{"id":690283,"date":"2022-09-29T09:03:36","date_gmt":"2022-09-29T13:03:36","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/cloudflare-democratizes-spoof-proof-security-makes-hardware-security-keys-more-accessible-than-ever-for-millions-of-customers-because-its-good-for-the-internet\/"},"modified":"2022-09-29T09:03:36","modified_gmt":"2022-09-29T13:03:36","slug":"cloudflare-democratizes-spoof-proof-security-makes-hardware-security-keys-more-accessible-than-ever-for-millions-of-customers-because-its-good-for-the-internet","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/cloudflare-democratizes-spoof-proof-security-makes-hardware-security-keys-more-accessible-than-ever-for-millions-of-customers-because-its-good-for-the-internet\/","title":{"rendered":"Cloudflare Democratizes Spoof-Proof Security; Makes Hardware Security Keys More Accessible Than Ever for Millions of Customers Because it&#8217;s Good for the Internet"},"content":{"rendered":"<p>        <!--.bwalignc { text-align: center; list-style-position: inside }\n.bwlistdisc { list-style-type: disc }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p class=\"bwalignc\"><b>Cloudflare Democratizes Spoof-Proof Security; Makes Hardware Security Keys More Accessible Than Ever for Millions of Customers Because it&#8217;s Good for the Internet<\/b><\/p>\n<p class=\"bwalignc\"><i>Collaborates with Yubico for exclusive offering to help end phishing attacks once and for all<\/i><\/p>\n<p>SAN FRANCISCO&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.cloudflare.com%2F&amp;esheet=52929594&amp;newsitemid=20220929005176&amp;lan=en-US&amp;anchor=Cloudflare%2C+Inc.&amp;index=1&amp;md5=c1c10d1de3c7443fed6b2978d37d1f1c\">Cloudflare, Inc.<\/a> (NYSE: NET), the security, performance, and reliability company helping to build a better Internet, today announced a new offering to make physical security keys the most accessible and economical solution for customers to better secure their business and employees. Cloudflare customers will be able to purchase Yubico\u2019s security keys, the leading hardware security keys and most secure form of phishing-resistant multi-factor authentication (MFA), at an exclusive \u201cgood for the Internet\u201d cost.\n<\/p>\n<p>\nA <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.cloudflare.com%2Flearning%2Fsecurity%2Fglossary%2Fwhat-is-zero-trust%2F%23%3A%7E%3Atext%3DZero%2520Trust%2520security%2520means%2520that%2Cshown%2520to%2520prevent%2520data%2520breaches.&amp;esheet=52929594&amp;newsitemid=20220929005176&amp;lan=en-US&amp;anchor=Zero+Trust&amp;index=2&amp;md5=fa8f96637d5460cf317c6bd6ccf4f0fb\">Zero Trust<\/a> security model means that no one is trusted, by default, regardless if they\u2019re inside or outside of a corporate network. As such, verification is required from everyone trying to gain access to resources on that organization&#8217;s network, including location, familiar devices, and passwords. Today, hardware security keys are an additional layer of protection and a method of MFA that has been proven to be phishing-resistant.\n<\/p>\n<p>\nCloudflare customers will be able to claim an offer for Yubico\u2019s Security Key Series at highly discounted prices \u2013 as low as $10 \u2013 through their Cloudflare dashboard. Larger organizations using Cloudflare and purchasing a multi-year YubiEnterprise Subscription for YubiKeys will receive a 50% discount off their first year of a 3+ year subscription. This collaboration aims to make it simple and seamless for organizations of all sizes to acquire, activate, and authenticate with security keys.\n<\/p>\n<p>\nIn July, Cloudflare <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fblog.cloudflare.com%2F2022-07-sms-phishing-attacks%2F&amp;esheet=52929594&amp;newsitemid=20220929005176&amp;lan=en-US&amp;anchor=prevented+a+breach&amp;index=3&amp;md5=a0b21be0a77bff08707af93e7552d63d\">prevented a breach<\/a> by a SMS phishing attack that targeted more than 130 companies, due to the company\u2019s use of Cloudflare Zero Trust paired with YubiKeys. Physical security keys strengthen the barrier against attacks and work in conjunction with additional security measures such as DNS filtering, browser isolation, cloud email security, and more, where an attacker would <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fblog.cloudflare.com%2Fhow-cloudflare-security-does-zero-trust%2F&amp;esheet=52929594&amp;newsitemid=20220929005176&amp;lan=en-US&amp;anchor=need+to+compromise+every+signal&amp;index=4&amp;md5=f60e1d21bb237d6cd99d31a5abcb3e00\">need to compromise every signal<\/a>.