{"id":539243,"date":"2021-09-16T12:03:12","date_gmt":"2021-09-16T16:03:12","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/affirm-consumer-spend-report-reveals-americans-top-concern-this-holiday-season-is-staying-on-budget\/"},"modified":"2021-09-16T12:03:12","modified_gmt":"2021-09-16T16:03:12","slug":"affirm-consumer-spend-report-reveals-americans-top-concern-this-holiday-season-is-staying-on-budget","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/affirm-consumer-spend-report-reveals-americans-top-concern-this-holiday-season-is-staying-on-budget\/","title":{"rendered":"Affirm Consumer Spend Report Reveals Americans\u2019 Top Concern this Holiday Season is Staying on Budget"},"content":{"rendered":"

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Affirm Consumer Spend Report Reveals Americans\u2019 Top Concern this Holiday Season is Staying on Budget<\/b><\/p>\n

Majority of Americans no longer wait for Black Friday or Cyber Monday to start shopping; Over half agree they feel pressured to overspend during the holidays<\/i><\/p>\n

SAN FRANCISCO–(BUSINESS WIRE<\/a>)–
\nSeven in 10 Americans say they typically go over budget during the holidays, according to new research from the first Affirm Consumer Spend Report, Affirm\u2019s look at what consumers are up to\u2014and where they’re headed next. With many Americans eager to make this year\u2019s holiday season memorable, this year is no different. Affirm discovered nearly half (48%) plan to spend more money this year because they couldn\u2019t celebrate like they normally would last year.\n<\/p>\n

\nMore than half (54%) of Americans plan to spend more this year on experiences \u2014 like traveling or attending and hosting parties \u2014 over physical gifts to make this holiday season special. In fact, this year, the top gift Americans plan to give to their loved ones is a memorable experience (42%) \u2013 such as tickets to a concert or sporting event \u2013 followed by electronics (29%), clothing (25%) and a vacation (26%). The top gift Americans hope to receive is a vacation.\n<\/p>\n

\nAmidst the holiday celebratory excitement and anticipated increase in spending, the survey revealed finances are more top-of-mind than ever, especially when it comes to the biggest holiday stressors. Staying on budget is Americans\u2019 top concern (41%) \u2013 followed by incurring long-term debt (31%), shipping costs (28%) \u200b\u200band being charged late or hidden fees (26%). What\u2019s more, over half of Americans say they typically have anxiety over holiday shopping.\n<\/p>\n

\nTo help ease holiday financial pressures, consumers are getting a head-start on their holiday shopping with the majority (61%) agreeing they no longer wait for Black Friday and Cyber Monday sales to start. One in five started their shopping in September, with nearly a quarter (23%) explaining that it\u2019s because they want to better budget.\n<\/p>\n

\n\u201cIn addition to getting a head start on their holiday shopping, consumers are taking advantage of flexible payment solutions to help them spend responsibly this year. Over half of Americans are interested in using a pay-over-time solution for their holiday shopping this year and the majority (69%) will do so because they believe it helps them better budget,\u201d said Silvija Martincevic, Chief Commercial Officer at Affirm. \u201cWith Affirm, consumers can responsibly navigate holiday spending by spreading out their purchases into simple biweekly or monthly payments.\u201d\n<\/p>\n

Additional key findings include<\/b>:\n<\/p>\n