{"id":766252,"date":"2023-06-27T08:29:37","date_gmt":"2023-06-27T12:29:37","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/rainbows-stars-and-stripes-how-13-different-flags-impact-where-homebuyers-want-to-live\/"},"modified":"2023-06-27T08:29:37","modified_gmt":"2023-06-27T12:29:37","slug":"rainbows-stars-and-stripes-how-13-different-flags-impact-where-homebuyers-want-to-live","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/rainbows-stars-and-stripes-how-13-different-flags-impact-where-homebuyers-want-to-live\/","title":{"rendered":"Rainbows, Stars and Stripes\u2014How 13 Different Flags Impact Where Homebuyers Want to Live"},"content":{"rendered":"<p>        <!--.bwalignc { text-align: center; list-style-position: inside }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p class=\"bwalignc\"><b>Rainbows, Stars and Stripes<\/b><i>\u2014<\/i><b>How 13 Different Flags Impact Where Homebuyers Want to Live<\/b><\/p>\n<p class=\"bwalignc\"><i>Redfin reports nearly 1 in 3 surveyed homebuyers said seeing a rainbow flag in their neighborhood would make them more likely to make an offer. Roughly half of respondents would be less likely to make an offer if they saw a Confederate flag.<\/i><\/p>\n<p>SEATTLE&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<br \/>\n(NASDAQ: RDFN) \u2014 Nearly one-third (29.5%) of U.S. homebuyers said that seeing a rainbow flag in a neighborhood would make them more likely to make an offer on a home there, according to a new <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.redfin.com%2Fnews%2Frainbow-flag-housing-survey&amp;esheet=53432024&amp;newsitemid=20230627124491&amp;lan=en-US&amp;anchor=survey&amp;index=1&amp;md5=e45fec82e249e73e3915d852ccfc880f\">survey<\/a> from Redfin (<a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.redfin.com%2F&amp;esheet=53432024&amp;newsitemid=20230627124491&amp;lan=en-US&amp;anchor=redfin.com&amp;index=2&amp;md5=83e79aacf495737de27e6426b9eebdb6\">redfin.com<\/a>), the technology-powered real estate brokerage. But respondents were divided: 22.3% of buyers said the presence of a rainbow (LGBTQ+ pride) flag would make them <i>less<\/i> likely to submit an offer, and roughly half (48.2%) said it would have no impact on their decision.<\/p>\n<p id=\"news-body-cta\">This press release features multimedia. View the full release here: <a href=\"https:\/\/www.businesswire.com\/news\/home\/20230627124491\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20230627124491\/en\/<\/a><\/p>\n<div id=\"bwbodyimg\" style=\"width: 385px;float:left;padding-left:0px;padding-right:20px;padding-top:0px;padding-bottom:0px\"><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20230627124491\/en\/1828660\/4\/FINAL_FLAG_CHART_1.jpg\" alt=\"(Graphic: Business Wire)\" \/><\/p>\n<p style=\"font-size:85%\">(Graphic: Business Wire)<\/p>\n<\/div>\n<p>\nThat\u2019s according to a Redfin-commissioned survey conducted by Qualtrics in May and June 2023. The survey was fielded to 5,079 U.S. residents. This report focuses on the 1,256 respondents who indicated that they\u2019re likely to buy a home in the next year, who we refer to as \u201chomebuyers\u201d and \u201cbuyers\u201d throughout this report.<\/p>\n<p>\nThe following question was posed to respondents: \u201cImagine you were touring a home and you were able to afford the down payment and mortgage payments. If you saw each of the following on or around one of the neighbor\u2019s homes, how would that impact your likelihood of making an offer on that home?\u201d Participants were asked about 13 different flags, the rest of which will be discussed further down in the report.<\/p>\n<p>\nResults differed widely by political preference and age, with younger people and Democrats most likely to indicate that they prefer to live in a LGBTQ+ friendly area. Roughly two of every five (41.4%) homebuyers who identified as Democrat said they\u2019d be more likely to make an offer on a home in a neighborhood where they saw a rainbow flag. Meanwhile, more than one-third (34.6%) of Republican buyers said seeing a rainbow flag would make them <i>less<\/i> likely to make an offer.