{"id":476890,"date":"2021-04-15T08:33:23","date_gmt":"2021-04-15T12:33:23","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/stingray-business-to-produce-and-broadcast-free-advertising-content-to-promote-local-products-in-metros-establishments\/"},"modified":"2021-04-15T08:33:23","modified_gmt":"2021-04-15T12:33:23","slug":"stingray-business-to-produce-and-broadcast-free-advertising-content-to-promote-local-products-in-metros-establishments","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/stingray-business-to-produce-and-broadcast-free-advertising-content-to-promote-local-products-in-metros-establishments\/","title":{"rendered":"Stingray Business to Produce and Broadcast Free Advertising Content to Promote Local Products in METRO\u2019s establishments"},"content":{"rendered":"<h2>\nContent developed with Aliments du Qu\u00e9bec and Le Panier Bleu<br \/>\n<\/h2>\n<div class=\"mw_release\">\n<p align=\"left\">MONTREAL, April  15, 2021  (GLOBE NEWSWIRE) &#8212; Stingray (TSX: RAY. A; RAY. B), a leading music, media, and technology company,\u00a0today announced its commercial services division, Stingray Business, concluded a deal with METRO to promote local products in its establishments for free. Starting today, several banners, including Metro, Super C, Adonis, Jean Coutu and Brunet, will broadcast four times every hour 20-second free advertising spots developed with Aliments du Qu\u00e9bec and Le Panier Bleu to put Qu\u00e9bec goods in the spotlight. The initiative aims to\u00a0help consumers identify\u00a0Qu\u00e9bec products and encourage buying local to stimulate the economy during the pandemic.<\/p>\n<p align=\"left\">\u201cThe pandemic has created awareness\u00a0and interest\u00a0to consume local products,\u201d said\u00a0<strong>Ratha Khuong, General Manager\u00a0of Stingray Business<\/strong>.<strong>\u00a0<\/strong>\u201cWe are thrilled to launch this unique collaboration with METRO and believe that the turnkey solution will generate immediate additional revenue for the company.\u201d\u00a0<\/p>\n<p align=\"left\">&#8220;METRO goes to great lengths in all of our stores to showcase local products to its customers and support local businesses,&#8221; said <strong>Alain Tadros, Vice President of Marketing, METRO<\/strong>. \u201cIt is therefore with great pleasure that we welcomed Stingray&#8217;s initiative, which contributes to our commitment to promote Qu\u00e9bec products via our in-store radio networks.&#8221;<\/p>\n<p align=\"left\">The solution, which\u00a0is set to\u00a0impact the local economy substantially, will run for the next three months.<\/p>\n<p align=\"left\">\n        <strong>About Stingray<\/strong><br \/>\n        <br \/>Montreal-based Stingray (TSX: RAY.A; RAY.B) is a leading global music, media, and technology company with over 1,200 employees worldwide. Stingray is a premium provider of curated direct-to-consumer and B2B services, including audio television channels, over 100 radio stations, SVOD content, 4K UHD television channels, FAST channels, karaoke products, digital signage, in-store music, and music apps, which have been downloaded over 160 million times. Stingray reaches 400 million subscribers (or users) in 160 countries. For more information: <strong>www.stingray.com<\/strong>.<\/p>\n<p align=\"left\">\n        <strong>For more information, please contact:<\/strong><\/p>\n<p>Mathieu P\u00e9loquin<br \/>Senior Vice-President, Marketing\u00a0and\u00a0Communications<br \/>Stingray<br \/><a href=\"https:\/\/www.globenewswire.com\/Tracker?data=kROi2MTpvE2iYvEzDTpemgdJ43TJ1ovbto6kL9D8NmRdzuVa5sx8EZK_Rj6PTMkDTt2048CTyTE4Dx-l477rCLREO9MyyfHNJkb4B9gx3YQ=\" rel=\"nofollow noopener\" target=\"_blank\"><strong>mpeloquin@stingray.com<\/strong><\/a><br \/>1\u00a0514\u00a0664-1244, ext\u00a02362<\/p>\n<p>      <img loading=\"lazy\" decoding=\"async\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODIxNzEwMyM0MTIxMjU0IzIwODY5MTM=\" width=\"1\" height=\"1\" \/><br \/>\n      <br \/>\n      <img loading=\"lazy\" decoding=\"async\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/ml.globenewswire.com\/release\/track\/12c2a245-1a43-4322-a30e-7ebc9bb81a06\" width=\"1\" height=\"1\" \/>\n    <\/div>\n<div class=\"mw_contactinfo\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Content developed with Aliments du Qu\u00e9bec and Le Panier Bleu MONTREAL, April 15, 2021 (GLOBE NEWSWIRE) &#8212; Stingray (TSX: RAY. A; RAY. B), a leading music, media, and technology company,\u00a0today announced its commercial services division, Stingray Business, concluded a deal with METRO