{"id":741569,"date":"2023-03-21T09:10:02","date_gmt":"2023-03-21T13:10:02","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/fubotv-rebrands-as-fubo-launches-ad-campaign-co-produced-by-ryan-reynolds-maximum-effort-productions-featuring-kevin-garnett-and-mark-sanchez\/"},"modified":"2023-03-21T09:10:02","modified_gmt":"2023-03-21T13:10:02","slug":"fubotv-rebrands-as-fubo-launches-ad-campaign-co-produced-by-ryan-reynolds-maximum-effort-productions-featuring-kevin-garnett-and-mark-sanchez","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/fubotv-rebrands-as-fubo-launches-ad-campaign-co-produced-by-ryan-reynolds-maximum-effort-productions-featuring-kevin-garnett-and-mark-sanchez\/","title":{"rendered":"FuboTV Rebrands as Fubo, Launches Ad Campaign Co-Produced by Ryan Reynolds\u2019 Maximum Effort Productions Featuring Kevin Garnett and Mark Sanchez"},"content":{"rendered":"

<\/p>\n

FuboTV Rebrands as Fubo, Launches Ad Campaign Co-Produced by Ryan Reynolds\u2019 Maximum Effort Productions Featuring Kevin Garnett and Mark Sanchez<\/b><\/p>\n

NEW YORK–(BUSINESS WIRE<\/a>)–
\nFuboTV Inc. (NYSE: FUBO), the leading sports-first live TV streaming platform, today announced it is rebranding its consumer-facing products as Fubo. Kicking off the rebrand is the launch of the company\u2019s newest brand ad campaign. The nationwide campaign stars 15-time NBA All-Star, NBA Champion and Hall of Famer Kevin Garnett and veteran NFL quarterback Mark Sanchez and is co-produced by Ryan Reynolds\u2019 Maximum Effort Productions.\n<\/p>\n

\nThe rebrand to Fubo reflects the company\u2019s emphasis on efficient growth. Fubo was the fastest-growing virtual MVPD in the fourth quarter 2022, achieving 251,000 net subscriber additions compared to a total of 371,000 additions<\/a> amongst all reporting companies in the space. Fubo\u2019s growing market share, coupled with its recent #1 ranking in Customer Satisfaction among Live TV Streaming Providers by J.D. Power, is a result of its commitment to delivering a premium customer experience.\n<\/p>\n

\n\u201cFuboTV has grown in size and scope, with multiple brands under our global umbrella, since we launched our core cable TV replacement product in 2015,\u201d said David Gandler, co-founder and CEO, Fubo. \u201cAlongside our continued growth, our consumers have affectionately shortened our name to Fubo and we feel that name represents the premium media brand we are today. We\u2019re building on this momentum with an updated visual identity and new ad campaign, created in partnership with Ryan Reynolds\u2019 Maximum Effort, to continue to drive profitable growth as we head into baseball season.\u201d\n<\/p>\n

\n\u201cThe reason Maximum Effort believes in Fubo is it\u2019s the one product that captures the best of cable and the best of streaming, while having the very meaningful differentiator of live sports. While cable fights cord-cutters and streaming services fight the cash content war, Fubo is building an experience and suite of services that can win,\u201d said investor Ryan Reynolds.\n<\/p>\n

\nThe new brand logos will roll out across Fubo\u2019s products and apps over the coming months. Download the suite of Fubo logos here<\/a>.\n<\/p>\n

\nLaunching amid the World Baseball Classic and the start of the Major League Baseball season, Fubo\u2019s new brand ad campaign is framed by the line, \u201cIf Sports Fans Built a Streaming Service,\u201d and highlights Fubo\u2019s unique product experience, built for the most hungry, competitive and digital-first sports fans. The campaign stars Kevin Garnett, Mark Sanchez, a comedic ensemble cast as well as its recent #1 ranking in Customer Satisfaction among Live TV Streaming Providers by J.D. Power. The multi platform campaign includes a series of :15 and :30 national spots and digital display ads.\n<\/p>\n

