{"id":684945,"date":"2022-09-13T18:06:30","date_gmt":"2022-09-13T22:06:30","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/expedia-group-launches-new-global-social-impact-sustainability-strategy\/"},"modified":"2022-09-13T18:06:30","modified_gmt":"2022-09-13T22:06:30","slug":"expedia-group-launches-new-global-social-impact-sustainability-strategy","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/expedia-group-launches-new-global-social-impact-sustainability-strategy\/","title":{"rendered":"Expedia Group Launches New Global Social Impact &amp; Sustainability Strategy"},"content":{"rendered":"<p>        <!--.bwalignc { text-align: center; list-style-position: inside }\n.bwlistdecimal { list-style-type: decimal }\n.bwlistdisc { list-style-type: disc }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p class=\"bwalignc\"><b>Expedia Group Launches New Global Social Impact &amp; Sustainability Strategy<\/b><\/p>\n<p class=\"bwalignc\"><i>Extending its Open World\u2122 philosophy to its traveler experience and community and environmental impact, Expedia Group commits to advancing a more responsible, open and accessible travel industry<\/i><\/p>\n<p>SEATTLE&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<br \/>\nExpedia Group today announced its new global social impact and sustainability strategy to advance a travel ecosystem that is responsible, open, and accessible to all. Combining the company\u2019s mission, purpose, and values with its traveler-centric mindset, the Open World\u2122 social impact and sustainability strategy is focused on three priorities \u2013 increasing access for underserved travelers, democratizing the travel economy, and innovating sustainable solutions for the future of travel.\n<\/p>\n<p>\nEarlier this year, the company announced its Open World technology platform \u2013 created for partners of all sizes to leverage and configure products and services needed to succeed in the travel ecosystem. Aligned with this innovation, and the belief that travel is a force for good, the next iteration of Open World extends to the traveler experience, community engagement, and environmental impact.\n<\/p>\n<p>\n\u201cTravel is transformative. It broadens horizons, strengthens connections and changes perspectives. With our new Open World\u2122 social impact and sustainability forward-looking plans, we will further our mission to power travel for everyone, everywhere,\u201d said <b>Peter Kern, Vice Chairman and Chief Executive Officer of Expedia Group<\/b>. \u201cTravel needs to lighten its footprint on the planet, and everyone should be able to experience it and receive the associated benefits. Now is the time to innovate the existing model. We have a responsibility to enable a stronger, more sustainable industry.\u201d\n<\/p>\n<p>\nThe Open World\u2122 social impact and sustainability strategy will tackle inequities in travel, accelerate meaningful change for the mosaic of travelers and communities that power the global industry, and ensure a healthy planet.\n<\/p>\n<p>\nExpedia Group\u2019s social impact and sustainability strategic framework includes:\n<\/p>\n<ul class=\"bwlistdisc\">\n<li><b>Inclusive pathways for underserved travelers<\/b><\/li>\n<\/ul>\n<p>\nUnfortunately, historic and social barriers still too often limit equitable and accessible travel. Per Expedia Group Media Solutions\u2019 recent <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fgo2.advertising.expedia.com%2Finclusive-travel-report-2022%3Futm_source%3Doutreach%26utm_medium%3Dpr%26utm_campaign%3Dmid_5666%26utm_content%3Dna%26utm_term%3Dna&amp;esheet=52895153&amp;newsitemid=20220913006273&amp;lan=en-US&amp;anchor=Inclusive+Travel+Insights+Report&amp;index=1&amp;md5=4c81918f0bd72ef2dd7b256b079617b6\">Inclusive Travel Insights Report<\/a><sup>1<\/sup>, demand is increasing as consumers are seeking more inclusive travel offerings when searching and booking. Expedia Group is increasing its own capabilities to improve the experience of underserved travelers by identifying and helping to lessen gaps. For example, Expedia.com has made improvements to accessibility filters to include options like elevators, service animal accommodations, roll-in showers, sign-language staff availability, and also expanded search features for travelers such as LGBTQIA+ welcoming properties.