{"id":494794,"date":"2021-05-18T07:04:30","date_gmt":"2021-05-18T11:04:30","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/new-inmar-intelligence-survey-shows-68-percent-of-u-s-shoppers-are-switching-store-loyalty-to-save-money-as-grocery-prices-increase\/"},"modified":"2021-05-18T07:04:30","modified_gmt":"2021-05-18T11:04:30","slug":"new-inmar-intelligence-survey-shows-68-percent-of-u-s-shoppers-are-switching-store-loyalty-to-save-money-as-grocery-prices-increase","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/new-inmar-intelligence-survey-shows-68-percent-of-u-s-shoppers-are-switching-store-loyalty-to-save-money-as-grocery-prices-increase\/","title":{"rendered":"New Inmar Intelligence Survey Shows 68 Percent of U.S. Shoppers Are Switching Store Loyalty To Save Money As Grocery Prices Increase"},"content":{"rendered":"

\n86 percent of shoppers are turning to store brand products to get the best deal, stressing the importance of value for retailers
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Winston-Salem, NC, May 18, 2021 (GLOBE NEWSWIRE) — Inmar Intelligence<\/a>, a data-driven, technology-enabled services company, today released findings from a new survey of 1,000 U.S. adults, which shows that 89 percent of shoppers have noticed an increase in prices of groceries and everyday household items that they regularly purchase, and 68 percent have gone so far as to shop at a different store for these items because of this price jump.\u00a0<\/p>\n

According to recent figures from The Consumer Price Index<\/a>, \u2018all items\u2019 have increased 4.2 percent over the last 12 months – the largest 12-month increase since September 2008. Additionally, the food index increased by 0.4 percent in April for both home-cooked meals and dining out. Today\u2019s consumers are eager to get out of the house for their shopping, whether this is due to the increase in vaccinations or lessening of business restrictions, but they are still searching for value. While half (51 percent) of shoppers understand these are tough times and rising prices are a reflection of challenges faced, 41 percent believe that brands and retailers should find solutions to prevent rising prices for consumers. If not, they\u2019ll have no problem switching stores to save money, as indicated above.\u00a0<\/p>\n

Store brand products have also become a staple in consumers\u2019 shopping carts. Eighty-six percent of shoppers purchase these store-brand products to save money. Beyond this, shoppers are eagerly joining loyalty programs and considering joining wholesale discount clubs to get the best deal out there. Fifty-two percent of shoppers have joined more than one loyalty program offered by grocery stores due to rising prices and 52 percent of shoppers are considering joining a wholesale discount club to save money on purchases.\u00a0<\/p>\n

\u201cThe rising cost of groceries in the U.S. has certainly not gone unnoticed by today\u2019s consumers,\u201d said Spencer Baird, EVP and President of Inmar Intelligence’s MarTech division. \u201cShoppers are returning to physical stores and restaurants \u2013 but at the same time, still recovering from a global pandemic and expect to get value from their shopping experiences. The survey findings show just how quickly a consumer will change shopping habits in the name of cost savings. This should be a wake-up call for retailers, who must work to provide a seamless omnichannel experience with personalized promotions and coupons, to maintain and strengthen that customer relationship.\u201d\u00a0<\/p>\n

For decades, Inmar Intelligence has played a critical role in helping retailers make business decisions. Inmar Intelligence works to support retailers\u2019 development and execution of an omnichannel shopping experience to meet rising consumer demand for personalization. While the pandemic accelerated the evolution of consumer buying behavior and trends, leaving some businesses flat-footed, Inmar Intelligence\u2019s platform is able to meet these changing demands. With a technology infrastructure designed to execute machine learning and artificial intelligence at scale, Inmar Intelligence generates actionable insights to better inform planning decisions.<\/p>\n

For more information about Inmar Intelligence, please visit\u00a0https:\/\/www.inmar.com<\/a>.<\/p>\n

About Inmar Intelligence<\/p>\n

Commerce Accelerated.\u2122\u00a0<\/p>\n

Inmar Intelligence is a leading data and tech-enabled services company. $120 billion dollars of commerce runs through our market-driven platforms which are propelling digital transformation through unified data and workflows to help leading Fortune 5000 companies, emerging brands and health systems drive innovation.<\/p>\n

Throughout our 40-year history, we have served retailers, manufacturers, pharmacies, health systems, government and employers as their trusted intermediary in helping them redefine success. For more information about Inmar, please follow us on Twitter, LinkedIn or Facebook, or call (866) 440-6917.<\/p>\n


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Holly Pavlika\r\nInmar Intelligence\r\n(336) 770-3596\r\nholly.pavlika@inmar.com\r\n<\/pre>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"
86 percent of shoppers are turning to store brand products to get the best deal, stressing the importance of value for retailers Winston-Salem, NC, May 18, 2021 (GLOBE NEWSWIRE) — Inmar Intelligence, a data-driven, technology-enabled services company, today released findings from a new survey of 1,000 U.S. adults, which shows that 89 percent of shoppers have noticed an increase in prices of groceries and everyday household items that they regularly purchase, and 68 percent have gone so far as to shop at a different store for these items because of this price jump.\u00a0 According to recent figures from The Consumer Price Index, \u2018all items\u2019 have increased 4.2 percent over the last 12 months – the largest 12-month increase since September … <\/p>\n
Continue reading “New Inmar Intelligence Survey Shows 68 Percent of U.S. Shoppers Are Switching Store Loyalty To Save Money As Grocery Prices Increase”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-494794","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"\nNew Inmar Intelligence Survey Shows 68 Percent of U.S. Shoppers Are Switching Store Loyalty To Save Money As Grocery Prices Increase - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/new-inmar-intelligence-survey-shows-68-percent-of-u-s-shoppers-are-switching-store-loyalty-to-save-money-as-grocery-prices-increase\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New Inmar Intelligence Survey Shows 68 Percent of U.S. Shoppers Are Switching Store Loyalty To Save Money As Grocery Prices Increase - 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