\n\u201cIn a time with seemingly endless options, our new brand campaign shows what sets Fubo apart as a must-have for sports fans,\u201d said Pamela Duckworth, head of Fubo Networks and originals, Fubo. \u201cWe worked hand-in-hand with Maximum Effort to bring this concept to life and I\u2019m extremely proud of the content we\u2019re creating together.\u201d\n<\/p>\n

\nWatch\/embed select campaign spots here<\/a>, access all of the spots here<\/a> and download still images here<\/a> (Still Images Credit: Maximum Effort).\n<\/p>\n

\nThe co-production with Maximum Effort is part of a multi-year partnership with Fubo that reflects the common creative vision of the two companies. The deal includes the forthcoming launch of the Maximum Effort Channel, a linear network on Fubo, as part of an exclusive first-look for unscripted TV series as well as a blind scripted deal.\n<\/p>\n

\u201cIf Sports Fans Built a Streaming Service\u201d Production Credits:
\n
<\/span>Maximum Effort
\n
Fubo\n<\/p>\n

About Fubo<\/span><\/b><\/p>\n

\nWith a mission to build the world\u2019s leading global live TV streaming platform with the greatest breadth of premium content and interactivity, FuboTV Inc. (NYSE: FUBO) aims to transcend the industry\u2019s current TV model. The company operates Fubo in the U.S., Canada and Spain and Molotov in France.\n<\/p>\n

\nIn the U.S., Fubo is a sports-first cable TV replacement product that aggregates more than 175 live sports, news and entertainment networks and is the only live TV streaming platform with every Nielsen-rated sports channel (source: Nielsen Total Viewers, 2022). Leveraging Fubo\u2019s proprietary data and technology platform optimized for live TV and sports viewership, subscribers can engage with the content they are watching through interactive product features like FanView, an in-video experience showcasing live game, team and player stats and scores in real time. Fubo was also the first virtual MVPD to enable simultaneous viewing of up to four live channels (Multiview on Apple TV) as well the first to stream in 4K HDR.\n<\/p>\n

\nRanked #1 in Customer Satisfaction among Live TV Streaming Providers by J.D. Power (2022), Fubo has been called \u201ca force in sports streaming\u201d by Forbes, <\/i>\u201cthe best streaming service for sports aficionados\u201d by Tom\u2019s Guide<\/i> and was heralded by CNET<\/i> for its \u201cease of use.\u201d Learn more at https:\/\/fubo.tv<\/a><\/p>\n

About Maximum Effort<\/span><\/b><\/p>\n

\nMaximum Effort makes movies, tv series, content and cocktails for the personal amusement of Hollywood Star Ryan Reynolds. We occasionally share them with the general public. Producers of the Deadpool films, Free Guy, The Adam Project and Welcome to Wrexham.\n<\/p>\n