\n<\/p>\n<p><b>What\u2019s Next? <\/b>To ensure more people are able to experience all that travel has to offer\u200b, Expedia Group will focus a portion of its giving to provide grants to impact-driven organizations working to remove barriers to travel for underserved communities around the world. \u200b\n<\/p>\n<ul class=\"bwlistdisc\">\n<li><b>Economic advancement for communities underrepresented in travel<\/b><\/li>\n<\/ul>\n<p>\nExpedia Group is strengthening economic opportunity across the travel ecosystem to ensure more people and communities can benefit from the industry\u2019s growth and associated benefits. Using the power of its technology platform to help diversify the business of travel, Expedia Group will support small and local businesses, particularly those focused on improving the representation and experience of underrepresented travelers.\n<\/p>\n<p><b>What\u2019s Next?<\/b> To help diversify the business of travel and meet traveler demand for more responsible options, Expedia Group will soon launch a program aimed at start-ups and small and medium-sized businesses in travel.\n<\/p>\n<ul class=\"bwlistdisc\">\n<li><b>Prosperous planet for generations to come<\/b><\/li>\n<\/ul>\n<p>\nExpedia Group recognizes the environmental toll that today\u2019s travel industry often has on the planet and is committed to mobilizing its vast network of travelers, partners, and peers to innovate more sustainable business models and empower travelers to make more responsible choices. Fostering a healthy planet and a travel industry that mitigates and adapts to climate change is central to the Open World social impact and sustainability strategy.\n<\/p>\n<p>\nExpedia Group recently joined the <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Ftravalyst.org%2Fnews%2Ftravalyst-expands-global-sustainable-travel-coalition-to-include-expedia-group%2F&amp;esheet=52895153&amp;newsitemid=20220913006273&amp;lan=en-US&amp;anchor=Travalyst+Coalition&amp;index=2&amp;md5=39b8127643fb167713b0190d6e4daabb\">Travalyst Coalition<\/a> and signed the <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.businesswire.com%2Fnews%2Fhome%2F20220420005758%2Fen%2FNew-Global-Research-from-Expedia-Group-Spotlights-Growing-Consumer-Interest-in-Sustainable-Tourism&amp;esheet=52895153&amp;newsitemid=20220913006273&amp;lan=en-US&amp;anchor=Glasgow+Declaration+for+Climate+Action+in+Tourism&amp;index=3&amp;md5=8d87ac63c3d2ba97d1ec8ec52e30f257\">Glasgow Declaration for Climate Action in Tourism<\/a>. Under the Glasgow Declaration, Expedia Group has committed to deliver plans that will support the global goals of cutting emissions in half over the next decade and allowing the travel industry to reach Net Zero emissions as soon as possible before 2050. The Travalyst Coalition enables these goals by allowing travel companies like Expedia Group to deliver unified sustainability frameworks and methodologies to travelers across the globe.\n<\/p>\n<p><b>What\u2019s Next?<\/b> Expedia Group is currently developing a long-term climate action plan and associated roadmap for greening its own operations while driving industry-wide change. A new program being developed in partnership with <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.thetravelfoundation.org.uk%2F&amp;esheet=52895153&amp;newsitemid=20220913006273&amp;lan=en-US&amp;anchor=The+Travel+Foundation&amp;index=4&amp;md5=8ebd3ff470784a7783972abd4ea5de1a\">The Travel Foundation<\/a> will offer training and practical guidance to destination marketing organizations (DMOs), enabling them to lead the way on climate action in tourism and catalyze meaningful change at a local level.