{"id":535086,"date":"2021-09-07T16:08:16","date_gmt":"2021-09-07T20:08:16","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/sonoco-partners-with-amp-robotics-to-enhance-paper-can-recycling\/"},"modified":"2021-09-07T16:08:16","modified_gmt":"2021-09-07T20:08:16","slug":"sonoco-partners-with-amp-robotics-to-enhance-paper-can-recycling","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/sonoco-partners-with-amp-robotics-to-enhance-paper-can-recycling\/","title":{"rendered":"Sonoco Partners with AMP Robotics to Enhance Paper Can Recycling"},"content":{"rendered":"<div class=\"mw_release\">\n<p>HARTSVILLE, S.C., Sept.  07, 2021  (GLOBE NEWSWIRE) &#8212; Sonoco (NYSE: SON) announced today it has partnered with AMP Robotics, a pioneer in AI, robotics and infrastructure for the waste and recycling industry, to create a new material category within AMP\u2019s neural network specific to rigid paperboard cans. The U.S. partnership will result in increased recycling rates for the spiral wound paper canister with steel bottom produced by Sonoco and other manufacturers.<\/p>\n<p>The use of recycled steel has a 45% lower environmental impact than producing the equivalent amount from virgin material, reducing the need to mine for virgin iron ore. Additionally, when compared to landfilling, recycling the paper container with steel bottom through the steel or other streams has a greater than 40% lower environmental impact than landfilling. Any materials recovery facility with an\u202fAMP\u202fCortex\u2122 intelligent robotics system can now accurately and efficiently sort Sonoco\u2019s paper can to the desired stream.\u202f\u202f<\/p>\n<p>\u201cSonoco is uniquely positioned as a leading recycler to help deliver end-of-life solutions across our consumer and industrial packaging platforms,\u201d said Elizabeth Rhue, Staff Vice President of Sustainability at Sonoco. \u201cThis partnership represents another step forward in our growing portfolio of sustainable packaging solutions.\u201d<\/p>\n<p>\u201cOur AI is unique in its strength, precision and flexibility to learn new packaging to the specificity of a manufacturer or brand, and Sonoco was early to recognize the implications of AI in the sorting process,\u201d said Matanya Horowitz, Founder and CEO of AMP Robotics. \u201cManufacturers like Sonoco are directly influencing what is recoverable in recycling facilities and taking advantage of the ability to capture more of their specific packaging. Recyclers across the world with AMP Cortex gain this sorting capability, as they have many others. And because our AI is continuously learning, we\u2019ll only improve the recovery of this and other materials over time.\u201d<\/p>\n<p>AMP\u2019s AI platform, AMP Neuron\u2122, encompasses the largest known real-world dataset of recyclable materials for machine learning. With an object recognition rate of more than 10 billion items annually, the company can classify more than 100 different categories and characteristics of recyclables across single-stream recycling, e-scrap and construction and demolition debris. In the U.S.,\u202fAMP has successfully demonstrated the\u202fhigh-frequency\u202frecognition of steel-bottomed paper canisters and updated its software\u202fto enable\u202fplatform-wide recognition of the\u202fmaterial for sortation\u202finto any target stream.\u202f\u202f<\/p>\n<p>To learn more, email <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=VGfYyV7pvCGglcRpa9a9bvlZj-XtgHTJ-TFnQr2WmZrTHlZUXTbtAo7EWWSAmhUcq7JcMF_iyQrOMEwaf3MbiTBuZvLbMpUhdH3AQ3kqDOQld08jysCyMpndnHF1Ko_7\" rel=\"nofollow noopener\" target=\"_blank\"><u>Sonoco.Sustainability@sonoco.com<\/u><\/a>.<\/p>\n<p>\n        <strong>About Sonoco<\/strong><br \/>\n        <br \/>Founded in 1899, Sonoco (NYSE: SON) is a global provider of consumer, industrial, healthcare and protective packaging. With annual net sales of approximately $5.2 billion, the Company has 19,000 employees working in approximately 300 operations in 34 countries, serving some of the world\u2019s best known brands in some 85 nations. Sonoco is committed to creating sustainable products, services and programs for our customers, employees and communities that support our corporate purpose of <em>Better Packaging. Better Life.<\/em> The Company was listed as one of Fortune\u2019s World\u2019s Most Admired Companies for 2021 as well as being included in Barron\u2019s 100 Most Sustainable Companies for the third year in a row. For more information, visit <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=nA_7EOk1KbQdc9tloBqsSzmx6I5fO5OSFWih2m1fJu1XYjuxfjrXsaKla1Q2t0F7wsNi18BB3qggvKfD6A3D4g==\" rel=\"nofollow noopener\" target=\"_blank\">www.sonoco.com<\/a>.<\/p>\n<p>\n        <strong>About AMP Robotics\u2122 Corp.