Cautionary Note Regarding Forward-Looking Statements<\/span><\/b><\/p>\n

\nThis press release contains forward-looking statements of FuboTV Inc. (\u201cFubo\u201d) that involve substantial risks and uncertainties. All statements contained in this press release that do not relate to matters of historical fact are forward-looking statements within the meaning of The Private Securities Litigation Reform Act of 1995, including statements regarding our business strategy and plans, partnerships, branding, ad campaigns, market opportunity, our financial condition, our anticipated financial performance and growth, and our expectations regarding profitability. The words \u201ccould,\u201d \u201cwill,\u201d \u201cplan,\u201d \u201cintend,\u201d \u201canticipate,\u201d \u201capproximate,\u201d \u201cexpect,\u201d \u201cpotential,\u201d \u201cbelieve\u201d or the negative of these terms or other similar expressions are intended to identify forward-looking statements, although not all forward-looking statements contain these identifying words. Actual results or events could differ materially from the plans, intentions and expectations disclosed in the forward-looking statements that Fubo makes due to a number of important factors, including but not limited to risks related to our pursuit and engagement in acquisitions; our actual operating results may differ significantly from our guidance; risks related to Fubo\u2019s access to capital and fundraising prospects to fund its ongoing operations and support its planned growth; risks related to diverting management\u2019s attention from Fubo\u2019s ongoing business operations to address integration and fundraising efforts; the restrictions imposed by content providers on our distribution and marketing of our products and services; our reliance on third party platforms to operate certain aspects of our business; risks related to our technology, as well as cybersecurity and data privacy-related risks; our ability to achieve or maintain profitability; our revenue and gross profit are subject to seasonality; our operating results may fluctuate; our ability to attract and retain subscribers; we may not be able to license streaming content or other rights on acceptable terms; risks related to the prior operation and dissolution of our wagering business; risks related to the difficulty in measuring key metrics related to our business; risks related to the highly competitive nature of our industry; risks related to ongoing or future legal proceedings; and other risks, including the effects of industry, market, economic, political or regulatory conditions, future exchange and interest rates, and changes in tax and other laws, regulations, rates and policies, including the impact of COVID-19 on the broader market. Further risks that could cause actual results to differ materially from those matters expressed in or implied by such forward-looking statements are discussed in our Annual Report on Form 10-K for the year ended December 31, 2022 filed with the Securities and Exchange Commission (\u201cSEC\u201d) on February 27, 2023, and our other periodic filings with the SEC. We encourage you to read such risks in detail. The forward-looking statements in this press release represent Fubo\u2019s views as of the date of this press release. Fubo anticipates that subsequent events and developments will cause its views to change. However, while it may elect to update these forward-looking statements at some point in the future, it specifically disclaims any obligation to do so. You should, therefore, not rely on these forward-looking statements as representing Fubo\u2019s views as of any date subsequent to the date of this press release.\n<\/p>\n

\"\"<\/p>\n

View source version on businesswire.com: <\/span>https:\/\/www.businesswire.com\/news\/home\/20230321005190\/en\/<\/a><\/span><\/p>\n

Investor Contacts<\/b><\/p>\n

\nAlison Sternberg, Fubo
\n
asternberg@fubo.tv<\/a><\/p>\n

\nJCIR for Fubo
\n
ir@fubo.tv<\/a><\/p>\n

Media Contacts<\/b><\/p>\n

\nJennifer L. Press, Fubo
\n
jpress@fubo.tv<\/a><\/p>\n

\nBianca Illion, Fubo
\n
billion@fubo.tv<\/a><\/p>\n

KEYWORDS:<\/b> United States North America New York<\/p>\n

INDUSTRY KEYWORDS:<\/b> Entertainment Sports Other Entertainment TV and Radio Other Sports Mobile Entertainment General Sports<\/p>\n

MEDIA:<\/b><\/p>\n\n\n\n\n
Logo<\/b><\/font><\/td>\n<\/tr>\n
\"Logo\"<\/td>\n<\/tr>\n
<\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"

FuboTV Rebrands as Fubo, Launches Ad Campaign Co-Produced by Ryan Reynolds\u2019 Maximum Effort Productions Featuring Kevin Garnett and Mark Sanchez NEW YORK–(BUSINESS WIRE)– FuboTV Inc. (NYSE: FUBO), the leading sports-first live TV streaming platform, today announced it is rebranding its consumer-facing products as Fubo. Kicking off the rebrand is the launch of the company\u2019s newest brand ad campaign. The nationwide campaign stars 15-time NBA All-Star, NBA Champion and Hall of Famer Kevin Garnett and veteran NFL quarterback Mark Sanchez and is co-produced by Ryan Reynolds\u2019 Maximum Effort Productions. The rebrand to Fubo reflects the company\u2019s emphasis on efficient growth. Fubo was the fastest-growing virtual MVPD in the fourth quarter 2022, achieving 251,000 net subscriber additions compared to a total of … <\/p>\n

