{"id":452845,"date":"2021-03-08T11:03:17","date_gmt":"2021-03-08T16:03:17","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=452845"},"modified":"2021-03-08T11:03:17","modified_gmt":"2021-03-08T16:03:17","slug":"mastercraft-boat-company-and-6x-world-champion-wakeboarder-meagan-ethell-partner-to-empower-female-confidence-in-and-behind-the-boat-with-let-her-rip-campaign","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/mastercraft-boat-company-and-6x-world-champion-wakeboarder-meagan-ethell-partner-to-empower-female-confidence-in-and-behind-the-boat-with-let-her-rip-campaign\/","title":{"rendered":"MasterCraft Boat Company and 6x World Champion Wakeboarder Meagan Ethell Partner to Empower Female Confidence In and Behind the Boat With \u201cLet Her Rip\u201d Campaign"},"content":{"rendered":"<h2>\nCompany leaders and athletes raise awareness and create inclusion through inspirational stories and complimentary water sports clinics<br \/>\n<\/h2>\n<div class=\"mw_release\">\n<p>VONORE, Tenn., March  08, 2021  (GLOBE NEWSWIRE) &#8212; Today, on International Women\u2019s Day<strong>, <\/strong>MasterCraft\u00a0Boat Company, a subsidiary of MasterCraft Boat Holdings Inc. (NASDAQ: MCFT), is kicking off its \u201cLet Her Rip\u201d campaign to support the on-going push to inspire and empower women to relentlessly chase their goals, have confidence in their abilities in and behind the boat and to challenge others to do the same in the water sports industry and beyond.<\/p>\n<p>MasterCraft and Meagan Ethell, world champion MasterCraft athlete, will host a complimentary clinic to help female boaters of all ages hone their skills behind the wheel and behind the boat on May 1st and May 2nd at The Boarding School in Orlando, Fla. Those not able to attend the clinic in person can also receive access to digital coaching from Ethell through the Givego app.<\/p>\n<p>The \u201cLet Her Rip: The Meagan\u00a0Ethell\u00a0Story\u201d video will premiere today on the MasterCraft\u00a0YouTube channel [<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=fj4mIxi9FbrEOa8VuigQkGQ1vbl-Z1Ao_FF-fpVx1r61PZRnQr5l-2xxWPX7zgyVfdOEl3G4W1_DwYKd9SE4l4MJ6BbJ6xYBDMX5BEl7UME=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">https:\/\/youtu.be\/l9rP_vqlEA0<\/a>] and across the company\u2019s social media channels. Ethell\u2019s industry sponsors Red Bull, Liquid Force,\u00a0Nomadix\u00a0and Body Glove are standing behind the Let Her Rip initiative in celebration of not only her story but other accomplished female athletes.<\/p>\n<p>\u201cBeing part of a team and company that supports and encourages me, my fellow athletes and young girls around the world to be strong, to love who they are and to maximize their potential everyday is an honor,\u201d said\u00a0Ethell.<\/p>\n<p>Women in leadership positions throughout MasterCraft\u2019s corporate office are joining the initiative and sharing what Let Her Rip means to them. Director of Engineering Erica Clark-Heinrich said, \u201cI\u2019m proud to work for a company that prioritizes lifting up others and challenges women to celebrate their strengths. It [Let Her Rip] means leading bravely even when you\u2019re scared and rolling up your shirt sleeves to help your team. It means being willing to fail but also learning from the failures.\u201d <br \/>\u00a0<br \/>To watch the \u201cLet Her Rip: The Meagan\u00a0Ethell\u00a0Story,\u201d to shop Let Her Rip\u00a0apparel and sign up for the Let Her Rip clinic, visit <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=eN3_ZZitwxCEdrt5NQt3eX2QuPTyrRAiCZ3Jkd-U2HYlaejfufGq0rSn5Q9BJEBZKkNDMuDR6RwKvEBKJfCYq2tx4BfmNgRctJgWWHLw2r4=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">MasterCraft.com\/letherrip<\/a>.<\/p>\n<p>\n        <strong><br \/>\n          <em>About MasterCraft: <\/em><br \/>\n        <\/strong><br \/>\n        <br \/>\n        <em>MasterCraft is a world-renowned innovator, designer, manufacturer, and marketer of premium performance sport boats. Founded in 1968, MasterCraft has cultivated its iconic brand image through a rich history of industry-leading innovation, and more than four decades after the original MasterCraft made its debut, the company\u2019s goal remains the same \u2013 to continue building the world\u2019s best ski, wakeboard, wake surf and luxury performance powerboats.