{"id":517614,"date":"2021-07-26T14:03:02","date_gmt":"2021-07-26T18:03:02","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/express-launches-first-of-its-kind-community-commerce-program-as-it-builds-to-1b-in-e-commerce-sales\/"},"modified":"2021-07-26T14:03:02","modified_gmt":"2021-07-26T18:03:02","slug":"express-launches-first-of-its-kind-community-commerce-program-as-it-builds-to-1b-in-e-commerce-sales","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/express-launches-first-of-its-kind-community-commerce-program-as-it-builds-to-1b-in-e-commerce-sales\/","title":{"rendered":"Express Launches First-of-its-Kind Community Commerce Program as it Builds to $1B in E-Commerce Sales"},"content":{"rendered":"<p>        <!--.bwalignc { text-align: center; list-style-position: inside }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p class=\"bwalignc\"><b>Express Launches First-of-its-Kind Community Commerce Program as it Builds to $1B in E-Commerce Sales<\/b><\/p>\n<p class=\"bwalignc\"><i>Social Commerce Experience is Part of Company\u2019s EXPRESSway Forward Strategy and Transformation to a Styling Community<\/i><\/p>\n<p>COLUMBUS, Ohio&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<br \/>\nFashion apparel retailer Express, Inc. (NYSE: EXPR) today announced the launch of Express Community Commerce, a first-of-its-kind social commerce experience for fashion enthusiasts to style, inspire and earn commission.\n<\/p>\n<p id=\"news-body-cta\">This press release features multimedia. View the full release here: <a href=\"https:\/\/www.businesswire.com\/news\/home\/20210726005677\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20210726005677\/en\/<\/a><\/p>\n<div id=\"bwbodyimg\" style=\"width: 480px;float:left;padding-left:0px;padding-right:20px;padding-top:0px;padding-bottom:0px\"><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20210726005677\/en\/893872\/4\/Express_Community_Commerce.jpg\" alt=\"Express Community Commerce (Graphic: Business Wire)\" \/><\/p>\n<p style=\"font-size:85%\">Express Community Commerce (Graphic: Business Wire)<\/p>\n<\/div>\n<p>\n\u201cWe continue to advance the EXPRESSway Forward strategy, and Community Commerce is the next significant step in our transformation,\u201d said Tim Baxter, CEO of Express. \u201cBuilding upon the strong performance of our influencer marketing programs, along with our brand purpose which is to create confidence and inspire self-expression, Community Commerce will be a powerful and innovative way for customers to engage with Express.\u201d\n<\/p>\n<p>\nThe Express Community Commerce program brings together a network of like-minded, entrepreneurial style experts \u2013 called Express Style Editors \u2013 through coaching, education, mentorship, and meetups. The platform gives Style Editors exclusive access to sell and earn commission on specially designed seasonal collections, while providing them with tools to engage and connect with followers through a shared love of fashion, turning their passion for style into a successful business or side hustle.\n<\/p>\n<p>\nCurrently in its pilot phase, the Express Community Commerce program will roll out nationwide this fall. Positioning the Company towards achieving its goal of $1B in e-commerce sales by 2024, it aims to drive increased digital revenue, acquire and engage new customers and bring the Express brand purpose to life in a powerful, new way.\n<\/p>\n<p>\nAdditional information will be announced at the Company\u2019s Investor Day event in August. To learn more about becoming an Express Style Editor, click <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.express.com%2Fbecomeaneditor&amp;esheet=52466000&amp;newsitemid=20210726005677&amp;lan=en-US&amp;anchor=here&amp;index=1&amp;md5=ce5d976986777e016301d35eecec48ac\">here<\/a>.\n<\/p>\n<p><b>About Express, Inc.<\/b><\/p>\n<p>\nExpress is a modern, versatile, dual gender apparel and accessories brand that helps people get dressed for every day and any occasion. Launched in 1980 with the idea that style, quality and value should all be found in one place, Express has always been a brand of the now, offering some of the most important and enduring fashion trends. Express aims to <i>Create Confidence &amp; Inspire Self-Expression<\/i> through a design &amp; merchandising view that brings forward <i>The Best of Now for Real Life Versatility<\/i>.