;lan=en-US&amp;anchor=YouTube&amp;index=5&amp;md5=a52ea212f14b1bd03820c8dbf02d9d6b\">YouTube<\/a>.<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20230719901652r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20230719901652\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20230719901652\/en\/<\/a><\/span><\/p>\n<p><b>Enquiries:<\/b><\/p>\n<p>\nKate Lowe<br \/>\n<br \/>Manchester United<br \/>\n<br \/>+44 (0) 7785 451 035<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:kate.lowe@manutd.co.uk\">kate.lowe@manutd.co.uk<br \/>\n<\/a><\/p>\n<p>\nTara Connaughton<br \/>\n<br \/>Est\u00e9e Lauder<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:tconnaug@estee.com\">tconnaug@estee.com<\/a><\/p>\n<p>\nKatie Gunn<br \/>\n<br \/>Est\u00e9e Lauder<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:kagunn@estee.com\">kagunn@estee.com<\/a><\/p>\n<p><b>KEYWORDS:<\/b> United Kingdom Europe<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Cosmetics Soccer Retail Sports<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20230719901652\/en\/390921\/3\/Manchester_United_Tonal_Crest-nov.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Est\u00e9e Lauder and Manchester United Announce Exclusive Partnership as Club\u2019s First Ever Skincare Partner MANCHESTER, England&#8211;(BUSINESS WIRE)&#8211; Est\u00e9e Lauder will team up with renowned football club, Manchester United, to reach and engage their extensive fanbase in China and the Asia Pacific region, a first-of-its-kind partnership for the brand. Est\u00e9e Lauder continues its legacy of disrupting the beauty industry, bringing its high-performing products to new communities of sports fans who demand peak performance in every aspect of life. Kicking off in Summer 2023, the partnership\u2019s inaugural campaign will launch with players from Manchester United\u2019s first team, including Marcus Rashford, Luke Shaw, Alejandro Garnacho and Rapha\u00ebl Varane. Bringing together the worlds of beauty and sports, the campaign will engage fans across Manchester &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/estee-lauder-and-manchester-united-announce-exclusive-partnership-as-clubs-first-ever-skincare-partner\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Est\u00e9e Lauder and Manchester United Announce Exclusive Partnership as Club\u2019s First Ever Skincare Partner&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-771175","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Est\u00e9e Lauder and Manchester United Announce Exclusive Partnership as Club\u2019s First Ever Skincare Partner - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/estee-lauder-and-manchester-united-announce-exclusive-partnership-as-clubs-first-ever-skincare-partner\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Est\u00e9e Lauder and Manchester United Announce Exclusive Partnership as Club\u2019s First Ever Skincare Partner - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Est\u00e9e Lauder and Manchester United Announce Exclusive Partnership as Club\u2019s First Ever Skincare Partner MANCHESTER, England&#8211;(BUSINESS WIRE)&#8211; Est\u00e9e Lauder will team up with renowned football club, Manchester United, to reach and engage their extensive fanbase in China and the Asia Pacific region, a first-of-its-kind partnership for the brand. Est\u00e9e Lauder continues its legacy of disrupting the beauty industry, bringing its high-performing products to new communities of sports fans who demand peak performance in every aspect of life. Kicking off in Summer 2023, the partnership\u2019s inaugural campaign will launch with players from Manchester United\u2019s first team, including Marcus Rashford, Luke Shaw, Alejandro Garnacho and Rapha\u00ebl Varane. Bringing together the worlds of beauty and sports, the campaign will engage fans across Manchester &hellip; Continue reading &quot;Est\u00e9e Lauder and Manchester United Announce Exclusive Partnership as Club\u2019s First Ever Skincare Partner&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/estee-lauder-and-manchester-united-announce-exclusive-partnership-as-clubs-first-ever-skincare-partner\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2023-07-20T10:17:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20230719901652r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/estee-lauder-and-manchester-united-announce-exclusive-partnership-as-clubs-first-ever-skincare-partner\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/estee-lauder-and-manchester-united-announce-exclusive-partnership-as-clubs-first-ever-skincare-partner\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Est\u00e9e Lauder and Manchester United Announce Exclusive Partnership as Club\u2019s First Ever Skincare Partner\",\"datePublished\":\"2023-07-20T10:17:42+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/estee-lauder-and-manchester-united-announce-exclusive-partnership-as-clubs-first-ever-skincare-partner\\\/\"},\"wordCount\":747,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/estee-lauder-and-manchester-united-announce-exclusive-partnership-as-clubs-first-ever-skincare-partner\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/cts.businesswire.com\\\/ct\\\/CT?id=bwnews&amp;sty=20230719901652r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/estee-lauder-and-manchester-united-announce-exclusive-partnership-as-clubs-first-ever-skincare-partner\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/estee-lauder-and-manchester-united-announce-exclusive-partnership-as-clubs-first-ever-skincare-partner\\\/\",\"name\":\"Est\u00e9e Lauder and Manchester United Announce Exclusive Partnership as Club\u2019s First Ever Skincare Partner - 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Est\u00e9e Lauder continues its legacy of disrupting the beauty industry, bringing its high-performing products to new communities of sports fans who demand peak performance in every aspect of life. Kicking off in Summer 2023, the partnership\u2019s inaugural campaign will launch with players from Manchester United\u2019s first team, including Marcus Rashford, Luke Shaw, Alejandro Garnacho and Rapha\u00ebl Varane. 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