{"id":458790,"date":"2021-03-16T09:36:35","date_gmt":"2021-03-16T13:36:35","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=458790"},"modified":"2021-03-16T09:36:35","modified_gmt":"2021-03-16T13:36:35","slug":"investment-community-marketing-titan-jeff-lambert-joins-xtreme-fighting-championships-board","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/investment-community-marketing-titan-jeff-lambert-joins-xtreme-fighting-championships-board\/","title":{"rendered":"Investment Community &amp; Marketing Titan Jeff Lambert Joins Xtreme Fighting Championships&#8217; Board"},"content":{"rendered":"<div class=\"xn-newslines\">\n<p class=\"xn-distributor\">PR Newswire<\/p>\n<\/p><\/div>\n<div class=\"xn-content\">\n<p>\n        <span class=\"xn-location\">DESTIN, Fla.<\/span>, <span class=\"xn-chron\">March 16, 2021<\/span> \/PRNewswire\/ &#8212;\u00a0Xtreme Fighting Championships (OTC: DKMR), the only publicly traded mixed martial arts organization in the world, today announced investor and corporate communications trailblazer <span class=\"xn-person\">Jeff Lambert<\/span> has joined the Xtreme Fighting Championships&#8217; Advisory Board ahead of the organization&#8217;s next event, <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3098628-1&amp;h=2474599512&amp;u=https%3A%2F%2Fwww.xfcmma.net%2Fevents%2Fyoungguns-1%2F&amp;a=YoungGuns+1\" rel=\"nofollow noopener noreferrer\">YoungGuns 1<\/a> on <span class=\"xn-chron\">March 27<\/span> at the FireLake Arena in <span class=\"xn-location\">Shawnee, OK.<\/span><\/p>\n<p>Lambert has led his organization, Lambert &amp; Co., through 22 straight years of growth to become a a top-10 financial and investor relations firm nationally and top-50 PR agency in the U.S. Lambert &amp; Co. has earned Firm of the Year honors from <i>PR Week<\/i> and <i>PRNews<\/i>, been recognized as a top-5 private equity communications agency by <i>The Deal<\/i>, and Jeff has been named Dealmaker of the Year by both the Association for Corporate Growth-<span class=\"xn-org\">Detroit<\/span> and business media <i>MiBiz<\/i>.<\/p>\n<p>XFC President <span class=\"xn-person\">Myron Molotky<\/span> is thrilled to see XFC add yet another titan of industry to its Advisory Board: &#8220;Very early on in the XFC&#8217;s conversation with <span class=\"xn-person\">Jeff Lambert<\/span> we realized he could be a huge asset to our organization, and the XFC is something that he really wanted to support. He&#8217;s one of the world&#8217;s leaders in corporate communication, and we&#8217;re very excited to have him lend his expertise to the XFC.&#8221;<\/p>\n<p>XFC CEO <span class=\"xn-person\">Steve Smith<\/span> added: &#8220;Jeff brings a wealth of knowledge and experience as a veteran of the investment community, and I look forward to tapping his capital markets access and acumen as we execute our aggressive growth strategy and take our story to retail and institutional investors looking to invest in the world&#8217;s fastest growing sport, MMA.&#8221;<\/p>\n<p>\n        <span class=\"xn-person\">Jeff Lambert<\/span>, founder and CEO of Lambert &amp; Co., said, &#8220;It is exciting to be joining Xtreme Fighting Championships&#8217; Advisory Board at this critical juncture in their growth trajectory. I&#8217;ve been impressed with their unique business model since TiiCKER began partnering with XFC to reward fans and shareholders for their brand loyalty. I look forward to going to battle with the company as we create a fighter-first, fan-owned league that we believe can be the contemporary model for affinity investing and long-term sustainable growth.&#8221;<\/p>\n<p>In addition to being the CEO of Lambert &amp; Co., <span class=\"xn-person\">Jeff Lambert<\/span> is also the creator and founder of <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3098628-1&amp;h=1716998612&amp;u=http%3A%2F%2Fwww.tiicker.com%2F&amp;a=TiiCKER\" rel=\"nofollow noopener noreferrer\">TiiCKER<\/a>, an idea turned fast-growing fintech startup and Benzinga Fintech New Product of the Year Finalist based on his 25 years of investor relations and retail investing experience. Mr. Lambert has led 8 acquisitions and acqui-hires, including 3 in the last year, and launched the TiiCKER software platform and app to invent and activate a new marketing demographic \u2013 consumer shareholders \u2013 giving publicly traded companies the ability to connect directly with their individual investors and to convert shareholders to consumers. Most recently, Lambert co-founded a <span class=\"xn-location\">Detroit<\/span>-based minority-owned, women-owned consultancy <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3098628-1&amp;h=3762492054&amp;u=http%3A%2F%2Fwww.equalsign.com%2F&amp;a=EQUALSIGN\" rel=\"nofollow noopener noreferrer\">EQUALSIGN<\/a>, which provides diversity, equity and inclusion (DEI) consulting, cultural marketing and diverse board development for public companies and private equity firms.