{"id":456088,"date":"2021-03-11T10:03:08","date_gmt":"2021-03-11T15:03:08","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=456088"},"modified":"2021-03-11T10:03:08","modified_gmt":"2021-03-11T15:03:08","slug":"nissan-challenges-fans-to-keep-up-with-the-thrills-during-2021-ncaa-march-madness","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/nissan-challenges-fans-to-keep-up-with-the-thrills-during-2021-ncaa-march-madness\/","title":{"rendered":"Nissan challenges fans to \u201ckeep up with the thrills\u201d during 2021 NCAA March Madness\u00ae"},"content":{"rendered":"<div class=\"mw_release\">\n<ul>\n<li style=\"text-align:left\">Throughout the tournament, Nissan to showcase the new 2021 Sentra during fast-moving TV spots titled \u201cThe Chase\u201d<\/li>\n<li>Nissan to engage fans through range of digital activations including the \u201cAuto Thrill\u201d online bracket challenge with chance to win an all-new 2021 Nissan Rogue and tickets to the 2022 Final Four<sup>\u00ae<\/sup><\/li>\n<\/ul>\n<p>NASHVILLE, Tenn., March  11, 2021  (GLOBE NEWSWIRE) &#8212; NCAA March Madness is back, and Nissan, an Official Corporate Partner of NCAA Men\u2019s Basketball<sup>\u00ae<\/sup> and the Final Four, will showcase the game-changing features of the new <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=StfAmivfXm-p7NLbjt_I3OeN-zC3gGLoWk_wxsAv3n5zXRlTo6wyjWo-W9IiUb1v8qh4bEdHzUrtPgQcFdErSKh6dUCIOYq_NhHKxNYPvd5yCtXUd24I_ZSURHoAhSCgctSsMq3Oo8So_y9rRP0dPQ==\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">2021 Nissan Sentra<\/a> and the <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=Axe5y68kjB5Zi-NkrR0yjJ6FFsd9cv3xNUih0YMrcS0O5fOTjjpOhwP5n_EgYrZ_FZLCfw-ExjclhKG87Y4jXDz5Dmp44iXNTMfmuExWkvVz5EZ5PKB5WSIhfgknP2mEtkoUTOAtSNvKq2WIsKxV6X100wx_et6LoRDun1rIIMI=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">all-new 2021 Nissan Rogue<\/a> against the backdrop of college basketball\u2019s most anticipated event.<\/p>\n<p>During the tournament, Nissan will air an action-packed TV spot for the 2021 Sentra and 2021 Rogue. Titled \u201c<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=6TSpJbA0deNnlD8InmP5vkOt4c4zMz-wDlfsNBbvMGFVtxidjT4RS2C4OvMFQpqp3TlcdC9OEomem58XFcv-oQ==\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">The Chase<\/a>,\u201d the commercial highlights the popular compact sedan in hot pursuit of a runaway basketball bouncing its way through city streets and scenic byways en route to Indianapolis, site of the 2021 NCAA Men\u2019s Basketball<sup>\u00ae<\/sup> tournament. The ad includes a special appearance by FaZe Clan, Nissan\u2019s eSports partner. Nissan will also run a 30-second Rogue spot during NCAA tournament games including during Nissan\u2019s Tip-Off pregame show.<\/p>\n<p>\n        <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=l6dVmrT3E-AUmevM69bIgwDLB6VFdtM8xuAVGniKey6dXW-4Wr1t8SXonf_LKXkHuJOLRmKMFyPL7KxeViZjMrtkQsTbYjwI72jVSyqXaBEWxk8a9dcEYERg-HNcMX5hJR4XuOQZL_H87JkFeYy2HA==\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">https:\/\/www.youtube.com\/watch?v=b4qNEeLWDqY<\/a>\n      <\/p>\n<p>In addition to in-game and ancillary commercials, Nissan will offer fans a range of digital experiences, including an online bracket challenge in partnership with CBS Sports and content from the Nissan Fan Cave, where the all-new 2021 Nissan Rogue will be on full display. Nissan will also be the presenting sponsor of March Madness 360 on CBS Sports Network, which will provide viewers with expert analysis each day during the tournament.<\/p>\n<p>\u201cIf 2020 was the year of the pivot, then 2021 is the year of the rebound,\u201d said <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=rum8itthFaL0_eNEp9FFqSPEWG6WNpjMQyx3fUEvsPr8on7fr4_SoX-PlRYdRbRCRoRlbAO3xtnfe-gCDP8eYS1qAsrjVzslJVSi3H8E2Q62VFWBBs94Py4D3cBemJ52JCfxRy37HTImFnqC-3JahQ==\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">Allyson Witherspoon<\/a>, vice president and U.S. chief marketing officer, Nissan North America. \u201cWe\u2019re thrilled the tournament is back and that we have the opportunity to connect with fans in a myriad of ways while showcasing the all-new 2021 Rogue, Nissan\u2019s best-selling model in the industry\u2019s largest segment and the 2021 Sentra, Nissan\u2019s award-winning compact sedan.