\n<\/p>\n<p>\nThe company operates over 500 retail and factory outlet stores in the United States and Puerto Rico, as well as an online store. Express, Inc. is traded on the NYSE under the symbol EXPR. For more information, please visit <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.express.com%2F&amp;esheet=52466000&amp;newsitemid=20210726005677&amp;lan=en-US&amp;anchor=www.express.com&amp;index=2&amp;md5=e29178f17aec182034b1f0ecf75d8d76\">www.express.com<\/a>.\n<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20210726005677r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20210726005677\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20210726005677\/en\/<\/a><\/span><\/p>\n<p>\nSarah Gordon<br \/>\n<br \/>SHADOW<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:sgordon@weareshadow.com\">sgordon@weareshadow.com<br \/>\n<\/a><br \/>\u00a0<br \/>\n<br \/>Liz Duke<br \/>\n<br \/>Express Public Relations<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:eduke@express.com\">eduke@express.com<br \/>\n<\/a><br \/>\u00a0<br \/>\n<br \/>Greg Johnson<br \/>\n<br \/>Express Investor Relations<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:gjohnson@express.com\">gjohnson@express.com<\/a><\/p>\n<p><b>KEYWORDS:<\/b> United States North America Ohio<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Social Media Retail Blogging Manufacturing Publishing Marketing Advertising Communications Women Online Retail Teens Men Textiles Consumer Fashion<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Photo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20210726005677\/en\/893872\/3\/Express_Community_Commerce.jpg\" alt=\"Photo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\">Express Community Commerce (Graphic: Business Wire)<\/font><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20210726005677\/en\/893873\/3\/Express_%28black%29.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Express Launches First-of-its-Kind Community Commerce Program as it Builds to $1B in E-Commerce Sales Social Commerce Experience is Part of Company\u2019s EXPRESSway Forward Strategy and Transformation to a Styling Community COLUMBUS, Ohio&#8211;(BUSINESS WIRE)&#8211; Fashion apparel retailer Express, Inc. (NYSE: EXPR) today announced the launch of Express Community Commerce, a first-of-its-kind social commerce experience for fashion enthusiasts to style, inspire and earn commission. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20210726005677\/en\/ Express Community Commerce (Graphic: Business Wire) \u201cWe continue to advance the EXPRESSway Forward strategy, and Community Commerce is the next significant step in our transformation,\u201d said Tim Baxter, CEO of Express. \u201cBuilding upon the strong performance of our influencer marketing programs, along with our brand purpose which &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/express-launches-first-of-its-kind-community-commerce-program-as-it-builds-to-1b-in-e-commerce-sales\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Express Launches First-of-its-Kind Community Commerce Program as it Builds to $1B in E-Commerce Sales&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-517614","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Express Launches First-of-its-Kind Community Commerce Program as it Builds to $1B in E-Commerce Sales - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/express-launches-first-of-its-kind-community-commerce-program-as-it-builds-to-1b-in-e-commerce-sales\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Express Launches First-of-its-Kind Community Commerce Program as it Builds to $1B in E-Commerce Sales - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Express Launches First-of-its-Kind Community Commerce Program as it Builds to $1B in E-Commerce Sales Social Commerce Experience is Part of Company\u2019s EXPRESSway Forward Strategy and Transformation to a Styling Community COLUMBUS, Ohio&#8211;(BUSINESS WIRE)&#8211; Fashion apparel retailer Express, Inc. (NYSE: EXPR) today announced the launch of Express Community Commerce, a first-of-its-kind social commerce experience for fashion enthusiasts to style, inspire and earn commission. