{"id":453760,"date":"2021-03-09T09:03:19","date_gmt":"2021-03-09T14:03:19","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=453760"},"modified":"2021-03-09T09:03:19","modified_gmt":"2021-03-09T14:03:19","slug":"nike-announces-senior-leadership-changes-to-drive-momentum-of-its-consumer-direct-acceleration","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/nike-announces-senior-leadership-changes-to-drive-momentum-of-its-consumer-direct-acceleration\/","title":{"rendered":"Nike Announces Senior Leadership Changes to Drive Momentum of its Consumer Direct Acceleration"},"content":{"rendered":"<p>        <!--.bwalignc { text-align: center; list-style-position: inside }\n.bwuline { text-decoration: underline }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p class=\"bwalignc\"><b>Nike Announces Senior Leadership Changes to Drive Momentum of its Consumer Direct Acceleration<\/b><\/p>\n<p>BEAVERTON, Ore.&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<br \/>\nNIKE, Inc. (NYSE:NKE) announced senior leadership changes today to continue the momentum of the company\u2019s Consumer Direct Acceleration (CDA).\n<\/p>\n<p>\nSarah Mensah becomes VP\/GM, North America and Amy Montagne is named VP\/GM, APLA. Both geography leaders report to Heidi O\u2019Neill, President, Consumer and Marketplace.\n<\/p>\n<p>\n\u201cSarah and Amy are two dynamic leaders, bringing deep experience and expertise to these important roles,\u201d said O\u2019Neill. \u201cSarah has continually demonstrated her ability to deliver strong results across our geographic and Jordan Brand businesses and I look forward to her bringing those skills to the North America team. Amy\u2019s breadth of experience across Nike\u2019s global categories \u2013 including Women\u2019s \u2013 and most recently leading our Men\u2019s consumer construct will be instrumental in leading future growth for APLA.\u201d\n<\/p>\n<p>\nMensah now leads all aspects of Nike\u2019s North America geography, including Direct, Marketing, Digital, Sales, Consumer Construct and Territories, among others. Mensah\u2019s most recent role was VP\/GM, APLA and her prior experiences include VP\/GM, Jordan Brand, North America and VP\/GM Sportswear, APLA. She also served as SVP and Chief Operating Officer for the NBA\u2019s Portland Trailblazers before starting her career at Nike.\n<\/p>\n<p>\nMontagne is responsible for continuing to drive brand and business momentum across Nike\u2019s most diverse geography. Montagne is a 16-year veteran of Nike, whose prior roles include VP\/GM, Global Merchandising, VP\/GM, Global Women\u2019s and VP\/GM, Global Categories. She started her career in Nike\u2019s North America business and worked for Gap, Inc., Mervyn\u2019s and Walmart prior to joining the company.\n<\/p>\n<p>\nAdditionally, Aaron Cain is named VP\/GM, Men\u2019s. Cain reports to Michael Spillane, President, Consumer Creation. \u201cAaron\u2019s deep experience in product, merchandising, driving strong consumer connections and delivering exceptional business results across Nike will be well served in this role. I look forward to seeing Aaron\u2019s expertise, passion for sports and team leadership be further showcased,\u201d said Spillane.\n<\/p>\n<p>\nAs part of Nike\u2019s recently announced shift to a simpler consumer construct, Cain will focus on creating product with deeper insights and driving even greater specialization through performance sport and sport lifestyle for Men\u2019s. Cain began his career at Nike in 2004 and has held roles of increasing responsibility across four geographies including VP\/GM, Sportswear (NSW), Greater China; VP\/GM of NSW EMEA; and most recently as VP\/GM, Men\u2019s, North America. Prior to Nike, Cain held roles in management consulting at Boston Consulting Group.\n<\/p>\n<p>\nAll roles are effective immediately.\n<\/p>\n<p><a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fnews.nike.com%2F&amp;esheet=52392907&amp;newsitemid=20210309005399&amp;lan=en-US&amp;anchor=About+NIKE%2C+Inc.&amp;index=1&amp;md5=c8a95671860b0fdad715c12fe8cae0b6\">About NIKE, Inc.<\/a><\/p>\n<p>\nNIKE, Inc., based near Beaverton, Oregon, is the world&#8217;s leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Converse, a wholly-owned NIKE, Inc. subsidiary brand, designs, markets and distributes athletic lifestyle footwear, apparel and accessories. For more information, NIKE, Inc.