<\/p>\n<p>\nNearly two of every five (37.9%) Gen Z respondents said they\u2019d be more likely to make an offer on a home in a neighborhood where they saw a rainbow flag\u2014a higher share than any other generation surveyed. That compares with 30.9% of Millennials, 19.7% of Gen Xers and 17.7% of Baby Boomers.<\/p>\n<p>\n\u201cIn today\u2019s divided nation, living amongst likeminded people could be considered a neighborhood amenity, just like highly rated schools and walkability,\u201d said Redfin Chief Economist Daryl Fairweather. \u201cRemote work has allowed scores of people to move to new areas and deprioritize proximity to the office. Oftentimes, that means homebuyers self-sort into areas where their neighbors think and vote like them.\u201d<\/p>\n<p>\nA record 25.2% of Redfin.com users nationwide looked to move out of their current metro area during the three months ending April 30, up from 22.8% a year earlier and roughly 19% just before the pandemic. Many buyers are leaving their hometowns for more affordable areas\u2014especially as mortgage rates rise.<\/p>\n<p>\nHomebuyers were most put off by the idea of Confederate flags in their neighborhood. Roughly half (47.7%) said seeing a Confederate flag in a neighborhood would make them less<i \/>likely to make an offer on a home there\u2014the highest \u201cless likely\u201d share among the 13 flags respondents were asked about. Next came pro-life flags (31.1%) and anti-gun flags (27.5%).<\/p>\n<p>\nBuyers were most drawn to American flags. More than two in five (44.8%) said seeing an American flag in a neighborhood would make them more likely to make an offer on a home there\u2014the highest \u201cmore likely\u201d share among the flags respondents were asked about. It was followed by Black Lives Matter flags (35.7%) and pro-choice flags (34.8%).<\/p>\n<p>\nHomebuyers were most divided on Gadsden (\u201cdon\u2019t tread on me\u201d) flags: 25.6% said seeing one would make them more likely to make an offer, while roughly the same share (26.8%) said it would make them less likely to make an offer. Respondents were also divided when asked about anti-gun flags (29.7% vs 27.5%) and Second Amendment flags (30.3% vs 27.3%).<\/p>\n<p>\nTo view the full report, including charts, please visit: <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.redfin.com%2Fnews%2Frainbow-flag-housing-survey&amp;esheet=53432024&amp;newsitemid=20230627124491&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.redfin.com%2Fnews%2Frainbow-flag-housing-survey&amp;index=3&amp;md5=70c47454cb13205eea1efc8845c3c031\">https:\/\/www.redfin.com\/news\/rainbow-flag-housing-survey<\/a><\/p>\n<p><b>About Redfin<\/b><\/p>\n<p>\nRedfin (<a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.redfin.com%2F&amp;esheet=53432024&amp;newsitemid=20230627124491&amp;lan=en-US&amp;anchor=www.redfin.com&amp;index=4&amp;md5=dcf7dc140a55070ad54d0a26e2a47a33\">www.redfin.com<\/a>) is a technology-powered real estate company. We help people find a place to live with brokerage, rentals, lending, title insurance, and renovations services. We sell homes for more money and charge half the fee. We also run the country&#8217;s #1 real estate brokerage site. Our home-buying customers see homes first with on-demand tours, and our lending and title services help them close quickly. Customers selling a home in certain markets can have our renovations crew fix up their home to sell for top dollar. Our rentals business empowers millions nationwide to find apartments and houses for rent. Customers who buy and sell with Redfin pay a 1% listing fee, subject to minimums, less than half of what brokerages commonly charge. Since launching in 2006, we&#8217;ve saved customers more than $1.5 billion in commissions. We serve more than 100 markets across the U.S. and Canada and employ over 5,000 people.