<\/em>\n      <\/p>\n<p>\n        <strong><br \/>\n          <em>About MasterCraft Boat Holdings, Inc. <\/em><br \/>\n        <\/strong><br \/>\n        <br \/>\n        <em>Headquartered in Vonore, TN, MasterCraft Boat Holdings, Inc. (NASDAQ: MCFT) is a leading innovator, designer, manufacturer and marketer of premium recreational powerboats through its four wholly-owned brands, MasterCraft, NauticStar, Crest and Aviara Boats. Through these four brands, MasterCraft Boat Holdings has leading market share positions in three of the fastest-growing segments of the powerboat industry \u2013 performance sport boats, outboard saltwater fishing, pontoon boats \u2013 while entering the large, growing luxury day boat segment. For more information about MasterCraft Boat Holdings, please visit<\/em><br \/>\n        <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=FrWKbgiWVT2ybgn1NskpU8dI-lFplh4L1Xc6V6WMrKaOMvT0fMzI4kb3LGAf1Z0Ww6TJApZIyjg_EqPUGl5IwPxY4Md_xcoBxWF_a7pYtf0=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"><br \/>\n          <em>Investors.MasterCraft.com<\/em><br \/>\n        <\/a><br \/>\n        <em>,<\/em><br \/>\n        <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=Cu2TEN5mnyFhSzMjJXfqG6TJJcpDdVA1xAjbVv4IrMZW6WqzFaidtQHk9OXUDo2v7VllI5no1vtf2wn0lQzJsbuxg2TGd61i0BsL2MBAX6Y=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"><br \/>\n          <em> www.MasterCraft.com<\/em><br \/>\n        <\/a><br \/>\n        <em>,<\/em><br \/>\n        <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=GGYYMj7ZjlTlYtw975HCeQXRJZP2zxp4Ni9xFuP6GeRSgGis_vGQ2j16JSAmRkKhtwuRrjmXl9QW7M58UjMyeAIAa5wjpOQyrVsii0GSwzM=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"><br \/>\n          <em> www.NauticStarBoats.com<\/em><br \/>\n        <\/a><br \/>\n        <em>,<\/em><br \/>\n        <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=NHMn8UrPHvqts_9KpQDSOopQkB3-pK4fWtuM6UJHkD8Ff6XL5emgW3F4NFY2uG6Ynr5Bigj-GS2Flv2R6AA3A4Hr3Q-hEFa-BHo-8V-hN4rZkH560K1Z8AOXbRDa6K5p\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"><br \/>\n          <em> www.CrestPontoonBoats.com<\/em><br \/>\n        <\/a><br \/>\n        <em>, and <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=DUR5vPxBWLuLDQyiADSEuPuy__LRbAT5cAFKDUH1j83P_icoIZh8F6LskYobeRz-WFH_DbERzo9w-lLtgguAc_wVZyNAR4tmqTL6724Qveo=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">www.AviaraBoats.com<\/a>.<\/em>\n      <\/p>\n<p>Photo &amp; video: <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=fj4mIxi9FbrEOa8VuigQkA29pfnV9MVSW_9_7t_zdM2620RCEiV8StJ_MORlyDQQ8ec6UYv1TVb9Vnnlr8fNeB11Sfc7nOV0cCoFSop5Ivk=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">https:\/\/bit.ly\/3b9R9Yf<\/a><\/p>\n<\/p>\n<table style=\"border-collapse: collapse;width:100%;border-collapse:collapse\">\n<tr>\n<td style=\"max-width:50%;width:50%;min-width:50%;vertical-align: top\">\n            <strong>MasterCraft Marketing Contact:<\/strong><br \/>\n            <br \/>Natalie Childress<br \/>(423) 884-7731<br \/>natalie.childress@mastercraft.com<\/td>\n<td style=\"max-width:50%;width:50%;min-width:50%;vertical-align: top\">\n            <strong>Investor Contact:<\/strong><br \/>\n            <br \/>MasterCraft Boat Holdings, Inc.<br \/>George Steinbarger <br \/>Chief Revenue Officer <br \/>Investorrelations@mastercraft.com<\/td>\n<\/tr>\n<\/table>\n<p>      <img loading=\"lazy\" decoding=\"async\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODE4NjE4OSM0MDUxMDg4IzIwMTkzNDU=\" width=\"1\" height=\"1\" \/><br \/>\n      <br \/>\n      <img loading=\"lazy\" decoding=\"async\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/ml.globenewswire.com\/release\/track\/9ef5fc10-9a24-4709-a9fa-ac6f66cd9ea2\" width=\"1\" height=\"1\" \/>\n    <\/div>\n<div class=\"mw_contactinfo\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Company leaders and athletes raise awareness and create inclusion through inspirational stories and complimentary water sports clinics VONORE, Tenn., March 08, 2021 (GLOBE NEWSWIRE) &#8212; Today, on International Women\u2019s Day, MasterCraft\u00a0Boat Company, a subsidiary of MasterCraft Boat Holdings Inc. (NASDAQ: MCFT), is kicking off its \u201cLet Her Rip\u201d campaign to support the on-going push to inspire and empower women to relentlessly chase their goals, have confidence in their