{"id":522241,"date":"2021-08-03T09:40:55","date_gmt":"2021-08-03T13:40:55","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\/"},"modified":"2021-08-03T09:40:55","modified_gmt":"2021-08-03T13:40:55","slug":"advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\/","title":{"rendered":"Advantage Solutions and Eversight Partner to Reinvent Trade Promotion"},"content":{"rendered":"<h2>\nPartnership combines Eversight\u2019s AI-powered Offer Innovation Suite with industry-leading, scale implementation to break out of stale traditional promotions and drive revenue transformation<br \/>\n<\/h2>\n<div class=\"mw_release\">\n<p align=\"left\">IRVINE, Calif., Aug.  03, 2021  (GLOBE NEWSWIRE) &#8212; In a move that will accelerate trade promotion innovation, Advantage Solutions, the leading provider of sales and marketing solutions for consumer goods companies and retailers, is investing in and partnering with Eversight, the pioneer in unlocking revenue growth for brands through automated, AI-powered experimentation with shoppers.<\/p>\n<p align=\"left\">The investment and partnership combine Advantage\u2019s industry-leading store-level execution with Eversight\u2019s Offer Innovation Suite to deliver winning promotions that get executed at scale in the field \u2014 improving returns through results-oriented trade spending strategies and tactics. Through the partnership with Advantage Solutions, Eversight\u2019s capabilities are now available for use with more than 3,000 consumer packaged goods companies representing over $90 billion in North American consumer sales.<\/p>\n<p align=\"left\">\u201cAs a strategic intermediary between brands and retailers, we\u2019re able to help identify and solve their mutual pain points,\u201d said Advantage Solutions CEO Tanya Domier. \u201cWe\u2019ve heard from brands who are frustrated by the sales impact and return on their trade promotion investments and have been determined to bring them a remedy. We share the Eversight team\u2019s focus on innovation and know the coupling of our end-to-end implementation of promotions with Eversight\u2019s Offer Innovation Suite will unlock powerful offers that increase household penetration, optimize discount levels, drive volume and boost market share.\u201d<\/p>\n<p align=\"left\">Eversight Co-Founder David Moran added, \u201cFew in the industry are satisfied with traditional approaches to trade promotion. We\u2019re excited to partner with Advantage to test real offers with real shoppers and implement successful promotions on an omnichannel basis \u2014 without the yield loss seen today when better offer ideas don\u2019t get fully implemented. Advantage will be instrumental in taking winning ideas from headquarters to shelf, both in-store and online.\u201d<\/p>\n<p align=\"left\">Advantage and Eversight are beginning to roll out their transformational approach with selected retailers and brands, focusing on categories most in need of fresh promotional thinking, with the goal to scale the solution industrywide by the end of 2022.<\/p>\n<p align=\"left\">\u201cTrade promotion optimization has long been a holy grail opportunity in consumer packaged goods,\u201d noted Dan Riff, chief investor relations and strategy officer for Advantage Solutions. \u201cThe vast pool of trade spending is deployed by habit and custom rather than science. Coming out of COVID-19, with a significant need for higher pricing and more surgical promotions, our clients are ready for a new solution. Building on Advantage\u2019s long history of high-ROI innovations, this partnership can provide that.\u201d<\/p>\n<p align=\"left\">\n        <strong>About Advantage Solutions <\/strong>\n      <\/p>\n<p align=\"left\">Advantage Solutions is a leading business solutions provider committed to driving growth for consumer goods manufacturers and retailers through winning insights and execution. Advantage\u2019s data and technology-enabled omnichannel solutions \u2014 including sales, retail merchandising, business intelligence, digital commerce and a full suite of marketing services \u2014 help brands and retailers across a broad range of channels drive consumer demand, increase sales and achieve operating efficiencies. Headquartered in Irvine, California, Advantage has offices throughout North America and strategic investments in select markets throughout Africa, Asia, Australia and Europe through which it services the global needs of multinational, regional and local manufacturers. For more information, please visit <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=lmg6FustwTxQuZMs8KzDILp-Lc5LzugxtEUD2ZuyOUsLiq1IPyFMYCAELczXU2GzVWNVF4BzKnAhqj62LZV7ejAjui8_ec5001ZiZrKU9o8=\" rel=\"nofollow noopener\" target=\"_blank\">advantagesolutions.net<\/a>.