{"id":714384,"date":"2022-11-22T12:03:13","date_gmt":"2022-11-22T17:03:13","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/revolve-group-launches-fwrd-brand-ambassador-program\/"},"modified":"2022-11-22T12:03:13","modified_gmt":"2022-11-22T17:03:13","slug":"revolve-group-launches-fwrd-brand-ambassador-program","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/revolve-group-launches-fwrd-brand-ambassador-program\/","title":{"rendered":"REVOLVE GROUP LAUNCHES FWRD BRAND AMBASSADOR PROGRAM"},"content":{"rendered":"
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PR Newswire<\/p>\n<\/p><\/div>\n

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\n LOS ANGELES<\/span>
\n <\/span>, Nov. 22, 2022<\/span><\/span> \/PRNewswire\/ — Global fashion luxury retailer FWRD, <\/b>part of the REVOLVE Group, Inc. <\/b>(NYSE: RVLV),<\/b> announces the launch of its Brand Ambassador Program, a community-driven extension of the group’s robust influencer marketing strategy.<\/p>\n

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\n \"(PRNewsfoto\/Revolve
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The FWRD<\/b> Brand Ambassador program will further inform the company’s connection to and understanding of its customers, brands, and community to build on the incredible success of the REVOLVE <\/b>Brand Ambassador program, launched in 2021. The program extends the FWRD<\/b> community to a wide roster of influencers and everyday customers across a variety of social platforms. The program offers commissions, and exclusive incentives including early access to new brands, participation in exclusive Brand Ambassador promotions, and elevated\u00a0marketing events.<\/p>\n

\n After such a successful launch with REVOLVE’s Brand Ambassador program, we’re excited to now introduce this highly engaged community to FWRD. It also allows us to open up new relationships with influencers and customers that we didn’t already have in our network. The insights we’ve learned from them, truly prove the power of influence, and we’re looking forward to expanding this knowledge within the luxury space and further strengthening our connection with our customers. – Raissa Gerona<\/span>, Chief Brand Officer<\/span>, REVOLVE <\/i>\n <\/p>\n

\n REVOLVE’s<\/b>\u00a0initial launch of the Brand Ambassadors in 2021 resulted in the onboarding of over 30,000 members and drew a waiting list of 10,000 applicants. The program grew rapidly, becoming one of REVOLVE’s<\/b> top traffic sources, generating incremental net sales, and yielding dynamic data insights. Ambassadors currently in REVOLVE’s<\/b> Brand Ambassador program are automatically qualified for the FWRD<\/b> program. New ambassadors will be able to apply directly on each retailer site.<\/p>\n

Successful owned brand collaborators, including established Social Mediaverse figures such as Camila Coelho<\/span> (Camila Coelho<\/span> Collection)and Aimee Song<\/span> (Song of Style) inspired REVOLVE’s<\/b> innovative Brand Ambassador Program, which offers top sellers the opportunity to create a curated clothing collection to be sold on REVOLVE. Collections for winners Marianna Hewitt<\/span>, Bridget Bahl<\/span>, Jetset Christina and Maggie MacDonald<\/span> are set to launch later this year and into 2023.<\/p>\n

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\n FWRD Brand Ambassador Program Overview<\/u>
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\n How it works:<\/u>
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