{"id":709396,"date":"2022-11-09T17:38:33","date_gmt":"2022-11-09T22:38:33","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/reeses-puffs-brings-fans-the-future-of-breakfast-with-out-of-this-world-fashion-collaboration-and-sneak-peek-event-in-nyc-2\/"},"modified":"2022-11-09T17:38:33","modified_gmt":"2022-11-09T22:38:33","slug":"reeses-puffs-brings-fans-the-future-of-breakfast-with-out-of-this-world-fashion-collaboration-and-sneak-peek-event-in-nyc-2","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/reeses-puffs-brings-fans-the-future-of-breakfast-with-out-of-this-world-fashion-collaboration-and-sneak-peek-event-in-nyc-2\/","title":{"rendered":"REESE\u2019S PUFFS Brings Fans the Future of Breakfast with Out-Of-This-World Fashion Collaboration and Sneak Peek Event in NYC"},"content":{"rendered":"<p>        <!--.bwalignc { text-align: center; list-style-position: inside }\n.bwlistdisc { list-style-type: disc }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p class=\"bwalignc\"><b>REESE\u2019S PUFFS Brings Fans the Future of Breakfast with Out-Of-This-World Fashion Collaboration and Sneak Peek Event in NYC<\/b><\/p>\n<p class=\"bwalignc\"><i>Together with contemporary fashion designer Yoon Ahn and her brand, AMBUSH<sup>\u00ae<\/sup>, REESE\u2019S PUFFS is taking cereal lovers to the Breakfastverse and launching a limited-edition breakfast bowl-turned-fashion accessory<\/i><\/p>\n<p>MINNEAPOLIS&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<br \/>\nREESE\u2019S PUFFS is taking fans beyond the cereal bowl and reimagining the future of breakfast \u2014 in the metaverse, and in real life \u2014 in collaboration with contemporary designer, Yoon Ahn and her brand, <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.instagram.com%2Fambush_official%2F%3Fhl%3Den&amp;esheet=52964728&amp;newsitemid=20221109005343&amp;lan=en-US&amp;anchor=AMBUSH&amp;index=1&amp;md5=e451995837f64b4bd80132b432247061\">AMBUSH<\/a><sup>\u00ae<\/sup>. The partnership, which first debuted last month with a designed REESE\u2019S PUFFS cereal box, is now expanding into an immersive breakfast experience created exclusively for REESE\u2019S PUFFS fans.\n<\/p>\n<p id=\"news-body-cta\">This press release features multimedia. View the full release here: <a href=\"https:\/\/www.businesswire.com\/news\/home\/20221109005343\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20221109005343\/en\/<\/a><\/p>\n<div id=\"bwbodyimg\" style=\"width: 480px;float:left;padding-left:0px;padding-right:20px;padding-top:0px;padding-bottom:0px\"><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20221109005343\/en\/1630445\/4\/Chrome_Puff_with_Retail_Box_and_Milk_%281%29.jpg\" alt=\"REESE\u2019S PUFFS is reimagining the future of breakfast in collaboration with contemporary designer, Yoon Ahn and her brand, AMBUSH\u00ae. (Photo: Business Wire)\" \/><\/p>\n<p style=\"font-size:85%\">REESE\u2019S PUFFS is reimagining the future of breakfast in collaboration with contemporary designer, Yoon Ahn and her brand, AMBUSH\u00ae. (Photo: Business Wire)<\/p>\n<\/div>\n<p>\nStarting today, <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.opentable.com%2Fbooking%2Fexperiences-availability%3Frid%3D1265830%26restref%3D1265830%26experienceId%3D113939&amp;esheet=52964728&amp;newsitemid=20221109005343&amp;lan=en-US&amp;anchor=reservations&amp;index=2&amp;md5=66beaf8183e4c46a731a7d28e889bb48\">reservations<\/a> are available to <b>The Next Breakfast Dimension <\/b>\u2014<b \/>a futuristic diner destination where food and fashion collide, open only on Wednesday, Nov. 16 in New York City. Guests will have the chance to taste, touch and see the future of breakfast in a chrome-filled REESE\u2019S PUFFS experience where they can preview the entire REESE\u2019S PUFFS x AMBUSH<sup>\u00ae<\/sup> collaboration before it\u2019s available to the public.