{"id":727586,"date":"2023-02-01T08:03:10","date_gmt":"2023-02-01T13:03:10","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/business-needs-fuel-growth-of-analytics-services-in-brazil\/"},"modified":"2023-02-01T08:03:10","modified_gmt":"2023-02-01T13:03:10","slug":"business-needs-fuel-growth-of-analytics-services-in-brazil","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/business-needs-fuel-growth-of-analytics-services-in-brazil\/","title":{"rendered":"Business Needs Fuel Growth of Analytics Services in Brazil"},"content":{"rendered":"

<\/p>\n

Business Needs Fuel Growth of Analytics Services in Brazil<\/b><\/p>\n

Companies of all sizes are generating more data and engaging providers to better understand and maximize its value for business, ISG Provider Lens\u2122 report says<\/b><\/p>\n

S\u00c3O PAULO–(BUSINESS WIRE<\/a>)–
\nEnterprise use of data and analytics services is growing strongly in Brazil as more companies use data to improve their operations and generate new revenue, according to a new research report published today by Information Services Group (ISG<\/a>) (Nasdaq: III<\/a>), a leading global technology research and advisory firm.\n<\/p>\n

\nThe 2022 ISG Provider Lens\u2122 Analytics Services report for Brazil finds that several leading analytics service providers in Brazil reported growth rates of more than 50 percent between 2021 and 2022, indicating that the market for expert assistance in this technology area is soaring. Both large and small companies are generating ever-increasing volumes of both structured and unstructured data and seeking help in collecting, analyzing and monetizing it, ISG says. The trend extends across data science, data engineering and data monetization services, the report says.\n<\/p>\n

\n\u201cA close look at the Brazilian market suggests that demand for data and analytics services is far from being satisfied,\u201d said Sush Apshankar, analytics lead for ISG Americas. \u201cInterest in the use of data is supporting the emergence of new providers and the expansion of existing companies\u2019 portfolios.\u201d\n<\/p>\n

\nAs in most regions, enterprises in Brazil \u2014 especially midmarket challengers \u2014 are beginning to invest in new technologies including AI, machine learning and digital twins to derive insights they can act on for competitive advantage, the report says.\n<\/p>\n

\nDisappointment by some enterprises at the outcomes of analytics projects is easing as providers create services better suited to the needs of customers in Brazil, ISG says. Some customers have been concerned that data initiatives required high investment, time-consuming data governance processes and slow development of data lakes, all leading to the creation of statistical models that never made it into production.\n<\/p>\n

\nService providers have responded by offering productized solutions with clearly defined objectives, such as fraud prevention and customer churn prevention, the report says. This has led to faster implementation, clearly defined objectives and measurable results, with the result that enterprises are more willing to invest in such projects.\n<\/p>\n

\nLarge enterprises in Brazil with massive amounts of data face steep technology challenges in making the best use of it, so they are turning to data engineering service providers with proven capabilities in curating large data sets for a single view across all formats, channels and media, ISG says.\n<\/p>\n

\nBetter access to and understanding of data is also leading to new business opportunities with the help of providers experienced in data monetization, the report says.\n<\/p>\n

\n\u201cData monetization has a vast potential to generate business growth,\u201d said Jan Erik Aase, partner and global leader, ISG Provider Lens Research. \u201cCompanies are launching entirely new ventures on the newly discovered strength of their data.\u201d\n<\/p>\n

\nThe report also examines several other trends around analytics services in Brazil, including the increasing importance of low-code\/no-code development tools and new opportunities arising in video analytics.\n<\/p>\n

\nThe 2022 ISG Provider Lens\u2122 Analytics Services report for Brazil evaluates the capabilities of 32 providers across five quadrants: Data Science Services \u2014 Large Enterprises, Data Science Services \u2014 Midmarket, Data Engineering Services \u2014 Large Enterprises, Data Engineering Services \u2014 Midmarket, and Data Monetization Services.\n<\/p>\n

\nThe report names Accenture, EY, IBM, Keyrus and Logicalis as Leaders in three quadrants each. It names Blueshift, Deal, Kumulus and Qintess as Leaders in two quadrants each. Compass UOL, Dedalus, Deloitte, Stefanini and UniSoma are named as Leaders in one quadrant each.\n<\/p>\n

\nIn addition, BRLink is named as a Rising Star \u2014 a companies with a \u201cpromising portfolio\u201d and \u201chigh future potential\u201d by ISG\u2019s definition \u2014 in two quadrants. GFT, Qintess and ST IT Cloud are named as Rising Stars in one quadrant each.\n<\/p>\n

\nCustomized versions of the report are available from Dedalus<\/a> and Qintess<\/a>.\n<\/p>\n

\nThe 2022 ISG Provider Lens\u2122 Analytics Services report for Brazil is available to subscribers or for one-time purchase on this webpage<\/a>.\n<\/p>\n

