{"id":538243,"date":"2021-09-14T16:59:32","date_gmt":"2021-09-14T20:59:32","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/canon-completes-another-chapter-in-the-rf-lens-story-introduces-two-new-budget-friendly-lenses-for-eos-r-full-frame-mirrorless-users\/"},"modified":"2021-09-14T16:59:32","modified_gmt":"2021-09-14T20:59:32","slug":"canon-completes-another-chapter-in-the-rf-lens-story-introduces-two-new-budget-friendly-lenses-for-eos-r-full-frame-mirrorless-users","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/canon-completes-another-chapter-in-the-rf-lens-story-introduces-two-new-budget-friendly-lenses-for-eos-r-full-frame-mirrorless-users\/","title":{"rendered":"Canon Completes Another Chapter In The RF Lens Story &#8211; Introduces Two New Budget-Friendly Lenses For EOS R Full-Frame Mirrorless Users"},"content":{"rendered":"<div class=\"xn-newslines\">\n<p class=\"xn-distributor\">PR Newswire<\/p>\n<\/p><\/div>\n<div class=\"xn-content\">\n<p>\n        <span class=\"xn-location\">MELVILLE, N.Y.<\/span>, <span class=\"xn-chron\">Sept. 14, 2021<\/span> \/PRNewswire\/ &#8212;\u00a0Canon <span class=\"xn-location\">U.S.A.<\/span>, Inc., a leader in digital imaging solutions, today announced the RF16mm F2.8 STM and RF100\u2013400mm F5.6\u20138 IS USM lenses. Both lenses invite current EOS R series users and those who are considering a move to Canon&#8217;s prominent mirrorless system, such as the EOS R or EOS RP, to expand their content creation abilities with the visual drama of an ultra-wide-angle lens and true telephoto-only zoom lens. As the &#8220;lens first&#8221; EOS R series continues to expand, these latest lenses open the door to a wide-range of imaging creators, encouraging them to test the powers and possibilities of their art.\u00a0 <\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder1\">\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/323578\/Canon_Logo.html\" target=\"_blank\" rel=\"nofollow noopener\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/323578\/Canon_Logo.jpg\" title=\"Canon U.S.A., Inc. (PRNewsfoto\/Canon U.S.A., Inc.)\" alt=\"Canon U.S.A., Inc. (PRNewsfoto\/Canon U.S.A., Inc.)\" \/><br \/>\n          <\/a>\n        <\/p>\n<\/p><\/div>\n<p>\n        <b><br \/>\n          <u>Ultra-Wide Perspectives<\/u><br \/>\n        <\/b>\n      <\/p>\n<p>Whether you are excited to start exploring the creative world of ultra wide-angle photography or someone who is looking to add another lens to expand your imaging offerings, the Canon RF16mm F2.8 STM is compact, lightweight and\u00a0 affordable. Long gone are the days of optical corrections or sharpness challenges \u2013 the new ultra-wide, 16mm RF lens, for full-frame cameras, comes with a fast and bright f\/2.8 maximum lens aperture, as well as smooth and brisk AF (autofocus). This lens is a strong addition to the landscape, architecture or travel photographer \u2014 but it also provides the vlogging creator and the <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3290360-1&amp;h=421927296&amp;u=https%3A%2F%2Fwww.usa.canon.com%2Finternet%2Fportal%2Fus%2Fhome%2Fsupport%2Fself-help-center%2Feos-webcam-utility&amp;a=EOS+Webcam+Utility\" rel=\"nofollow noopener\">EOS Webcam Utility<\/a>\u00a0software user the power to integrate environments into their imagery, with its super-wide coverage. <\/p>\n<p>Additional features of Canon&#8217;s new ultra wide-angle prime lens with 16mm focal length F2.8 include: <\/p>\n<ul type=\"disc\">\n<li>STM Motor for smooth focusing when recording video <\/li>\n<li>Compact size and light weight \u2014 similar to RF50mm F1.8 STM <\/li>\n<li>Minimum focus distance of 5.11&#8243; <\/li>\n<li>Maximum magnification of 0.26x <\/li>\n<li>43mm filter thread<\/li>\n<\/ul>\n<p>\n        <b><br \/>\n          <u>Truly Telephoto Possibilities<\/u><br \/>\n        <\/b>\n      <\/p>\n<p>The Canon RF100\u2013400mm F5.6\u20138 IS USM provides users with a versatile and popular zoom range that brings subjects closer with ease. It&#8217;s an affordable and easily hand-holdable entry into the world of super-telephoto, full-frame photography and video. Offering superb performance and sharpness, the 100\u2013400mm focal length provides a versatile range for all types of telephoto opportunities \u2014 be it portraits and documenting events, to sports, birding and wildlife. And, for the first time in a non-L-series lens, the RF100\u2013400mm will accept optional Canon RF 1.4x and 2x tele extenders, offering even more telephoto potential in a lightweight package. Yes, the Canon RF100\u2013400mm is an excellent gateway into the world of wildlife, nature, and sports photography. However, this lens and its super-telephoto abilities can also be leveraged for the video content creator or vlogger when compiling b-roll type footage or for subjects who are at a distance.