abilities in and behind the boat and to challenge others to do the same in the water sports industry and beyond. MasterCraft and Meagan Ethell, world champion MasterCraft athlete, will host a complimentary clinic to help female boaters of all ages hone their skills behind the wheel and behind the boat on &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/mastercraft-boat-company-and-6x-world-champion-wakeboarder-meagan-ethell-partner-to-empower-female-confidence-in-and-behind-the-boat-with-let-her-rip-campaign\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;MasterCraft Boat Company and 6x World Champion Wakeboarder Meagan Ethell Partner to Empower Female Confidence In and Behind the Boat With \u201cLet Her Rip\u201d Campaign&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-452845","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>MasterCraft Boat Company and 6x World Champion Wakeboarder Meagan Ethell Partner to Empower Female Confidence In and Behind the Boat With \u201cLet Her Rip\u201d Campaign - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/mastercraft-boat-company-and-6x-world-champion-wakeboarder-meagan-ethell-partner-to-empower-female-confidence-in-and-behind-the-boat-with-let-her-rip-campaign\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MasterCraft Boat Company and 6x World Champion Wakeboarder Meagan Ethell Partner to Empower Female Confidence In and Behind the Boat With \u201cLet Her Rip\u201d Campaign - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Company leaders and athletes raise awareness and create inclusion through inspirational stories and complimentary water sports clinics VONORE, Tenn., March 08, 2021 (GLOBE NEWSWIRE) &#8212; Today, on International Women\u2019s Day, MasterCraft\u00a0Boat Company, a subsidiary of MasterCraft Boat Holdings Inc. (NASDAQ: MCFT), is kicking off its \u201cLet Her Rip\u201d campaign to support the on-going push to inspire and empower women to relentlessly chase their goals, have confidence in their abilities in and behind the boat and to challenge others to do the same in the water sports industry and beyond. MasterCraft and Meagan Ethell, world champion MasterCraft athlete, will host a complimentary clinic to help female boaters of all ages hone their skills behind the wheel and behind the boat on &hellip; Continue reading &quot;MasterCraft Boat Company and 6x World Champion Wakeboarder Meagan Ethell Partner to Empower Female Confidence In and Behind the Boat With \u201cLet Her Rip\u201d Campaign&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/mastercraft-boat-company-and-6x-world-champion-wakeboarder-meagan-ethell-partner-to-empower-female-confidence-in-and-behind-the-boat-with-let-her-rip-campaign\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2021-03-08T16:03:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODE4NjE4OSM0MDUxMDg4IzIwMTkzNDU=\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/mastercraft-boat-company-and-6x-world-champion-wakeboarder-meagan-ethell-partner-to-empower-female-confidence-in-and-behind-the-boat-with-let-her-rip-campaign\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/mastercraft-boat-company-and-6x-world-champion-wakeboarder-meagan-ethell-partner-to-empower-female-confidence-in-and-behind-the-boat-with-let-her-rip-campaign\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"MasterCraft Boat Company and 6x World Champion Wakeboarder Meagan Ethell Partner to Empower Female Confidence In and Behind the Boat With \u201cLet Her Rip\u201d Campaign\",\"datePublished\":\"2021-03-08T16:03:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/mastercraft-boat-company-and-6x-world-champion-wakeboarder-meagan-ethell-partner-to-empower-female-confidence-in-and-behind-the-boat-with-let-her-rip-campaign\\\/\"},\"wordCount\":594,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/mastercraft-boat-company-and-6x-world-champion-wakeboarder-meagan-ethell-partner-to-empower-female-confidence-in-and-behind-the-boat-with-let-her-rip-campaign\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.globenewswire.com\\\/newsroom\\\/ti?nf=ODE4NjE4OSM0MDUxMDg4IzIwMTkzNDU=\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/mastercraft-boat-company-and-6x-world-champion-wakeboarder-meagan-ethell-partner-to-empower-female-confidence-in-and-behind-the-boat-with-let-her-rip-campaign\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/mastercraft-boat-company-and-6x-world-champion-wakeboarder-meagan-ethell-partner-to-empower-female-confidence-in-and-behind-the-boat-with-let-her-rip-campaign\\\/\",\"name\":\"MasterCraft