{"id":508395,"date":"2021-06-30T12:54:01","date_gmt":"2021-06-30T16:54:01","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/pg-accelerates-commitment-to-chooseequal-at-the-un-convened-generation-equality-forum\/"},"modified":"2021-06-30T12:54:01","modified_gmt":"2021-06-30T16:54:01","slug":"pg-accelerates-commitment-to-chooseequal-at-the-un-convened-generation-equality-forum","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/pg-accelerates-commitment-to-chooseequal-at-the-un-convened-generation-equality-forum\/","title":{"rendered":"P&amp;G Accelerates Commitment to #ChooseEqual at the UN-Convened Generation Equality Forum"},"content":{"rendered":"<p>        <!--.bwalignc { text-align: center; list-style-position: inside }\n.bwlistdisc { list-style-type: disc }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p class=\"bwalignc\"><b>P&amp;G Accelerates Commitment to #ChooseEqual at the UN-Convened Generation Equality Forum<\/b><\/p>\n<ul class=\"bwlistdisc\">\n<li><i>Procter &amp; Gamble (P&amp;G) to invest $10 billion in women-owned and women-led businesses by 2025 to advance women\u2019s economic empowerment.<\/i><\/li>\n<li><i>P&amp;G partners with Promundo, UN Women, WEConnect International, Women\u2019s Forum for the Economy &amp; Society and more to enable gender equality at home, at work and in society.<\/i><\/li>\n<li><i>P&amp;G is participating in the Generation Equality Forum, joining private and public sector leaders and civil society organizations to announce ambitious investments and new policies to accelerate progress toward gender equality.<\/i><\/li>\n<\/ul>\n<p>CINCINNATI&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<br \/>\nToday, Procter &amp; Gamble (NYSE:PG) continues to #ChooseEqual with new actions to accelerate progress toward gender equality at home, at work and in society. As part of this expansion of their work, P&amp;G is committing to spend $10 billion with women-owned and women-led businesses by 2025. P&amp;G has worked for decades to advance women\u2019s economic empowerment throughout its global value chain, and today\u2019s announcement is the next step in that journey. The company\u2019s ambition over time is to grow investment with these women-owned and led businesses to 10 percent of P&amp;G\u2019s purchasing dollars \u2013 10 times the industry average<sup>1<\/sup>.\n<\/p>\n<p id=\"news-body-cta\">This press release features multimedia. View the full release here: <a href=\"https:\/\/www.businesswire.com\/news\/home\/20210630005839\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20210630005839\/en\/<\/a><\/p>\n<div id=\"bwbodyimg\" style=\"width: 480px;float:left;padding-left:0px;padding-right:20px;padding-top:0px;padding-bottom:0px\"><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20210630005839\/en\/888739\/4\/5122259_Gender_Equality_New_Release_Image.jpg\" alt=\"#ChooseEqual (Photo: Business Wire)\" \/><\/p>\n<p style=\"font-size:85%\">#ChooseEqual (Photo: Business Wire)<\/p>\n<\/div>\n<p>\nTo drive meaningful action at scale, P&amp;G is partnering with several organizations to accelerate progress and drive change, including <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.unwomen.org%2Fen&amp;esheet=52453405&amp;newsitemid=20210630005839&amp;lan=en-US&amp;anchor=UN+Women&amp;index=1&amp;md5=6b3c86e454dd68a27ee4d2912089fa3b\">UN Women<\/a>, <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fweconnectinternational.org%2F&amp;esheet=52453405&amp;newsitemid=20210630005839&amp;lan=en-US&amp;anchor=WEConnect+International&amp;index=2&amp;md5=d9c461217dd5e4b18580dadad84e6ed2\">WEConnect International<\/a>, <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.wbenc.org%2F&amp;esheet=52453405&amp;newsitemid=20210630005839&amp;lan=en-US&amp;anchor=Women%27s+Business+Enterprise+National+Council&amp;index=3&amp;md5=b45488972b0f0827e14576ae8f45a248\">Women&#8217;s Business Enterprise National Council<\/a> (WBENC), the <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.womens-forum.com%2F&amp;esheet=52453405&amp;newsitemid=20210630005839&amp;lan=en-US&amp;anchor=Women%26%238217%3Bs+Forum+for+the+Economy+%26amp%3B+Society&amp;index=4&amp;md5=f869997f24ec0862bbe75c6cc52ca365\">Women\u2019s Forum for the Economy &amp; Society<\/a> and more. Together with their global, regional, and local partners, P&amp;G is supporting capability building of women entrepreneurs; further developing the tools, definitions and infrastructure needed; and driving collaboration across companies and industries to join in and advance these efforts.