\n<\/p>\n<p>\n\u201cFrom where you eat your bowl of cereal to what you eat it out of \u2013 the future of breakfast has no limits,\u201d said Mindy Murray, Senior Marketing Communication Manager at General Mills. \u201cThere is no one better to bring this futuristic look to life than Yoon Ahn.\u201d\n<\/p>\n<p>\nOn Thursday, Nov. 17, fans everywhere in the United States can purchase the exclusively designed <b>CHROME PUFF<\/b>, gain access to the first interactive <b>Breakfastverse<\/b> experience, and score a <b>Collectible REESE\u2019S PUFFS Cereal Box<\/b>, all within the REESE\u2019S PUFFS x AMBUSH<sup>\u00ae<\/sup> collaboration:\n<\/p>\n<ul class=\"bwlistdisc\">\n<li><b>The Next Breakfast Dimension: <\/b>Be the first to preview the CHROME PUFF and gain early access to the Breakfastverse at this futuristic diner experience in New York City on Wednesday, Nov. 16. Reservations are first-come, first-serve at <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.opentable.com%2Fbooking%2Fexperiences-availability%3Frid%3D1265830%26restref%3D1265830%26experienceId%3D113939&amp;esheet=52964728&amp;newsitemid=20221109005343&amp;lan=en-US&amp;anchor=OpenTable.com&amp;index=3&amp;md5=20ec7d281a6fd2e2069ebe11270e0967\">OpenTable.com<\/a> and include plenty of REESE\u2019S PUFFS.\n<\/li>\n<li><b>The CHROME PUFF<\/b><b>:<\/b> Intrepid cereal lovers can get their hands on the expertly crafted, cereal-bowl-turned-fashion accessory inspired by AMBUSH<sup>\u00ae<\/sup>\u2019s metallic and modern aesthetic. The CHROME PUFF is the only accessory fit for the future of breakfast with a foldable chrome spoon, allowing you to bring your most fashionable self to the breakfast table, or wherever your morning takes you. This chic bag is available in a limited quantity at <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fshop.reesespuffs.world&amp;esheet=52964728&amp;newsitemid=20221109005343&amp;lan=en-US&amp;anchor=shop.reesespuffs.world&amp;index=4&amp;md5=1bf3a8185f5ac13d598fbe24eac4b302\">shop.reesespuffs.world<\/a> for $149.99.\n<\/li>\n<li><b>The Breakfastverse<\/b><b>:<\/b> Navigate a REESE\u2019S PUFFS-inspired metaverse that captures the cutting-edge style of Yoon Ahn in an interactive online experience created to explore while you eat breakfast. Participants who navigate their way through the <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Freesespuffs.world%2F&amp;esheet=52964728&amp;newsitemid=20221109005343&amp;lan=en-US&amp;anchor=Breakfastverse&amp;index=5&amp;md5=0a80b964d5df097f63f94dc0505662dc\">Breakfastverse<\/a> and make it to the \u2018Chrome Throne\u2019 will be entered into a sweepstakes for a chance to win their own CHROME PUFF or the Collectible REESE\u2019S PUFFS Cereal Box.\n<\/li>\n<li><b>Collectible REESE\u2019S PUFFS Cereal Boxes:<\/b> The original REESE\u2019S PUFFS x AMBUSH<sup>\u00ae<\/sup> designed cereal box is available at retailers nationwide right now for $5.24 and starting November 17 a collector\u2019s chrome-inspired REESE\u2019S PUFFS x AMBUSH<sup>\u00ae<\/sup> box will be available at <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fshop.reesespuffs.world&amp;esheet=52964728&amp;newsitemid=20221109005343&amp;lan=en-US&amp;anchor=shop.reesespuffs.world&amp;index=6&amp;md5=e0bda18400d4c2e41875f399475496c8\">shop.reesespuffs.world<\/a>. From embossed elements to reflective text, the limited-edition box ($49.99) pays homage to the futuristic vibes of the CHROME PUFF.\n<\/li>\n<\/ul>\n<p>\nThe REESE\u2019S PUFFS x AMBUSH<sup>\u00ae<\/sup> collection builds on the inventive partnerships REESE\u2019S PUFFS has become known for cultivating \u2014 from music to art and now fashion \u2014 tapping into new experiences and creating covetable accessories, sure to please its biggest fans.