\n<\/p>\n<p>\n\u201cWe\u2019re always asking ourselves how we can do even more to provide the best possible security to our customers and the Internet-at-large. With phishing attacks on the rise, this means helping to democratize additional security measures to complement the Cloudflare Zero Trust experience. We experienced this first hand, and wanted to make implementing hardware security keys a no-brainer for any organization,\u201d said Dane Knecht, SVP, Emerging Technology and Incubation at Cloudflare. \u201cWorking with Yubico is just another way we\u2019re trying to make it as seamless as possible to arm our customers with the best Zero Trust security strategy. Being a Cloudflare Zero Trust customer introduces an easy, fast and affordable way to implement security keys in your organization, and all part of our greater mission to help build a better Internet.\u201d\n<\/p>\n<p>\nWith Yubico, Cloudflare is ensuring physical security keys are:\n<\/p>\n<ul class=\"bwlistdisc\">\n<li><b>Economical<\/b>: Rolling out security keys can be difficult for companies with smaller security teams, or those that have just begun using two-factor authentication. By offering security keys at the most affordable rate, this offer makes the keys less of a financial burden on small companies.\n<\/li>\n<li><b>Accessible<\/b>: Now Cloudflare customers can order Security Key Series, supporting FIDO-based authentication, directly through their dashboard. The YubiKey 5 Series, available through YubiEnterprise Subscription, supports multiple authentication protocols, from legacy applications to modern FIDO-based apps and services. The exclusive \u201cgood for the Internet\u201d pricing, helps to introduce the value and functionality of hardware keys to Cloudflare customers.\n<\/li>\n<li><b>Simple to use<\/b>: Setting up security keys is easy for participating Cloudflare customers. For Administrators, Cloudflare Zero Trust makes it easy to use your security keys with any Identity Provider (IdP) and integrates both the keys and IdP into a comprehensive Zero Trust solution. For employees, a simple guided prompt makes the action of touching a security key for authentication seamless. Security keys work across all devices, operating systems, and areas within an organization.\n<\/li>\n<\/ul>\n<p>\n\u201cYubico pioneered the modern security key, the YubiKey, and continues to set the industry standard, protecting enterprise customers and consumers from security threats,\u201d said Stina Ehrenvard, CEO and co-founder, Yubico. \u201cToday\u2019s attacks require modern MFA. Working with Cloudflare will help get more Security Keys and YubiKeys into the hands of their customers, to deliver on the combination of phishing-resistant MFA and provide peace of mind.\u201d\n<\/p>\n<p>\nThis special promotion will be available to Cloudflare customers until December 31, 2022.\n<\/p>\n<p>\nTo learn more about Cloudflare\u2019s physical security keys offering, please check out the resources below:\n<\/p>\n<ul class=\"bwlistdisc\">\n<li><a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fblog.cloudflare.com%2Fmaking-phishing-defense-seamless-cloudflare-yubico%2F&amp;esheet=52929594&amp;newsitemid=20220929005176&amp;lan=en-US&amp;anchor=The+%28hardware%29+key+to+making+phishing+defense+seamless+with+Cloudflare+Zero+Trust+and+Yubico&amp;index=5&amp;md5=bdf2d4077926bc61d90733fffcc0ba84\">The (hardware) key to making phishing defense seamless with Cloudflare Zero Trust and Yubico<\/a><\/li>\n<li><a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fblog.cloudflare.com%2Fhow-cloudflare-implemented-fido2-and-zero-trust%2F&amp;esheet=52929594&amp;newsitemid=20220929005176&amp;lan=en-US&amp;anchor=How+Cloudflare+implemented+FIDO2+and+Zero+Trust+to+prevent+phishing&amp;index=6&amp;md5=871adcc5587a65c097938a4bc9df3050\">How Cloudflare implemented FIDO2 and Zero Trust to prevent phishing<\/a><\/li>\n<li><a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.cloudflare.com%2Fproducts%2Fzero-trust%2Fphishing-resistant-mfa%2F&amp;esheet=52929594&amp;newsitemid=20220929005176&amp;lan=en-US&amp;anchor=Activate+phishing-resistant+MFA+with+security+keys+and+Zero+Trust&amp;index=7&amp;md5=800dc82b6956429e5d643f120c1307ad\">Activate phishing-resistant MFA with security keys and Zero Trust<\/a><\/li>\n<li><a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fzerotrustroadmap.org%2F&amp;esheet=52929594&amp;newsitemid=20220929005176&amp;lan=en-US&amp;anchor=A+Roadmap+to+Zero+Trust+Architecture&amp;index=8&amp;md5=b966a3c760dd2e7aa698dbea06ea221a\">A Roadmap to Zero Trust Architecture<\/a><\/li>\n<li><a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fblog.cloudflare.com%2F2022-07-sms-phishing-attacks%2F&amp;esheet=52929594&amp;newsitemid=20220929005176&amp;lan=en-US&amp;anchor=The+mechanics+of+a+sophisticated+phishing+scam+and+how+we+stopped+it&amp;index=9&amp;md5=d2e049d5e464320936374f63ad7de110\">The mechanics of a sophisticated phishing scam and how we stopped