\u201d<\/p>\n<p>Nissan has engaged some of the most popular voices in sports commentary to share content from the Nissan Fan Cave. Starting March 25, fans can visit <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=mwjv9ysOTOhSI9jKoSK0aZO65Yuu-j_be2rQ79kdfoF69GRXS8yLBagubFPRJumzJw_tJxqflG7M8-HoW4US7VabS-HvyNOCstjT2SlI_X0=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">NissanFanCave.com<\/a> to take in all the action happening at the onsite pop-up experience featuring the 2021 Nissan Rogue.<\/p>\n<p>\u201cWith a limited number of spectators permitted to view the games in person, content from those on the ground will be all the more important,\u201d Witherspoon said. \u201cWe\u2019ve enlisted a fantastic group of personalities to share highlights from the games and their unique take on the tournament experience.\u201d<\/p>\n<p>Fans can also participate in CBS Sports\u2019 2021 NCAA Bracket Challenge presented by Nissan. Participants in the bracket challenge \u2013 accessible at <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=oAglyG-9M5AWEVmzkOYiLK6bBrmR7ezfgHc6N1kIxMR4PGiz6TAMIx3KgKUag2I_cNJ9UlS8CUbORQT1JVxy0soryyV8wXzYSVoXd_Jb4rc=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">CBSSports.com\/Nissan<\/a> \u2013 will compete for a chance to win a new 2021 Rogue and tickets to the 2022 Final Four. They can create their own bracket or take advantage of Nissan\u2019s \u201cAuto-Thrill\u201d feature, where their bracket selections are auto-filled based on attributes of specific Nissan models, the all-new 2021 Rogue, the new <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=Iv_E0dIR1sgADFi4YyyQBN3zS9rJHHYgSRI_1UqTgCCFNhL1xoqgAho6J8_yleRpdZUo2CGwEGXPCVy13nTyWkO7jhOmpzCrwe_zUUh3wc3zC29D0NiZ1aNEElvaTh3WF_BkP42UR9H6kNxj2Yxpmw==\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">2021 Armada<\/a> and <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=rHQyCsWwDh6WraUUM61fcafFur7ytI3zr74y20_9S6zxcpPQRxiM0F9pqtgLeWhk4cge36MP2VG4W5p_FLGmo9OaToxXQM3KH5QSyGkdtT_Wnvkpxn3ygNav9Uai7-HfEP2M3j1qZlmpx1awuEFHjw==\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">2021 GT-R<\/a>. To add to the thrill, Nissan is providing select fans an opportunity to participate in the Nissan Bracket Engineer \u2013 a virtual call with former professional basketball player and sports commentator Kenny \u201cThe Jet\u201d Smith to get insights and tips toward making their picks.<\/p>\n<p>In partnership with Bleacher Report, three-time NBA Slam Dunk champ, Nate Robinson, and Harlem Globetrotter Maxwell Pearce will compete in Nissan\u2019s Trick Shot Shoot-out. The all-new 2021 Nissan Rogue will be integrated into each trick shot with fans voting for their favorite.<\/p>\n<p>Additional features of Nissan\u2019s digital presence during the tournament include an official co-sponsorship of the March Madness Live on Android where fans can catch every NCAA tournament game live. Nissan will also co-sponsor the app\u2019s \u201cFast Break\u201d, which provides fans with live, whip-around coverage during the first two rounds of the tournament including highlights, real-time analysis by industry stars, social reaction and commentary. Nissan will also sponsor the app\u2019s \u201cThrill Alerts\u201d feature where users are alerted when games are particularly close or other exciting action is happening.