{"id":724852,"date":"2023-01-23T02:03:08","date_gmt":"2023-01-23T07:03:08","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/on-launches-new-global-event-series-on-track-nights\/"},"modified":"2023-01-23T02:03:08","modified_gmt":"2023-01-23T07:03:08","slug":"on-launches-new-global-event-series-on-track-nights","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/on-launches-new-global-event-series-on-track-nights\/","title":{"rendered":"On Launches New Global Event Series \u201cOn Track Nights\u201d"},"content":{"rendered":"

<\/p>\n

On Launches New Global Event Series \u201cOn Track Nights\u201d<\/b><\/p>\n

The Swiss sports brand takes the next step in world athletics by creating a global stage which brings fans closer to the action<\/i>.<\/i><\/p>\n

ZURICH, Switzerland–(BUSINESS WIRE<\/a>)–
\nFollowing the great success of On athletes at the highest international competition levels such as the Diamond League, European and World Championships, the Swiss sportswear brand takes the next step in the world of athletics and announces its own global running event series, \u201cOn Track Nights\u201d.\n<\/p>\n

This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20230122005007\/en\/<\/a><\/p>\n

\"(Photo:<\/p>\n

(Photo: On)<\/p>\n<\/div>\n

\nSet to begin in May 2023, the series will span across three continents and five cities. The goal is to give a platform to elite, U-20, semi-pro, and passionate middle-distance runners to beat their personal bests, gather valuable points for World Championship and Olympic qualifications and most importantly, to set the standard for a new kind of athletics event that brings its stars closer to the fans.\n<\/p>\n

\n\u201cWe are a running brand at heart and with our Lightning programme, we have taken major strides in developing the fastest products for the very best runners of the world. The next big step is to provide new opportunities and a different kind of professional athletics event for athletes to race in\u201c, says Olivier Bernhard, co-founder of On. \u201cWe know that race atmosphere is pivotal to performance, so we want to bring the fans and running community closer to the track and have them be part of the athlete\u2019s journey to major championships.\u201d\n<\/p>\n

\nTo build this new series, On is working together with local partners who have long-standing experience in hosting track races with a unique atmosphere. On Track Nights will kick off in Los Angeles (USA) with the Track Fest<\/a> in early May, followed by the Night of 10,000m PB\u2019s<\/a> in Highgate (UK), FAST5000<\/a> in Montesson (FRA), Track Night Vienna<\/a> in Vienna (AUT) and will close out with a spectacular event in Melbourne (AUS) in the fall.\n<\/p>\n

\nThe events are high-octane affairs that bring something new and different to the table, and embody the ethos that On Track Nights is aiming for. They have their own unique local flavor but all champion a community-focused, festival-feel approach to racing. \u201cThe series will become a place for personal bests and top performances, addressing a genuine need from athletes to get to that next level. Local athletes will stand on the start line shoulder to shoulder with world-class talent. And we\u2019re planning on offering a spectacular experience for everyone attending,\u201d says Chris Becker, On Track Night\u2019s Europe project lead.\n<\/p>\n

\nAs well as the races, a key part of On Track Nights is the entertainment that will be provided for everyone who attends. Screening, interactive booths, recovery stations, food and beverage outlets, athlete appearances and more are among the numerous activities that will be offered to visitors. The festival will be located inside and around the tracks.\n<\/p>\n

\nThe series will be open to the general public. Local programming and line up will be communicated on On Track Nights\u2019<\/a> official event page closer to dates.\n<\/p>\n

\nHi-res images are available via this link.<\/a><\/p>\n

About On<\/b><\/p>\n

On<\/a> was born in the Swiss Alps with one goal: to revolutionize the sensation of running by empowering all to run on clouds. Thirteen years after market launch, On delivers industry-disrupting innovation in premium footwear, apparel, and accessories for high-performance running, outdoor, and all-day activities. Fueled by customer recommendation, On\u2019s award-winning CloudTec\u00ae<\/a> innovation, purposeful design, and groundbreaking strides in sportswear\u2019s circular economy <\/a>have attracted a fast-growing global fan base \u2014 inspiring humans to explore, discover and dream on.\n<\/p>\n

\nOn is present in more than 60 countries globally and engages with a digital community on www.on-running.com<\/a>.\n<\/p>\n

\"\"<\/p>\n

View source version on businesswire.com: <\/span>https:\/\/www.businesswire.com\/news\/home\/20230122005007\/en\/<\/a><\/span><\/p>\n

Media Contact:
\n<\/b>
Romain Gisselbrecht
\n
press@on-running.com<\/a><\/p>\n

KEYWORDS:<\/b> Europe Switzerland United States North America<\/p>\n

INDUSTRY KEYWORDS:<\/b> Footwear General Sports Sports Other Retail Running Outdoors Fashion Retail<\/p>\n

MEDIA:<\/b><\/p>\n\n\n\n\n\n\n\n
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(Photo: On)<\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"

On Launches New Global Event Series \u201cOn Track Nights\u201d The Swiss sports brand takes the next step in world athletics by creating a global stage which brings fans closer to the action. ZURICH, Switzerland–(BUSINESS WIRE)– Following the great success of On athletes at the highest international competition levels such as the Diamond League, European and World Championships, the Swiss sportswear brand takes the next step in the world of athletics and announces its own global running event series, \u201cOn Track Nights\u201d. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20230122005007\/en\/ (Photo: On) Set to begin in May 2023, the series will span across three continents and five cities. The goal is to give a platform to elite, U-20, … <\/p>\n

Continue reading “On Launches New Global Event Series \u201cOn Track Nights\u201d”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-724852","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"\nOn Launches New Global Event Series \u201cOn Track Nights\u201d - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/on-launches-new-global-event-series-on-track-nights\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"On Launches New Global Event Series \u201cOn Track Nights\u201d - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"On Launches New Global Event Series \u201cOn Track Nights\u201d The Swiss sports brand takes the next step in world athletics by creating a global stage which brings fans closer to the action. ZURICH, Switzerland–(BUSINESS WIRE)– Following the great success of On athletes at the highest international competition levels such as the Diamond League, European and World Championships, the Swiss sportswear brand takes the next step in the world of athletics and announces its own global running event series, \u201cOn Track Nights\u201d. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20230122005007\/en\/ (Photo: On) Set to begin in May 2023, the series will span across three continents and five cities. 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