{"id":424586,"date":"2021-01-29T08:33:35","date_gmt":"2021-01-29T13:33:35","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=424586"},"modified":"2021-01-29T08:33:35","modified_gmt":"2021-01-29T13:33:35","slug":"dicks-sporting-goods-announces-expansion-of-female-focused-initiatives-ahead-of-national-girls-women-in-sports-day","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/dicks-sporting-goods-announces-expansion-of-female-focused-initiatives-ahead-of-national-girls-women-in-sports-day\/","title":{"rendered":"Dick&#8217;s Sporting Goods Announces Expansion Of Female-Focused Initiatives Ahead Of National Girls &amp; Women In Sports Day"},"content":{"rendered":"<div class=\"xn-newslines\">\n<h2 class=\"xn-hedline\">Candace Parker, Sydney Leroux and Morgan Simianer are among the female leaders partnering with the retailer to support their efforts<\/h2>\n<p class=\"xn-distributor\">PR Newswire<\/p>\n<\/p><\/div>\n<div class=\"xn-content\">\n<p>\n        <span class=\"xn-location\">PITTSBURGH<\/span>, <span class=\"xn-chron\">Jan. 29, 2021<\/span> \/PRNewswire\/ &#8212;\u00a0To celebrate the upcoming National Girls &amp; Women in Sports Day (<span class=\"xn-chron\">February 3<\/span>), DICK&#8217;S Sporting Goods (NYSE: DKS) today announced it will expand its efforts in support of female athletes throughout 2021. <\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder1\">\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/1429186\/DICKS_Sporting_Goods_Women_In_Sports.html\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/1429186\/DICKS_Sporting_Goods_Women_In_Sports.jpg\" title=\"Courtesy of DICK\u2019S Sporting Goods\" alt=\"Courtesy of DICK\u2019S Sporting Goods\" \/><br \/>\n          <\/a>\n        <\/p>\n<\/p><\/div>\n<p>The Company&#8217;s 2021 efforts to champion women, while highlighting the importance youth sports play in the lives of girls will include: <\/p>\n<ul type=\"disc\">\n<li>A commitment by The DICK&#8217;S Sporting Goods Foundation to donate 100,000 <b>DSG Brand<\/b> sports bras over the next 18 months to under resourced female athletes across the country. To distribute the sports bras, the Foundation will partner with <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3051775-1&amp;h=710904586&amp;u=https%3A%2F%2Fwww.goodsports.org%2F&amp;a=Good+Sports\" rel=\"nofollow noopener noreferrer\"><u>Good Sports<\/u><\/a><\/u><u>,<\/u> a nonprofit organization that provides athletic equipment, apparel and footwear to young athletes in need. Sports bras are an essential piece of equipment for girls, but many girls do not have access to them, something that can contribute to increased drop-out rates in sports. Research shows that by the age of 14, girls quit sports at two times the rate of boys.<sup>1<\/sup> In addition, 73% of girls have concerns about their body when they play.<sup> 2<\/sup><\/li>\n<li>The formation of the Company&#8217;s first-ever <b><i>Girls&#8217; Power Panel<\/i><\/b> for girls ages 13-17 with the goal of giving a younger generation of females a voice to provide general insights on sports issues, give their input on product offerings and initiatives for the Company and help overcome barriers for women in sports. Starting today, interested young females can apply or learn more by filling out the <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3051775-1&amp;h=260422850&amp;u=https%3A%2F%2Fdcsg.co1.qualtrics.com%2Fjfe%2Fpreview%2FSV_0uB7bC9mpeBs9AF%3FQ_CHL%3Dpreview%26Q_SurveyVersionID%3Dcurrent&amp;a=online+application\" rel=\"nofollow noopener noreferrer\"><u>online application<\/u><\/a><\/u>. <\/li>\n<li>A National Girls &amp; Women in Sports Day social challenge, <b>#StrongerWithSports<\/b>, aimed at showcasing the strength girls and women gain by participating in