\u00a0 <\/p>\n<p>Additional features of the Canon RF100-400mm include:<\/p>\n<ul type=\"disc\">\n<li>High image quality \u2014 similar to the well-regarded EF 70-300mm f\/4-5.6 IS II USM <\/li>\n<li>100-400mm telephoto zoom range <\/li>\n<li>Accepts optional Canon RF 1.4x and 2x extenders <\/li>\n<li>F5.6 \u2013 F8 variable maximum aperture <\/li>\n<li>Easy hand-held operation \u2014 lighter than EF70-300 IS II lens <\/li>\n<li>Up to 5.5-Stops<sup> i<\/sup> optical IS and 6-stops<i>\u00a0<\/i><sup>ii<\/sup> correction with coordinated IS <\/li>\n<li>Nano USM for high-speed and smooth AF <\/li>\n<li>Smooth and nearly silent AF during video recording <\/li>\n<li>Superb close-focusing \u2014 at 400mm, excellent 0.41x magnification <\/li>\n<li>9-blade aperture, for smooth backgrounds\/foregrounds <\/li>\n<li>67mm filter thread<\/li>\n<\/ul>\n<p>\n        <b><br \/>\n          <u>Pricing and Availability <\/u><br \/>\n        <\/b>\n      <\/p>\n<p>The Canon RF16mm F2.8 STM and RF100\u2013400mm F5.6\u20138 IS USM are scheduled to be available in <span class=\"xn-chron\">October 2021<\/span> for an estimated retail price of <span class=\"xn-money\">$299<\/span>.99\u00a0and <span class=\"xn-money\">$649.99<\/span>, respectively*. <\/p>\n<p>For additional information, please visit usa.canon.com.<\/p>\n<p>\n        <b>About Canon <span class=\"xn-location\">U.S.A.<\/span>, Inc.<br \/><\/b>Canon <span class=\"xn-location\">U.S.A.<\/span>, Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions to <span class=\"xn-location\">the United States<\/span> and to <span class=\"xn-location\">Latin America<\/span> and the <span class=\"xn-location\">Caribbean<\/span> markets. With approximately <span class=\"xn-money\">$30.4 billion<\/span> in global revenue, its parent company, Canon Inc. (NYSE: CAJ), ranks third overall in U.S. patents granted in 2020<sup>\u2020<\/sup> and is one of Fortune Magazine&#8217;s <i>World&#8217;s Most Admired Companies<\/i> in 2020. Canon <span class=\"xn-location\">U.S.A.<\/span> is dedicated to its <i>Kyosei<\/i> philosophy of social and environmental responsibility. To keep apprised of the latest news from Canon <span class=\"xn-location\">U.S.A.<\/span>, sign up for the Company&#8217;s RSS news feed by visiting <u><a href=\"http:\/\/www.usa.canon.com\/rss\" rel=\"nofollow\">www.usa.canon.com\/rss<\/a><\/u> and follow us on Twitter @CanonUSA.<\/p>\n<p>\u2020Based on weekly patent counts issued by United States Patent and Trademark Office.<\/p>\n<p>*Specifications, availability and prices are subject to change without notice. Actual prices are set by individual dealers and may vary.<\/p>\n<p>\n        <i><br \/>\n          <sup>i<\/sup><br \/>\n        <\/i><br \/>\n        <i>\u00a0Based on CIPA (Camera &amp; Imaging Products Associations) standards. Testing performed at focal length of 400mm using EOS R<\/i>\n      <\/p>\n<p>\n        <i><br \/>\n          <sup>ii<\/sup><br \/>\n        <\/i><br \/>\n        <i>\u00a0Based on CIPA (Camera &amp; Imaging Products Associations) standards. Testing performed at focal length of 400mm using EOS R5<\/i>\n      <\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder2\"><\/div>\n<p id=\"PURL\">\n        <img loading=\"lazy\" decoding=\"async\" title=\"Cision\" width=\"12\" height=\"12\" alt=\"Cision\" src=\"https:\/\/c212.net\/c\/img\/favicon.png?sn=AQ06584&amp;sd=2021-09-14\" \/> View original content to download multimedia:<a id=\"PRNURL\" rel=\"nofollow noopener\" href=\"https:\/\/www.prnewswire.com\/news-releases\/canon-completes-another-chapter-in-the-rf-lens-story--introduces-two-new-budget-friendly-lenses-for-eos-r-full-frame-mirrorless-users-301376866.html\" target=\"_blank\">https:\/\/www.prnewswire.com\/news-releases\/canon-completes-another-chapter-in-the-rf-lens-story&#8211;introduces-two-new-budget-friendly-lenses-for-eos-r-full-frame-mirrorless-users-301376866.html<\/a><\/p>\n<p>SOURCE  Canon <span class=\"xn-location\">U.S.A.<\/span>, Inc.<\/p>\n<\/p><\/div>\n<p>    <img decoding=\"async\" alt=\"\" src=\"https:\/\/rt.prnewswire.com\/rt.gif?NewsItemId=AQ06584&amp;Transmission_Id=202109141656PR_NEWS_USPR_____AQ06584&amp;DateId=20210914\" style=\"border:0px;width:1px;height:1px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>PR Newswire MELVILLE, N.Y., Sept. 14, 2021 \/PRNewswire\/ &#8212;\u00a0Canon U.S.A., Inc., a leader in digital imaging solutions, today announced the RF16mm F2.8 STM and RF100\u2013400mm F5.6\u20138 IS USM lenses. Both lenses invite current EOS R series users and those who are considering a move to Canon&#8217;s prominent mirrorless system, such as the EOS R or EOS RP, to expand their content creation abilities with the visual drama of an ultra-wide-angle lens and true telephoto-only zoom lens. As the &#8220;lens first&#8221; EOS R series continues to expand, these latest lenses open the door to a wide-range of imaging creators, encouraging them to test the powers and possibilities of their art.