<\/strong><br \/>\n        <br \/>\n        <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=bZLbDCHVov9HVyvLOev1d31VVGU0SkWIqF7Gv2h56XPz-lPUM1iKkb3GY9kJi2svAh5BSSvl0Nd0KBChITJtsA==\" rel=\"nofollow noopener\" target=\"_blank\">AMP Robotics<\/a> is modernizing the world\u2019s recycling infrastructure by applying AI and automation to increase recycling rates and economically recover recyclables reclaimed as raw materials for the global supply chain. The AMP Cortex\u2122 high-speed robotics system automates the identification and sorting of recyclables from mixed material streams. The AMP Neuron\u2122 AI platform continuously trains itself by recognizing different colors, textures, shapes, sizes, patterns, and even brand labels to identify materials and their recyclability. Neuron then guides robots to pick and place the material to be recycled. Designed to run 24\/7, all of this happens at superhuman speed with extremely high accuracy. AMP Clarity\u2122 provides data and material characterization on what recyclables are captured and missed, helping recycling businesses and producers maximize recovery. With deployments across North America, Asia, and Europe, AMP\u2019s technology recovers recyclables from municipal collection, precious commodities from electronic scrap, and high-value materials from construction and demolition debris.<\/p>\n<\/p>\n<p>      <img decoding=\"async\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODMyMTU5NSM0MzkzMTA2IzIwMDQ1Mjc=\" \/><br \/>\n      <br \/>\n      <img decoding=\"async\" src=\"https:\/\/ml.globenewswire.com\/media\/M2YzMjQxY2ItOWFhNy00ZTY5LWE4NWUtODQzN2JkYTA5YmIyLTEwMTYxMDA=\/tiny\/Sonoco-Products-Company.png\" \/>\n    <\/div>\n<div class=\"mw_contactinfo\">\n<pre>Contact: Roger Schrum\r\n+1-843-339-6018\r\nroger.schrum@sonoco.com<\/pre>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>HARTSVILLE, S.C., Sept. 07, 2021 (GLOBE NEWSWIRE) &#8212; Sonoco (NYSE: SON) announced today it has partnered with AMP Robotics, a pioneer in AI, robotics and infrastructure for the waste and recycling industry, to create a new material category within AMP\u2019s neural network specific to rigid paperboard cans. The U.S. partnership will result in increased recycling rates for the spiral wound paper canister with steel bottom produced by Sonoco and other manufacturers. The use of recycled steel has a 45% lower environmental impact than producing the equivalent amount from virgin material, reducing the need to mine for virgin iron ore. Additionally, when compared to landfilling, recycling the paper container with steel bottom through the steel or other streams has a greater &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/sonoco-partners-with-amp-robotics-to-enhance-paper-can-recycling\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Sonoco Partners with AMP Robotics to Enhance Paper Can Recycling&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-535086","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sonoco Partners with AMP Robotics to Enhance Paper Can Recycling - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/sonoco-partners-with-amp-robotics-to-enhance-paper-can-recycling\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sonoco Partners with AMP Robotics to Enhance Paper Can Recycling - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"HARTSVILLE, S.C., Sept. 07, 2021 (GLOBE NEWSWIRE) &#8212; Sonoco (NYSE: SON) announced today it has partnered with AMP Robotics, a pioneer in AI, robotics and infrastructure for the waste and recycling industry, to create a new material category within AMP\u2019s neural network specific to rigid paperboard cans. The U.S. partnership will result in increased recycling rates for the spiral wound paper canister with steel bottom produced by Sonoco and other manufacturers. The use of recycled steel has a 45% lower environmental impact than producing the equivalent amount from virgin material, reducing the need to mine for virgin iron ore. Additionally, when compared to landfilling, recycling the paper container with steel bottom through the steel or other streams has a greater &hellip; Continue reading &quot;Sonoco Partners with AMP Robotics to Enhance Paper Can Recycling&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/sonoco-partners-with-amp-robotics-to-enhance-paper-can-recycling\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2021-09-07T20:08:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODMyMTU5NSM0MzkzMTA2IzIwMDQ1Mjc=\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/sonoco-partners-with-amp-robotics-to-enhance-paper-can-recycling\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/sonoco-partners-with-amp-robotics-to-enhance-paper-can-recycling\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Sonoco Partners with AMP Robotics to Enhance Paper Can Recycling\",\"datePublished\":\"2021-09-07T20:08:16+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/sonoco-partners-with-amp-robotics-to-enhance-paper-can-recycling\\\/\"},\"wordCount\":669,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/sonoco-partners-with-amp-robotics-to-enhance-paper-can-recycling\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.globenewswire.com\\\/newsroom\\\/ti?nf=ODMyMTU5NSM0MzkzMTA2IzIwMDQ1Mjc=\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/sonoco-partners-with-amp-robotics-to-enhance-paper-can-recycling\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/sonoco-partners-with-amp-robotics-to-enhance-paper-can-recycling\\\/\",\"name\":\"Sonoco Partners with AMP Robotics to Enhance Paper Can Recycling - 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