\u2019s earnings releases and other financial information are available on the Internet at <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Finvestors.nike.com&amp;esheet=52392907&amp;newsitemid=20210309005399&amp;lan=en-US&amp;anchor=http%3A%2F%2Finvestors.nike.com&amp;index=2&amp;md5=0bea91cb5fc0958a938bb70c42a1228e\">http:\/\/investors.nike.com<\/a>. Individuals can also visit <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fnews.nike.com&amp;esheet=52392907&amp;newsitemid=20210309005399&amp;lan=en-US&amp;anchor=http%3A%2F%2Fnews.nike.com&amp;index=3&amp;md5=c5bb6474946366a885ee42f90641345a\">http:\/\/news.nike.com<\/a> and follow @NIKE.\n<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20210309005399r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20210309005399\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20210309005399\/en\/<\/a><\/span><\/p>\n<p><span class=\"bwuline\">Media Contact<\/span>:<br \/>\n<br \/>KeJuan Wilkins<br \/>\n<br \/>971-473-2556\n<\/p>\n<p><span class=\"bwuline\">Investor Contact<\/span>:<br \/>\n<br \/>Andy Muir<br \/>\n<br \/>(971) 473-3143\n<\/p>\n<p><b>KEYWORDS:<\/b> Oregon United States North America<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Textiles Department Stores General Sports Sports Other Retail Specialty Manufacturing Fashion Retail<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20210309005399\/en\/526858\/3\/Nike_Swoosh_Logo_Black_original.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Nike Announces Senior Leadership Changes to Drive Momentum of its Consumer Direct Acceleration BEAVERTON, Ore.&#8211;(BUSINESS WIRE)&#8211; NIKE, Inc. (NYSE:NKE) announced senior leadership changes today to continue the momentum of the company\u2019s Consumer Direct Acceleration (CDA). Sarah Mensah becomes VP\/GM, North America and Amy Montagne is named VP\/GM, APLA. Both geography leaders report to Heidi O\u2019Neill, President, Consumer and Marketplace. \u201cSarah and Amy are two dynamic leaders, bringing deep experience and expertise to these important roles,\u201d said O\u2019Neill. \u201cSarah has continually demonstrated her ability to deliver strong results across our geographic and Jordan Brand businesses and I look forward to her bringing those skills to the North America team. Amy\u2019s breadth of experience across Nike\u2019s global categories \u2013 including Women\u2019s \u2013 &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/nike-announces-senior-leadership-changes-to-drive-momentum-of-its-consumer-direct-acceleration\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Nike Announces Senior Leadership Changes to Drive Momentum of its Consumer Direct Acceleration&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-453760","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nike Announces Senior Leadership Changes to Drive Momentum of its Consumer Direct Acceleration - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/nike-announces-senior-leadership-changes-to-drive-momentum-of-its-consumer-direct-acceleration\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nike Announces Senior Leadership Changes to Drive Momentum of its Consumer Direct Acceleration - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Nike Announces Senior Leadership Changes to Drive Momentum of its Consumer Direct Acceleration BEAVERTON, Ore.&#8211;(BUSINESS WIRE)&#8211; NIKE, Inc. (NYSE:NKE) announced senior leadership changes today to continue the momentum of the company\u2019s Consumer Direct Acceleration (CDA). Sarah Mensah becomes VP\/GM, North America and Amy Montagne is named VP\/GM, APLA. Both geography leaders report to Heidi O\u2019Neill, President, Consumer and Marketplace. \u201cSarah and Amy are two dynamic leaders, bringing deep experience and expertise to these important roles,\u201d said O\u2019Neill. \u201cSarah has continually demonstrated her ability to deliver strong results across our geographic and Jordan Brand businesses and I look forward to her bringing those skills to the North America team. Amy\u2019s breadth of experience across Nike\u2019s global categories \u2013 including Women\u2019s \u2013 &hellip; Continue reading &quot;Nike Announces Senior