{"id":471513,"date":"2021-04-06T08:03:25","date_gmt":"2021-04-06T12:03:25","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=471513"},"modified":"2021-04-06T08:03:25","modified_gmt":"2021-04-06T12:03:25","slug":"bond-named-a-leader-in-loyalty-solutions-by-independent-research-firm-earns-highest-scores-possible-in-criteria-including-ai-user-experience-and-data-management-and-integration","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/bond-named-a-leader-in-loyalty-solutions-by-independent-research-firm-earns-highest-scores-possible-in-criteria-including-ai-user-experience-and-data-management-and-integration\/","title":{"rendered":"Bond Named a\u00a0Leader\u00a0in\u00a0Loyalty Solutions by Independent Research Firm;\u00a0Earns Highest Scores Possible in Criteria Including AI, User Experience, and Data Management and Integration"},"content":{"rendered":"

\nThe report states that \u201cBond\u2019s loyalty platform, Synapze\u2122, has strong campaign design capabilities and a UI with intuitive workflows\u2026\u201d\u00a0
\n<\/h2>\n
\n

TORONTO and NEW YORK, April 06, 2021 (GLOBE NEWSWIRE) — Bond, a leading global customer experience and loyalty management firm, today announced it has been recognized as a Leader in The Forrester Wave\u2122: Loyalty Solutions, Q2 2021.\u00a0\u00a0<\/p>\n

In the report, Forrester identifies the most significant providers in the category. Bond received the highest scores possible across 11 criteria, including artificial intelligence, user experience, data management and integration, campaign design and orchestration, strategy and analytics services, and solution vision, among others.\u00a0\u00a0<\/p>\n

The recognition comes on the heels of Bond being recognized as a Strong Performer in\u202fThe Forrester Wave\u2122: Customer Database and Engagement Agencies, Q1 2021; inclusion in Forrester\u2019s Now Tech: Loyalty Marketing, Q4 2020 Report; and being named in the 2020 Gartner Market Guide for Loyalty Management.\u00a0<\/p>\n

\u201cThe current environment has made connecting with customers in meaningful ways more important than ever. We are proud to be named a Leader by Forrester as we believe it further validates the strength of Bond\u2019s platform capabilities, with our years of loyalty strategy and operator experience built right in,\u201d says Bob Macdonald, CEO at Bond. “Our technology is purpose-built around best-in-class loyalty mechanics and customer engagement methodologies, fused with analytics.\u201d Macdonald further added, \u201cIn a\u00a0first-party data permissions era, our approach future-proofs brands as they balance new privacy expectations with the human-centred experiences customers seek.\u00a0We\u2019re committed to helping clients quickly adapt and anticipate new customer needs.\u201d<\/p>\n

In today\u2019s evolving marketplace, Forrester notes that brands are reinforcing their loyalty efforts to retain and further engage customers. Amidst this loyalty boom, Forrester states, marketers must contend with changing consumer behavior and emotions.\u00a0<\/p>\n

\u201cLeading providers are responding to marketers\u2019 evolving needs with capabilities that address the complexities of customer relationships\u2014emotional measurement, tighter integration with broader marketing technology (martech) stacks, and customer data to improve experience delivery,\u201d Forrester states in the report.\u00a0\u00a0<\/p>\n

Forrester recognizes Bond\u2019s loyalty platform,\u202fSynapze<\/strong><\/a>, which knits together a curated view of the customer via its Customer Genome function (Synapze DNA<\/strong><\/a>\u2122)<\/strong>, a\u202fmachine learning\u202fand AI model factory, and a native test-and-learn framework. \u201cBond\u2019s\u202fstrategy, analytics, and program management services\u202fare robust, and it delivers considerable thought leadership\u202fvia\u202fclient roundtables, an annual global consumer report, and\u202fa\u202f\u2018market intel<\/strong><\/a>\u2019\u202fsubscription\u2026\u201d, the report states.<\/p>\n

\n About Bond<\/strong>
\n \u202f<\/strong>
\n \u00a0<\/strong>
\n
Bond Brand Loyalty solves complex customer challenges with a unique blend of human-centered design, data science, and loyalty mechanics that transforms how brands win, serve, and keep customers. Working globally with iconic brands, Bond designs, builds, and operates digital and human experiences that create measurable, authentic, and long-lasting relationships through a combination of solutions that includes customer experience design, loyalty consulting and management, CRM and digital marketing, research and\u202fanalytics, channel and employee engagement, and program technology and platforms.\u202fFor\u202fmore information, visit bondbrandloyalty.com, follow Bond on\u202fLinkedIn\u202fand\u202fTwitter, or connect by phone at 1-844-277-2663.<\/p>\n

A photo accompanying this announcement is available at https:\/\/www.globenewswire.com\/NewsRoom\/AttachmentNg\/2f4d385a-1c40-4c56-a86f-83b0d602c6bc<\/a><\/p>\n

For more information, please contact:
Richard Lane
Bond Brand Loyalty
pr@bondbrandloyalty.com<\/a><\/strong><\/p>\n