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20210726005677\/en\/ Express Community Commerce (Graphic: Business Wire) \u201cWe continue to advance the EXPRESSway Forward strategy, and Community Commerce is the next significant step in our transformation,\u201d said Tim Baxter, CEO of Express. \u201cBuilding upon the strong performance of our influencer marketing programs, along with our brand purpose which &hellip; Continue reading &quot;Express Launches First-of-its-Kind Community Commerce Program as it Builds to $1B in E-Commerce Sales&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/express-launches-first-of-its-kind-community-commerce-program-as-it-builds-to-1b-in-e-commerce-sales\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2021-07-26T18:03:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mms.businesswire.com\/media\/20210726005677\/en\/893872\/4\/Express_Community_Commerce.jpg\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/express-launches-first-of-its-kind-community-commerce-program-as-it-builds-to-1b-in-e-commerce-sales\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/express-launches-first-of-its-kind-community-commerce-program-as-it-builds-to-1b-in-e-commerce-sales\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Express Launches First-of-its-Kind Community Commerce Program as it Builds to $1B in E-Commerce Sales\",\"datePublished\":\"2021-07-26T18:03:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/express-launches-first-of-its-kind-community-commerce-program-as-it-builds-to-1b-in-e-commerce-sales\\\/\"},\"wordCount\":510,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/express-launches-first-of-its-kind-community-commerce-program-as-it-builds-to-1b-in-e-commerce-sales\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mms.businesswire.com\\\/media\\\/20210726005677\\\/en\\\/893872\\\/4\\\/Express_Community_Commerce.jpg\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/express-launches-first-of-its-kind-community-commerce-program-as-it-builds-to-1b-in-e-commerce-sales\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/express-launches-first-of-its-kind-community-commerce-program-as-it-builds-to-1b-in-e-commerce-sales\\\/\",\"name\":\"Express Launches First-of-its-Kind Community Commerce Program as it Builds to $1B in E-Commerce Sales - 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(NYSE: EXPR) today announced the launch of Express Community Commerce, a first-of-its-kind social commerce experience for fashion enthusiasts to style, inspire and earn commission. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20210726005677\/en\/ Express Community Commerce (Graphic: Business Wire) \u201cWe continue to advance the EXPRESSway Forward strategy, and Community Commerce is the next significant step in our transformation,\u201d said Tim Baxter, CEO of Express. \u201cBuilding upon the strong performance of our influencer marketing programs, along with our brand purpose which &hellip; Continue reading \"Express Launches First-of-its-Kind Community Commerce Program as it Builds to $1B in E-Commerce Sales\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/express-launches-first-of-its-kind-community-commerce-program-as-it-builds-to-1b-in-e-commerce-sales\/","og_site_name":"Market Newsdesk","article_published_time":"2021-07-26T18:03:02+00:00","og_image":[{"url":"https:\/\/mms.businesswire.com\/media\/20210726005677\/en\/893872\/4\/Express_Community_Commerce.jpg","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/express-launches-first-of-its-kind-community-commerce-program-as-it-builds-to-1b-in-e-commerce-sales\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/express-launches-first-of-its-kind-community-commerce-program-as-it-builds-to-1b-in-e-commerce-sales\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"Express Launches First-of-its-Kind Community Commerce Program as it Builds to $1B in E-Commerce Sales","datePublished":"2021-07-26T18:03:02+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/express-launches-first-of-its-kind-community-commerce-program-as-it-builds-to-1b-in-e-commerce-sales\/"},"wordCount":510,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/express-launches-first-of-its-kind-community-commerce-program-as-it-builds-to-1b-in-e-commerce-sales\/#primaryimage"},"thumbnailUrl":"https:\/\/mms.businesswire.com\/media\/20210726005677\/en\/893872\/4\/Express_Community_Commerce.jpg","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/express-launches-first-of-its-kind-community-commerce-program-as-it-builds-to-1b-in-e-commerce-sales\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/express-launches-first-of-its-kind-community-commerce-program-as-it-builds-to-1b-in-e-commerce-sales\/","name":"Express Launches First-of-its-Kind Community Commerce Program as it Builds to $1B in E-Commerce Sales - 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