to promote local products in its establishments for free. Starting today, several banners, including Metro, Super C, Adonis, Jean Coutu and Brunet, will broadcast four times every hour 20-second free advertising spots developed with Aliments du Qu\u00e9bec and Le Panier Bleu to put Qu\u00e9bec goods in the spotlight. The initiative aims to\u00a0help consumers identify\u00a0Qu\u00e9bec products and encourage buying local to stimulate the economy during the pandemic. \u201cThe pandemic has created awareness\u00a0and interest\u00a0to consume local products,\u201d said\u00a0Ratha Khuong, General &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/stingray-business-to-produce-and-broadcast-free-advertising-content-to-promote-local-products-in-metros-establishments\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Stingray Business to Produce and Broadcast Free Advertising Content to Promote Local Products in METRO\u2019s establishments&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-476890","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Stingray Business to Produce and Broadcast Free Advertising Content to Promote Local Products in METRO\u2019s establishments - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/stingray-business-to-produce-and-broadcast-free-advertising-content-to-promote-local-products-in-metros-establishments\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Stingray Business to Produce and Broadcast Free Advertising Content to Promote Local Products in METRO\u2019s establishments - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Content developed with Aliments du Qu\u00e9bec and Le Panier Bleu MONTREAL, April 15, 2021 (GLOBE NEWSWIRE) &#8212; Stingray (TSX: RAY. A; RAY. B), a leading music, media, and technology company,\u00a0today announced its commercial services division, Stingray Business, concluded a deal with METRO to promote local products in its establishments for free. Starting today, several banners, including Metro, Super C, Adonis, Jean Coutu and Brunet, will broadcast four times every hour 20-second free advertising spots developed with Aliments du Qu\u00e9bec and Le Panier Bleu to put Qu\u00e9bec goods in the spotlight. The initiative aims to\u00a0help consumers identify\u00a0Qu\u00e9bec products and encourage buying local to stimulate the economy during the pandemic. \u201cThe pandemic has created awareness\u00a0and interest\u00a0to consume local products,\u201d said\u00a0Ratha Khuong, General &hellip; Continue reading &quot;Stingray Business to Produce and Broadcast Free Advertising Content to Promote Local Products in METRO\u2019s establishments&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/stingray-business-to-produce-and-broadcast-free-advertising-content-to-promote-local-products-in-metros-establishments\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2021-04-15T12:33:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODIxNzEwMyM0MTIxMjU0IzIwODY5MTM=\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/stingray-business-to-produce-and-broadcast-free-advertising-content-to-promote-local-products-in-metros-establishments\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/stingray-business-to-produce-and-broadcast-free-advertising-content-to-promote-local-products-in-metros-establishments\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Stingray Business to Produce and Broadcast Free Advertising Content to Promote Local Products in METRO\u2019s establishments\",\"datePublished\":\"2021-04-15T12:33:23+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/stingray-business-to-produce-and-broadcast-free-advertising-content-to-promote-local-products-in-metros-establishments\\\/\"},\"wordCount\":342,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/stingray-business-to-produce-and-broadcast-free-advertising-content-to-promote-local-products-in-metros-establishments\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.globenewswire.com\\\/newsroom\\\/ti?nf=ODIxNzEwMyM0MTIxMjU0IzIwODY5MTM=\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/stingray-business-to-produce-and-broadcast-free-advertising-content-to-promote-local-products-in-metros-establishments\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/stingray-business-to-produce-and-broadcast-free-advertising-content-to-promote-local-products-in-metros-establishments\\\/\",\"name\":\"Stingray Business to Produce and Broadcast Free Advertising Content to Promote Local Products in METRO\u2019s establishments - 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