\n<\/p>\n<p>\n\u201cAt P&amp;G, our focus on gender equality is foundational and integrated into our business,\u201d said <b>Carolyn Tastad, Group President \u2013 North America and Executive Sponsor \u2013 Gender Equality.<\/b> \u201cWe cannot allow the challenges of the past year to be a setback for gender equality. Instead, we need to step forward to invest and to actively choose equal. These commitments will create meaningful impact to advance gender equality around the world.\u201d\n<\/p>\n<p><b>Shifting the Narrative to #SharetheCare with Promundo<\/b><\/p>\n<p>\nFor years, P&amp;G has worked to help change deeply held gender biases that often reinforce many of the greatest barriers to women\u2019s progress \u2013 and that includes changing mindsets around the role of men and boys at home. As part of this effort, P&amp;G and its brands are tackling the \u201cchore gap,\u201d the disproportionate amount of unpaid care and domestic work done by women in most homes.\n<\/p>\n<p>\nToday, P&amp;G is also announcing a three-year partnership with <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fpromundoglobal.org%2F&amp;esheet=52453405&amp;newsitemid=20210630005839&amp;lan=en-US&amp;anchor=Promundo&amp;index=5&amp;md5=afdd3a9c56acb55fd377d9d985638420\">Promundo<\/a>, a global leader in advancing gender equality and preventing violence by engaging men and boys in partnership with women, girls and individuals of all gender identities. P&amp;G and its brands will leverage their expertise and significant voice in advertising and media to shift the narrative around men\u2019s caregiving and domestic work.\n<\/p>\n<p>\nIn partnership with Promundo and in collaboration with others, P&amp;G will also advocate for and support working families through equality-based policies and programs that enable all genders to play an equal role at home while still enjoying a full and rewarding career. Last year, P&amp;G established a global minimum standard for paid parental leave so that all parents can equally share the delight of bringing a new child into their home in the 70+ countries where P&amp;G operates. Learn more about Promundo\u2019s <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fstateoftheworldsfathers.org%2Freport%2Fstate-of-the-worlds-fathers-2021%2F&amp;esheet=52453405&amp;newsitemid=20210630005839&amp;lan=en-US&amp;anchor=2021+State+of+the+World%26%238217%3Bs+Fathers+Report&amp;index=6&amp;md5=b46127a1e9384eb5d6d6ea88d1690b23\">2021 State of the World\u2019s Fathers Report<\/a>.\n<\/p>\n<p><b>Promoting Girls Access to Sports with Always and Secret <\/b><\/p>\n<p>\nAdditionally, ahead of this year\u2019s Olympic and Paralympic Games in Tokyo, P&amp;G and its brands will highlight the stories, experiences and inspirational accomplishments of a diverse and intersectional collection of women athletes through new company and brand campaigns including P&amp;G\u2019s \u201cYour Goodness is your Greatness\u201d film and \u201cGood is Gold\u201d series, the Always \u201c#KeepHerPlaying\u201d and \u201cFuel Her Future\u201d campaigns along with the upcoming Secret deodorant \u201cJust #WatchMe\u201d initiative.