{"id":484403,"date":"2021-04-29T08:41:53","date_gmt":"2021-04-29T12:41:53","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/h2-brands-group-launches-new-b2b-ecommerce-site-on-unilog-platform\/"},"modified":"2021-04-29T08:41:53","modified_gmt":"2021-04-29T12:41:53","slug":"h2-brands-group-launches-new-b2b-ecommerce-site-on-unilog-platform","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/h2-brands-group-launches-new-b2b-ecommerce-site-on-unilog-platform\/","title":{"rendered":"H2 Brands Group Launches New B2B eCommerce Site on Unilog Platform"},"content":{"rendered":"<h2>\nCompany\u2019s digital strategy accelerated by COVID-19 pandemic<br \/>\n<\/h2>\n<div class=\"mw_release\">\n<p align=\"justify\">WAYNE, Pa., April  29, 2021  (GLOBE NEWSWIRE) &#8212; <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=xjTMn2TJif9cFOHsMDZx2AFOIWrFNTGsvNTOVqSxq9JnfsN4rvO4Endb0b8ZKIZoyDaosmSEj3-S-3YEPKTewQ==\" rel=\"nofollow noopener\" target=\"_blank\"><u>Unilog<\/u><\/a>, the leading provider of powerful, affordable eCommerce solutions to midmarket businesses, announced today that <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=Zk3yt5hCo2KSRtRAB2OMntXYHB0orqd3eWbBvtXCTts5MIeTFgUbPzVyjlNRG0meHXKvrIPgbiBu2Z45QO7T0w==\" rel=\"nofollow noopener\" target=\"_blank\">H2 Brands Group<\/a>, a leading national consumer products company, has launched its new B2B eCommerce site on Unilog\u2019s digital commerce platform.<\/p>\n<p align=\"justify\">With 23 brands under management today, H2 Brands Group\u2019s core product categories include consumer electronics, paint sundries, hardware, home environment, and plumbing products. As part of the new eCommerce site launch, their sales professionals can now log into the site as one of their customers and help them build a cart of recommended items for purchase. \u201cThat capability is one of the many reasons we selected Unilog as our go-forward B2B eCommerce platform,\u201d said Nick Pendrous, CIO and GM of eCommerce at H2 Brands Group.<\/p>\n<p align=\"justify\">\u201cWe\u2019re in the golden age of eCommerce,\u201d said Suchit Bachalli, CEO of Unilog. \u201cLike H2 Brands Group, many B2B companies have accelerated their digital strategy following the onset of the pandemic. COVID-19 has fundamentally altered purchasing behaviors, and buyers\u2019 expectations around eCommerce are at an all-time high.\u201d<\/p>\n<p align=\"justify\">Prior to launching its new site on the Unilog platform, H2 Brands Group operated a custom-developed site that had fallen behind the times. \u201cOur old site lacked the capabilities and ease of use that Unilog provides,\u201d said Maria Arhontoulis, H2 Brands Group\u2019s Director of Marketing. \u201cEverything was a long, manual process to maintain. A new and improved eCommerce site was in our strategic plans, but COVID-19 puts these plans into hyperdrive. Now we are better equipped with a more agile platform that is aimed at helping our customers quickly find the best products at the best prices for their consumers\u2019 needs.\u201d<\/p>\n<p align=\"justify\">\u201cCustomer feedback during our initial rollout of the new site has been very positive,\u201d said Brian Tindall, VP of Sales at H2 Brands Group. \u201cOur goal with this initiative was to ensure our customers\u2019 experience on our site rivals their experience on the best eCommerce sites today. We believe we\u2019ve achieved that goal. Our mission at H2 Brands Groups is to bring innovation and value into every room of your home. Unilog\u2019s eCommerce platform is helping us do that for our customers.\u201d<\/p>\n<p align=\"justify\">\n        <strong>About H2 Brands Group <\/strong>\n      <\/p>\n<p align=\"justify\">H2 Brands Group is a leading national consumer products company with a growing portfolio of nationally recognized brands, now all under one roof. Today, we comprise 19 brands with over 12,000 products representing 31 categories \u2013 from fans to faucets to flashlights and so much more. We have a distribution footprint of over 1 million square feet across North America and 16 countries in our global sourcing network, enabling us to provide our customers with innovative home and hardware products as well as top-notch customer service. We have