<\/p>\n<p>About XFC<br \/>Xtreme Fighting Championships, Inc. (formerly Duke Mountain Resources, Inc.) is the first publicly traded premier international mixed martial arts (&#8220;MMA&#8221;) organization with offices throughout <span class=\"xn-location\">the United States<\/span> and <span class=\"xn-location\">South America<\/span>, trading under the ticker symbol DKMR. Xtreme Fighting Championships (&#8220;XFC&#8221;) is now partnered with NBC Sports in <span class=\"xn-location\">the United States<\/span>, and has previously been carried on some of the largest open television broadcasters in <span class=\"xn-location\">Latin America<\/span> &#8211; Rede TV! as well as HBO, ESPN, Esportes Interativo, Terra TV (the largest internet portal in the world), and UOL &#8211; the largest internet portal in <span class=\"xn-location\">Latin America<\/span>, and premium cable &amp; satellite television network. The XFC has had over 185 exclusively signed fighters, representing over 35+ countries worldwide with even more growth expected. Boasting the signing of The Next Generation of Male &amp; Female Superstars, the XFC is known for entertaining fans with the most action packed MMA events both on television and in stadium venues. The Next Generation of MMA.<\/p>\n<p>CONTACT: <a target=\"_blank\" href=\"mailto:vpesonen@lambert.com\" rel=\"nofollow noopener noreferrer\">vpesonen@lambert.com<\/a><\/p>\n<p>\u00a0<\/p>\n<p id=\"PURL\">\n        <img loading=\"lazy\" decoding=\"async\" title=\"Cision\" width=\"12\" height=\"12\" alt=\"Cision\" src=\"https:\/\/c212.net\/c\/img\/favicon.png?sn=DE11309&amp;sd=2021-03-16\" \/> View original content:<a id=\"PRNURL\" rel=\"nofollow\" href=\"http:\/\/www.prnewswire.com\/news-releases\/investment-community--marketing-titan-jeff-lambert-joins-xtreme-fighting-championships-board-301248408.html\">http:\/\/www.prnewswire.com\/news-releases\/investment-community&#8211;marketing-titan-jeff-lambert-joins-xtreme-fighting-championships-board-301248408.html<\/a><\/p>\n<p>SOURCE  Xtreme Fighting Championships<\/p>\n<\/p><\/div>\n<p>    <img decoding=\"async\" alt=\"\" src=\"https:\/\/rt.prnewswire.com\/rt.gif?NewsItemId=DE11309&amp;Transmission_Id=202103160933PR_NEWS_USPR_____DE11309&amp;DateId=20210316\" style=\"border:0px;width:1px;height:1px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>PR Newswire DESTIN, Fla., March 16, 2021 \/PRNewswire\/ &#8212;\u00a0Xtreme Fighting Championships (OTC: DKMR), the only publicly traded mixed martial arts organization in the world, today announced investor and corporate communications trailblazer Jeff Lambert has joined the Xtreme Fighting Championships&#8217; Advisory Board ahead of the organization&#8217;s next event, YoungGuns 1 on March 27 at the FireLake Arena in Shawnee, OK. Lambert has led his organization, Lambert &amp; Co., through 22 straight years of growth to become a a top-10 financial and investor relations firm nationally and top-50 PR agency in the U.S. Lambert &amp; Co. has earned Firm of the Year honors from PR Week and PRNews, been recognized as a top-5 private equity communications agency by The Deal, and Jeff &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/investment-community-marketing-titan-jeff-lambert-joins-xtreme-fighting-championships-board\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Investment Community &amp; Marketing Titan Jeff Lambert Joins Xtreme Fighting Championships&#8217; Board&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-458790","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Investment Community &amp; Marketing Titan Jeff Lambert Joins Xtreme Fighting Championships&#039; Board - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/investment-community-marketing-titan-jeff-lambert-joins-xtreme-fighting-championships-board\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Investment Community &amp; Marketing Titan Jeff Lambert Joins Xtreme Fighting Championships&#039; Board - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"PR Newswire DESTIN, Fla., March 16, 2021 \/PRNewswire\/ &#8212;\u00a0Xtreme Fighting Championships (OTC: DKMR), the only publicly traded mixed martial arts organization in the world, today announced investor and corporate communications trailblazer Jeff Lambert has joined the Xtreme Fighting Championships&#8217; Advisory Board ahead of the organization&#8217;s next event, YoungGuns 1 on March 27 at the FireLake Arena in Shawnee, OK. Lambert has led his organization, Lambert &amp; Co., through 22 straight years of growth to become a a top-10 financial and investor relations firm nationally and top-50 PR agency in the U.S. Lambert &amp; Co. has earned Firm of the Year honors from PR Week and PRNews, been recognized as a top-5 private equity communications agency by The Deal, and Jeff &hellip; Continue reading &quot;Investment Community &amp; Marketing Titan Jeff Lambert Joins Xtreme Fighting Championships&#8217; Board&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/investment-community-marketing-titan-jeff-lambert-joins-xtreme-fighting-championships-board\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2021-03-16T13:36:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/c212.net\/c\/img\/favicon.png?sn=DE11309&amp;sd=2021-03-16\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/investment-community-marketing-titan-jeff-lambert-joins-xtreme-fighting-championships-board\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/investment-community-marketing-titan-jeff-lambert-joins-xtreme-fighting-championships-board\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Investment Community &amp; 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