About ISG Provider Lens\u2122 Research<\/b><\/p>\n

\nThe ISG Provider Lens\u2122 Quadrant research series is the only service provider evaluation of its kind to combine empirical, data-driven research and market analysis with the real-world experience and observations of ISG’s global advisory team. Enterprises will find a wealth of detailed data and market analysis to help guide their selection of appropriate sourcing partners, while ISG advisors use the reports to validate their own market knowledge and make recommendations to ISG’s enterprise clients. The research currently covers providers offering their services globally, across Europe, as well as in the U.S., Canada, Brazil, the U.K., France, Benelux, Germany, Switzerland, the Nordics, Australia and Singapore\/Malaysia, with additional markets to be added in the future. For more information about ISG Provider Lens research, please visit this webpage<\/a>.\n<\/p>\n

\nA companion research series, the ISG Provider Lens Archetype reports, offer a first-of-its-kind evaluation of providers from the perspective of specific buyer types.\n<\/p>\n

About ISG<\/b><\/p>\n

\nISG (Information Services Group) (Nasdaq: III<\/a>) is a leading global technology research and advisory firm. A trusted business partner to more than 800 clients, including more than 75 of the world\u2019s top 100 enterprises, ISG is committed to helping corporations, public sector organizations, and service and technology providers achieve operational excellence and faster growth. The firm specializes in digital transformation services, including automation, cloud and data analytics; sourcing advisory; managed governance and risk services; network carrier services; strategy and operations design; change management; market intelligence and technology research and analysis. Founded in 2006, and based in Stamford, Conn., ISG employs more than 1,300 digital-ready professionals operating in more than 20 countries\u2014a global team known for its innovative thinking, market influence, deep industry and technology expertise, and world-class research and analytical capabilities based on the industry\u2019s most comprehensive marketplace data. For more information, visit www.isg-one.com<\/a>.\n<\/p>\n

\"\"<\/p>\n

View source version on businesswire.com: <\/span>https:\/\/www.businesswire.com\/news\/home\/20230201005592\/en\/<\/a><\/span><\/p>\n

Press Contacts:<\/b><\/p>\n

\nWill Thoretz, ISG
\n
+1 203 517 3119
\n
will.thoretz@isg-one.com<\/a><\/p>\n

\nTh\u00e1bata Mondoni, Mondoni Press for ISG
\n
Mobile: +55 11 98671 5652
\n
thabata@mondonipress.com.br<\/a><\/p>\n

KEYWORDS:<\/b> United States South America North America Brazil Connecticut<\/p>\n

INDUSTRY KEYWORDS:<\/b> Data Management Technology Mobile\/Wireless Software Networks Internet<\/p>\n

MEDIA:<\/b><\/p>\n\n\n\n\n
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<\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"

Business Needs Fuel Growth of Analytics Services in Brazil Companies of all sizes are generating more data and engaging providers to better understand and maximize its value for business, ISG Provider Lens\u2122 report says S\u00c3O PAULO–(BUSINESS WIRE)– Enterprise use of data and analytics services is growing strongly in Brazil as more companies use data to improve their operations and generate new revenue, according to a new research report published today by Information Services Group (ISG) (Nasdaq: III), a leading global technology research and advisory firm. The 2022 ISG Provider Lens\u2122 Analytics Services report for Brazil finds that several leading analytics service providers in Brazil reported growth rates of more than 50 percent between 2021 and 2022, indicating that the market … <\/p>\n

Continue reading “Business Needs Fuel Growth of Analytics Services in Brazil”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-727586","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"\nBusiness Needs Fuel Growth of Analytics Services in Brazil - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/business-needs-fuel-growth-of-analytics-services-in-brazil\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Business Needs Fuel Growth of Analytics Services in Brazil - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Business Needs Fuel Growth of Analytics Services in Brazil Companies of all sizes are generating more data and engaging providers to better understand and maximize its value for business, ISG Provider Lens\u2122 report says S\u00c3O PAULO–(BUSINESS WIRE)– Enterprise use of data and analytics services is growing strongly in Brazil as more companies use data to improve their operations and generate new revenue, according to a new research report published today by Information Services Group (ISG) (Nasdaq: III), a leading global technology research and advisory firm. The 2022 ISG Provider Lens\u2122 Analytics Services report for Brazil finds that several leading analytics service providers in Brazil reported growth rates of more than 50 percent between 2021 and 2022, indicating that the market … Continue reading "Business Needs Fuel Growth of Analytics Services in Brazil"\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/business-needs-fuel-growth-of-analytics-services-in-brazil\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2023-02-01T13:03:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&sty=20230201005592r1&sid=flmnd&distro=nx&lang=en\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/business-needs-fuel-growth-of-analytics-services-in-brazil\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/business-needs-fuel-growth-of-analytics-services-in-brazil\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Business Needs Fuel Growth of Analytics Services in Brazil\",\"datePublished\":\"2023-02-01T13:03:10+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/business-needs-fuel-growth-of-analytics-services-in-brazil\\\/\"},\"wordCount\":1022,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/business-needs-fuel-growth-of-analytics-services-in-brazil\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/cts.businesswire.com\\\/ct\\\/CT?id=bwnews&sty=20230201005592r1&sid=flmnd&distro=nx&lang=en\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/business-needs-fuel-growth-of-analytics-services-in-brazil\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/business-needs-fuel-growth-of-analytics-services-in-brazil\\\/\",\"name\":\"Business Needs Fuel Growth of Analytics Services in Brazil - 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