{"id":502729,"date":"2021-06-10T08:39:39","date_gmt":"2021-06-10T12:39:39","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/liveperson-takes-home-prize-at-googles-business-messages-build-an-agent-contest\/"},"modified":"2021-06-10T08:39:39","modified_gmt":"2021-06-10T12:39:39","slug":"liveperson-takes-home-prize-at-googles-business-messages-build-an-agent-contest","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/liveperson-takes-home-prize-at-googles-business-messages-build-an-agent-contest\/","title":{"rendered":"LivePerson takes home prize at Google&#8217;s Business Messages Build-an-Agent Contest"},"content":{"rendered":"<div class=\"xn-newslines\">\n<h2 class=\"xn-hedline\">Award recognizes innovative Business Messages experiences with potential to change the landscape of conversational commerce<\/h2>\n<p class=\"xn-distributor\">PR Newswire<\/p>\n<\/p><\/div>\n<div class=\"xn-content\">\n<p>\n        <span class=\"xn-location\">NEW YORK<\/span>, <span class=\"xn-chron\">June 10, 2021<\/span> \/PRNewswire\/ &#8212;\u00a0<u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3192008-1&amp;h=1641664724&amp;u=http%3A%2F%2Fwww.liveperson.com%2F&amp;a=LivePerson%2C+Inc.\" rel=\"nofollow noopener\">LivePerson, Inc.<\/a><\/u> (NASDAQ: LPSN), a global leader in conversational AI, has been named a winner in the Build-an-Agent Contest, a competition to create and launch innovative experiences using Google&#8217;s Business Messages. <\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder1\">\n<p title=\"LivePerson, Inc. (NASDAQ: LPSN), a global leader in conversational AI, has been named a winner in the Build-an-Agent Contest, a competition to create and launch innovative experiences using Google's Business Messages. &#xA;&#xA;The award recognizes a Business Messages experience created by LivePerson for BELLA, a first-of-its-kind banking experience combining human love and empathy with the immediacy and personalization of cutting-edge AI.\">\n<\/p><\/div>\n<p \/>\n<div id=\"divReleaseHighlightbecb\">As part of Google&#8217;s partner program, LivePerson helps brands of all kinds launch on Business Messages.<\/div>\n<p>The award recognizes a Business Messages experience created by LivePerson for <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3192008-1&amp;h=3257780185&amp;u=http%3A%2F%2Fwww.bellaloves.me%2F&amp;a=BELLA\" rel=\"nofollow noopener\">BELLA<\/a><\/u>, a first-of-its-kind banking experience combining human love and empathy with the immediacy and personalization of cutting-edge AI. LivePerson&#8217;s conversational design expertise and capabilities were put to work creating an experience to boost the BELLA acquisition strategy by:<\/p>\n<ul type=\"disc\">\n<li>Engaging prospective customers in a conversation with BELLA&#8217;s AI <\/li>\n<li>Educating them about the BELLA experience and its benefits <\/li>\n<li>Making it easy for them to download the BELLA app and open an account<\/li>\n<\/ul>\n<p>The award-winning Business Messages experience, which was honored as one of five second prize winners, was designed and delivered by a cross-functional LivePerson and BELLA team in less than a month. <\/p>\n<p>Submissions were evaluated by Google&#8217;s team for criteria including: following design guidelines and best practices, making use of features like typing indicators, rich content, and requesting a live agent, creating novel designs and unique use cases, measuring consumer and business impact, and having the potential to change the messaging landscape.<\/p>\n<p>As part of Google&#8217;s partner program, LivePerson helps brands of all kinds launch on Business Messages, which lets customers initiate messaging conversations with businesses directly from Google Search and Maps. Business Messages includes rich features like carousels and photos that expand conversations to drive loyalty, purchasing, scheduling, and upsell.<\/p>\n<p>LivePerson&#8217;s industry-leading <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3192008-1&amp;h=1474140311&amp;u=http%3A%2F%2Fwww.liveperson.com%2F&amp;a=Conversational+Cloud\" rel=\"nofollow noopener\">Conversational Cloud<\/a><\/u> allows brands to leverage AI to design, manage, and optimize bot and agent-handled conversations on Business Messages and other messaging channels, websites, and apps. Brands using the Conversational Cloud have seen results including up to 20% increases in average order value and customer satisfaction scores, up to 10x online sales conversions versus traditional websites, and 50% lower labor costs and agent attrition.<\/p>\n<p>&#8220;This recognition from Google is yet another indicator of the incredible talent at LivePerson, from deep technical expertise in conversational AI technology to creating amazing sales, marketing, and customer care experiences,&#8221; said <span class=\"xn-person\">Alex Spinelli<\/span>, CTO of LivePerson. &#8220;Congratulations to the LivePerson and BELLA teams for achieving this honor.