<\/p>\n<p>\nFor more information or to contact a local Redfin real estate agent, visit <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.redfin.com%2F&amp;esheet=53432024&amp;newsitemid=20230627124491&amp;lan=en-US&amp;anchor=www.redfin.com&amp;index=5&amp;md5=67d3466be03cca163af47e2d9a27b37f\">www.redfin.com<\/a>. To learn about housing market trends and download data, visit the <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.redfin.com%2Fnews%2Fdata-center%2F&amp;esheet=53432024&amp;newsitemid=20230627124491&amp;lan=en-US&amp;anchor=Redfin+Data+Center&amp;index=6&amp;md5=7f01791a305ce248fcc812114b905f98\">Redfin Data Center<\/a>. To be added to Redfin&#8217;s press release distribution list, email <a rel=\"nofollow\" href=\"mailto:press@redfin.com\">press@redfin.com<\/a>. To view Redfin&#8217;s press center, <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fpress.redfin.com%2Fphoenix.zhtml%3Fc%3D252734%26p%3Dirol-overview&amp;esheet=53432024&amp;newsitemid=20230627124491&amp;lan=en-US&amp;anchor=click+here&amp;index=7&amp;md5=231b3846935b6089bca084f643a53fd1\">click here<\/a>.<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20230627124491r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20230627124491\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20230627124491\/en\/<\/a><\/span><\/p>\n<p>\nRedfin Journalist Services:<br \/>\n<br \/>Kenneth Applewhaite, 206-588-6863<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:press@redfin.com\">press@redfin.com<\/a><\/p>\n<p><b>KEYWORDS:<\/b> United States North America Washington<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> REIT Building Systems Residential Building &amp; Real Estate Construction &amp; Property Urban Planning<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20230627124491\/en\/1407505\/3\/Redfin_Standard_Web_Logo.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Photo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20230627124491\/en\/1828660\/3\/FINAL_FLAG_CHART_1.jpg\" alt=\"Photo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\">(Graphic: Business Wire)<\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Rainbows, Stars and Stripes\u2014How 13 Different Flags Impact Where Homebuyers Want to Live Redfin reports nearly 1 in 3 surveyed homebuyers said seeing a rainbow flag in their neighborhood would make them more likely to make an offer. Roughly half of respondents would be less likely to make an offer if they saw a Confederate flag. SEATTLE&#8211;(BUSINESS WIRE)&#8211; (NASDAQ: RDFN) \u2014 Nearly one-third (29.5%) of U.S. homebuyers said that seeing a rainbow flag in a neighborhood would make them more likely to make an offer on a home there, according to a new survey from Redfin (redfin.com), the technology-powered real estate brokerage. But respondents were divided: 22.3% of buyers said the presence of a rainbow (LGBTQ+ pride) flag would make &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/rainbows-stars-and-stripes-how-13-different-flags-impact-where-homebuyers-want-to-live\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Rainbows, Stars and Stripes\u2014How 13 Different Flags Impact Where Homebuyers Want to Live&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-766252","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Rainbows, Stars and Stripes\u2014How 13 Different Flags Impact Where Homebuyers Want to Live - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/rainbows-stars-and-stripes-how-13-different-flags-impact-where-homebuyers-want-to-live\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rainbows, Stars and Stripes\u2014How 13 Different Flags Impact Where Homebuyers Want to Live - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Rainbows, Stars and Stripes\u2014How 13 Different Flags Impact Where Homebuyers Want to Live Redfin reports nearly 1 in 3 surveyed homebuyers said seeing a rainbow flag in their neighborhood would make them more likely to make an offer. Roughly half of respondents would be less likely to make an offer if they saw a Confederate flag. SEATTLE&#8211;(BUSINESS WIRE)&#8211; (NASDAQ: RDFN) \u2014 Nearly one-third (29.5%) of U.S. homebuyers said that seeing a rainbow flag in a neighborhood would make them more likely to make an offer on a home there, according to a new survey from Redfin (redfin.com), the technology-powered real estate brokerage. But respondents were divided: 22.3% of buyers said the presence of a rainbow (LGBTQ+ pride) flag would