\n<\/p>\n<p>\n\u201cI\u2019ve always been a huge REESE\u2019S PUFFS fan so getting the chance to think about what the future of breakfast could look like alongside an iconic brand was a dream come true,\u201d Ahn said. \u201cThe CHROME PUFF is our take on breakfast on-the-go in the most fashionable way. The metaverse called &#8216;Breakfastverse&#8217; we built together is playtime for the inner children in all of us. You can enjoy it by yourself as well as with family and friends. It\u2019s going to be a surreal experience that I think everyone will love.\u201d\n<\/p>\n<p>\nFor more information about the REESE\u2019S PUFFS x AMBUSH<sup>\u00ae<\/sup> collaboration, visit <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.reesespuffs.world&amp;esheet=52964728&amp;newsitemid=20221109005343&amp;lan=en-US&amp;anchor=www.reesespuffs.world&amp;index=7&amp;md5=07513fb548ab57912034df5936bbc712\">www.reesespuffs.world<\/a> or follow @reesespuffs on <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Ftwitter.com%2Freesespuffs%3Fref_src%3Dtwsrc%255Egoogle%257Ctwcamp%255Eserp%257Ctwgr%255Eauthor&amp;esheet=52964728&amp;newsitemid=20221109005343&amp;lan=en-US&amp;anchor=Twitter&amp;index=8&amp;md5=5cce903f369e051a3cfc398f53c4ef8b\">Twitter<\/a>, <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.instagram.com%2Freesespuffs%2F%3Fhl%3Den&amp;esheet=52964728&amp;newsitemid=20221109005343&amp;lan=en-US&amp;anchor=Instagram&amp;index=9&amp;md5=fc7308299923c05befc270fa86a4fec9\">Instagram<\/a>, <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.facebook.com%2Freesespuffs%2F&amp;esheet=52964728&amp;newsitemid=20221109005343&amp;lan=en-US&amp;anchor=Facebook&amp;index=10&amp;md5=28ef9cea05fc4a6d61d21e950956a0df\">Facebook<\/a> and <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.tiktok.com%2F%40reesespuffs&amp;esheet=52964728&amp;newsitemid=20221109005343&amp;lan=en-US&amp;anchor=TikTok&amp;index=11&amp;md5=145cb39ea65a7c92f96573a8e5784a23\">TikTok<\/a>.\n<\/p>\n<p><b>About General Mills<\/b><\/p>\n<p>\nGeneral Mills makes food the world loves. The company is guided by its Accelerate strategy to drive shareholder value by boldly building its brands, relentlessly innovating, unleashing its scale and standing for good. Its portfolio of beloved brands includes household names such as Cheerios, Nature Valley, Blue Buffalo, H\u00e4agen-Dazs, Old El Paso, Pillsbury, Betty Crocker, Yoplait, Annie\u2019s, Wanchai Ferry, Yoki and more. Headquartered in Minneapolis, Minnesota, USA, General Mills generated fiscal 2022 net sales of U.S. $19.0 billion. In addition, the company\u2019s share of non-consolidated joint venture net sales totaled U.S. $1.1 billion.\n<\/p>\n<p><b>About AMBUSH<sup>\u00ae<\/sup>\ufe0e<\/b><\/p>\n<p>\nAMBUSH<sup>\u00ae<\/sup> began as an experimental jewelry line \u2013 innovative pop art-inspired designs capturing a distinct Tokyo aesthetic. With apparel created as a canvas to complete the story, AMBUSH<sup>\u00ae<\/sup> evolved into designing unisex collections. The brand made its Paris debut in 2015 and in 2022, AMBUSH<sup>\u00ae<\/sup> presented the brand\u2019s first runway at Milan Fashion Week. AMBUSH<sup>\u00ae<\/sup> is pushing boundaries as a fashion brand in web3 with the introduction of its POW!<sup>\u00ae<\/sup> REBOOT NFT collection in February 2022 and the launch of its proprietary metaverse SILVER FCTRY.