\n<\/p>\n<p>\nThese three priorities build upon Expedia Group\u2019s foundation and ongoing commitment to philanthropy. Throughout the COVID-19 pandemic Expedia Group led programs including the <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fexpediagroup.com%2Freturn-to-travel%2F&amp;esheet=52895153&amp;newsitemid=20220913006273&amp;lan=en-US&amp;anchor=Give+the+World+a+Shot+initiative&amp;index=5&amp;md5=a8028c0c7eccc21571f3265e1449e11c\">Give the World a Shot initiative<\/a> \u2013 a joint endeavor with UNICEF to enhance COVID-19 vaccination rates in communities around the world \u2013 as global, equitable access to the vaccine is in line with traveler values and essential to reopening the world to travel. Expedia Group donated approximately $10.5 million \u2013 vaccinating three million people and moving the travel industry one step closer to recovery.\n<\/p>\n<p>\nLearn more about Expedia Group\u2019s past impact work in its <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fs27.q4cdn.com%2F708721433%2Ffiles%2Fdoc_downloads%2F2022%2F07%2FExpedia_Global-Impact-Report-2021-_FINAL-%25281%2529.pdf&amp;esheet=52895153&amp;newsitemid=20220913006273&amp;lan=en-US&amp;anchor=2021+Global+Impact+Report&amp;index=6&amp;md5=e1193d23a633ffc0cc859ba337549d39\">2021 Global Impact Report<\/a> and latest <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fs27.q4cdn.com%2F708721433%2Ffiles%2Fdoc_downloads%2FInclusionResources%2F2022%2FExpedia-Group-I-D-Report-2021-Final-5-9-2022%255b1%255d.pdf&amp;esheet=52895153&amp;newsitemid=20220913006273&amp;lan=en-US&amp;anchor=Inclusion+and+Diversity+Report.&amp;index=7&amp;md5=a2f2b7f6224b5bcb75be29f2c37eb575\">Inclusion and Diversity Report.<\/a> For additional information, visit <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.expediagroup.com%2Fwho-we-are%2FImpact--Sustainability&amp;esheet=52895153&amp;newsitemid=20220913006273&amp;lan=en-US&amp;anchor=www.expediagroup.com%2Fwho-we-are%2FImpact--Sustainability&amp;index=8&amp;md5=756d8ae1d18d547bd18a454bd6100fc2\">www.expediagroup.com\/who-we-are\/Impact&#8211;Sustainability<\/a>.\n<\/p>\n<ol class=\"bwlistdecimal\">\n<li>\nThe research for the <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fgo2.advertising.expedia.com%2Finclusive-travel-report-2022%3Futm_source%3Doutreach%26utm_medium%3Dpr%26utm_campaign%3Dmid_5666%26utm_content%3Dna%26utm_term%3Dna&amp;esheet=52895153&amp;newsitemid=20220913006273&amp;lan=en-US&amp;anchor=Inclusive+Travel+Insights+Report&amp;index=9&amp;md5=320b005d6166f6296347b68ab5199ebe\">Inclusive Travel Insights Report<\/a> was conducted in collaboration with Wakefield Research, which included an online survey of 11,000 representatives, general population adults ages 18+ in 11 global markets \u2013 Australia, Brazil, Canada, China, France, Germany, India, Japan, Mexico, the UK and U.S. \u2013 fielded between February 11 and March 6, 2022.\n<\/li>\n<\/ol>\n<p><b>About Expedia Group<\/b><\/p>\n<p>\nExpedia Group, Inc. companies power travel for everyone, everywhere through our global platform. Driven by the core belief that travel is a force for good, we help people experience the world in new ways and build lasting connections. We provide industry-leading technology solutions to fuel partner growth and success, while facilitating memorable experiences for travelers. Our organization is made up of three pillars: Expedia Product &amp; Technology, focused on the group\u2019s product and technical strategy and offerings; Expedia Brands, housing all our consumer brands; and Expedia for Business, consisting of business-to-business solutions and relationships throughout the travel ecosystem. The Expedia Group family of brands includes: Expedia\u00ae, Hotels.com\u00ae, Expedia\u00ae Partner Solutions, Vrbo\u00ae, trivago\u00ae, Orbitz\u00ae, Travelocity\u00ae, Hotwire\u00ae, Wotif\u00ae, ebookers\u00ae, CheapTickets\u00ae, Expedia Group\u2122 Media Solutions, CarRentals.com\u2122, and Expedia Cruises\u2122.