make &hellip; Continue reading &quot;Rainbows, Stars and Stripes\u2014How 13 Different Flags Impact Where Homebuyers Want to Live&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/rainbows-stars-and-stripes-how-13-different-flags-impact-where-homebuyers-want-to-live\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2023-06-27T12:29:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mms.businesswire.com\/media\/20230627124491\/en\/1828660\/4\/FINAL_FLAG_CHART_1.jpg\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/rainbows-stars-and-stripes-how-13-different-flags-impact-where-homebuyers-want-to-live\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/rainbows-stars-and-stripes-how-13-different-flags-impact-where-homebuyers-want-to-live\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Rainbows, Stars and Stripes\u2014How 13 Different Flags Impact Where Homebuyers Want to Live\",\"datePublished\":\"2023-06-27T12:29:37+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/rainbows-stars-and-stripes-how-13-different-flags-impact-where-homebuyers-want-to-live\\\/\"},\"wordCount\":966,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/rainbows-stars-and-stripes-how-13-different-flags-impact-where-homebuyers-want-to-live\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mms.businesswire.com\\\/media\\\/20230627124491\\\/en\\\/1828660\\\/4\\\/FINAL_FLAG_CHART_1.jpg\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/rainbows-stars-and-stripes-how-13-different-flags-impact-where-homebuyers-want-to-live\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/rainbows-stars-and-stripes-how-13-different-flags-impact-where-homebuyers-want-to-live\\\/\",\"name\":\"Rainbows, Stars and Stripes\u2014How 13 Different Flags Impact Where Homebuyers Want to Live - 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Roughly half of respondents would be less likely to make an offer if they saw a Confederate flag. SEATTLE&#8211;(BUSINESS WIRE)&#8211; (NASDAQ: RDFN) \u2014 Nearly one-third (29.5%) of U.S. homebuyers said that seeing a rainbow flag in a neighborhood would make them more likely to make an offer on a home there, according to a new survey from Redfin (redfin.com), the technology-powered real estate brokerage. But respondents were divided: 22.3% of buyers said the presence of a rainbow (LGBTQ+ pride) flag would make &hellip; Continue reading \"Rainbows, Stars and Stripes\u2014How 13 Different Flags Impact Where Homebuyers Want to Live\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/rainbows-stars-and-stripes-how-13-different-flags-impact-where-homebuyers-want-to-live\/","og_site_name":"Market Newsdesk","article_published_time":"2023-06-27T12:29:37+00:00","og_image":[{"url":"https:\/\/mms.businesswire.com\/media\/20230627124491\/en\/1828660\/4\/FINAL_FLAG_CHART_1.jpg","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/rainbows-stars-and-stripes-how-13-different-flags-impact-where-homebuyers-want-to-live\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/rainbows-stars-and-stripes-how-13-different-flags-impact-where-homebuyers-want-to-live\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"Rainbows, Stars and Stripes\u2014How 13 Different Flags Impact Where Homebuyers Want to Live","datePublished":"2023-06-27T12:29:37+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/rainbows-stars-and-stripes-how-13-different-flags-impact-where-homebuyers-want-to-live\/"},"wordCount":966,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/rainbows-stars-and-stripes-how-13-different-flags-impact-where-homebuyers-want-to-live\/#primaryimage"},"thumbnailUrl":"https:\/\/mms.businesswire.com\/media\/20230627124491\/en\/1828660\/4\/FINAL_FLAG_CHART_1.jpg","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/rainbows-stars-and-stripes-how-13-different-flags-impact-where-homebuyers-want-to-live\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/rainbows-stars-and-stripes-how-13-different-flags-impact-where-homebuyers-want-to-live\/","name":"Rainbows, Stars and Stripes\u2014How 13 Different Flags Impact Where Homebuyers Want to Live - 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