{"id":727691,"date":"2023-02-01T09:05:15","date_gmt":"2023-02-01T14:05:15","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/cheerios-brings-together-real-life-best-friends-leslie-david-baker-and-phyllis-smith-to-inspire-a-heart-healthy-lifestyle\/"},"modified":"2023-02-01T09:05:15","modified_gmt":"2023-02-01T14:05:15","slug":"cheerios-brings-together-real-life-best-friends-leslie-david-baker-and-phyllis-smith-to-inspire-a-heart-healthy-lifestyle","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/cheerios-brings-together-real-life-best-friends-leslie-david-baker-and-phyllis-smith-to-inspire-a-heart-healthy-lifestyle\/","title":{"rendered":"Cheerios Brings Together Real-Life Best Friends Leslie David Baker and Phyllis Smith to Inspire a Heart-Healthy Lifestyle"},"content":{"rendered":"<p>        <!--.bwalignc { text-align: center; list-style-position: inside }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p class=\"bwalignc\"><b>Cheerios Brings Together Real-Life Best Friends Leslie David Baker and Phyllis Smith to Inspire a Heart-Healthy Lifestyle<\/b><\/p>\n<p class=\"bwalignc\"><i>For the fourth year in a row, America\u2019s No. 1 cereal brand brings back happy heart-shaped Cheerios to spark meaningful conversations around the topic of heart health<\/i><\/p>\n<p>MINNEAPOLIS&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<br \/>\nIn honor of February being American Heart Month, Cheerios is bringing together real-life celebrity besties and former co-stars, Leslie David Baker and Phyllis Smith, to inspire friends and family everywhere to talk to their loved ones about heart health in a way that doesn\u2019t have to feel so serious \u2013 over a bowl of cereal.\n<\/p>\n<p id=\"news-body-cta\">This press release features multimedia. View the full release here: <a href=\"https:\/\/www.businesswire.com\/news\/home\/20230131006175\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20230131006175\/en\/<\/a><\/p>\n<div id=\"bwbodyimg\" style=\"width: 480px;float:left;padding-left:0px;padding-right:20px;padding-top:0px;padding-bottom:0px\"><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20230131006175\/en\/1702176\/4\/Press_Release_PHOTO_1_-_HNC_Hearts_4.0_Talent_Hero.jpg\" alt=\"Cheerios is bringing together real-life celebrity besties and former co-stars, Leslie David Baker and Phyllis Smith, to inspire friends and family everywhere to talk to their loved ones about heart health. (Photo: Business Wire)\" \/><\/p>\n<p style=\"font-size:85%\">Cheerios is bringing together real-life celebrity besties and former co-stars, Leslie David Baker and Phyllis Smith, to inspire friends and family everywhere to talk to their loved ones about heart health. (Photo: Business Wire)<\/p>\n<\/div>\n<p>\nWith more than 100 million Americans having some form of heart disease, Cheerios understands how important heart health is. From helping to lower cholesterol as part of a heart healthy diet<sup>1<\/sup> to providing a simple breakfast amidst busy morning routines, Honey Nut Cheerios cereal can be an easy and delicious part of your day, so you can focus on the things that mean the most \u2013 like family and friends who are a daily reminder of why we want to live a happy, healthy life.\n<\/p>\n<p>\nTo encourage heart-to-heart conversations with loved ones, real-life BFFs Leslie and Phyllis are sitting down over a bowl of Cheerios to help bring joy to a heart health journey and remind people why this topic is so important to talk about with your loved ones.\n<\/p>\n<p>\n\u201cBeing on set with Phyllis felt like the good ol\u2019 days \u2014 especially as we were able to get back to improv\u2019ing as we used to do together \u2013 but this time with Buzz the Bee,\u201d said Leslie David Baker on his role in the campaign. \u201cI\u2019ve loved Cheerios since I was a kid, and now I realize that Cheerios not only tastes good but it\u2019s good for me. It\u2019s one part of my heart health commitment for my family, friends and fans.\u201d\n<\/p>\n<p>\n&#8220;Leslie is so thoughtful and a joy to be around, so being able to work with him again while also working with Cheerios\u2014my favorite cereal since I was a child\u2014was a win-win situation, especially for a topic like heart health,\u201d said Phyllis Smith on reuniting with Leslie. \u201cMonitoring and maintaining your heart health is so important for you and your loved ones.\u201d\n<\/p>\n<p>\nCheerios with limited-edition heart shapes are available now on shelves at major retailers nationwide for the fourth year in a row. This year, the limited-edition boxes each feature half of a heart, which form a whole when placed side-by-side\u2014a visual reminder to help take care of your heart health together.\n<\/p>\n<p>\n&#8220;It was amazing to bring Leslie back for his second year with our Cheerios Hearts campaign \u2013 but this time with his best friend Phyllis to help us showcase the importance of finding your \u2018why\u2019 with the relationships that matter the most to keep your heart healthy,\u201d said Kathy Dixon, senior brand experience manager for Cheerios. \u201cAs Leslie and Phyllis reminded us so well throughout this campaign, with a little laughter and a lot of love, a heart health journey can be fun.