{"id":526535,"date":"2021-08-11T08:03:26","date_gmt":"2021-08-11T12:03:26","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/prudentials-partnership-with-usa-climbing-brings-the-rock-to-new-generations-and-heights\/"},"modified":"2021-08-11T08:03:26","modified_gmt":"2021-08-11T12:03:26","slug":"prudentials-partnership-with-usa-climbing-brings-the-rock-to-new-generations-and-heights","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/prudentials-partnership-with-usa-climbing-brings-the-rock-to-new-generations-and-heights\/","title":{"rendered":"Prudential\u2019s partnership with USA Climbing brings the Rock to new generations and heights"},"content":{"rendered":"

<\/p>\n

Prudential\u2019s partnership with USA Climbing brings the Rock to new generations and heights<\/b><\/p>\n

Sponsorship elevates USA Climbing as the team brings home silver from the sport\u2019s debut in Tokyo<\/i><\/b><\/p>\n

NEWARK, N.J.–(BUSINESS WIRE<\/a>)–
\nPrudential Financial, Inc. (NYSE: PRU<\/a>), known for its iconic Rock logo, is proud to announce its sponsorship of USA Climbing, which won silver in the sport\u2019s debut at the Olympic Games in Tokyo. The partnership celebrates a new generation of inspirational American athletes who represent the future of climbing and embody Prudential\u2019s shared attributes of strength, performance, and reaching new heights.\n<\/p>\n

This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20210811005293\/en\/<\/a><\/p>\n

\"Prudential<\/p>\n

Prudential is proud to sponsor USA Climbing, including teammates Colin Duffy, Brooke Raboutou, Kyra Condie and silver medalist Nathaniel Coleman. (Photo: Business Wire)<\/p>\n<\/div>\n

\nPrudential saw the promise in the inspiring athletes who are climbing higher, recognizing the importance of teamwork in sport and life, just as the company strives to drive growth for clients, employees and investors. Prudential\u2019s sponsorship is aimed at building talent, supporting training and travel for international competitions, and elevating the team\u2019s presence and success globally.\n<\/p>\n

\n\u201cBringing together the sport of climbing and Prudential\u2019s iconic Rock represents the strength and resilience it takes to shatter boundaries,\u201d said Susan Somersille Johnson, Prudential\u2019s chief marketing officer. \u201cIt takes a huge amount of discipline, dynamism and daring to dream big to compete for the first time on the world\u2019s biggest athletic stage.\u201d\n<\/p>\n

\nThe partnership will help shape the next generation of athletes and fans by getting more people of all ages and abilities into climbing, as well as introduce the sport to diverse communities. Prudential\u2019s sponsorship of the sport\u2019s national governing body includes partnerships with the first four athletes representing the United States at the games\u2014Men\u2019s Combined silver medalist Nathaniel Coleman (Salt Lake City), Brooke Raboutou (Boulder, Colorado), Kyra Condie (Salt Lake City), and Colin Duffy (Broomfield, Colorado).\n<\/p>\n

\n\u201cOur partnership with Prudential is a milestone for us as it takes USA Climbing and our athletes to new heights and diverse audiences well beyond our sport,\u201d says Marc Norman, USA Climbing\u2019s chief executive officer. \u201cThere is so much synergy between climbing and what Prudential stands for: both emphasize agility, speed, and teamwork for peak performance.\u201d\n<\/p>\n

Prudential brought back its iconic Rock symbol<\/a> to the forefront of a new advertising campaign called \u201cWho\u2019s Your Rock?\u201d The spirit of rock climbing goes hand in hand with the company\u2019s focus on providing Rock Solid financial solutions, planning and investments, and supporting people to find their \u201crocks\u201d as the importance of strength and resilience endures\u2014especially as financial security remains an elusive goal for many.\n<\/p>\n

\nThe full campaign runs through December and will feature marquee activations during bedrock cultural moments in the U.S., such as the reopening of Broadway and Macy\u2019s Thanksgiving Day Parade.\n<\/p>\n