\n
\n \n <\/div>\n

<\/div>\n","protected":false},"excerpt":{"rendered":"

The report states that \u201cBond\u2019s loyalty platform, Synapze\u2122, has strong campaign design capabilities and a UI with intuitive workflows\u2026\u201d\u00a0 TORONTO and NEW YORK, April 06, 2021 (GLOBE NEWSWIRE) — Bond, a leading global customer experience and loyalty management firm, today announced it has been recognized as a Leader in The Forrester Wave\u2122: Loyalty Solutions, Q2 2021.\u00a0\u00a0 In the report, Forrester identifies the most significant providers in the category. Bond received the highest scores possible across 11 criteria, including artificial intelligence, user experience, data management and integration, campaign design and orchestration, strategy and analytics services, and solution vision, among others.\u00a0\u00a0 The recognition comes on the heels of Bond being recognized as a Strong Performer in\u202fThe Forrester Wave\u2122: Customer Database and Engagement … <\/p>\n

Continue reading “Bond Named a\u00a0Leader\u00a0in\u00a0Loyalty Solutions by Independent Research Firm;\u00a0Earns Highest Scores Possible in Criteria Including AI, User Experience, and Data Management and Integration”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-471513","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"\nBond Named a\u00a0Leader\u00a0in\u00a0Loyalty Solutions by Independent Research Firm;\u00a0Earns Highest Scores Possible in Criteria Including AI, User Experience, and Data Management and Integration - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/bond-named-a-leader-in-loyalty-solutions-by-independent-research-firm-earns-highest-scores-possible-in-criteria-including-ai-user-experience-and-data-management-and-integration\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bond Named a\u00a0Leader\u00a0in\u00a0Loyalty Solutions by Independent Research Firm;\u00a0Earns Highest Scores Possible in Criteria Including AI, User Experience, and Data Management and Integration - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"The report states that \u201cBond\u2019s loyalty platform, Synapze\u2122, has strong campaign design capabilities and a UI with intuitive workflows\u2026\u201d\u00a0 TORONTO and NEW YORK, April 06, 2021 (GLOBE NEWSWIRE) — Bond, a leading global customer experience and loyalty management firm, today announced it has been recognized as a Leader in The Forrester Wave\u2122: Loyalty Solutions, Q2 2021.\u00a0\u00a0 In the report, Forrester identifies the most significant providers in the category. Bond received the highest scores possible across 11 criteria, including artificial intelligence, user experience, data management and integration, campaign design and orchestration, strategy and analytics services, and solution vision, among others.\u00a0\u00a0 The recognition comes on the heels of Bond being recognized as a Strong Performer in\u202fThe Forrester Wave\u2122: Customer Database and Engagement … Continue reading "Bond Named a\u00a0Leader\u00a0in\u00a0Loyalty Solutions by Independent Research Firm;\u00a0Earns Highest Scores Possible in Criteria Including AI, User Experience, and Data Management and Integration"\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/bond-named-a-leader-in-loyalty-solutions-by-independent-research-firm-earns-highest-scores-possible-in-criteria-including-ai-user-experience-and-data-management-and-integration\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2021-04-06T12:03:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODIxMjE2NSM0MTA2ODQyIzIwOTU4ODA=\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/bond-named-a-leader-in-loyalty-solutions-by-independent-research-firm-earns-highest-scores-possible-in-criteria-including-ai-user-experience-and-data-management-and-integration\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/bond-named-a-leader-in-loyalty-solutions-by-independent-research-firm-earns-highest-scores-possible-in-criteria-including-ai-user-experience-and-data-management-and-integration\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Bond Named a\u00a0Leader\u00a0in\u00a0Loyalty Solutions by Independent Research Firm;\u00a0Earns Highest Scores Possible in Criteria Including AI, User Experience, and Data Management and Integration\",\"datePublished\":\"2021-04-06T12:03:25+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/bond-named-a-leader-in-loyalty-solutions-by-independent-research-firm-earns-highest-scores-possible-in-criteria-including-ai-user-experience-and-data-management-and-integration\\\/\"},\"wordCount\":556,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/bond-named-a-leader-in-loyalty-solutions-by-independent-research-firm-earns-highest-scores-possible-in-criteria-including-ai-user-experience-and-data-management-and-integration\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.globenewswire.com\\\/newsroom\\\/ti?nf=ODIxMjE2NSM0MTA2ODQyIzIwOTU4ODA=\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/bond-named-a-leader-in-loyalty-solutions-by-independent-research-firm-earns-highest-scores-possible-in-criteria-including-ai-user-experience-and-data-management-and-integration\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/bond-named-a-leader-in-loyalty-solutions-by-independent-research-firm-earns-highest-scores-possible-in-criteria-including-ai-user-experience-and-data-management-and-integration\\\/\",\"name\":\"Bond Named a\u00a0Leader\u00a0in\u00a0Loyalty Solutions by Independent Research Firm;\u00a0Earns Highest Scores Possible in Criteria Including AI, User Experience, and Data Management and Integration - 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