\u00a0 Ultra-Wide Perspectives Whether you are excited to start exploring the creative &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/canon-completes-another-chapter-in-the-rf-lens-story-introduces-two-new-budget-friendly-lenses-for-eos-r-full-frame-mirrorless-users\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Canon Completes Another Chapter In The RF Lens Story &#8211; Introduces Two New Budget-Friendly Lenses For EOS R Full-Frame Mirrorless Users&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-538243","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Canon Completes Another Chapter In The RF Lens Story - Introduces Two New Budget-Friendly Lenses For EOS R Full-Frame Mirrorless Users - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/canon-completes-another-chapter-in-the-rf-lens-story-introduces-two-new-budget-friendly-lenses-for-eos-r-full-frame-mirrorless-users\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Canon Completes Another Chapter In The RF Lens Story - Introduces Two New Budget-Friendly Lenses For EOS R Full-Frame Mirrorless Users - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"PR Newswire MELVILLE, N.Y., Sept. 14, 2021 \/PRNewswire\/ &#8212;\u00a0Canon U.S.A., Inc., a leader in digital imaging solutions, today announced the RF16mm F2.8 STM and RF100\u2013400mm F5.6\u20138 IS USM lenses. Both lenses invite current EOS R series users and those who are considering a move to Canon&#8217;s prominent mirrorless system, such as the EOS R or EOS RP, to expand their content creation abilities with the visual drama of an ultra-wide-angle lens and true telephoto-only zoom lens. As the &#8220;lens first&#8221; EOS R series continues to expand, these latest lenses open the door to a wide-range of imaging creators, encouraging them to test the powers and possibilities of their art.\u00a0 Ultra-Wide Perspectives Whether you are excited to start exploring the creative &hellip; Continue reading &quot;Canon Completes Another Chapter In The RF Lens Story &#8211; Introduces Two New Budget-Friendly Lenses For EOS R Full-Frame Mirrorless Users&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/canon-completes-another-chapter-in-the-rf-lens-story-introduces-two-new-budget-friendly-lenses-for-eos-r-full-frame-mirrorless-users\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2021-09-14T20:59:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mma.prnewswire.com\/media\/323578\/Canon_Logo.jpg\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/canon-completes-another-chapter-in-the-rf-lens-story-introduces-two-new-budget-friendly-lenses-for-eos-r-full-frame-mirrorless-users\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/canon-completes-another-chapter-in-the-rf-lens-story-introduces-two-new-budget-friendly-lenses-for-eos-r-full-frame-mirrorless-users\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Canon Completes Another Chapter In The RF Lens Story &#8211; 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Both lenses invite current EOS R series users and those who are considering a move to Canon&#8217;s prominent mirrorless system, such as the EOS R or EOS RP, to expand their content creation abilities with the visual drama of an ultra-wide-angle lens and true telephoto-only zoom lens. As the &#8220;lens first&#8221; EOS R series continues to expand, these latest lenses open the door to a wide-range of imaging creators, encouraging them to test the powers and possibilities of their art.\u00a0 Ultra-Wide Perspectives Whether you are excited to start exploring the creative &hellip; Continue reading \"Canon Completes Another Chapter In The RF Lens Story &#8211; Introduces Two New Budget-Friendly Lenses For EOS R Full-Frame Mirrorless Users\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/canon-completes-another-chapter-in-the-rf-lens-story-introduces-two-new-budget-friendly-lenses-for-eos-r-full-frame-mirrorless-users\/","og_site_name":"Market Newsdesk","article_published_time":"2021-09-14T20:59:32+00:00","og_image":[{"url":"https:\/\/mma.prnewswire.com\/media\/323578\/Canon_Logo.jpg","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/canon-completes-another-chapter-in-the-rf-lens-story-introduces-two-new-budget-friendly-lenses-for-eos-r-full-frame-mirrorless-users\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/canon-completes-another-chapter-in-the-rf-lens-story-introduces-two-new-budget-friendly-lenses-for-eos-r-full-frame-mirrorless-users\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"Canon Completes Another Chapter In The RF Lens Story &#8211; 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