Leadership Changes to Drive Momentum of its Consumer Direct Acceleration&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/nike-announces-senior-leadership-changes-to-drive-momentum-of-its-consumer-direct-acceleration\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2021-03-09T14:03:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20210309005399r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/nike-announces-senior-leadership-changes-to-drive-momentum-of-its-consumer-direct-acceleration\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/nike-announces-senior-leadership-changes-to-drive-momentum-of-its-consumer-direct-acceleration\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Nike Announces Senior Leadership Changes to Drive Momentum of its Consumer Direct Acceleration\",\"datePublished\":\"2021-03-09T14:03:19+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/nike-announces-senior-leadership-changes-to-drive-momentum-of-its-consumer-direct-acceleration\\\/\"},\"wordCount\":579,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/nike-announces-senior-leadership-changes-to-drive-momentum-of-its-consumer-direct-acceleration\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/cts.businesswire.com\\\/ct\\\/CT?id=bwnews&amp;sty=20210309005399r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/nike-announces-senior-leadership-changes-to-drive-momentum-of-its-consumer-direct-acceleration\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/nike-announces-senior-leadership-changes-to-drive-momentum-of-its-consumer-direct-acceleration\\\/\",\"name\":\"Nike Announces Senior Leadership Changes to Drive Momentum of its Consumer Direct Acceleration - 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(NYSE:NKE) announced senior leadership changes today to continue the momentum of the company\u2019s Consumer Direct Acceleration (CDA). Sarah Mensah becomes VP\/GM, North America and Amy Montagne is named VP\/GM, APLA. Both geography leaders report to Heidi O\u2019Neill, President, Consumer and Marketplace. \u201cSarah and Amy are two dynamic leaders, bringing deep experience and expertise to these important roles,\u201d said O\u2019Neill. \u201cSarah has continually demonstrated her ability to deliver strong results across our geographic and Jordan Brand businesses and I look forward to her bringing those skills to the North America team. Amy\u2019s breadth of experience across Nike\u2019s global categories \u2013 including Women\u2019s \u2013 &hellip; Continue reading \"Nike Announces Senior Leadership Changes to Drive Momentum of its Consumer Direct Acceleration\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/nike-announces-senior-leadership-changes-to-drive-momentum-of-its-consumer-direct-acceleration\/","og_site_name":"Market Newsdesk","article_published_time":"2021-03-09T14:03:19+00:00","og_image":[{"url":"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20210309005399r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/nike-announces-senior-leadership-changes-to-drive-momentum-of-its-consumer-direct-acceleration\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/nike-announces-senior-leadership-changes-to-drive-momentum-of-its-consumer-direct-acceleration\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"Nike Announces Senior Leadership Changes to Drive Momentum of its Consumer Direct Acceleration","datePublished":"2021-03-09T14:03:19+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/nike-announces-senior-leadership-changes-to-drive-momentum-of-its-consumer-direct-acceleration\/"},"wordCount":579,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/nike-announces-senior-leadership-changes-to-drive-momentum-of-its-consumer-direct-acceleration\/#primaryimage"},"thumbnailUrl":"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20210309005399r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/nike-announces-senior-leadership-changes-to-drive-momentum-of-its-consumer-direct-acceleration\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/nike-announces-senior-leadership-changes-to-drive-momentum-of-its-consumer-direct-acceleration\/","name":"Nike Announces Senior Leadership Changes to Drive Momentum of its Consumer Direct Acceleration - 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