it<\/a><\/li>\n<\/ul>\n<p><b>About Cloudflare<\/b><\/p>\n<p>\nCloudflare, Inc. (<a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.cloudflare.com&amp;esheet=52929594&amp;newsitemid=20220929005176&amp;lan=en-US&amp;anchor=www.cloudflare.com&amp;index=10&amp;md5=d0643e376ef03211157f8c79d7c686dc\">www.cloudflare.com<\/a> \/ @cloudflare) is on a mission to help build a better Internet. Cloudflare\u2019s suite of products protect and accelerate any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare have all web traffic routed through its intelligent global network, which gets smarter with every request. As a result, they see significant improvement in performance and a decrease in spam and other attacks. Cloudflare was named to Entrepreneur Magazine\u2019s Top Company Cultures 2018 list and ranked among the World\u2019s Most Innovative Companies by Fast Company in 2019.\n<\/p>\n<p><b>Forward-Looking Statements<\/b><\/p>\n<p>\nThis press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, which statements involve substantial risks and uncertainties. In some cases, you can identify forward-looking statements because they contain words such as \u201cmay,\u201d \u201cwill,\u201d \u201cshould,\u201d \u201cexpect,\u201d \u201cexplore,\u201d \u201cplan,\u201d \u201canticipate,\u201d \u201ccould,\u201d \u201cintend,\u201d \u201ctarget,\u201d \u201cproject,\u201d \u201ccontemplate,\u201d \u201cbelieve,\u201d \u201cestimate,\u201d \u201cpredict,\u201d \u201cpotential,\u201d or \u201ccontinue,\u201d or the negative of these words, or other similar terms or expressions that concern Cloudflare\u2019s expectations, strategy, plans, or intentions. However, not all forward-looking statements contain these identifying words. Forward-looking statements expressed or implied in this press release include, but are not limited to, statements regarding the potential benefits to customers of using physical security keys and a Zero Trust security model, including the potential benefits to customers of using Yubico\u2019s physical security keys in conjunction with Cloudflare\u2019s Zero Trust solution and its other products and technology, the future growth of the Zero Trust approach to security, the expected functionality and performance of Cloudflare\u2019s Zero Trust solution and its other products and technology, the expected functionality and performance of Yubico\u2019s physical security keys and its other products and technology, the timing of when Cloudflare will make available Yubico physical security keys to all current and potential Cloudflare customers, Cloudflare\u2019s technological development, future operations, growth, initiatives, or strategies, and comments made by Cloudflare\u2019s CEO and others. Actual results could differ materially from those stated or implied in forward-looking statements due to a number of factors, including but not limited to, risks detailed in Cloudflare\u2019s filings with the Securities and Exchange Commission (SEC), including Cloudflare\u2019s Quarterly Report on Form 10-Q filed on August 4, 2022, as well as other filings that Cloudflare may make from time to time with the SEC.\n<\/p>\n<p>\nThe forward-looking statements made in this press release relate only to events as of the date on which the statements are made. Cloudflare undertakes no obligation to update any forward-looking statements made in this press release to reflect events or circumstances after the date of this press release or to reflect new information or the occurrence of unanticipated events, except as required by law. Cloudflare may not actually achieve the plans, intentions, or expectations disclosed in Cloudflare\u2019s forward-looking statements, and you should not place undue reliance on Cloudflare\u2019s forward-looking statements.\n<\/p>\n<p>\n\u00a9 2021 Cloudflare, Inc. All rights reserved. Cloudflare, the Cloudflare logo, and other Cloudflare marks are trademarks and\/or registered trademarks of Cloudflare, Inc. in the U.S. and other jurisdictions. All other marks and names referenced herein may be trademarks of their respective owners.\n<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20220929005176r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20220929005176\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20220929005176\/en\/<\/a><\/span><\/p>\n<p>\nCloudflare, Inc.<br \/>\n<br \/>Daniella Vallurupalli<br \/>\n<br \/>Vice President, Head of Global Communications<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:press@cloudflare.com\">press@cloudflare.com<\/a><\/p>\n<p><b>KEYWORDS:<\/b> Ireland United States Singapore United Kingdom North America Asia Pacific Europe California<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Security Technology Software Networks Internet Hardware<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20220929005176\/en\/738100\/3\/cf-logo-h-rgb.