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- Sephora at Kohl\u2019s beauty assortment will boast more than 125 coveted prestige beauty brands in makeup, skincare, hair, and fragrance, 75% of which are exclusive to Sephora US and Sephora in Kohl\u2019s, including Fenty Beauty, Fenty Skin, Rare Beauty by Selena Gomez, Milk Makeup, Drunk Elephant, Tatcha, Fresh, Ole Henriksen, and more<\/i><\/li>\n
- Assortment will be available on Kohls.com and begin rolling out to 200 stores in August; in at least 850 stores by 2023<\/i><\/li>\n
- Strategic partnership expands reach and accessibility of prestige beauty brands through a unique, immersive beauty experience<\/i><\/li>\n<\/ul>\n
SAN FRANCISCO–(BUSINESS WIRE<\/a>)–Sephora<\/a>, in partnership with Kohl\u2019s (NYSE: KSS), announced today more than 125 prestige beauty brands will be coming to Sephora at Kohl\u2019s this August as part of their new omni partnership – delivering on the companies\u2019 shared strategic effort to bring a transformational, elevated beauty experience to customers nationwide. The carefully curated Sephora at Kohl\u2019s assortment, available on Kohls.com<\/a> and initially in 200 Kohl\u2019s stores in 2021, will boast some of the most recognizable and coveted brands in makeup, skincare, hair, and fragrance and featured categories like Clean at Sephora.\n<\/p>\n
This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20210427005025\/en\/<\/a><\/p>\n
![\"Please](\"https:\/\/mms.businesswire.com\/media\/20210427005025\/en\/873597\/4\/Sephora_at_Kohls_-_Interior_-_Logo.jpg\")
<\/p>\nPlease find the interactive brand assortment list here: https:\/\/view.ceros.com\/kohls\/102104-sephora21-prceros\/p\/1<\/p>\n<\/div>\n
\n\u201cWe\u2019re thrilled to bring the depth and diversity of Sephora\u2019s brand assortment to Kohl\u2019s that will ensure approachable access to prestige beauty. We are also proud to share that 75% of the brands we\u2019re offering Kohl\u2019s customers are exclusive to Sephora at Kohl\u2019s and Sephora,\u201d said Artemis Patrick, Sephora\u2019s executive vice president and global chief merchandising officer. \u201cAll customers who enter Sephora at Kohl\u2019s can expect the same experience, and will find the most highly sought-after brands, that Sephora clients have come to know and love at our freestanding Sephora locations and Sephora.com.\u201d\n<\/p>\n
\nFrom Sephora exclusives like Fenty Beauty and Drunk Elephant to cult classics like Lanc\u00f4me and Bare Minerals to emerging clean beauty brands like ILIA and Milk Makeup, the wide-ranging Sephora at Kohl\u2019s beauty assortment will have a brand and a product for everyone.\n<\/p>\n
\nSome of the notable brands customers will discover include:\n<\/p>\n
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- Makeup<\/b>: Anastasia Beverly Hills, Benefit Cosmetics, Charlotte Tilbury, Fenty Beauty, ILIA, Lanc\u00f4me, Makeup By Mario, Make Up For Ever, Milk Makeup, NARS, Rare Beauty, Tarte, Too Faced\n<\/li>\n
- Skincare<\/b>: Drunk Elephant, Estee Lauder, Fenty Skin, Fresh, Glow Recipe, Kate Somerville, Ole Henriksen, Sol de Janeiro, Summer Fridays, Supergoop, Tatcha, The Ordinary, Youth to the People\n<\/li>\n
- Hair: <\/b>Bumble and bumble, Briogeo Hair Care, Drybar, Olaplex\n<\/li>\n
- Fragrance: <\/b>Armani, Gucci, Maison Margiela, Tom Ford, Viktor & Rolf, Yves Saint Laurent\n<\/li>\n<\/ul>\n
\nThe full list of beauty brands coming to Sephora at Kohl\u2019s can be found here<\/a>.\n<\/p>\n
\n\u201cThe vast and diverse range of beauty brands coming to Sephora at Kohl\u2019s demonstrates how we, together with Sephora, are making prestige beauty far more accessible to millions of consumers across the country,\u201d said Doug Howe, Kohl\u2019s chief merchandising officer. \u201cOur curated assortment features some of the most relevant and exciting brands in the industry today and is sure to excite existing customers and attract new customers to Kohl\u2019s. This game-changing milestone in our long-term partnership with Sephora is another proof point to how we are transforming Kohl\u2019s beauty business to become a leading experiential beauty destination.\u201d\n<\/p>\n
\nBeginning in August, customers will be able to shop the deep assortment of prestige beauty brands in 200 Kohl\u2019s stores<\/a>, and online at Kohls.com. Kohl\u2019s and Sephora intend to expand the immersive, premiere beauty destination to at least 850 stores by 2023, with 400 locations targeted to open in 2022.\n<\/p>\n
\nAll Sephora at Kohl\u2019s locations will feature 2,500 square feet of dedicated space where customers can explore the signature Sephora experience on their own, or be guided by Sephora-trained beauty advisors, who will provide consultations and assistance in product discovery. Sephora\u2019s high-touch customer engagement will prominently feature testing and discovery zones that serve up a rotating assortment of new, emerging or trending products, surprising and delighting customers every time they shop.\n<\/p>\n
