{"id":458636,"date":"2021-03-16T08:48:05","date_gmt":"2021-03-16T12:48:05","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=458636"},"modified":"2021-03-16T08:48:05","modified_gmt":"2021-03-16T12:48:05","slug":"national-cinemedia-ncm-and-atm-tv-unite-to-connect-with-movie-fans-at-hd-screens-atop-fcti-atms-located-in-7-eleven-stores","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/national-cinemedia-ncm-and-atm-tv-unite-to-connect-with-movie-fans-at-hd-screens-atop-fcti-atms-located-in-7-eleven-stores\/","title":{"rendered":"National CineMedia (NCM) and ATM.TV Unite to Connect With Movie Fans at HD Screens Atop FCTI ATMs Located in 7-Eleven\u00ae Stores"},"content":{"rendered":"

<\/p>\n

National CineMedia (NCM) and ATM.TV Unite to Connect With Movie Fans at HD Screens Atop FCTI ATMs Located in 7-Eleven\u00ae Stores<\/b><\/p>\n

New DOOH Advertising Sales Relationship Will Also Bring NCM\u2019s Noovie\u00ae Trivia and Movie Content to Over 8,500 ATM.TV HD Screens<\/i><\/b><\/p>\n

CENTENNIAL, Colo. & LOS ANGELES–(BUSINESS WIRE<\/a>)–
\nNational CineMedia (NCM), the largest cinema advertising network in the U.S., and ATM.TV, a nationwide provider of Digital-Out-Of-Home (DOOH) HD advertising, have united in a new advertising sales relationship that will allow brands to connect with movie fans through HD toppers located on FCTI ATMs at 7-Eleven stores nationwide.\n<\/p>\n

\nNCM\u2019s new DOOH group, which was created to further unite brands with audiences beyond theaters in a variety of complementary venues, will sell ATM.TV HD out of home media inventory alongside NCM\u2019s Noovie\u00ae<\/sup><\/i> entertainment content and trivia programming on over 8,500 ATM.TV HD 27\u201d screens.\n<\/p>\n

\n\u201cMovie fans are movie fans, whether they\u2019re out shopping or in a theater, and this relationship with ATM.TV allows us to help brands reach and engage with people at a critical moment when they\u2019re in an active shopping mode,\u201d said Steve Sapp, Senior Vice President, Digital Out-of-Home Sales with National CineMedia. \u201cLike movie theaters, 7-Eleven stores are anchors in their neighborhoods \u2013 attracting a large, diverse, and valuable group of consumers on a daily basis. ATM.TV\u2019s network ubiquity and ability to target by daypart in a large screen format gives advertisers a lot of options for effective campaign targeting.\u201d\n<\/p>\n

\n\u201cConvenience stores are essential businesses at the heart of the local community, especially at this time when many people are turning to them for quick shopping trips to avoid crowded supermarkets and big-box stores during the pandemic,\u201d said ATM.TV CEO Daniel Aharonoff. \u201cWe\u2019re creating invaluable opportunities for advertisers to reach people while they shop with omni-channel targeting.\u201d\n<\/p>\n

About National CineMedia (NCM)<\/b><\/p>\n

\nNational CineMedia (NCM) is America\u2019s Movie Network. As the largest cinema advertising network in the U.S., we unite brands with the power of movies and engage movie fans anytime and anywhere. NCM\u2019s Noovie pre-show is presented exclusively in 53 leading national and regional theater circuits including AMC Entertainment Inc. (NYSE:AMC), Cinemark Holdings, Inc. (NYSE:CNK) and Regal Entertainment Group (a subsidiary of Cineworld Group PLC, LON: CINE). NCM\u2019s cinema advertising network offers broad reach and unparalleled audience engagement with over 20,400 screens in over 1,650 theaters in 190 Designated Market Areas\u00ae (all of the top 50). NCM Digital goes beyond the big screen, extending in-theater campaigns into online and mobile marketing programs to reach entertainment audiences. National CineMedia, Inc. (NASDAQ:NCMI) owns a 48.0% interest in, and is the managing member of, National CineMedia, LLC. For more information, visit www.ncm.com<\/a> and www.noovie.com<\/a>.\n<\/p>\n

About American Television Media Group, Inc. (ATM.TV)<\/b><\/p>\n

\nATM.TV is a pioneering Digital-Out-Of-Home company specializing in software and hardware for DOOH advertising. To find out more about ATM.TV, visit https:\/\/atm.tv<\/a>.\n<\/p>\n

FORWARD-LOOKING STATEMENTS:<\/span><\/p>\n

This press release contains various forward-looking statements, within the meaning of Section 27A of the Securities Act and Section 21E of the Securities Exchange Act of 1934, that reflect management\u2019s current expectations or beliefs regarding, among other things, the ATM.TV relationship and expected consumer interactions. Forward-looking statements are subject to a number of important factors, risks, uncertainties and assumptions that could cause actual results to differ materially from those described in any forward-looking statements. Investors are cautioned that reliance on these forward-looking statements involves risks and uncertainties.<\/i><\/p>\n

DMA is a registered trademark of The Nielsen Company (US), LLC.<\/i><\/p>\n

\"\"<\/p>\n

View source version on businesswire.com: <\/span>https:\/\/www.businesswire.com\/news\/home\/20210316005239\/en\/<\/a><\/span><\/p>\n