\n<\/p>\n<p>\nFor more information, visit <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.expediagroup.com%2F&amp;esheet=52895153&amp;newsitemid=20220913006273&amp;lan=en-US&amp;anchor=www.expediagroup.com&amp;index=10&amp;md5=95b70d0f1287f5be4d053150221503e5\">www.expediagroup.com<\/a>. Follow us on Twitter <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Ftwitter.com%2FExpediaGroup&amp;esheet=52895153&amp;newsitemid=20220913006273&amp;lan=en-US&amp;anchor=%40expediagroup&amp;index=11&amp;md5=6ae40d9d425849744e0a25a1e51f59b7\">@expediagroup<\/a> and check out our LinkedIn <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fexpedia%2F&amp;esheet=52895153&amp;newsitemid=20220913006273&amp;lan=en-US&amp;anchor=www.linkedin.com%2Fcompany%2Fexpedia%2F&amp;index=12&amp;md5=a742ac02e9a5e99bd16a5e3e51981994\">www.linkedin.com\/company\/expedia\/<\/a>.\n<\/p>\n<p>\n\u00a9 2022 Expedia, Inc., an Expedia Group company. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50\n<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20220913006273r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20220913006273\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20220913006273\/en\/<\/a><\/span><\/p>\n<p>\nCommunications<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:press@expedia.com\">press@expedia.com<\/a><\/p>\n<p><b>KEYWORDS:<\/b> Washington United States North America<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Environmental, Social and Governance (ESG) Retail Climate Change Sustainability Tourist Attractions Other Travel Transportation Lodging Professional Services Destinations Travel Online Retail Environment Environmental Health Vacation Cruise<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20220913006273\/en\/822975\/3\/EG_CompleteLogo1_White-on-Blue.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Expedia Group Launches New Global Social Impact &amp; Sustainability Strategy Extending its Open World\u2122 philosophy to its traveler experience and community and environmental impact, Expedia Group commits to advancing a more responsible, open and accessible travel industry SEATTLE&#8211;(BUSINESS WIRE)&#8211; Expedia Group today announced its new global social impact and sustainability strategy to advance a travel ecosystem that is responsible, open, and accessible to all. Combining the company\u2019s mission, purpose, and values with its traveler-centric mindset, the Open World\u2122 social impact and sustainability strategy is focused on three priorities \u2013 increasing access for underserved travelers, democratizing the travel economy, and innovating sustainable solutions for the future of travel. Earlier this year, the company announced its Open World technology platform \u2013 created &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/expedia-group-launches-new-global-social-impact-sustainability-strategy\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Expedia Group Launches New Global Social Impact &amp; Sustainability Strategy&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-684945","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Expedia Group Launches New Global Social Impact &amp; Sustainability Strategy - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/expedia-group-launches-new-global-social-impact-sustainability-strategy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Expedia Group Launches New Global Social Impact &amp; Sustainability Strategy - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Expedia Group Launches New Global Social Impact &amp; Sustainability Strategy Extending its Open World\u2122 philosophy to its traveler experience and community and environmental impact, Expedia Group commits to advancing a more responsible, open and accessible travel industry SEATTLE&#8211;(BUSINESS WIRE)&#8211; Expedia Group today announced its new global social impact and sustainability strategy to advance a travel ecosystem that is responsible, open, and accessible to all. Combining the company\u2019s mission, purpose, and values with its traveler-centric mindset, the Open World\u2122 social impact and sustainability strategy is focused on three priorities \u2013 increasing access for underserved travelers, democratizing the travel economy, and innovating sustainable solutions for the future of travel. 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