{"id":726222,"date":"2023-01-26T10:03:09","date_gmt":"2023-01-26T15:03:09","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/nathaniel-rateliff-the-night-sweats-to-headline-forresters-2023-b2b-summit-north-america\/"},"modified":"2023-01-26T10:03:09","modified_gmt":"2023-01-26T15:03:09","slug":"nathaniel-rateliff-the-night-sweats-to-headline-forresters-2023-b2b-summit-north-america","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/nathaniel-rateliff-the-night-sweats-to-headline-forresters-2023-b2b-summit-north-america\/","title":{"rendered":"Nathaniel Rateliff &amp; The Night Sweats To Headline Forrester\u2019s 2023 B2B Summit North America"},"content":{"rendered":"<p>        <!--.bwalignc { text-align: center; list-style-position: inside }\n.bwlistdisc { list-style-type: disc }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p class=\"bwalignc\"><b>Nathaniel Rateliff &amp; The Night Sweats To Headline Forrester\u2019s 2023 B2B Summit North America<\/b><\/p>\n<p class=\"bwalignc\"><i>Event is the premier destination for B2B marketing, sales, and product leaders to drive revenue growth<\/i><\/p>\n<p>CAMBRIDGE, Mass.&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.forrester.com%2F&amp;esheet=53290413&amp;newsitemid=20230126005043&amp;lan=en-US&amp;anchor=Forrester&amp;index=1&amp;md5=f93cfd4561335d6f7b844a0d04b619f8\">Forrester<\/a> (Nasdaq: FORR) today announced that popular rock and soul band Nathaniel Rateliff &amp; The Night Sweats will perform live at Forrester\u2019s <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.forrester.com%2Fevent%2Fb2b-summit-north-america%2F&amp;esheet=53290413&amp;newsitemid=20230126005043&amp;lan=en-US&amp;anchor=B2B+Summit+North+America&amp;index=2&amp;md5=f34a4fa0cb223eb23703fdaf5ce75111\">B2B Summit North America<\/a>, taking place in Austin, Texas, and digitally, June 5\u20137, 2023. For more than a decade, B2B Summit has served as the premier destination for B2B leaders to access Forrester\u2019s forward-thinking research and insights to better align their marketing, sales, and product functions and accelerate business growth.\n<\/p>\n<p>\nB2B Summit North America features more than 100 sessions from analysts and thought leaders exploring key priorities top of mind for B2B marketing, sales, and product leaders. \u200bThis year\u2019s event explores key themes, including the importance of cross-functional alignment toward shared goals and objectives to drive growth, how to adapt quickly to changing market conditions, and why trust is a core determinant of B2B buyer behaviors. The event also offers engagement opportunities to meet with Forrester analysts and connect with peers facing similar challenges.\n<\/p>\n<p>\nSince its formation, contemporary rock and soul band Nathaniel Rateliff &amp; The Night Sweats has released three studio albums \u2014 2015\u2019s <i>Nathaniel Rateliff &amp; The Night Sweats<\/i>, 2018\u2019s <i>Tearing at the Seams<\/i>, and 2021\u2019s <i>The Future<\/i> \u2014 all on Stax Records. In addition to sharing the stage with The Rolling Stones and Bob Dylan, the group has also performed on \u201cSaturday Night Live,\u201d \u201cCMT Crossroads,\u201d and NPR\u2019s \u201cTiny Desk.\u201d\n<\/p>\n<p>\n\u201cNathaniel Rateliff &amp; The Night Sweats is a great example of a band that can adapt its sound and style in real time to appeal to fans across different genres. Responding to changing market dynamics is an important skill that B2B marketing, sales, and product leaders must possess to succeed in the current economic environment,\u201d said Lisa Riley, senior vice president of global events at Forrester. \u201cA key theme at this year\u2019s B2B Summit North America is how true alignment across the B2B marketing, sales, and product functions can help leaders both prepare for uncertainty and navigate change. We look forward to having the group join us in Austin as a featured performer at this year\u2019s B2B Summit North America.\u201d\n<\/p>\n<p><b>Resources:<\/b><\/p>\n<ul class=\"bwlistdisc\">\n<li><a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.forrester.com%2Fevent%2Fb2b-summit-north-america%2Fwhy-attend%2F%3Futm_source%3Dbusinesswire%26utm_medium%3Dpr%26utm_campaign%3Dsummit23na&amp;esheet=53290413&amp;newsitemid=20230126005043&amp;lan=en-US&amp;anchor=Learn+more&amp;index=3&amp;md5=ab882d22be326766df88e90a4e7b0a16\">Learn more<\/a> about why Forrester\u2019s B2B Summit North America is a must-attend event.\n<\/li>\n<li><a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.forrester.com%2Fevent%2Fb2b-summit-north-america%2F%3Futm_source%3Dbusinesswire%26utm_medium%3Dpr%26utm_campaign%3Dsummit23na&amp;esheet=53290413&amp;newsitemid=20230126005043&amp;lan=en-US&amp;anchor=Register&amp;index=4&amp;md5=add4131babab566cfd6dffcb6d07527a\">Register<\/a> to attend B2B Summit North America.\n<\/li>\n<li>\nFollow <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Ftwitter.com%2Fforrester&amp;esheet=53290413&amp;newsitemid=20230126005043&amp;lan=en-US&amp;anchor=%40Forrester&amp;index=5&amp;md5=3531ef7adcdf04cef8dd9efa82a8d98a\">@Forrester<\/a> and #ForrB2BSummit for updates.