the expertise and assortment to customize the best programs for any retailer, whether it\u2019s big box, mass chain store, wholesaler, eRetailer or local independent hardware store. Core categories include consumer electronics, paint sundries, hardware, home environment and plumbing products. Owned brands include: Craig (consumer electronics); Shur-Line\u00ae and PXpro\u2122 (paint sundries); Bulldog\u00ae, Guard\u00ae Security, Ultra Hardware\u2122 (hardware, locksets &amp; security); Comfort Zone\u00ae (home environment); WordLock\u00ae (padlocks); Bright-Way\u00ae (electrical supplies); Helping Hand (housewares); AquaPlumb\u00ae (plumbing) and Road &amp; Home. H2 Brands Group is proud to build on the heritage and legacy of our brands by bringing innovation and value into every room of your home. For more information, visit <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=cJdBvRuRbNAgTJ6rOpnSsqO46_QQlbZGAZoxrYF8EyMIGaLLtrGC4oTubZXp0pbJjjE2B1OJs2ono0E00paQaNsH4D23ODQpvbMMxNww2f0=\" rel=\"nofollow noopener\" target=\"_blank\">http:\/\/www.h2bgroup.com<\/a>.<\/p>\n<p align=\"justify\">\n        <strong>About Unilog <\/strong>\n      <\/p>\n<p align=\"justify\">Unilog is a global technology company that delivers powerful, affordable eCommerce solutions for the B2B marketplace. Our cloud-based eCommerce platform and product data enrichment services help distributors, manufacturers, and wholesalers increase online sales, reduce cost to serve, and enhance their digital channels. For more information, visit <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=uqMHwqyPWp_ZnvciR_c9it68g9-AwSmZlPczVqueXo13g-DTI5TI5LCGT1Bu2r1I62qs4__JAzZCyjekB1wjlwb-wDP7ucNj5Afrf8xbU8c=\" rel=\"nofollow noopener\" target=\"_blank\">www.unilogcorp.com<\/a>.<\/p>\n<p align=\"justify\">PRESS CONTACT <br \/>Bill Brazell for Unilog <br \/><a href=\"https:\/\/www.globenewswire.com\/Tracker?data=ljEDeiid-4Sxy5xmIuX1SXB7PP2gTjeIZHwqhRgSZJ1ACTeBjthScO-aAZlm1keTiSTeucZG4Q4MmcrJOpyJ5TtfmlJkQoqCjmcjD9u9Q_E=\" rel=\"nofollow noopener\" target=\"_blank\">bbrazell@witstrategy.com<\/a><br \/>917-445-7316<\/p>\n<p>      <img loading=\"lazy\" decoding=\"async\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODIyNjUwNyM0MTQ2NzQyIzIxOTAwNzU=\" width=\"1\" height=\"1\" \/><br \/>\n      <br \/>\n      <img loading=\"lazy\" decoding=\"async\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/ml.globenewswire.com\/release\/track\/8aa2e981-b257-4e3e-a19f-07a97c32ca82\" width=\"1\" height=\"1\" \/>\n    <\/div>\n<div class=\"mw_contactinfo\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Company\u2019s digital strategy accelerated by COVID-19 pandemic WAYNE, Pa., April 29, 2021 (GLOBE NEWSWIRE) &#8212; Unilog, the leading provider of powerful, affordable eCommerce solutions to midmarket businesses, announced today that H2 Brands Group, a leading national consumer products company, has launched its new B2B eCommerce site on Unilog\u2019s digital commerce platform. With 23 brands under management today, H2 Brands Group\u2019s core product categories include consumer electronics, paint sundries, hardware, home environment, and plumbing products. As part of the new eCommerce site launch, their sales professionals can now log into the site as one of their customers and help them build a cart of recommended items for purchase. \u201cThat capability is one of the many reasons we selected Unilog as our &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/h2-brands-group-launches-new-b2b-ecommerce-site-on-unilog-platform\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;H2 Brands Group Launches New B2B eCommerce Site on Unilog Platform&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-484403","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>H2 Brands Group Launches New B2B eCommerce Site on Unilog Platform - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/h2-brands-group-launches-new-b2b-ecommerce-site-on-unilog-platform\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"H2 Brands Group Launches New B2B eCommerce Site on Unilog Platform - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Company\u2019s digital strategy accelerated by COVID-19 pandemic WAYNE, Pa., April 29, 2021 (GLOBE NEWSWIRE) &#8212; Unilog, the