<\/p>\n<p>\n        <strong>Contact<\/strong>\n      <\/p>\n<p>Ashli Bobo<br \/>Corporate Communications, Nissan Group of North America <br \/>615-487-1731<br \/><a href=\"https:\/\/www.globenewswire.com\/Tracker?data=UM5MRgxxCflvaKJcMZIQIi4bhA5dqnSKRpbIwFYf0oSKQ7mKYWagUH4gi55Jso10GG3skmIphzVvHKF6QJnX5ObVmJKzHzU1Jm8Ke2UeXxhDJXMwWDtydwAB20l6LQhd\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">ashli.bobo@nissan-usa.com<\/a><\/p>\n<p>\n        <em>For more information about our products, services and commitment to sustainable mobility, visit <\/em><br \/>\n        <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=yTAF5LXagJWbvvCM6XogB8ceuMIm62sCF6VnvQcBjmVqAL6P8YT8KvEBgZgEqIwOXSVeFdeC1rXPemG6D-1lIA==\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"><br \/>\n          <em><br \/>\n            <u>nissanusa.com<\/u><br \/>\n          <\/em><br \/>\n        <\/a><br \/>\n        <em>. You can also follow us on <\/em><br \/>\n        <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=gGM6geEr8ijOP8XdIaXTKtxsTyZ5XgK_lQmRTF_8S42-wa-5X4t6KDIod7WRd-jTgHwgcEqNAOJtOjm6kaRjO_PcV4vfq-xh0Oxymf1bJ-g=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"><br \/>\n          <em><br \/>\n            <u>Facebook<\/u><br \/>\n          <\/em><br \/>\n        <\/a><br \/>\n        <em>, <\/em><br \/>\n        <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=_oHaTMP2uJmOnB9J1OFhIPjJB_xyJSNW16j548bN3kjWaUd6aCQlqL5_6pNGGlDeF_YPa2w407u2RZrKMQkfkGAVqX107RGhcIxEK0St7Yo=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"><br \/>\n          <em><br \/>\n            <u>Instagram<\/u><br \/>\n          <\/em><br \/>\n        <\/a><br \/>\n        <em>, <\/em><br \/>\n        <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=luoRSspQhU1H2vCVD1w-D9b0wFDQidOW1hGPm_Uy10PV0UnMbTmYE_AFSvH-vclrPy2RkJgW8-PN32yk85UjoA==\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"><br \/>\n          <em><br \/>\n            <u>Twitter<\/u><br \/>\n          <\/em><br \/>\n        <\/a><br \/>\n        <em> and <\/em><br \/>\n        <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=0l-AVsfn5lCiGv9wjVRYeVTCu0KFjLCMnOV4vUJeDCm3ltwmFJYM2g-oVTOp3RMBDLAm9bOvLANdR4YHsgQUzKYVqoq-W2HMGCVW92oD1XSIrzFcPy65hax2zlPOmtXB\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"><br \/>\n          <em><br \/>\n            <u>LinkedIn<\/u><br \/>\n          <\/em><br \/>\n        <\/a><br \/>\n        <em> and see all our latest videos on <\/em><br \/>\n        <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=gPjjQWSHxKyEwdXxOuaCAt46gwvE8XVoe8RVrnnAycpaczFGM4LPNMLzt9jpj5AV-SSiMide5OgsXkjrGbEnYxUU5UNW8IQhFCkr9i180WE=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"><br \/>\n          <em><br \/>\n            <u>YouTube<\/u><br \/>\n          <\/em><br \/>\n        <\/a><br \/>\n        <em>.<\/em>\n      <\/p>\n<p>A photo accompanying this announcement is available at <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=l6dVmrT3E-AUmevM69bIg8wq3u0xDpLUEC9HQUhLk5N4V8DyUill7ZNJfRcgdxslzVWvwaqmgDwZyy2GkhV8tkBgnlNcfOqv4PlqSq-ZB9JqoMcBo3A9e9QtAFURwZbDFzfVyOPYJDjlocYMnKGzdgiD81qbDJxBN4xr2NMcqfI14nTJR3ErxqqDk5R9mlH3MUVA3P-IVQUVm1gQe4gQaxJLGTL0a20aZKbLUa2K-WKzjRklaFQDeK6gLPFJOXsn3jWNCYOx-UCddLiImiT25w==\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">https:\/\/www.globenewswire.com\/NewsRoom\/AttachmentNg\/92b44a78-5b3b-43b0-b383-b07f2d2bf483<\/a><\/p>\n<p>A video\u00a0accompanying this announcement is available at\u00a0<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=l6dVmrT3E-AUmevM69bIg8wq3u0xDpLUEC9HQUhLk5N4V8DyUill7ZNJfRcgdxslmLk8IepEGYtdK5WeOnv9BSTW2HOwoTLjujSPF7kEcrqzWDL28xPVAzgapWlikaZCTFZhfjda2GplDnfbjKgoeqToV_aaQU75n1xfggxHS-hnMKK9GtrlfGF_ThsB_S0bolV7046F9E5iXesblKcC8vQIOGOXRu8ckw46BL29cghaQj2dSHoUtkS4Wy0rYSs7nxqlAJEee3iBL8qrX3mejQ==\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">https:\/\/www.globenewswire.com\/NewsRoom\/AttachmentNg\/81ebdfe7-f6c5-4e1b-8270-37abb1e86564<\/a>\u00a0<\/p>\n<p>      <img loading=\"lazy\" decoding=\"async\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODE4ODQ3MSM0MDU4NzMwIzIwODQ2NzA=\" width=\"1\" height=\"1\" \/><br \/>\n      <br \/>\n      <img