\nSephora purchases at Kohl’s and Kohls.com will be eligible for Beauty Insider rewards benefits, as part of Sephora’s award-winning loyalty program. Kohl’s will also offer the added convenience of easy in-store returns, store pick-up, and curbside pick-up. Sephora.com and Kohls.com will also integrate their e-commerce experiences, allowing Sephora.com shoppers to find the nearest Sephora or Kohl’s locations that have their beauty products available.\n<\/p>\n
\nMore information on Kohl\u2019s and Sephora\u2019s long-term strategic partnership can be found here<\/a>. To learn more about Sephora, find a store near you, or discover our newest beauty launches, please visit sephora.com<\/a>.\n<\/p>\n
Cautionary Statement Regarding Forward-Looking Information<\/b><\/p>\n
\nThis press release contains \u201cforward-looking statements\u201d within the meaning of the Private Securities Litigation Reform Act of 1995. The Company intends forward-looking terminology such as \u201cbelieves,\u201d \u201cexpects,\u201d \u201cmay,\u201d \u201cwill,\u201d \u201cshould,\u201d \u201canticipates,\u201d \u201cplans,\u201d or similar expressions to identify forward-looking statements. Such statements are subject to certain risks and uncertainties, which could cause the Company’s actual results to differ materially from those anticipated by the forward-looking statements. These risks and uncertainties include, but are not limited to, risks described more fully in Item 1A in the Company’s Annual Report on Form 10-K, which are expressly incorporated herein by reference, and other factors as may periodically be described in the Company’s filings with the SEC. Forward-looking statements relate to the date initially made, and Kohl\u2019s undertakes no obligation to update them.\n<\/p>\n
About Kohl\u2019s<\/span><\/b><\/p>\n
\nKohl\u2019s (NYSE: KSS) is a leading omnichannel retailer. With more than 1,100 stores in 49 states and the online convenience of Kohls.com and the Kohl’s App, Kohl’s offers amazing national and exclusive brands at incredible savings for families nationwide. Kohl\u2019s is uniquely positioned to deliver against its strategy and its vision to be the most trusted retailer of choice for the active and casual lifestyle.Kohl\u2019s is committed to progress in its diversity and inclusion pledges, and the company’s environmental, social and corporate governance (ESG) stewardship. For a list of store locations or to shop online, visit Kohls.com. For more information about Kohl\u2019s impact in the community or how to join our winning team, visit Corporate.Kohls.com<\/a> or follow @KohlsNews on Twitter.\n<\/p>\n
About Sephora<\/span><\/b><\/p>\n
\nSince its debut in North America over 20 years ago, Sephora has been a leader in prestige omni-retail with the purpose of creating an inviting beauty shopping experience and inspiring fearlessness in our community. With the goal of delivering unbiased shopping support and a personalized experience, Sephora invites clients to touch and try 25,000 products from 400 carefully curated brands, enjoy services at the Beauty Studio and engage with expertly trained beauty advisors in more than 500 stores across the Americas. Clients can also experience Sephora online and through our mobile app, access the free-to-join Beauty Insider program and digital community, which together enhance the experience of Sephora\u2019s passionate clients. Sephora has been an industry-leading champion of diversity, inclusivity, and empowerment, guided by our longstanding company values. In 2019, Sephora announced a new tagline and manifesto, \u201cWe Belong to Something Beautiful,\u201d to reinforce its dedication to fostering belonging amongst all clients and employees and to publicly strive for a more inclusive vision for retail in the Americas. Sephora continues to give back to our communities and advance inclusion in our industry through our Sephora Stands social impact programs. For more information, visit: https:\/\/www.sephora.com\/about-us<\/a> and @Sephora on social media. For media inquiries, please visit our Sephora newsroom or email externalcomms@sephora.com<\/a><\/p>\n
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View source version on businesswire.com: <\/span>https:\/\/www.businesswire.com\/news\/home\/20210427005025\/en\/<\/a><\/span><\/p>\n
\nSephora \u2013 Jamie Bracci, jbracci@devriesglobal.com<\/a>, 212.546.8555
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Kohl\u2019s \u2013 Jen Johnson, jen.johnson@kohls.com<\/a>, 262.703.5241\n<\/p>\nKEYWORDS:<\/b> California United States North America<\/p>\n
INDUSTRY KEYWORDS:<\/b> Online Retail Other Retail Luxury Department Stores Consumer Teens Cosmetics Retail Marketing Women Advertising Communications<\/p>\n
- Skincare<\/b>: Drunk Elephant, Estee Lauder, Fenty Skin, Fresh, Glow Recipe, Kate Somerville, Ole Henriksen, Sol de Janeiro, Summer Fridays, Supergoop, Tatcha, The Ordinary, Youth to the People\n<\/li>\n
- Assortment will be available on Kohls.com and begin rolling out to 200 stores in August; in at least 850 stores by 2023<\/i><\/li>\n
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