About Prudential Financial, Inc.
\n
<\/b>Prudential Financial, Inc. (NYSE: PRU<\/a>), a global financial services leader and premier active global investment manager with more than $1.5 trillion in assets under management as of June 30, 2021, has operations in the United States, Asia, Europe, and Latin America. Prudential\u2019s diverse and talented employees help to make lives better by creating financial opportunity for more people. Prudential\u2019s iconic Rock symbol has stood for strength, stability, expertise and innovation for more than a century. For more information, please visit news.prudential.com<\/a>.\n<\/p>\n

About USA Climbing
\n
<\/b>USA Climbing is recognized by the U.S. Olympic & Paralympic Committee as the National Governing Body for the sport of competition climbing. The organization manages the disciplines of Bouldering, Lead and Speed climbing as well as the Collegiate and Paraclimbing series. As a member of the International Federation of Sport Climbing (IFSC), USA Climbing hosts IFSC World Cup events and sends athletes to participate in IFSC World Cups, Youth World Championships and the World Climbing and Paraclimbing Championships. For more information visit usaclimbing.org and follow USA Climbing on Facebook, Instagram, LinkedIn, Twitter and YouTube.\n<\/p>\n

\n1051142-00001-00\n<\/p>\n

\"\"<\/p>\n

View source version on businesswire.com: <\/span>https:\/\/www.businesswire.com\/news\/home\/20210811005293\/en\/<\/a><\/span><\/p>\n

For Prudential:
\n<\/b>
Rebecca Rickert
\n
973-943-6679
\n
rebecca.rickert@prudential.com<\/a><\/p>\n

For USA Climbing:
\n<\/b>
Kelly Feilke
\n
682-225-7043
\n
kelly@usaclimbing.org<\/a><\/p>\n

KEYWORDS:<\/b> United States North America New Jersey<\/p>\n

INDUSTRY KEYWORDS:<\/b> General Sports Sports Insurance Finance Advertising Banking Communications Professional Services<\/p>\n

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Prudential is proud to sponsor USA Climbing, including teammates Colin Duffy, Brooke Raboutou, Kyra Condie and silver medalist Nathaniel Coleman. (Photo: Business Wire)<\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"

Prudential\u2019s partnership with USA Climbing brings the Rock to new generations and heights Sponsorship elevates USA Climbing as the team brings home silver from the sport\u2019s debut in Tokyo NEWARK, N.J.–(BUSINESS WIRE)– Prudential Financial, Inc. (NYSE: PRU), known for its iconic Rock logo, is proud to announce its sponsorship of USA Climbing, which won silver in the sport\u2019s debut at the Olympic Games in Tokyo. The partnership celebrates a new generation of inspirational American athletes who represent the future of climbing and embody Prudential\u2019s shared attributes of strength, performance, and reaching new heights. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20210811005293\/en\/ Prudential is proud to sponsor USA Climbing, including teammates Colin Duffy, Brooke Raboutou, Kyra Condie and … <\/p>\n

Continue reading “Prudential\u2019s partnership with USA Climbing brings the Rock to new generations and heights”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-526535","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"\nPrudential\u2019s partnership with USA Climbing brings the Rock to new generations and heights - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/prudentials-partnership-with-usa-climbing-brings-the-rock-to-new-generations-and-heights\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Prudential\u2019s partnership with USA Climbing brings the Rock to new generations and heights - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Prudential\u2019s partnership with USA Climbing brings the Rock to new generations and heights Sponsorship elevates USA Climbing as the team brings home silver from the sport\u2019s debut in Tokyo NEWARK, N.J.–(BUSINESS WIRE)– Prudential Financial, Inc. (NYSE: PRU), known for its iconic Rock logo, is proud to announce its sponsorship of USA Climbing, which won silver in the sport\u2019s debut at the Olympic Games in Tokyo. The partnership celebrates a new generation of inspirational American athletes who represent the future of climbing and embody Prudential\u2019s shared attributes of strength, performance, and reaching new heights. This press release features multimedia. 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