&#8221;\u00a0 <\/p>\n<p>\n        <u><br \/>\n          <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3192008-1&amp;h=2125648856&amp;u=https%3A%2F%2Fbusiness.google.com%2Fmessage%3Fargs%3DCjkIAxIkZTI0OTYyYmUtNDUzMy00YzFhLWEwZTEtZWIxZTBmNWVkYTU0GgpjYy1saXN0aW5nIgNHTU0SVAoSY2MtbGlzdGluZ19jb250ZXh0Ej4KOHR5cGUuZ29vZ2xlYXBpcy5jb20vY2hhdC5ib3QucGxhdGZvcm0uQnVzaW5lc3NIdWJDb250ZXh0EgJICA&amp;a=To+start+a+conversation+with+BELLA+on+Business+Messages%2C+\" rel=\"nofollow noopener\">To start a conversation with BELLA on Business Messages, <\/a><br \/>\n          <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3192008-1&amp;h=1800847294&amp;u=https%3A%2F%2Fbusiness.google.com%2Fmessage%3Fargs%3DCjkIAxIkZTI0OTYyYmUtNDUzMy00YzFhLWEwZTEtZWIxZTBmNWVkYTU0GgpjYy1saXN0aW5nIgNHTU0SVAoSY2MtbGlzdGluZ19jb250ZXh0Ej4KOHR5cGUuZ29vZ2xlYXBpcy5jb20vY2hhdC5ib3QucGxhdGZvcm0uQnVzaW5lc3NIdWJDb250ZXh0EgJICA&amp;a=click+here\" rel=\"nofollow noopener\">click here<\/a><br \/>\n          <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3192008-1&amp;h=3137817841&amp;u=https%3A%2F%2Fbusiness.google.com%2Fmessage%3Fargs%3DCjkIAxIkZTI0OTYyYmUtNDUzMy00YzFhLWEwZTEtZWIxZTBmNWVkYTU0GgpjYy1saXN0aW5nIgNHTU0SVAoSY2MtbGlzdGluZ19jb250ZXh0Ej4KOHR5cGUuZ29vZ2xlYXBpcy5jb20vY2hhdC5ib3QucGxhdGZvcm0uQnVzaW5lc3NIdWJDb250ZXh0EgJICA&amp;a=.\" rel=\"nofollow noopener\">.<\/a><br \/>\n        <\/u>\n      <\/p>\n<p>\n        <b>About LivePerson, Inc.:<br \/><\/b>LivePerson makes life easier for people and brands everywhere through trusted conversational AI. Our 18,000 customers, including leading brands like HSBC, Orange, GM Financial, and The Home Depot, use our conversational solutions to orchestrate humans and AI at scale and create a convenient, deeply personal relationship \u2014 a conversational relationship \u2014 with their millions of consumers. LivePerson has been named to Fast Company&#8217;s World&#8217;s Most Innovative Companies list for its leadership in artificial intelligence. For more information about LivePerson (NASDAQ: LPSN), please visit <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3192008-1&amp;h=1367078079&amp;u=http%3A%2F%2Fwww.liveperson.com%2F&amp;a=www.liveperson.com\" rel=\"nofollow noopener\">www.liveperson.com<\/a><\/u>.<\/p>\n<p>Contact: <br \/><span class=\"xn-person\">Mike Tague<\/span><br \/><a target=\"_blank\" href=\"mailto:mtague@liveperson.com\" rel=\"nofollow noopener\">mtague@liveperson.com<\/a><\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder2\">\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/178033\/liveperson_logo.html\" target=\"_blank\" rel=\"nofollow noopener\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/178033\/liveperson_logo.jpg\" title=\"LivePerson Logo (PRNewsfoto\/LivePerson, Inc.)\" alt=\"LivePerson Logo (PRNewsfoto\/LivePerson, Inc.)\" \/><br \/>\n          <\/a>\n        <\/p>\n<\/p><\/div>\n<p id=\"PURL\">\n        <img loading=\"lazy\" decoding=\"async\" title=\"Cision\" width=\"12\" height=\"12\" alt=\"Cision\" src=\"https:\/\/c212.net\/c\/img\/favicon.png?sn=NY06643&amp;sd=2021-06-10\" \/> View original content to download multimedia:<a id=\"PRNURL\" rel=\"nofollow\" href=\"http:\/\/www.prnewswire.com\/news-releases\/liveperson-takes-home-prize-at-googles-business-messages-build-an-agent-contest-301309874.html\">http:\/\/www.prnewswire.com\/news-releases\/liveperson-takes-home-prize-at-googles-business-messages-build-an-agent-contest-301309874.html<\/a><\/p>\n<p>SOURCE  LivePerson, Inc.<\/p>\n<\/p><\/div>\n<p>    <img decoding=\"async\" alt=\"\" src=\"https:\/\/rt.prnewswire.com\/rt.gif?NewsItemId=NY06643&amp;Transmission_Id=202106100836PR_NEWS_USPR_____NY06643&amp;DateId=20210610\" style=\"border:0px;width:1px;height:1px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Award recognizes innovative Business Messages experiences with potential to change the landscape of conversational commerce PR Newswire NEW YORK, June 10, 2021 \/PRNewswire\/ &#8212;\u00a0LivePerson, Inc. (NASDAQ: LPSN), a global leader in conversational AI, has been named a winner in the Build-an-Agent Contest, a competition to create and launch innovative experiences using Google&#8217;s Business Messages. As part of Google&#8217;s partner program, LivePerson helps brands of all kinds launch on Business Messages. The award recognizes a Business Messages experience created by LivePerson for BELLA, a first-of-its-kind banking experience combining human love and empathy with the immediacy and personalization of cutting-edge AI. LivePerson&#8217;s conversational design expertise and capabilities were put to work creating an experience to boost the BELLA acquisition strategy by: Engaging &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/liveperson-takes-home-prize-at-googles-business-messages-build-an-agent-contest\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;LivePerson takes home prize at Google&#8217;s Business Messages Build-an-Agent Contest&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-502729","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>LivePerson takes home prize at Google&#039;s Business Messages Build-an-Agent Contest - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/liveperson-takes-home-prize-at-googles-business-messages-build-an-agent-contest\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LivePerson