\u201d\n<\/p>\n<p>\nCheck out your local grocery store for heart-shaped Cheerios available in five delicious flavors: Honey Nut Cheerios, original yellow-box Cheerios, Chocolate, Strawberry Banana, and Honey Vanilla. Cheerios is encouraging you to buy two heart boxes, one for you and one to give to your bestie. Learn how to get the second box free via rebate (up to $9.50)<sup>2 <\/sup>at <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fnam12.safelinks.protection.outlook.com%2F%3Furl%3Dhttp%253A%252F%252Fwww.sharecheerios.com%252F%26data%3D05%257C01%257CCaroline.Leary%2540edelman.com%257C5d106ea3508b4ae3182108daff02b107%257Cb824bfb3918e43c2bb1cdcc1ba40a82b%257C0%257C0%257C638102684283713346%257CUnknown%257CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%253D%257C3000%257C%257C%257C%26sdata%3DHFzwstP%252BHgi3ttFWD1Bnmbb4qLUC%252BikNDkq%252BFxb9%252BTw%253D%26reserved%3D0&amp;esheet=53296278&amp;newsitemid=20230131006175&amp;lan=en-US&amp;anchor=www.sharecheerios.com&amp;index=1&amp;md5=0d8c67dbfaa912e31b9dfccff17813f8\">www.sharecheerios.com<\/a> and share your heart shapes with Cheerios on <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.facebook.com%2FCheerios&amp;esheet=53296278&amp;newsitemid=20230131006175&amp;lan=en-US&amp;anchor=Facebook&amp;index=2&amp;md5=7848c4ab32b43b65fcac05817bd6142c\">Facebook<\/a> and <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.instagram.com%2Fcheerios%2F&amp;esheet=53296278&amp;newsitemid=20230131006175&amp;lan=en-US&amp;anchor=Instagram&amp;index=3&amp;md5=89ba9b6dc66344097b243597031d6323\">Instagram<\/a>.\n<\/p>\n<p><sup>1<\/sup><i>Three grams of soluble fiber daily from whole grain oat foods, like Cheerios cereal, in a diet low in saturated fat and cholesterol, may reduce the risk of heart disease. Cheerios cereal provides 1.5 grams per serving. Other flavors of Cheerios cereal provide 0.75 grams per serving.<\/i><\/p>\n<p><sup>2<\/sup><i>Via rebate up to $9.50, excluding tax. Offer void where prohibited. Valid on heart-shape Cheerios only. Purchase by 3\/31\/23. <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.sharecheerios.com&amp;esheet=53296278&amp;newsitemid=20230131006175&amp;lan=en-US&amp;anchor=Click&amp;index=4&amp;md5=1a887a99d38542c9843e471338f56732\">Click<\/a> for full terms.<\/i><\/p>\n<p><b>About General Mills<\/b><\/p>\n<p>\nGeneral Mills makes food the world loves. The company is guided by its Accelerate strategy to drive shareholder value by boldly building its brands, relentlessly innovating, unleashing its scale and standing for good. Its portfolio of beloved brands includes household names such as Cheerios, Nature Valley, Blue Buffalo, H\u00e4agen-Dazs, Old El Paso, Pillsbury, Betty Crocker, Yoplait, Annie\u2019s, Wanchai Ferry, Yoki and more. Headquartered in Minneapolis, Minnesota, USA, General Mills generated fiscal 2022 net sales of U.S. $19.0 billion. In addition, the company\u2019s share of non-consolidated joint venture net sales totaled U.S. $1.1 billion.\n<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20230131006175r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20230131006175\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20230131006175\/en\/<\/a><\/span><\/p>\n<p>\nGeneral Mills Communications<br \/>\n<br \/>763-764-6364<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:media.line@genmills.com\">media.line@genmills.com<br \/>\n<\/a><\/p>\n<p>Edelman<br \/>\n<br \/>Caroline Leary<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:caroline.leary@edelman.com\">caroline.leary@edelman.com<\/a><\/p>\n<p><b>KEYWORDS:<\/b> Minnesota United States North America<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Health Supermarket Women Food\/Beverage Entertainment Celebrity Men Retail Family Fitness &amp; Nutrition Consumer<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Photo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20230131006175\/en\/1702175\/3\/Press_Release_PHOTO_2.jpg\" alt=\"Photo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\">America\u2019s No. 1 cereal brand is bringing back its happy heart shapes for the fourth year in limited-edition boxes of Honey Nut Cheerios, original yellow-box Cheerios, Chocolate, Strawberry Banana and Honey Vanilla. (Graphic: Business Wire)<\/font><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Photo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20230131006175\/en\/1702176\/3\/Press_Release_PHOTO_1_-_HNC_Hearts_4.0_Talent_Hero.jpg\" alt=\"Photo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\">Cheerios is bringing together real-life celebrity besties and former co-stars, Leslie David Baker and Phyllis Smith, to inspire friends and family everywhere to talk to their loved ones about heart health. (Photo: Business Wire)<\/font><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20230131006175\/en\/1702177\/3\/Press_Release_LOGO_-_HNC_%28002%29.