\n<\/p>\n<p>\nP&amp;G, Always\/Whisper, and Secret are committed to the accurate portrayal of women and girls in sports and will support organizations such as <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fsported.org.uk%2F&amp;esheet=52453405&amp;newsitemid=20210630005839&amp;lan=en-US&amp;anchor=Sported+UK&amp;index=7&amp;md5=f1b3ed35ddd82ac689c89b104c23be59\">Sported UK<\/a>, <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.womenssportsfoundation.org%2F&amp;esheet=52453405&amp;newsitemid=20210630005839&amp;lan=en-US&amp;anchor=Women+in+Sports+Foundation&amp;index=8&amp;md5=c14524af9b876849ef9096fa30deffa4\">Women in Sports Foundation<\/a>, <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.ymca.net%2F&amp;esheet=52453405&amp;newsitemid=20210630005839&amp;lan=en-US&amp;anchor=YMCA&amp;index=9&amp;md5=08f82aa2d02616dd2a48f841369ec326\">YMCA<\/a>, and others that provide access to sports programs for girls around the world. P&amp;G and its brands will continue to champion the accurate portrayal of female athletes \u2013 while raising their voices and highlighting the causes they champion \u2013 on and off the field.\n<\/p>\n<p><b>Accelerating gender equality at the UN Generation Equality Forum<\/b><\/p>\n<p>\nThis week, P&amp;G joins public and private sector leaders at the <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fforum.generationequality.org%2Fhome&amp;esheet=52453405&amp;newsitemid=20210630005839&amp;lan=en-US&amp;anchor=Generation+Equality+Forum&amp;index=10&amp;md5=211f9b19ce932ba45b7641c9ec9807fe\">Generation Equality Forum<\/a>, a global gathering for gender equality convened by UN Women and co-hosted by the French and Mexican governments. Taking place in Paris, France but held virtually, the multi-day forum will set in a motion a series of concrete, ambitious and transformative actions for immediate and irreversible progress towards gender equality. Change makers of all ages and genders from all over the world will come together to tackle the unfinished business of empowering women and join efforts to contribute to this historic moment. You can learn more about the UN Generation Equality Forum <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fforumgenerationegalite.fr%2Fen&amp;esheet=52453405&amp;newsitemid=20210630005839&amp;lan=en-US&amp;anchor=here&amp;index=11&amp;md5=7fc73a6ad5bf590c0bdce1522933fbe8\">here<\/a>.\n<\/p>\n<p><sup>1<\/sup>SOURCE: <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.unwomen.org%2Fen%2Fdigital-library%2Fpublications%2F2017%2F3%2Fthe-power-of-procurement&amp;esheet=52453405&amp;newsitemid=20210630005839&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.unwomen.org%2Fen%2Fdigital-library%2Fpublications%2F2017%2F3%2Fthe-power-of-procurement&amp;index=12&amp;md5=a211a09b71207c9a9645a3c30f8f7b8b\">https:\/\/www.unwomen.org\/en\/digital-library\/publications\/2017\/3\/the-power-of-procurement<\/a><\/p>\n<p><b>About P&amp;G<\/b><\/p>\n<p>\nP&amp;G aspires to build a world free from gender bias with an equal voice, equal opportunity and equal representation for all individuals. Through their powerful voice in advertising, P&amp;G brand campaigns like Always #LikeAGirl, Olay #FaceAnything, and Secret #AllStrengthNoSweat are sparking conversations that motivate change. P&amp;G is helping remove barriers to education for girls and economic opportunities for women while also creating an inclusive, gender-equal environment inside P&amp;G \u2014 and advocating for gender-equal workplaces beyond P&amp;G \u2014 where everyone can contribute to their full potential. Please visit <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.pg.com&amp;esheet=52453405&amp;newsitemid=20210630005839&amp;lan=en-US&amp;anchor=http%3A%2F%2Fwww.pg.com&amp;index=13&amp;md5=3f71524e20174874c8ce80cfdb7e3f66\">http:\/\/www.pg.com<\/a> for the latest news and information about P&amp;G and its brands.\n<\/p>\n<p><b>About P&amp;G\u2019s 2,021 Acts of Good in 2021<\/b><\/p>\n<p>\nAt P&amp;G, fostering equality and inclusion, supporting our communities and protecting the planet is embedded in how we do business. We believe we have a responsibility to make the world better\u2009\u2014\u2009through the products we create and the positive impact our brands and Company can have. Under our Lead with Love campaign, P&amp;G and its brands like Always and Secret have committed to 2,021 acts of good this year. In the U.S., consumers can do even more through <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.pggoodeveryday.com%2Fimpact%2F&amp;esheet=52453405&amp;newsitemid=20210630005839&amp;lan=en-US&amp;anchor=P%26amp%3BG+Good+Everyday&amp;index=14&amp;md5=e01915f53a3fb55920ebb543d02e4cd7\">P&amp;G Good Everyday<\/a>, a new consumer rewards program that helps turn everyday actions into acts of good. Each activity on the website earns points that can be redeemed for rewards; as consumers report their own acts of good, P&amp;G makes donations to causes consumers care about.