takes home prize at Google&#039;s Business Messages Build-an-Agent Contest - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Award recognizes innovative Business Messages experiences with potential to change the landscape of conversational commerce PR Newswire NEW YORK, June 10, 2021 \/PRNewswire\/ &#8212;\u00a0LivePerson, Inc. (NASDAQ: LPSN), a global leader in conversational AI, has been named a winner in the Build-an-Agent Contest, a competition to create and launch innovative experiences using Google&#8217;s Business Messages. As part of Google&#8217;s partner program, LivePerson helps brands of all kinds launch on Business Messages. The award recognizes a Business Messages experience created by LivePerson for BELLA, a first-of-its-kind banking experience combining human love and empathy with the immediacy and personalization of cutting-edge AI. LivePerson&#8217;s conversational design expertise and capabilities were put to work creating an experience to boost the BELLA acquisition strategy by: Engaging &hellip; Continue reading &quot;LivePerson takes home prize at Google&#8217;s Business Messages Build-an-Agent Contest&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/liveperson-takes-home-prize-at-googles-business-messages-build-an-agent-contest\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2021-06-10T12:39:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mma.prnewswire.com\/media\/178033\/liveperson_logo.jpg\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/liveperson-takes-home-prize-at-googles-business-messages-build-an-agent-contest\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/liveperson-takes-home-prize-at-googles-business-messages-build-an-agent-contest\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"LivePerson takes home prize at Google&#8217;s Business Messages Build-an-Agent Contest\",\"datePublished\":\"2021-06-10T12:39:39+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/liveperson-takes-home-prize-at-googles-business-messages-build-an-agent-contest\\\/\"},\"wordCount\":521,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/liveperson-takes-home-prize-at-googles-business-messages-build-an-agent-contest\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mma.prnewswire.com\\\/media\\\/178033\\\/liveperson_logo.jpg\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/liveperson-takes-home-prize-at-googles-business-messages-build-an-agent-contest\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/liveperson-takes-home-prize-at-googles-business-messages-build-an-agent-contest\\\/\",\"name\":\"LivePerson takes home prize at Google's Business Messages Build-an-Agent Contest - 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(NASDAQ: LPSN), a global leader in conversational AI, has been named a winner in the Build-an-Agent Contest, a competition to create and launch innovative experiences using Google&#8217;s Business Messages. As part of Google&#8217;s partner program, LivePerson helps brands of all kinds launch on Business Messages. The award recognizes a Business Messages experience created by LivePerson for BELLA, a first-of-its-kind banking experience combining human love and empathy with the immediacy and personalization of cutting-edge AI. LivePerson&#8217;s conversational design expertise and capabilities were put to work creating an experience to boost the BELLA acquisition strategy by: Engaging &hellip; Continue reading \"LivePerson takes home prize at Google&#8217;s Business Messages Build-an-Agent Contest\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/liveperson-takes-home-prize-at-googles-business-messages-build-an-agent-contest\/","og_site_name":"Market Newsdesk","article_published_time":"2021-06-10T12:39:39+00:00","og_image":[{"url":"https:\/\/mma.prnewswire.com\/media\/178033\/liveperson_logo.jpg","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/liveperson-takes-home-prize-at-googles-business-messages-build-an-agent-contest\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/liveperson-takes-home-prize-at-googles-business-messages-build-an-agent-contest\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"LivePerson takes home prize at Google&#8217;s Business Messages Build-an-Agent Contest","datePublished":"2021-06-10T12:39:39+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/liveperson-takes-home-prize-at-googles-business-messages-build-an-agent-contest\/"},"wordCount":521,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/liveperson-takes-home-prize-at-googles-business-messages-build-an-agent-contest\/#primaryimage"},"thumbnailUrl":"https:\/\/mma.prnewswire.com\/media\/178033\/liveperson_logo.jpg","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/liveperson-takes-home-prize-at-googles-business-messages-build-an-agent-contest\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/liveperson-takes-home-prize-at-googles-business-messages-build-an-agent-contest\/","name":"LivePerson takes home prize at Google's Business Messages Build-an-Agent Contest - 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