National CineMedia (NCM)
\n<\/b>
Amy Jane Finnerty
\n
212-931-8117
\n
amy.finnerty@ncm.com<\/a><\/p>\n

ATM.TV
\n<\/b>
Rebecca Hellman
\n
rhellmam@atm.tv<\/a><\/p>\n

KEYWORDS:<\/b> United States North America California Colorado<\/p>\n

INDUSTRY KEYWORDS:<\/b> Marketing Advertising Entertainment Communications Technology General Entertainment Audio\/Video<\/p>\n

MEDIA:<\/b><\/p>\n\n\n\n\n
Logo<\/b><\/font><\/td>\n<\/tr>\n
\"Logo\"<\/td>\n<\/tr>\n
<\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"

National CineMedia (NCM) and ATM.TV Unite to Connect With Movie Fans at HD Screens Atop FCTI ATMs Located in 7-Eleven\u00ae Stores New DOOH Advertising Sales Relationship Will Also Bring NCM\u2019s Noovie\u00ae Trivia and Movie Content to Over 8,500 ATM.TV HD Screens CENTENNIAL, Colo. & LOS ANGELES–(BUSINESS WIRE)– National CineMedia (NCM), the largest cinema advertising network in the U.S., and ATM.TV, a nationwide provider of Digital-Out-Of-Home (DOOH) HD advertising, have united in a new advertising sales relationship that will allow brands to connect with movie fans through HD toppers located on FCTI ATMs at 7-Eleven stores nationwide. NCM\u2019s new DOOH group, which was created to further unite brands with audiences beyond theaters in a variety of complementary venues, will sell ATM.TV … <\/p>\n

Continue reading “National CineMedia (NCM) and ATM.TV Unite to Connect With Movie Fans at HD Screens Atop FCTI ATMs Located in 7-Eleven\u00ae Stores”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-458636","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"\nNational CineMedia (NCM) and ATM.TV Unite to Connect With Movie Fans at HD Screens Atop FCTI ATMs Located in 7-Eleven\u00ae Stores - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/national-cinemedia-ncm-and-atm-tv-unite-to-connect-with-movie-fans-at-hd-screens-atop-fcti-atms-located-in-7-eleven-stores\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"National CineMedia (NCM) and ATM.TV Unite to Connect With Movie Fans at HD Screens Atop FCTI ATMs Located in 7-Eleven\u00ae Stores - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"National CineMedia (NCM) and ATM.TV Unite to Connect With Movie Fans at HD Screens Atop FCTI ATMs Located in 7-Eleven\u00ae Stores New DOOH Advertising Sales Relationship Will Also Bring NCM\u2019s Noovie\u00ae Trivia and Movie Content to Over 8,500 ATM.TV HD Screens CENTENNIAL, Colo. & LOS ANGELES–(BUSINESS WIRE)– National CineMedia (NCM), the largest cinema advertising network in the U.S., and ATM.TV, a nationwide provider of Digital-Out-Of-Home (DOOH) HD advertising, have united in a new advertising sales relationship that will allow brands to connect with movie fans through HD toppers located on FCTI ATMs at 7-Eleven stores nationwide. 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NCM\u2019s new DOOH group, which was created to further unite brands with audiences beyond theaters in a variety of complementary venues, will sell ATM.TV … Continue reading \"National CineMedia (NCM) and ATM.TV Unite to Connect With Movie Fans at HD Screens Atop FCTI ATMs Located in 7-Eleven\u00ae Stores\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/national-cinemedia-ncm-and-atm-tv-unite-to-connect-with-movie-fans-at-hd-screens-atop-fcti-atms-located-in-7-eleven-stores\/","og_site_name":"Market Newsdesk","article_published_time":"2021-03-16T12:48:05+00:00","og_image":[{"url":"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&sty=20210316005239r1&sid=flmnd&distro=nx&lang=en","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/national-cinemedia-ncm-and-atm-tv-unite-to-connect-with-movie-fans-at-hd-screens-atop-fcti-atms-located-in-7-eleven-stores\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/national-cinemedia-ncm-and-atm-tv-unite-to-connect-with-movie-fans-at-hd-screens-atop-fcti-atms-located-in-7-eleven-stores\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"National CineMedia (NCM) and ATM.TV Unite to Connect With Movie Fans at HD Screens Atop FCTI ATMs Located in 7-Eleven\u00ae Stores","datePublished":"2021-03-16T12:48:05+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/national-cinemedia-ncm-and-atm-tv-unite-to-connect-with-movie-fans-at-hd-screens-atop-fcti-atms-located-in-7-eleven-stores\/"},"wordCount":669,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/national-cinemedia-ncm-and-atm-tv-unite-to-connect-with-movie-fans-at-hd-screens-atop-fcti-atms-located-in-7-eleven-stores\/#primaryimage"},"thumbnailUrl":"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&sty=20210316005239r1&sid=flmnd&distro=nx&lang=en","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/national-cinemedia-ncm-and-atm-tv-unite-to-connect-with-movie-fans-at-hd-screens-atop-fcti-atms-located-in-7-eleven-stores\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/national-cinemedia-ncm-and-atm-tv-unite-to-connect-with-movie-fans-at-hd-screens-atop-fcti-atms-located-in-7-eleven-stores\/","name":"National CineMedia (NCM) and ATM.TV Unite to Connect With Movie Fans at HD Screens Atop FCTI ATMs Located in 7-Eleven\u00ae Stores - 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