{"id":502780,"date":"2021-06-10T09:11:54","date_gmt":"2021-06-10T13:11:54","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/back-to-school-u-s-retail-sales-expected-to-grow-5-5-compared-to-last-year-according-to-mastercard-spendingpulse\/"},"modified":"2021-06-10T09:11:54","modified_gmt":"2021-06-10T13:11:54","slug":"back-to-school-u-s-retail-sales-expected-to-grow-5-5-compared-to-last-year-according-to-mastercard-spendingpulse","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/back-to-school-u-s-retail-sales-expected-to-grow-5-5-compared-to-last-year-according-to-mastercard-spendingpulse\/","title":{"rendered":"Back-to-School U.S. Retail Sales Expected to Grow 5.5%* Compared to Last Year, According to Mastercard SpendingPulse"},"content":{"rendered":"

<\/p>\n

\nBack-to-School U.S. Retail Sales Expected to Grow 5.5%* Compared to Last Year, According to Mastercard SpendingPulse\n<\/p>\n

\nAnticipated growth builds on positive retail momentum, as Total Retail Sales rose 12%* year-over-year in May, fueled by pent-up demand and reopenings\n<\/p>\n

PURCHASE, N.Y.–(BUSINESS WIRE<\/a>)–
\nAs students wrap up the current school year, retailers \u2013 and parents \u2013 are already preparing for a robust back-to-school shopping season as more kids head back into the classroom. According to Mastercard SpendingPulse<\/b><\/a>\u2122, which measures in-store and online retail sales across all forms of payment, U.S. retail sales are expected to grow 5.5% excluding automotive and gas during the critical July 15 through September 6 back-to-school period compared to 2020. Compared to 2019, sales are expected to grow 6.7%.\n<\/p>\n

\n\u201cBack to school has always been a prime season for retailers. This year, the broader reopening brings an exciting wave of optimism as children prepare for another school year, and the grown-ups in their lives approach a similar \u2018return to office\u2019 scenario,\u201d said Steve Sadove, senior advisor for Mastercard and former CEO and Chairman of Saks Incorporated. \u201cThis back-to-school season will be defined by choice as online sales remain robust, brick and mortar browsing regains momentum and strong promotions help retailers compete for shoppers’ wallets.\u201d\n<\/p>\n\n\n\n\n\n\n\n\n\n\n
\n

Anticipated Back-to-School Retail Sales<\/b><\/p>\n<\/td>\n<\/tr>\n

\n\n

Anticipated Year-Over-Year (YOY) Growth
\n<\/b>
2021 (July 15-September 6) vs.
\n
2020 (July 16-September 7)\n<\/p>\n<\/td>\n

\n

Anticipated Year-Over-Two Years (YO2Y) Growth
\n<\/b>
2021 (July 15-September 6) vs.
\n
2019 (July 13-September 4)\n<\/p>\n<\/td>\n<\/tr>\n

\n

Total Retail Sales (ex. Auto and Gas)<\/b><\/p>\n<\/td>\n

\n

\n+5.5%\n<\/p>\n<\/td>\n

\n

\n+6.7%\n<\/p>\n<\/td>\n<\/tr>\n

\n

Total Retail Sales (ex. Auto)<\/b><\/p>\n<\/td>\n

\n

\n+10.0%\n<\/p>\n<\/td>\n

\n

\n+9.1%\n<\/p>\n<\/td>\n<\/tr>\n

\n

E-commerce Sales<\/b><\/p>\n<\/td>\n

\n

\n-6.6%\n<\/p>\n<\/td>\n

\n

\n+53.2%\n<\/p>\n<\/td>\n<\/tr>\n

\n

Apparel<\/b><\/p>\n<\/td>\n

\n

\n+78.2%\n<\/p>\n<\/td>\n

\n

\n+11.3%\n<\/p>\n<\/td>\n<\/tr>\n

\n

Electronics<\/b><\/p>\n<\/td>\n

\n

\n+13.0%\n<\/p>\n<\/td>\n

\n

\n+9.6%\n<\/p>\n<\/td>\n<\/tr>\n

\n

Department Stores<\/b><\/p>\n<\/td>\n

\n

\n+25.3%\n<\/p>\n<\/td>\n

\n

\n+9.5%\n<\/p>\n<\/td>\n<\/tr>\n

\n

\nSource: Mastercard SpendingPulse, which measures overall retail sales across all payment types, including cash and check\n<\/p>\n<\/td>\n<\/tr>\n<\/table>\n

Sector-Level Back-to-School Trends:<\/i><\/b><\/p>\n

\nAs the broader U.S. reopening occurs and consumers return to brick and mortar, we anticipate e-commerce sales will ease slightly compared to last year (-6.6%) but will remain up a significant amount (+53.2%) when compared to 2019. In terms of what <\/i>consumers are buying this back-to-school season, we anticipate the following retail trends:\n<\/p>\n