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Cloudflare Democratizes Spoof-Proof Security; Makes Hardware Security Keys More Accessible Than Ever for Millions of Customers Because it&#8217;s Good for the Internet Collaborates with Yubico for exclusive offering to help end phishing attacks once and for all SAN FRANCISCO&#8211;(BUSINESS WIRE)&#8211;Cloudflare, Inc. (NYSE: NET), the security, performance, and reliability company helping to build a better Internet, today announced a new offering to make physical security keys the most accessible and economical solution for customers to better secure their business and employees. Cloudflare customers will be able to purchase Yubico\u2019s security keys, the leading hardware security keys and most secure form of phishing-resistant multi-factor authentication (MFA), at an exclusive \u201cgood for the Internet\u201d cost. A Zero Trust security model means that no &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/cloudflare-democratizes-spoof-proof-security-makes-hardware-security-keys-more-accessible-than-ever-for-millions-of-customers-because-its-good-for-the-internet\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Cloudflare Democratizes Spoof-Proof Security; Makes Hardware Security Keys More Accessible Than Ever for Millions of Customers Because it&#8217;s Good for the Internet&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-690283","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cloudflare Democratizes Spoof-Proof Security; Makes Hardware Security Keys More Accessible Than Ever for Millions of Customers Because it&#039;s Good for the Internet - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/cloudflare-democratizes-spoof-proof-security-makes-hardware-security-keys-more-accessible-than-ever-for-millions-of-customers-because-its-good-for-the-internet\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cloudflare Democratizes Spoof-Proof Security; Makes Hardware Security Keys More Accessible Than Ever for Millions of Customers Because it&#039;s Good for the Internet - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Cloudflare Democratizes Spoof-Proof Security; Makes Hardware Security Keys More Accessible Than Ever for Millions of Customers Because it&#8217;s Good for the Internet Collaborates with Yubico for exclusive offering to help end phishing attacks once and for all SAN FRANCISCO&#8211;(BUSINESS WIRE)&#8211;Cloudflare, Inc. (NYSE: NET), the security, performance, and reliability company helping to build a better Internet, today announced a new offering to make physical security keys the most accessible and economical solution for customers to better secure their business and employees. Cloudflare customers will be able to purchase Yubico\u2019s security keys, the leading hardware security keys and most secure form of phishing-resistant multi-factor authentication (MFA), at an exclusive \u201cgood for the Internet\u201d cost. A Zero Trust security model means that no &hellip; Continue reading &quot;Cloudflare Democratizes Spoof-Proof Security; Makes Hardware Security Keys More Accessible Than Ever for Millions of Customers Because it&#8217;s Good for the Internet&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/cloudflare-democratizes-spoof-proof-security-makes-hardware-security-keys-more-accessible-than-ever-for-millions-of-customers-because-its-good-for-the-internet\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2022-09-29T13:03:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20220929005176r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/cloudflare-democratizes-spoof-proof-security-makes-hardware-security-keys-more-accessible-than-ever-for-millions-of-customers-because-its-good-for-the-internet\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/cloudflare-democratizes-spoof-proof-security-makes-hardware-security-keys-more-accessible-than-ever-for-millions-of-customers-because-its-good-for-the-internet\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Cloudflare Democratizes Spoof-Proof Security; 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(NYSE: NET), the security, performance, and reliability company helping to build a better Internet, today announced a new offering to make physical security keys the most accessible and economical solution for customers to better secure their business and employees. Cloudflare customers will be able to purchase Yubico\u2019s security keys, the leading hardware security keys and most secure form of phishing-resistant multi-factor authentication (MFA), at an exclusive \u201cgood for the Internet\u201d cost. 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