Boat Company and 6x World Champion Wakeboarder Meagan Ethell Partner to Empower Female Confidence In and Behind the Boat With \u201cLet Her Rip\u201d Campaign - 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Market Newsdesk","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.marketnewsdesk.com\/index.php\/mastercraft-boat-company-and-6x-world-champion-wakeboarder-meagan-ethell-partner-to-empower-female-confidence-in-and-behind-the-boat-with-let-her-rip-campaign\/","og_locale":"en_US","og_type":"article","og_title":"MasterCraft Boat Company and 6x World Champion Wakeboarder Meagan Ethell Partner to Empower Female Confidence In and Behind the Boat With \u201cLet Her Rip\u201d Campaign - Market Newsdesk","og_description":"Company leaders and athletes raise awareness and create inclusion through inspirational stories and complimentary water sports clinics VONORE, Tenn., March 08, 2021 (GLOBE NEWSWIRE) &#8212; Today, on International Women\u2019s Day, MasterCraft\u00a0Boat Company, a subsidiary of MasterCraft Boat Holdings Inc. (NASDAQ: MCFT), is kicking off its \u201cLet Her Rip\u201d campaign to support the on-going push to inspire and empower women to relentlessly chase their goals, have confidence in their abilities in and behind the boat and to challenge others to do the same in the water sports industry and beyond. MasterCraft and Meagan Ethell, world champion MasterCraft athlete, will host a complimentary clinic to help female boaters of all ages hone their skills behind the wheel and behind the boat on &hellip; Continue reading \"MasterCraft Boat Company and 6x World Champion Wakeboarder Meagan Ethell Partner to Empower Female Confidence In and Behind the Boat With \u201cLet Her Rip\u201d Campaign\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/mastercraft-boat-company-and-6x-world-champion-wakeboarder-meagan-ethell-partner-to-empower-female-confidence-in-and-behind-the-boat-with-let-her-rip-campaign\/","og_site_name":"Market Newsdesk","article_published_time":"2021-03-08T16:03:17+00:00","og_image":[{"url":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODE4NjE4OSM0MDUxMDg4IzIwMTkzNDU=","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/mastercraft-boat-company-and-6x-world-champion-wakeboarder-meagan-ethell-partner-to-empower-female-confidence-in-and-behind-the-boat-with-let-her-rip-campaign\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/mastercraft-boat-company-and-6x-world-champion-wakeboarder-meagan-ethell-partner-to-empower-female-confidence-in-and-behind-the-boat-with-let-her-rip-campaign\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"MasterCraft Boat Company and 6x World Champion Wakeboarder Meagan Ethell Partner to Empower Female Confidence In and Behind the Boat With \u201cLet Her Rip\u201d Campaign","datePublished":"2021-03-08T16:03:17+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/mastercraft-boat-company-and-6x-world-champion-wakeboarder-meagan-ethell-partner-to-empower-female-confidence-in-and-behind-the-boat-with-let-her-rip-campaign\/"},"wordCount":594,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/mastercraft-boat-company-and-6x-world-champion-wakeboarder-meagan-ethell-partner-to-empower-female-confidence-in-and-behind-the-boat-with-let-her-rip-campaign\/#primaryimage"},"thumbnailUrl":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODE4NjE4OSM0MDUxMDg4IzIwMTkzNDU=","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/mastercraft-boat-company-and-6x-world-champion-wakeboarder-meagan-ethell-partner-to-empower-female-confidence-in-and-behind-the-boat-with-let-her-rip-campaign\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/mastercraft-boat-company-and-6x-world-champion-wakeboarder-meagan-ethell-partner-to-empower-female-confidence-in-and-behind-the-boat-with-let-her-rip-campaign\/","name":"MasterCraft Boat Company and 6x World Champion Wakeboarder Meagan Ethell Partner to Empower Female Confidence In and Behind the Boat With \u201cLet Her Rip\u201d Campaign - 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