{"id":472959,"date":"2021-04-07T10:49:20","date_gmt":"2021-04-07T14:49:20","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=472959"},"modified":"2021-04-07T10:49:20","modified_gmt":"2021-04-07T14:49:20","slug":"usbg-and-diageo-announce-adam-fournier-as-the-2021-u-s-world-class-bartender-of-the-year","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/usbg-and-diageo-announce-adam-fournier-as-the-2021-u-s-world-class-bartender-of-the-year\/","title":{"rendered":"USBG and Diageo Announce Adam Fournier as the 2021 U.S. World Class Bartender of the Year"},"content":{"rendered":"
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50 Top Bartenders Participated in a Prestigious Competition to Send One Competitor to the Global Finals in Madrid<\/h2>\n

PR Newswire<\/p>\n<\/p><\/div>\n

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\n NEW YORK<\/span>, April 7, 2021<\/span> \/PRNewswire\/ — The first-ever entirely digital version of the United States Bartenders’ Guild (USBG) Presents World Class sponsored by Diageo tested the strength and talent of the nation’s top 50 bartenders to name Adam Fournier<\/span> as the 2021 U.S. Bartender of the Year. Over the five-day, four-challenge competition, Fournier impressed judges with his innovative creations, keen attention to detail and creative showmanship to earn himself the honor of representing the U.S. in the global finals later this year in Madrid, Spain<\/span>.<\/p>\n

Experience the interactive Multichannel News Release here: https:\/\/www.multivu.com\/players\/English\/8877351-usbg-world-class-sponsored-by-diageo-2021-u-s-bartender-of-the-year\/<\/a><\/p>\n

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“It’s an incredible honor to be named U.S. Bartender of the Year. This success is not only my own, it’s a result of the amazing community around me, my World Class Collective,” said Adam Fournier<\/span>. “After entering my first USBG Presents World Class sponsored by Diageo program five years ago, it has been part of my life ever since. The changes this year made it one of my favorite iterations of the competition because it allowed me to watch all of the amazing work that went into it. The level of talent from my fellow competitors was truly inspiring and helps me appreciate this win even more and want to represent them well as I continue my journey to the Global Finals.”<\/p>\n

The USBG’s mission is to unite the hospitality industry to advance professional bartending, and the World Class program in the U.S. brings together bartenders from across the country to elevate the craft. The ninth year of this acclaimed program adapted to the realities of today’s climate and allowed each competitor to virtually showcase their incredible depth of knowledge and impeccable craft. The regional finals kicked off with the “Underground Agriculture” <\/i>challenge that tested competitors’ bartending and storytelling skills. The “Batched and Ready To-Go Challenge” <\/i>had competitors create and demonstrate batched cocktails for at-home enjoyment. The Top 10 finalists competed in the “Menu Challenge” <\/i>where they created a menu of seven cocktails for an assigned bar or restaurant. Lastly, the “Speed Round” <\/i>had the Top 5 finalists preparing five classic cocktails in under five minutes using spirits from the Diageo Reserve Portfolio.\u00a0 <\/p>\n

“The evolution of this USBG World Class program has been amazing to witness, especially this year as we hosted the first-ever virtual edition of the competition,” said Aaron Gregory Smith<\/span>, Executive Director of the USBG. “The growing skill, dedication and integrity in this group leave me in awe and we are so proud of the success and support that this program helps to provide for the bartending community.”<\/p>\n

\n Cassandra Ericson<\/span>, Manager of On Premise Channel Marketing at Diageo North America adds, “The growing excitement and passion in the this tight-knit community is inspiring. As a past competitor in the USBG Presents World Class sponsored by Diageo program, it’s astonishing to see how this program has evolved and been able to adapt to meet the needs of the industry today. The spirit and dedication we see in this competition is unparalleled.” <\/p>\n

Wondering what it takes to earn the title of U.S. Bartender of the Year? See below for some of Adam Fournier’s<\/span> recipes created during the competition that helped take\u00a0him to the top. <\/p>\n

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\n Concordia
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\n Created by 2021 U.S. Bartender of the Year Adam Fournier<\/i>\n <\/p>\n

\n Ingredients:<\/b>\n <\/p>\n