{"id":469168,"date":"2021-03-31T17:03:30","date_gmt":"2021-03-31T21:03:30","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=469168"},"modified":"2021-03-31T17:03:30","modified_gmt":"2021-03-31T21:03:30","slug":"sun-maid-growers-of-california-acquires-plum-organics-from-campbell-soup-company","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/sun-maid-growers-of-california-acquires-plum-organics-from-campbell-soup-company\/","title":{"rendered":"Sun-Maid Growers of California Acquires Plum Organics From Campbell Soup Company"},"content":{"rendered":"

<\/p>\n

Sun-Maid Growers of California Acquires Plum Organics From Campbell Soup Company<\/b><\/p>\n

Beloved baby food brand to join growing portfolio of better-for-you whole fruit snacks<\/i><\/p>\n

FRESNO, Calif. & CAMDEN, N.J.–(BUSINESS WIRE<\/a>)–
\nSun-Maid Growers of California today announced it will acquire Plum Organics, a leading premium, organic baby food and kids snacks brand, from Campbell Soup Company (NYSE:CPB). Terms of the transaction were not disclosed.\n<\/p>\n

\nPlum offers a diverse portfolio of organic foods and snacks to meet the nutritional needs of babies, tots and kids. All of Plum\u2019s products are certified organic and non-GMO.\n<\/p>\n

\n\u201cWe\u2019re excited to welcome Plum Organics\u2019 nutritious line of baby, toddler and kids\u2019 food products to our imaginative world of delicious, whole fruit snacks. Our purpose is to help mom find better-for-you food options that taste great and kids will love. Adding Plum to our innovative product lineup delivers even more choices for her and her family,\u201d said Harry Overly, CEO and president of Sun-Maid Growers of California. \u201cPlum is a natural fit for the Sun-Maid family given our expertise, leadership and rapid growth in healthy snacking, along with our strong emotional connection with family households. Its acquisition is an integral part of our continued dedication to providing superior products while delivering category growth. We’re committed to carrying on Plum’s mission of serving babies the very best food from the first bite.”\n<\/p>\n

\nChris Foley, Campbell\u2019s President of Meals & Beverages, said, \u201cThe sale of the Plum Organics baby food brand is part of our ongoing strategic process to create even greater focus on driving growth in the division\u2019s core categories of soup, sauces and beverages.\u201d\n<\/p>\n

\nPlum Organics was founded in 2007 by a group of parents on a mission to give the very best food to their little ones. Campbell acquired Plum in 2013.\n<\/p>\n

\nThe anticipated closing date for this transaction is Spring 2021.\n<\/p>\n

\nSun-Maid was advised by Cascadia Capital. Campbell was advised by Evercore.\n<\/p>\n

About Sun-Maid Growers of California
\n
<\/b>Founded in 1912, Sun-Maid Growers of California is a farmers\u2019 cooperative of 750 grower families with vineyards in California\u2019s Central Valley. From childhood to adulthood and generation to generation, Sun-Maid snacks have grown up with you. And while some things change, our ingredients haven\u2019t\u2014they\u2019re real, minimally processed and consistently good. The timeless and trusted go-to snack that\u2019s simple, healthy and versatile, Sun-Maid fills each day with moments of sunshine, one little red box at a time. For more information about Sun-Maid, visit www.sunmaid.com<\/a>.\n<\/p>\n

About Campbell Soup Company
\n
<\/b>Campbell (NYSE:CPB) is driven and inspired by our purpose, “Real food that matters for life’s moments.” For generations, people have trusted Campbell to provide authentic, flavorful and affordable snacks, soups and simple meals, and beverages. Founded in 1869, Campbell has a heritage of giving back and acting as a good steward of the planet’s natural resources. The company is a member of the Standard and Poor’s 500 and the FTSE4Good Index. For more information, visit www.campbellsoupcompany.com<\/a> or follow company news on Twitter via @CampbellSoupCo<\/a>.\n<\/p>\n

\"\"<\/p>\n

View source version on businesswire.com: <\/span>https:\/\/www.businesswire.com\/news\/home\/20210331005975\/en\/<\/a><\/span><\/p>\n

Sun-Maid<\/span>:
\n<\/b>
Tara Reid
\n
(619) 346-0805
\n
tara.reid@havasformula.com<\/a><\/p>\n

Campbell Soup Co.<\/span>:
\n<\/b>
Investor Relations: Rebecca Gardy
\n
(856) 342-6081
\n
rebecca_gardy@campbells.com<\/a><\/p>\n

\nMedia: Thomas Hushen
\n
(856) 342-5227
\n
thomas_hushen@campbells.com<\/a><\/p>\n

KEYWORDS:<\/b> United States North America California New Jersey<\/p>\n

INDUSTRY KEYWORDS:<\/b> Retail Consumer Children Supermarket Baby\/Maternity Food\/Beverage<\/p>\n

MEDIA:<\/b><\/p>\n\n","protected":false},"excerpt":{"rendered":"

Sun-Maid Growers of California Acquires Plum Organics From Campbell Soup Company Beloved baby food brand to join growing portfolio of better-for-you whole fruit snacks FRESNO, Calif. & CAMDEN, N.J.–(BUSINESS WIRE)– Sun-Maid Growers of California today announced it will acquire Plum Organics, a leading premium, organic baby food and kids snacks brand, from Campbell Soup Company (NYSE:CPB). Terms of the transaction were not disclosed. Plum offers a diverse portfolio of organic foods and snacks to meet the nutritional needs of babies, tots and kids. All of Plum\u2019s products are certified organic and non-GMO. \u201cWe\u2019re excited to welcome Plum Organics\u2019 nutritious line of baby, toddler and kids\u2019 food products to our imaginative world of delicious, whole fruit snacks. Our purpose is to … <\/p>\n

Continue reading “Sun-Maid Growers of California Acquires Plum Organics From Campbell Soup Company”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-469168","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"\nSun-Maid Growers of California Acquires Plum Organics From Campbell Soup Company - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/sun-maid-growers-of-california-acquires-plum-organics-from-campbell-soup-company\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sun-Maid Growers of California Acquires Plum Organics From Campbell Soup Company - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Sun-Maid Growers of California Acquires Plum Organics From Campbell Soup Company Beloved baby food brand to join growing portfolio of better-for-you whole fruit snacks FRESNO, Calif. & CAMDEN, N.J.–(BUSINESS WIRE)– Sun-Maid Growers of California today announced it will acquire Plum Organics, a leading premium, organic baby food and kids snacks brand, from Campbell Soup Company (NYSE:CPB). Terms of the transaction were not disclosed. Plum offers a diverse portfolio of organic foods and snacks to meet the nutritional needs of babies, tots and kids. All of Plum\u2019s products are certified organic and non-GMO. \u201cWe\u2019re excited to welcome Plum Organics\u2019 nutritious line of baby, toddler and kids\u2019 food products to our imaginative world of delicious, whole fruit snacks. 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