\n<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20210630005839r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20210630005839\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20210630005839\/en\/<\/a><\/span><\/p>\n<p>\nEzgi Genc, P&amp;G<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:genc.e@pg.com\">genc.e@pg.com<\/a><\/p>\n<p><b>KEYWORDS:<\/b> Ohio United States North America<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Home Goods Women Cosmetics Retail Other Philanthropy Teens Parenting White House\/Federal Government Men Consumer Fund Raising Foundation Philanthropy Other Sports Public Policy\/Government General Sports Sports Supermarket Specialty<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Photo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20210630005839\/en\/888739\/3\/5122259_Gender_Equality_New_Release_Image.jpg\" alt=\"Photo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\">#ChooseEqual (Photo: Business Wire)<\/font><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20210630005839\/en\/1061227\/3\/PGlogo.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>P&amp;G Accelerates Commitment to #ChooseEqual at the UN-Convened Generation Equality Forum Procter &amp; Gamble (P&amp;G) to invest $10 billion in women-owned and women-led businesses by 2025 to advance women\u2019s economic empowerment. P&amp;G partners with Promundo, UN Women, WEConnect International, Women\u2019s Forum for the Economy &amp; Society and more to enable gender equality at home, at work and in society. P&amp;G is participating in the Generation Equality Forum, joining private and public sector leaders and civil society organizations to announce ambitious investments and new policies to accelerate progress toward gender equality. CINCINNATI&#8211;(BUSINESS WIRE)&#8211; Today, Procter &amp; Gamble (NYSE:PG) continues to #ChooseEqual with new actions to accelerate progress toward gender equality at home, at work and in society. As part of this &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/pg-accelerates-commitment-to-chooseequal-at-the-un-convened-generation-equality-forum\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;P&amp;G Accelerates Commitment to #ChooseEqual at the UN-Convened Generation Equality Forum&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-508395","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>P&amp;G Accelerates Commitment to #ChooseEqual at the UN-Convened Generation Equality Forum - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/pg-accelerates-commitment-to-chooseequal-at-the-un-convened-generation-equality-forum\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"P&amp;G Accelerates Commitment to #ChooseEqual at the UN-Convened Generation Equality Forum - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"P&amp;G Accelerates Commitment to #ChooseEqual at the UN-Convened Generation Equality Forum Procter &amp; Gamble (P&amp;G) to invest $10 billion in women-owned and women-led businesses by 2025 to advance women\u2019s economic empowerment. P&amp;G partners with Promundo, UN Women, WEConnect International, Women\u2019s Forum for the Economy &amp; Society and more to enable gender equality at home, at work and in society. P&amp;G is participating in the Generation Equality Forum, joining private and public sector leaders and civil society organizations to announce ambitious investments and new policies to accelerate progress toward gender equality. CINCINNATI&#8211;(BUSINESS WIRE)&#8211; Today, Procter &amp; Gamble (NYSE:PG) continues to #ChooseEqual with new actions to accelerate progress toward gender equality at home, at work and in society. 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