loading=\"lazy\" decoding=\"async\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/ml.globenewswire.com\/release\/track\/5afd5603-8146-401f-a455-354852850a35\" width=\"1\" height=\"1\" \/>\n    <\/div>\n<div class=\"mw_contactinfo\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Throughout the tournament, Nissan to showcase the new 2021 Sentra during fast-moving TV spots titled \u201cThe Chase\u201d Nissan to engage fans through range of digital activations including the \u201cAuto Thrill\u201d online bracket challenge with chance to win an all-new 2021 Nissan Rogue and tickets to the 2022 Final Four\u00ae NASHVILLE, Tenn., March 11, 2021 (GLOBE NEWSWIRE) &#8212; NCAA March Madness is back, and Nissan, an Official Corporate Partner of NCAA Men\u2019s Basketball\u00ae and the Final Four, will showcase the game-changing features of the new 2021 Nissan Sentra and the all-new 2021 Nissan Rogue against the backdrop of college basketball\u2019s most anticipated event. During the tournament, Nissan will air an action-packed TV spot for the 2021 Sentra and 2021 Rogue. Titled &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/nissan-challenges-fans-to-keep-up-with-the-thrills-during-2021-ncaa-march-madness\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Nissan challenges fans to \u201ckeep up with the thrills\u201d during 2021 NCAA March Madness\u00ae&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-456088","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nissan challenges fans to \u201ckeep up with the thrills\u201d during 2021 NCAA March Madness\u00ae - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/nissan-challenges-fans-to-keep-up-with-the-thrills-during-2021-ncaa-march-madness\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nissan challenges fans to \u201ckeep up with the thrills\u201d during 2021 NCAA March Madness\u00ae - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Throughout the tournament, Nissan to showcase the new 2021 Sentra during fast-moving TV spots titled \u201cThe Chase\u201d Nissan to engage fans through range of digital activations including the \u201cAuto Thrill\u201d online bracket challenge with chance to win an all-new 2021 Nissan Rogue and tickets to the 2022 Final Four\u00ae NASHVILLE, Tenn., March 11, 2021 (GLOBE NEWSWIRE) &#8212; NCAA March Madness is back, and Nissan, an Official Corporate Partner of NCAA Men\u2019s Basketball\u00ae and the Final Four, will showcase the game-changing features of the new 2021 Nissan Sentra and the all-new 2021 Nissan Rogue against the backdrop of college basketball\u2019s most anticipated event. During the tournament, Nissan will air an action-packed TV spot for the 2021 Sentra and 2021 Rogue. 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Market Newsdesk","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.marketnewsdesk.com\/index.php\/nissan-challenges-fans-to-keep-up-with-the-thrills-during-2021-ncaa-march-madness\/","og_locale":"en_US","og_type":"article","og_title":"Nissan challenges fans to \u201ckeep up with the thrills\u201d during 2021 NCAA March Madness\u00ae - Market Newsdesk","og_description":"Throughout the tournament, Nissan to showcase the new 2021 Sentra during fast-moving TV spots titled \u201cThe Chase\u201d Nissan to engage fans through range of digital activations including the \u201cAuto Thrill\u201d online bracket challenge with chance to win an all-new 2021 Nissan Rogue and tickets to the 2022 Final Four\u00ae NASHVILLE, Tenn., March 11, 2021 (GLOBE NEWSWIRE) &#8212; NCAA March Madness is back, and Nissan, an Official Corporate Partner of NCAA Men\u2019s Basketball\u00ae and the Final Four, will showcase the game-changing features of the new 2021 Nissan Sentra and the all-new 2021 Nissan Rogue against the backdrop of college basketball\u2019s most anticipated event. During the tournament, Nissan will air an action-packed TV spot for the 2021 Sentra and 2021 Rogue. 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