{"id":458715,"date":"2021-03-16T09:03:24","date_gmt":"2021-03-16T13:03:24","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=458715"},"modified":"2021-03-16T09:03:24","modified_gmt":"2021-03-16T13:03:24","slug":"aquarion-water-company-taps-progress-to-deliver-exceptional-digital-experience","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/aquarion-water-company-taps-progress-to-deliver-exceptional-digital-experience\/","title":{"rendered":"Aquarion Water Company Taps Progress to Deliver Exceptional Digital Experience"},"content":{"rendered":"
\n

\n With Progress Sitefinity, New England utility modernizes web presence and consolidates 65% of its content, making it easier for customers to find information quickly<\/em>
\n \n <\/p>\n

BEDFORD, Mass., March 16, 2021 (GLOBE NEWSWIRE) — Progress<\/a><\/u> (NASDAQ: PRGS), the leading provider of products to develop, deploy and manage high-impact business applications, today announced that Aquarion Water Company<\/u><\/a>, the largest private water company in New England and wholly-owned subsidiary of Eversource<\/u><\/a>, has modernized its web presence using Progress\u00ae Sitefinity\u00ae Digital Experience Platform (DXP)<\/u><\/a>. With Progress Sitefinity DXP, Aquarion\u2019s small marketing and communications team can easily deliver compelling, multichannel user experiences.<\/p>\n

Aquarion Water Company is the public water supply company for more than 700,000 people in 57 cities and towns in Connecticut, Massachusetts and New Hampshire. Based in Bridgeport, CT, it has been in the public water supply business since 1857. Aquarion’s website was becoming technologically obsolete\u00a0and lacked mobile device support for its on-the-go customers. Aquarion decided to modernize its digital experience in response to how today\u2019s customers interact with service companies.<\/p>\n

Teaming with Progress partner and\u00a0technology services and solutions company\u00a0Chateaux<\/u><\/a>, Aquarion set out to build a high-performing, mobile-friendly website that was easy to navigate and manage. The first step was finding a platform that delivered powerful digital experience capabilities that could support Aquarion\u2019s goals. However, the platform still had to be approachable and intuitive.<\/p>\n

\u201cSitefinity offered the autonomy our communications team was looking for, to edit content and create pages as needed,\u201d said Jeff Glagowski, Manager of Digital Communications, Aquarion. \u201cIts user-friendly interface makes it easy for a person with minimal training to just login and edit content.\u201d<\/p>\n

Working with Chateaux, Aquarion was able to easily merge volumes of content that once lived across region-specific site experiences for\u00a0Connecticut, Massachusetts and New Hampshire.\u00a0With Sitefinity DXP, they were able to consolidate 65% of the content and deliver a wide array of customer-requested features in a cohesive, simple-to-navigate package for customers of all regions.<\/p>\n

Due to its successes and the forward-looking nature of the project, the Aquarion and Chateaux teams were recognized by Progress for the website\u2019s outstanding user experience and innovation, winning it the Progress Sitefinity 2020 Website of the Year Award in the Public Sector category.<\/p>\n

\u201cUtilities, like any industry that has direct contact with consumers, recognize that they need to deliver a satisfying and compelling customer experience. That\u2019s why building the utility of the future starts by building upon the right technological foundation,\u201d said John Ainsworth, SVP, Core Products, Progress. \u201cWith Sitefinity DXP, Aquarion can stay ahead of the curve and continue to deliver reliable digital experiences that provide everything its customers need.\u201d<\/p>\n

Sitefinity DXP makes it easy for marketers and developers to deliver compelling, efficient, multichannel user experiences. It provides critical DXP capabilities, including content management, personalization, cloud deployment and more and enables users to create successful online experiences that engage visitors with only a fraction of the time and resources. For more information, click here<\/u><\/a>.<\/p>\n

\n Additional Resources<\/strong>\n <\/p>\n