<\/p>\n<p align=\"left\">\n        <strong>About Eversight<\/strong>\n      <\/p>\n<p align=\"left\">Eversight is the recognized leader in AI-powered pricing and promotions. Global brands and retailers rely on the Eversight platform to optimize pricing in response to market conditions and to deliver higher ROI on promotional spend. Eversight\u2019s Pricing Suite and Offer Innovation Suite solutions are driving strong margin and sales volume improvements for leading companies such as Coca-Cola, Frito-Lay, Raley\u2019s and Schnucks. Founded in 2013, Eversight is headquartered in Palo Alto, California. For more information, please visit <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=Y6UBD-b_RCMRoDW02IP6W2Ba6ivBzvHxDvbgMSY_fdFZbGybjyTm_V2Z1VblkxwJJ2GRy91S4mj5WM7G59DS0AFkbSTJ4MHq5UVsH3vLpEA=\" rel=\"nofollow noopener\" target=\"_blank\">eversightlabs.com<\/a>.<\/p>\n<table style=\"border-collapse: collapse;width:100%;border-collapse:collapse\">\n<tr>\n<td colspan=\"2\" style=\"vertical-align: bottom\">\n            <strong>Contacts<\/strong>\n          <\/td>\n<\/tr>\n<tr>\n<td style=\"max-width:35%;width:35%;min-width:35%;vertical-align: top\">Kerry Farrell, SVP Sales and Customer Success<br \/>Tel: 416-452-8742<br \/>Email: <a href=\"mailto:kfarrell@eversightlabs.com\" rel=\"nofollow noopener\" target=\"_blank\">kfarrell@eversightlabs.com<\/a><\/td>\n<td style=\"max-width:65%;width:65%;min-width:65%;vertical-align: top\">Dan Riff, Chief IR and Strategy Officer<br \/>Tel: 978-810-0979<br \/>Email: <a href=\"mailto:daniel.riff@advantagesolutions.net\" rel=\"nofollow noopener\" target=\"_blank\">daniel.riff@advantagesolutions.net<\/a><\/td>\n<\/tr>\n<\/table>\n<p>      <img loading=\"lazy\" decoding=\"async\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODMwMTc4NSM0MzM4NTEzIzIyMDM3NjU=\" width=\"1\" height=\"1\" \/><br \/>\n      <br \/>\n      <img loading=\"lazy\" decoding=\"async\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/ml.globenewswire.com\/release\/track\/efc4fae9-1e5d-4ad8-9771-cfd5a4761546\" width=\"1\" height=\"1\" \/>\n    <\/div>\n<div class=\"mw_contactinfo\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Partnership combines Eversight\u2019s AI-powered Offer Innovation Suite with industry-leading, scale implementation to break out of stale traditional promotions and drive revenue transformation IRVINE, Calif., Aug. 03, 2021 (GLOBE NEWSWIRE) &#8212; In a move that will accelerate trade promotion innovation, Advantage Solutions, the leading provider of sales and marketing solutions for consumer goods companies and retailers, is investing in and partnering with Eversight, the pioneer in unlocking revenue growth for brands through automated, AI-powered experimentation with shoppers. The investment and partnership combine Advantage\u2019s industry-leading store-level execution with Eversight\u2019s Offer Innovation Suite to deliver winning promotions that get executed at scale in the field \u2014 improving returns through results-oriented trade spending strategies and tactics. Through the partnership with Advantage Solutions, Eversight\u2019s capabilities &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Advantage Solutions and Eversight Partner to Reinvent Trade Promotion&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-522241","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Advantage Solutions and Eversight Partner to Reinvent Trade Promotion - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Advantage Solutions and Eversight Partner to Reinvent Trade Promotion - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Partnership combines Eversight\u2019s AI-powered Offer Innovation Suite with industry-leading, scale implementation to break out of stale traditional promotions and drive revenue transformation IRVINE, Calif., Aug. 03, 2021 (GLOBE NEWSWIRE) &#8212; In a move that will accelerate trade promotion innovation, Advantage Solutions, the leading provider of sales and marketing solutions for consumer goods companies and retailers, is investing in and partnering with Eversight, the pioneer in unlocking revenue growth for brands through automated, AI-powered experimentation with shoppers. The investment and partnership combine Advantage\u2019s industry-leading store-level execution with Eversight\u2019s Offer Innovation Suite to deliver winning promotions that get executed at scale in the field \u2014 improving returns through results-oriented trade spending strategies and tactics. Through the partnership with Advantage Solutions, Eversight\u2019s capabilities &hellip; Continue reading &quot;Advantage Solutions and Eversight Partner to Reinvent Trade Promotion&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2021-08-03T13:40:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODMwMTc4NSM0MzM4NTEzIzIyMDM3NjU=\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Advantage Solutions and Eversight Partner to Reinvent Trade Promotion\",\"datePublished\":\"2021-08-03T13:40:55+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\\\/\"},\"wordCount\":650,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.globenewswire.com\\\/newsroom\\\/ti?nf=ODMwMTc4NSM0MzM4NTEzIzIyMDM3NjU=\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\\\/\",\"name\":\"Advantage Solutions and Eversight Partner to Reinvent Trade Promotion - Market