leading provider of powerful, affordable eCommerce solutions to midmarket businesses, announced today that H2 Brands Group, a leading national consumer products company, has launched its new B2B eCommerce site on Unilog\u2019s digital commerce platform. With 23 brands under management today, H2 Brands Group\u2019s core product categories include consumer electronics, paint sundries, hardware, home environment, and plumbing products. As part of the new eCommerce site launch, their sales professionals can now log into the site as one of their customers and help them build a cart of recommended items for purchase. \u201cThat capability is one of the many reasons we selected Unilog as our &hellip; Continue reading &quot;H2 Brands Group Launches New B2B eCommerce Site on Unilog Platform&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/h2-brands-group-launches-new-b2b-ecommerce-site-on-unilog-platform\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2021-04-29T12:41:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODIyNjUwNyM0MTQ2NzQyIzIxOTAwNzU=\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/h2-brands-group-launches-new-b2b-ecommerce-site-on-unilog-platform\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/h2-brands-group-launches-new-b2b-ecommerce-site-on-unilog-platform\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"H2 Brands Group Launches New B2B eCommerce Site on Unilog Platform\",\"datePublished\":\"2021-04-29T12:41:53+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/h2-brands-group-launches-new-b2b-ecommerce-site-on-unilog-platform\\\/\"},\"wordCount\":647,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/h2-brands-group-launches-new-b2b-ecommerce-site-on-unilog-platform\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.globenewswire.com\\\/newsroom\\\/ti?nf=ODIyNjUwNyM0MTQ2NzQyIzIxOTAwNzU=\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/h2-brands-group-launches-new-b2b-ecommerce-site-on-unilog-platform\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/h2-brands-group-launches-new-b2b-ecommerce-site-on-unilog-platform\\\/\",\"name\":\"H2 Brands Group Launches New B2B eCommerce Site on Unilog Platform - 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With 23 brands under management today, H2 Brands Group\u2019s core product categories include consumer electronics, paint sundries, hardware, home environment, and plumbing products. As part of the new eCommerce site launch, their sales professionals can now log into the site as one of their customers and help them build a cart of recommended items for purchase. \u201cThat capability is one of the many reasons we selected Unilog as our &hellip; Continue reading \"H2 Brands Group Launches New B2B eCommerce Site on Unilog Platform\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/h2-brands-group-launches-new-b2b-ecommerce-site-on-unilog-platform\/","og_site_name":"Market Newsdesk","article_published_time":"2021-04-29T12:41:53+00:00","og_image":[{"url":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODIyNjUwNyM0MTQ2NzQyIzIxOTAwNzU=","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/h2-brands-group-launches-new-b2b-ecommerce-site-on-unilog-platform\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/h2-brands-group-launches-new-b2b-ecommerce-site-on-unilog-platform\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"H2 Brands Group Launches New B2B eCommerce Site on Unilog Platform","datePublished":"2021-04-29T12:41:53+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/h2-brands-group-launches-new-b2b-ecommerce-site-on-unilog-platform\/"},"wordCount":647,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/h2-brands-group-launches-new-b2b-ecommerce-site-on-unilog-platform\/#primaryimage"},"thumbnailUrl":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODIyNjUwNyM0MTQ2NzQyIzIxOTAwNzU=","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/h2-brands-group-launches-new-b2b-ecommerce-site-on-unilog-platform\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/h2-brands-group-launches-new-b2b-ecommerce-site-on-unilog-platform\/","name":"H2 Brands Group Launches New B2B eCommerce Site on Unilog Platform - 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