Continue reading “FuboTV Rebrands as Fubo, Launches Ad Campaign Co-Produced by Ryan Reynolds\u2019 Maximum Effort Productions Featuring Kevin Garnett and Mark Sanchez”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-741569","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"\nFuboTV Rebrands as Fubo, Launches Ad Campaign Co-Produced by Ryan Reynolds\u2019 Maximum Effort Productions Featuring Kevin Garnett and Mark Sanchez - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/fubotv-rebrands-as-fubo-launches-ad-campaign-co-produced-by-ryan-reynolds-maximum-effort-productions-featuring-kevin-garnett-and-mark-sanchez\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"FuboTV Rebrands as Fubo, Launches Ad Campaign Co-Produced by Ryan Reynolds\u2019 Maximum Effort Productions Featuring Kevin Garnett and Mark Sanchez - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"FuboTV Rebrands as Fubo, Launches Ad Campaign Co-Produced by Ryan Reynolds\u2019 Maximum Effort Productions Featuring Kevin Garnett and Mark Sanchez NEW YORK–(BUSINESS WIRE)– FuboTV Inc. (NYSE: FUBO), the leading sports-first live TV streaming platform, today announced it is rebranding its consumer-facing products as Fubo. Kicking off the rebrand is the launch of the company\u2019s newest brand ad campaign. The nationwide campaign stars 15-time NBA All-Star, NBA Champion and Hall of Famer Kevin Garnett and veteran NFL quarterback Mark Sanchez and is co-produced by Ryan Reynolds\u2019 Maximum Effort Productions. The rebrand to Fubo reflects the company\u2019s emphasis on efficient growth. 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(NYSE: FUBO), the leading sports-first live TV streaming platform, today announced it is rebranding its consumer-facing products as Fubo. Kicking off the rebrand is the launch of the company\u2019s newest brand ad campaign. The nationwide campaign stars 15-time NBA All-Star, NBA Champion and Hall of Famer Kevin Garnett and veteran NFL quarterback Mark Sanchez and is co-produced by Ryan Reynolds\u2019 Maximum Effort Productions. The rebrand to Fubo reflects the company\u2019s emphasis on efficient growth. Fubo was the fastest-growing virtual MVPD in the fourth quarter 2022, achieving 251,000 net subscriber additions compared to a total of … Continue reading \"FuboTV Rebrands as Fubo, Launches Ad Campaign Co-Produced by Ryan Reynolds\u2019 Maximum Effort Productions Featuring Kevin Garnett and Mark Sanchez\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/fubotv-rebrands-as-fubo-launches-ad-campaign-co-produced-by-ryan-reynolds-maximum-effort-productions-featuring-kevin-garnett-and-mark-sanchez\/","og_site_name":"Market Newsdesk","article_published_time":"2023-03-21T13:10:02+00:00","og_image":[{"url":"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&sty=20230321005190r1&sid=flmnd&distro=nx&lang=en","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/fubotv-rebrands-as-fubo-launches-ad-campaign-co-produced-by-ryan-reynolds-maximum-effort-productions-featuring-kevin-garnett-and-mark-sanchez\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/fubotv-rebrands-as-fubo-launches-ad-campaign-co-produced-by-ryan-reynolds-maximum-effort-productions-featuring-kevin-garnett-and-mark-sanchez\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"FuboTV Rebrands as Fubo, Launches Ad Campaign Co-Produced by Ryan Reynolds\u2019 Maximum Effort Productions Featuring Kevin Garnett and Mark Sanchez","datePublished":"2023-03-21T13:10:02+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/fubotv-rebrands-as-fubo-launches-ad-campaign-co-produced-by-ryan-reynolds-maximum-effort-productions-featuring-kevin-garnett-and-mark-sanchez\/"},"wordCount":1446,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/fubotv-rebrands-as-fubo-launches-ad-campaign-co-produced-by-ryan-reynolds-maximum-effort-productions-featuring-kevin-garnett-and-mark-sanchez\/#primaryimage"},"thumbnailUrl":"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&sty=20230321005190r1&sid=flmnd&distro=nx&lang=en","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/fubotv-rebrands-as-fubo-launches-ad-campaign-co-produced-by-ryan-reynolds-maximum-effort-productions-featuring-kevin-garnett-and-mark-sanchez\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/fubotv-rebrands-as-fubo-launches-ad-campaign-co-produced-by-ryan-reynolds-maximum-effort-productions-featuring-kevin-garnett-and-mark-sanchez\/","name":"FuboTV Rebrands as Fubo, Launches Ad Campaign Co-Produced by Ryan Reynolds\u2019 Maximum Effort Productions Featuring Kevin Garnett and Mark Sanchez - 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