Newsdesk\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.globenewswire.com\\\/newsroom\\\/ti?nf=ODMwMTc4NSM0MzM4NTEzIzIyMDM3NjU=\",\"datePublished\":\"2021-08-03T13:40:55+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.globenewswire.com\\\/newsroom\\\/ti?nf=ODMwMTc4NSM0MzM4NTEzIzIyMDM3NjU=\",\"contentUrl\":\"https:\\\/\\\/www.globenewswire.com\\\/newsroom\\\/ti?nf=ODMwMTc4NSM0MzM4NTEzIzIyMDM3NjU=\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Advantage Solutions and Eversight Partner to Reinvent Trade Promotion\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#website\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/\",\"name\":\"Market Newsdesk\",\"description\":\"Latest Business News in Real Time\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\",\"name\":\"Newsdesk\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g\",\"caption\":\"Newsdesk\"},\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/author\\\/newsdesk\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Advantage Solutions and Eversight Partner to Reinvent Trade Promotion - Market Newsdesk","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.marketnewsdesk.com\/index.php\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\/","og_locale":"en_US","og_type":"article","og_title":"Advantage Solutions and Eversight Partner to Reinvent Trade Promotion - Market Newsdesk","og_description":"Partnership combines Eversight\u2019s AI-powered Offer Innovation Suite with industry-leading, scale implementation to break out of stale traditional promotions and drive revenue transformation IRVINE, Calif., Aug. 03, 2021 (GLOBE NEWSWIRE) &#8212; In a move that will accelerate trade promotion innovation, Advantage Solutions, the leading provider of sales and marketing solutions for consumer goods companies and retailers, is investing in and partnering with Eversight, the pioneer in unlocking revenue growth for brands through automated, AI-powered experimentation with shoppers. The investment and partnership combine Advantage\u2019s industry-leading store-level execution with Eversight\u2019s Offer Innovation Suite to deliver winning promotions that get executed at scale in the field \u2014 improving returns through results-oriented trade spending strategies and tactics. Through the partnership with Advantage Solutions, Eversight\u2019s capabilities &hellip; Continue reading \"Advantage Solutions and Eversight Partner to Reinvent Trade Promotion\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\/","og_site_name":"Market Newsdesk","article_published_time":"2021-08-03T13:40:55+00:00","og_image":[{"url":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODMwMTc4NSM0MzM4NTEzIzIyMDM3NjU=","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"Advantage Solutions and Eversight Partner to Reinvent Trade Promotion","datePublished":"2021-08-03T13:40:55+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\/"},"wordCount":650,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\/#primaryimage"},"thumbnailUrl":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODMwMTc4NSM0MzM4NTEzIzIyMDM3NjU=","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\/","name":"Advantage Solutions and Eversight Partner to Reinvent Trade Promotion - Market Newsdesk","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\/#primaryimage"},"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\/#primaryimage"},"thumbnailUrl":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODMwMTc4NSM0MzM4NTEzIzIyMDM3NjU=","datePublished":"2021-08-03T13:40:55+00:00","author":{"@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"breadcrumb":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.marketnewsdesk.com\/index.php\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\/#primaryimage","url":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODMwMTc4NSM0MzM4NTEzIzIyMDM3NjU=","contentUrl":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODMwMTc4NSM0MzM4NTEzIzIyMDM3NjU="},{"@type":"BreadcrumbList","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/advantage-solutions-and-eversight-partner-to-reinvent-trade-promotion\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.marketnewsdesk.com\/"},{"@type":"ListItem","position":2,"name":"Advantage Solutions and Eversight Partner to Reinvent Trade Promotion"}]},{"@type":"WebSite","@id":"https:\/\/www.marketnewsdesk.com\/#website","url":"https:\/\/www.marketnewsdesk.com\/","name":"Market Newsdesk","description":"Latest Business News in Real Time","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.marketnewsdesk.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979","name":"Newsdesk","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g","caption":"Newsdesk"},"url":"https:\/\/www.marketnewsdesk.com\/index.php\/author\/newsdesk\/"}]}},"_links":{"self":[{"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/posts\/522241","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/comments?post=522241"}],"version-history":[{"count":0,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/posts\/522241\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/media?parent=522241"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/categories?post=522241"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/tags?post=522241"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}