{"id":765385,"date":"2023-06-22T08:05:37","date_gmt":"2023-06-22T12:05:37","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/the-container-store-elevates-its-college-business-through-partnership-with-dormify\/"},"modified":"2023-06-22T08:05:37","modified_gmt":"2023-06-22T12:05:37","slug":"the-container-store-elevates-its-college-business-through-partnership-with-dormify","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/the-container-store-elevates-its-college-business-through-partnership-with-dormify\/","title":{"rendered":"The Container Store Elevates its College Business Through Partnership with Dormify"},"content":{"rendered":"

<\/p>\n

The Container Store Elevates its College Business Through Partnership with Dormify<\/b><\/p>\n

Organization destination partners with top dorm decor brand for a shop-in-shop experience featuring the ultimate assortment of college essentials<\/i><\/p>\n

COPPELL, Texas–(BUSINESS WIRE<\/a>)–
\nThe Container Store Group, Inc. (NYSE: TCS), the leading specialty retailer of organizing solutions, custom spaces, and in-home services, and Dormify, the one-stop online shop for dorm d\u00e9cor, announce an expansion of their back-to-college partnership. This summer, customers shopping for college can visit one of 40 locations of The Container Store and shop Dormify\u2019s on-trend decor and bedding alongside The Container Store\u2019s reimagined college product assortment.\n<\/p>\n

This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20230622306296\/en\/<\/a><\/p>\n

\"(Photo:<\/p>\n

(Photo: Business Wire)<\/p>\n<\/div>\n

\nThrough September 4, The Container Store locations in Austin, Costa Mesa, Houston, Nashville, and New York City feature an exclusive Dormify shop-in-shop experience, offering a curated assortment of Dormify\u2019s exclusive, on-trend bedding and d\u00e9cor items, such as mix-and-match Twin XL bedding, innovative charging headboards, pillows, throw blankets, and wall art. Thirty-five additional store locations feature Dormify displays so customers can experience products in person before purchasing online. More than 90 products from Dormify are available to shop online at containerstore.com.\n<\/p>\n

\n\u201cThe partnership with Dormify allows us to offer stylish bedding, headboards, throw blankets, and d\u00e9cor directly to our customers in a way The Container Store has never done before,\u201d said Chief Merchandising Officer of The Container Store, Stacey Shively. \u201cWe have an increased focus on complementary products to the storage and organization offerings our customers love, and this year college shoppers can find everything they need at The Container Store to set up functional college living spaces that are uniquely their own.\u201d\n<\/p>\n

\n\u201cWe\u2019re thrilled that students and families have the opportunity to shop for our products in person at The Container Store in markets that are home to so many colleges and universities,\u201d said Amanda Zuckerman, Co-founder and President of Dormify. \u201cWith Pinterest pins for \u2018dorm room ideas\u2019 topping 14 million, it\u2019s clear that college-bound Gen Zers are looking for inspiration and functional designs that let them express their individuality. We\u2019re excited about our collaboration with The Container Store and to offer these students a curated selection of our best-sellers through our first-ever shop-in-shop experience.\u201d\n<\/p>\n

\nTo celebrate the partnership, Dormify and The Container Store will host a giveaway on Instagram. In addition, Dormify will activate college brand ambassadors in markets where The Container Store is hosting a Dormify shop-in-shop. These ambassadors will share their top dorm essentials, move-in tips, and advice on where to shop at the last minute for dorm d\u00e9cor, bedding and more.\n<\/p>\n

\nCollege-bound students and their parents can also sign up to receive 25% off their purchases from The Container Store both in-store and online through September 4 by texting \u201cCLASS\u201d to 22922. Terms and conditions apply, see containerstore.com for details.\n<\/p>\n

About The Container Store<\/b><\/p>\n

\nThe Container Store Group, Inc. (NYSE: TCS) is the nation\u2019s leading specialty retailer of organizing solutions, custom spaces, and in-home services \u2013 a concept they originated in 1978. Today, with locations nationwide, the retailer offers more than 10,000 products designed to transform lives through the power of organization.\n<\/p>\n

\nVisit www.containerstore.com<\/a> for more information about products, store locations, services offered and real-life inspiration.\n<\/p>\n

