{"id":473646,"date":"2021-04-08T09:03:47","date_gmt":"2021-04-08T13:03:47","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=473646"},"modified":"2021-04-08T09:03:47","modified_gmt":"2021-04-08T13:03:47","slug":"kia-launches-all-new-marketing-campaign-for-an-all-new-category-of-vehicle-the-carnival-mpv","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/kia-launches-all-new-marketing-campaign-for-an-all-new-category-of-vehicle-the-carnival-mpv\/","title":{"rendered":"Kia Launches All-New Marketing Campaign For An All-New Category Of Vehicle – The Carnival MPV"},"content":{"rendered":"
\n

Carnival Multi-Purpose Vehicle Redefines the Category and Pushes the Boundaries of Design and Innovation<\/h2>\n

— Multifaceted marketing campaign includes broadcast, digital, out-of-home and print elements<\/h2>\n

— :30-second spot highlighting Carnival’s key features debuts this week<\/h2>\n

PR Newswire<\/p>\n<\/p><\/div>\n

\n

\n IRVINE, Calif.<\/span>, April 8, 2021<\/span> \/PRNewswire\/ — Kia is debuting the all-new 2022 Carnival MPV in a multifaceted marketing campaign, the centerpiece of which is a :30-second broadcast spot entitled “What Else Ya Got<\/a>?” The spot illustrates how the Carnival MPV offers active consumers a host of benefits to support their busy lives and stakes Carnival as a new offering in the unoccupied space between SUV and family hauler.<\/p>\n

\n

\n
\n \"Kia
\n <\/a>\n <\/p>\n<\/p><\/div>\n

The spot features the Kia Carnival MPV traveling along a stretch of desert road, passing through vignettes of life’s interesting moments. From dirt bike races to marathons, camping trips and moving to a new home, the Carnival is there through life’s turns. In each scenario, one of Carnival’s key product features helps tell the story, from the second-row VIP lounge-style seating to the 3,500-lb. towing capacity and blind spot monitoring system. The voiceover tells the audience: “Take it wherever. With whoever. Load it up. Change it. Challenge it. Throw everything – and the kitchen sink – at it. Every time, the all-new Kia Carnival MPV comes back with one thing to say: ‘What Else Ya Got?'”<\/p>\n

“The Carnival MPV defines a new vehicle segment \u2013 the multi-purpose vehicle: versatile, capable and comfortable, and provides owners what they need, when they need it,” said Russell Wager<\/span>, vice president, marketing, Kia Motors America. “From daily commuting and long-haul road trips to camping adventures, family vacations and moving duty, the Carnival MPV easily transforms from a stylish and sophisticated adventurer to a cavernous cargo hauler. And everything in between.” <\/p>\n

Penned at Kia’s California<\/span> design studio, the Carnival wears a bold and boxy appearance that conveys the visual language found on the brand’s recent and highly successful line of rugged utility vehicles – Telluride, Sorento, and Seltos. Inside, the three-row seven- or eight-passenger MPV delivers premium refinement, savvy technology and unexpected flexibility. And with best-in-class passenger and cargo room there is plenty of space to accommodate the day’s errands\u2026or adventures. <\/p>\n

The Carnival MPV arrives in the U.S. as a new name and will be the first vehicle sold in the U.S. with Kia’s new logo on its sculpted hood. <\/p>\n

\n
\n About Kia Motors America<\/u>
\n <\/b>\n <\/p>\n

Headquartered in Irvine, California<\/span>, Kia Motors America continues to top quality surveys and is recognized as one of the 100 Best Global Brands.\u00a0Kia serves as the “Official Automotive Partner” of the NBA and offers a complete range of vehicles sold through a network of more than 750 dealers in the U.S., including cars and SUVs proudly assembled in America.*<\/p>\n

For media information, including photography, visit\u00a0www.kiamedia.com<\/a>.\u00a0To receive custom email notifications for press releases the moment they are published, subscribe at\u00a0www.kiamedia.com\/us\/en\/newsalert<\/a>.<\/p>\n

\n *The Telluride, Sorento and K5 are assembled in the United States<\/span> from U.S. and globally sourced parts.<\/b>\n <\/p>\n

\u00a0<\/p>\n

<\/div>\n

\n \"Cision\" View original content to download multimedia:http:\/\/www.prnewswire.com\/news-releases\/kia-launches-all-new-marketing-campaign-for-an-all-new-category-of-vehicle—the-carnival-mpv-301264784.html<\/a><\/p>\n

SOURCE Kia Motors America<\/p>\n<\/p><\/div>\n

\"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

Carnival Multi-Purpose Vehicle Redefines the Category and Pushes the Boundaries of Design and Innovation — Multifaceted marketing campaign includes broadcast, digital, out-of-home and print elements — :30-second spot highlighting Carnival’s key features debuts this week PR Newswire IRVINE, Calif., April 8, 2021 \/PRNewswire\/ — Kia is debuting the all-new 2022 Carnival MPV in a multifaceted marketing campaign, the centerpiece of which is a :30-second broadcast spot entitled “What Else Ya Got?” The spot illustrates how the Carnival MPV offers active consumers a host of benefits to support their busy lives and stakes Carnival as a new offering in the unoccupied space between SUV and family hauler. The spot features the Kia Carnival MPV traveling along a stretch of desert road, … <\/p>\n

Continue reading “Kia Launches All-New Marketing Campaign For An All-New Category Of Vehicle – The Carnival MPV”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-473646","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"\nKia Launches All-New Marketing Campaign For An All-New Category Of Vehicle - The Carnival MPV - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/kia-launches-all-new-marketing-campaign-for-an-all-new-category-of-vehicle-the-carnival-mpv\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kia Launches All-New Marketing Campaign For An All-New Category Of Vehicle - The Carnival MPV - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Carnival Multi-Purpose Vehicle Redefines the Category and Pushes the Boundaries of Design and Innovation — Multifaceted marketing campaign includes broadcast, digital, out-of-home and print elements — :30-second spot highlighting Carnival’s key features debuts this week PR Newswire IRVINE, Calif., April 8, 2021 \/PRNewswire\/ — Kia is debuting the all-new 2022 Carnival MPV in a multifaceted marketing campaign, the centerpiece of which is a :30-second broadcast spot entitled “What Else Ya Got?” The spot illustrates how the Carnival MPV offers active consumers a host of benefits to support their busy lives and stakes Carnival as a new offering in the unoccupied space between SUV and family hauler. 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