\n<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20221109005343r2&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20221109005343\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20221109005343\/en\/<\/a><\/span><\/p>\n<p>\nGeneral Mills Communications<br \/>\n<br \/>763-764-6364<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:media.line@genmills.com\">media.line@genmills.com<\/a><\/p>\n<p>\nEdelman<br \/>\n<br \/>Caroline Leary<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:Caroline.leary@edelman.com\">Caroline.leary@edelman.com<\/a><\/p>\n<p><b>KEYWORDS:<\/b> Minnesota New York United States North America<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Metaverse Restaurant\/Bar Online Retail Luxury Jewelry Supermarket Specialty Technology Food\/Beverage Fashion Retail Web3<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Photo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20221109005343\/en\/1630445\/3\/Chrome_Puff_with_Retail_Box_and_Milk_%281%29.jpg\" alt=\"Photo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\">REESE\u2019S PUFFS is reimagining the future of breakfast in collaboration with contemporary designer, Yoon Ahn and her brand, AMBUSH\u00ae. (Photo: Business Wire)<\/font><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20221109005343\/en\/1630485\/3\/RP_AMBUSH_Lockup_Black.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>REESE\u2019S PUFFS Brings Fans the Future of Breakfast with Out-Of-This-World Fashion Collaboration and Sneak Peek Event in NYC Together with contemporary fashion designer Yoon Ahn and her brand, AMBUSH\u00ae, REESE\u2019S PUFFS is taking cereal lovers to the Breakfastverse and launching a limited-edition breakfast bowl-turned-fashion accessory MINNEAPOLIS&#8211;(BUSINESS WIRE)&#8211; REESE\u2019S PUFFS is taking fans beyond the cereal bowl and reimagining the future of breakfast \u2014 in the metaverse, and in real life \u2014 in collaboration with contemporary designer, Yoon Ahn and her brand, AMBUSH\u00ae. The partnership, which first debuted last month with a designed REESE\u2019S PUFFS cereal box, is now expanding into an immersive breakfast experience created exclusively for REESE\u2019S PUFFS fans. This press release features multimedia. View the full release here: &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/reeses-puffs-brings-fans-the-future-of-breakfast-with-out-of-this-world-fashion-collaboration-and-sneak-peek-event-in-nyc-2\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;REESE\u2019S PUFFS Brings Fans the Future of Breakfast with Out-Of-This-World Fashion Collaboration and Sneak Peek Event in NYC&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-709396","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>REESE\u2019S PUFFS Brings Fans the Future of Breakfast with Out-Of-This-World Fashion Collaboration and Sneak Peek Event in NYC - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/reeses-puffs-brings-fans-the-future-of-breakfast-with-out-of-this-world-fashion-collaboration-and-sneak-peek-event-in-nyc-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"REESE\u2019S PUFFS Brings Fans the Future of Breakfast with Out-Of-This-World Fashion Collaboration and Sneak Peek Event in NYC - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"REESE\u2019S PUFFS Brings Fans the Future of Breakfast with Out-Of-This-World Fashion Collaboration and Sneak Peek Event in NYC Together with contemporary fashion designer Yoon Ahn and her brand, AMBUSH\u00ae, REESE\u2019S PUFFS is taking cereal lovers to the Breakfastverse and launching a limited-edition breakfast bowl-turned-fashion accessory MINNEAPOLIS&#8211;(BUSINESS WIRE)&#8211; REESE\u2019S PUFFS is taking fans beyond the cereal bowl and reimagining the future of breakfast \u2014 in the metaverse, and in real life \u2014 in collaboration with contemporary designer, Yoon Ahn and her brand, AMBUSH\u00ae. The partnership, which first debuted last month with a designed REESE\u2019S PUFFS cereal box, is now expanding into an immersive breakfast experience created exclusively for REESE\u2019S PUFFS fans. This press release features multimedia. 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