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Cheerios Brings Together Real-Life Best Friends Leslie David Baker and Phyllis Smith to Inspire a Heart-Healthy Lifestyle For the fourth year in a row, America\u2019s No. 1 cereal brand brings back happy heart-shaped Cheerios to spark meaningful conversations around the topic of heart health MINNEAPOLIS&#8211;(BUSINESS WIRE)&#8211; In honor of February being American Heart Month, Cheerios is bringing together real-life celebrity besties and former co-stars, Leslie David Baker and Phyllis Smith, to inspire friends and family everywhere to talk to their loved ones about heart health in a way that doesn\u2019t have to feel so serious \u2013 over a bowl of cereal. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20230131006175\/en\/ Cheerios is bringing together real-life celebrity besties and &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/cheerios-brings-together-real-life-best-friends-leslie-david-baker-and-phyllis-smith-to-inspire-a-heart-healthy-lifestyle\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Cheerios Brings Together Real-Life Best Friends Leslie David Baker and Phyllis Smith to Inspire a Heart-Healthy Lifestyle&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-727691","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cheerios Brings Together Real-Life Best Friends Leslie David Baker and Phyllis Smith to Inspire a Heart-Healthy Lifestyle - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/cheerios-brings-together-real-life-best-friends-leslie-david-baker-and-phyllis-smith-to-inspire-a-heart-healthy-lifestyle\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cheerios Brings Together Real-Life Best Friends Leslie David Baker and Phyllis Smith to Inspire a Heart-Healthy Lifestyle - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Cheerios Brings Together Real-Life Best Friends Leslie David Baker and Phyllis Smith to Inspire a Heart-Healthy Lifestyle For the fourth year in a row, America\u2019s No. 1 cereal brand brings back happy heart-shaped Cheerios to spark meaningful conversations around the topic of heart health MINNEAPOLIS&#8211;(BUSINESS WIRE)&#8211; In honor of February being American Heart Month, Cheerios is bringing together real-life celebrity besties and former co-stars, Leslie David Baker and Phyllis Smith, to inspire friends and family everywhere to talk to their loved ones about heart health in a way that doesn\u2019t have to feel so serious \u2013 over a bowl of cereal. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20230131006175\/en\/ Cheerios is bringing together real-life celebrity besties and &hellip; Continue reading &quot;Cheerios Brings Together Real-Life Best Friends Leslie David Baker and Phyllis Smith to Inspire a Heart-Healthy Lifestyle&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/cheerios-brings-together-real-life-best-friends-leslie-david-baker-and-phyllis-smith-to-inspire-a-heart-healthy-lifestyle\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2023-02-01T14:05:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mms.businesswire.com\/media\/20230131006175\/en\/1702176\/4\/Press_Release_PHOTO_1_-_HNC_Hearts_4.0_Talent_Hero.jpg\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/cheerios-brings-together-real-life-best-friends-leslie-david-baker-and-phyllis-smith-to-inspire-a-heart-healthy-lifestyle\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/cheerios-brings-together-real-life-best-friends-leslie-david-baker-and-phyllis-smith-to-inspire-a-heart-healthy-lifestyle\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Cheerios Brings Together Real-Life Best Friends Leslie David Baker and Phyllis Smith to Inspire a Heart-Healthy Lifestyle\",\"datePublished\":\"2023-02-01T14:05:15+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/cheerios-brings-together-real-life-best-friends-leslie-david-baker-and-phyllis-smith-to-inspire-a-heart-healthy-lifestyle\\\/\"},\"wordCount\":941,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/cheerios-brings-together-real-life-best-friends-leslie-david-baker-and-phyllis-smith-to-inspire-a-heart-healthy-lifestyle\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mms.businesswire.com\\\/media\\\/20230131006175\\\/en\\\/1702176\\\/4\\\/Press_Release_PHOTO_1_-_HNC_Hearts_4.0_Talent_Hero.jpg\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/cheerios-brings-together-real-life-best-friends-leslie-david-baker-and-phyllis-smith-to-inspire-a-heart-healthy-lifestyle\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/cheerios-brings-together-real-life-best-friends-leslie-david-baker-and-phyllis-smith-to-inspire-a-heart-healthy-lifestyle\\\/\",\"name\":\"Cheerios Brings Together Real-Life Best Friends Leslie David Baker and Phyllis Smith to Inspire a Heart-Healthy Lifestyle - 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This press release features multimedia. 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