\n<\/li>\n<\/ul>\n<p><b>About Forrester<\/b><\/p>\n<p>\nForrester (Nasdaq: FORR) is one of the most influential research and advisory firms in the world. We help leaders across technology, customer experience, digital, marketing, sales, and product functions use customer obsession to accelerate growth. Through Forrester\u2019s proprietary research, consulting, and events, leaders from around the globe are empowered to be bold at work \u2014 to navigate change and put their customers at the center of their leadership, strategy, and operations. Our unique insights are grounded in annual surveys of more than 700,000 consumers, business leaders, and technology leaders worldwide; rigorous and objective research methodologies, including Forrester Wave\u2122 evaluations; 100 million real-time feedback votes; and the shared wisdom of our clients. To learn more, visit Forrester.com.\n<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20230126005043r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20230126005043\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20230126005043\/en\/<\/a><\/span><\/p>\n<p>\nIra Kantor<br \/>\n<br \/>Forrester Research<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:ikantor@forrester.com\">ikantor@forrester.com<\/a><\/p>\n<p><b>KEYWORDS:<\/b> United States North America Texas Massachusetts<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Music Marketing Communications Events\/Concerts Entertainment<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20230126005043\/en\/1694974\/3\/Forrester_black_RGB_narrow.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Nathaniel Rateliff &amp; The Night Sweats To Headline Forrester\u2019s 2023 B2B Summit North America Event is the premier destination for B2B marketing, sales, and product leaders to drive revenue growth CAMBRIDGE, Mass.&#8211;(BUSINESS WIRE)&#8211;Forrester (Nasdaq: FORR) today announced that popular rock and soul band Nathaniel Rateliff &amp; The Night Sweats will perform live at Forrester\u2019s B2B Summit North America, taking place in Austin, Texas, and digitally, June 5\u20137, 2023. For more than a decade, B2B Summit has served as the premier destination for B2B leaders to access Forrester\u2019s forward-thinking research and insights to better align their marketing, sales, and product functions and accelerate business growth. B2B Summit North America features more than 100 sessions from analysts and thought leaders exploring key &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/nathaniel-rateliff-the-night-sweats-to-headline-forresters-2023-b2b-summit-north-america\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Nathaniel Rateliff &amp; The Night Sweats To Headline Forrester\u2019s 2023 B2B Summit North America&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-726222","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nathaniel Rateliff &amp; The Night Sweats To Headline Forrester\u2019s 2023 B2B Summit North America - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/nathaniel-rateliff-the-night-sweats-to-headline-forresters-2023-b2b-summit-north-america\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nathaniel Rateliff &amp; The Night Sweats To Headline Forrester\u2019s 2023 B2B Summit North America - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Nathaniel Rateliff &amp; The Night Sweats To Headline Forrester\u2019s 2023 B2B Summit North America Event is the premier destination for B2B marketing, sales, and product leaders to drive revenue growth CAMBRIDGE, Mass.&#8211;(BUSINESS WIRE)&#8211;Forrester (Nasdaq: FORR) today announced that popular rock and soul band Nathaniel Rateliff &amp; The Night Sweats will perform live at Forrester\u2019s B2B Summit North America, taking place in Austin, Texas, and digitally, June 5\u20137, 2023. For more than a decade, B2B Summit has served as the premier destination for B2B leaders to access Forrester\u2019s forward-thinking research and insights to better align their marketing, sales, and product functions and accelerate business growth. B2B Summit North America features more than 100 sessions from analysts and thought leaders exploring key &hellip; Continue reading &quot;Nathaniel Rateliff &amp; The Night Sweats To Headline Forrester\u2019s 2023 B2B Summit North America&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/nathaniel-rateliff-the-night-sweats-to-headline-forresters-2023-b2b-summit-north-america\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2023-01-26T15:03:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20230126005043r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/nathaniel-rateliff-the-night-sweats-to-headline-forresters-2023-b2b-summit-north-america\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/nathaniel-rateliff-the-night-sweats-to-headline-forresters-2023-b2b-summit-north-america\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Nathaniel Rateliff &amp; 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For more than a decade, B2B Summit has served as the premier destination for B2B leaders to access Forrester\u2019s forward-thinking research and insights to better align their marketing, sales, and product functions and accelerate business growth. 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