\nFollow The Container Store on Facebook<\/a>, Twitter<\/a>, Instagram<\/a>, TikTok<\/a>, YouTube<\/a>, Pinterest<\/a> and LinkedIn<\/a>.\n<\/p>\n

About Dormify<\/b><\/p>\n

\nDormify is a college lifestyle and small-space decorating destination for the style-obsessed. Dormify simplifies the shopping experience for college students and post-grads by curating and creating exclusive products designed for small-space living without sacrificing style. Founded by Amanda Zuckerman and her mom, Karen, in 2011 when Amanda was in college, Dormify has become a trusted resource that makes outfitting your college dorm or apartment with everything you need (and want) stress-free and fun. Dormify has been highlighted by The New York Times, The Washington Post, Good Morning America, and The TODAY Show, and co-founder Amanda Zuckerman was named to Forbes \u201c30 Under 30\u201d list.\n<\/p>\n

\nTo learn more, visit Dormify.com<\/a>.\n<\/p>\n

\"\"<\/p>\n

View source version on businesswire.com: <\/span>https:\/\/www.businesswire.com\/news\/home\/20230622306296\/en\/<\/a><\/span><\/p>\n

Investors:
\n<\/b>
ICR, Inc.
\n
Farah Soi\/Caitlin Churchill, 203-682-8200
\n
Farah.Soi@icrinc.com
\n<\/a>
Caitlin.Churchill@icrinc.com<\/a><\/p>\n

Media:
\n<\/b>
The Container Store Group, Inc.
\n
Katelyn Clinton, 972-538-6000
\n
publicrelations@containerstore.com<\/a><\/p>\n

\nDormify, Inc.
\n
Berns Communications Group
\n
Alissa Heumann
\n
aheumann@bcg-pr.com<\/a><\/p>\n

KEYWORDS:<\/b> Texas United States North America<\/p>\n

INDUSTRY KEYWORDS:<\/b> Retail Consumer Teens Home Goods Specialty Generation Z<\/p>\n

MEDIA:<\/b><\/p>\n\n\n\n\n\n\n\n
Logo<\/b><\/font><\/td>\n<\/tr>\n
\"Logo\"<\/td>\n<\/tr>\n
<\/font><\/td>\n<\/tr>\n
Photo<\/b><\/font><\/td>\n<\/tr>\n
\"Photo\"<\/td>\n<\/tr>\n
(Photo: Business Wire)<\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"

The Container Store Elevates its College Business Through Partnership with Dormify Organization destination partners with top dorm decor brand for a shop-in-shop experience featuring the ultimate assortment of college essentials COPPELL, Texas–(BUSINESS WIRE)– The Container Store Group, Inc. (NYSE: TCS), the leading specialty retailer of organizing solutions, custom spaces, and in-home services, and Dormify, the one-stop online shop for dorm d\u00e9cor, announce an expansion of their back-to-college partnership. This summer, customers shopping for college can visit one of 40 locations of The Container Store and shop Dormify\u2019s on-trend decor and bedding alongside The Container Store\u2019s reimagined college product assortment. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20230622306296\/en\/ (Photo: Business Wire) Through September 4, The Container Store locations … <\/p>\n

Continue reading “The Container Store Elevates its College Business Through Partnership with Dormify”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-765385","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"\nThe Container Store Elevates its College Business Through Partnership with Dormify - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/the-container-store-elevates-its-college-business-through-partnership-with-dormify\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Container Store Elevates its College Business Through Partnership with Dormify - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"The Container Store Elevates its College Business Through Partnership with Dormify Organization destination partners with top dorm decor brand for a shop-in-shop experience featuring the ultimate assortment of college essentials COPPELL, Texas–(BUSINESS WIRE)– The Container Store Group, Inc. (NYSE: TCS), the leading specialty retailer of organizing solutions, custom spaces, and in-home services, and Dormify, the one-stop online shop for dorm d\u00e9cor, announce an expansion of their back-to-college partnership. This summer, customers shopping for college can visit one of 40 locations of The Container Store and shop Dormify\u2019s on-trend decor and bedding alongside The Container Store\u2019s reimagined college product assortment. This press release features multimedia. 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