sports. <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3051775-1&amp;h=4045867401&amp;u=https%3A%2F%2Furldefense.com%2Fv3%2F__https%3A%2Fwww.instagram.com%2Fcandaceparker%2F%3Fhl%3Den__%3B!!Fu-vQg!4GZ0mmw3lSejGPKxD8Xu-4dStGq61ZX053I3opjdJQg9LSX_RN39aBu1k6Or9gcZwxvw%24&amp;a=Candace+Parker\" rel=\"nofollow noopener noreferrer\"><u><span class=\"xn-person\">Candace Parker<\/span><\/u><\/a><\/u>, <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3051775-1&amp;h=2930892176&amp;u=https%3A%2F%2Furldefense.com%2Fv3%2F__https%3A%2Fwww.instagram.com%2Fsydneyleroux%2F%3Fhl%3Den__%3B!!Fu-vQg!4GZ0mmw3lSejGPKxD8Xu-4dStGq61ZX053I3opjdJQg9LSX_RN39aBu1k6Or9nBQ2OXg%24&amp;a=Sydney+Leroux\" rel=\"nofollow noopener noreferrer\"><u><span class=\"xn-person\">Sydney Leroux<\/span><\/u><\/a><\/u> and <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3051775-1&amp;h=3663822060&amp;u=https%3A%2F%2Furldefense.com%2Fv3%2F__https%3A%2Fwww.instagram.com%2Fmorgannlyn%2F%3Fhl%3Den__%3B!!Fu-vQg!4GZ0mmw3lSejGPKxD8Xu-4dStGq61ZX053I3opjdJQg9LSX_RN39aBu1k6Or9vWivLIC%24&amp;a=Morgan+Simianer\" rel=\"nofollow noopener noreferrer\"><u><span class=\"xn-person\">Morgan Simianer<\/span><\/u><\/a><\/u>\u00a0are among the group of today&#8217;s female sports advocates and leaders supporting the challenge. Each will post a sports photo from when they are younger and describe how sports have positively impacted her life and will encourage others to post in support of the challenge on National Girls &amp; Women in Sports Day (<span class=\"xn-chron\">February 3<\/span>). Knowing the valuable life lessons and confidence sports offer, the Company hopes current and former female athletes of all levels will join this effort to celebrate the power of sports and inspire increased participation by young girls. <\/li>\n<li>Offering an exclusive drop of the <b>Brooks Running <i>&#8220;Empower Her&#8221;<\/i><\/b> collection, specifically celebrating National Girls &amp; Women in Sports Day. The product line, including a variety of footwear, apparel and accessories, will be available in DICK&#8217;S stores nationwide and online at dicks.com starting <span class=\"xn-chron\">February 1<\/span>. A portion of sales of this special collection up to a total donation of <span class=\"xn-money\">$500,000<\/span> will help The DICK&#8217;S Sporting Goods Foundation to directly support under resourced Girls Running Programs across the country. <\/li>\n<\/ul>\n<p>&#8220;DICK&#8217;S Sporting Goods is committed to championing girls and women in sports. We know that when young female athletes have access to the proper equipment and can look up to other female athletes, they are more likely to remain in a sports program and gain the skills to help equip themselves to be future leaders,&#8221; said <b><span class=\"xn-person\">Lauren Hobart<\/span><\/b>, President, DICK&#8217;S Sporting Goods and The DICK&#8217;S Sporting Goods Foundation. &#8220;We intend to stay at the forefront of advocating for female athletes and athletics.&#8221;<\/p>\n<p>These 2021 initiatives follow the Company&#8217;s actions in 2020, when The DICK&#8217;S Sporting Goods Foundation provided a <span class=\"xn-money\">$5 million<\/span> grant to the U.S. Soccer Foundation&#8217;s <i>United for Girls <\/i>initiative, began a partnership with <span class=\"xn-location\">USA<\/span> Softball, expanded women&#8217;s offerings in-store and online and launched a marketing campaign celebrating the power of the sports bra. <\/p>\n<p>Additionally, DICK&#8217;S Sporting Goods has been named a Signature Partner for the 2021 National Girls &amp; Women&#8217;s in Sports Day powered by the Women&#8217;s Sports Foundation. This year marks the 35<sup>th<\/sup> annual celebration. DICK&#8217;S Sporting Goods will be a co-presenting sponsor of Girls Fest, a 90-minute virtual event streamed on YouTube designed for girls from elementary to high school level. <\/p>\n<p>\n        <sup>1.\u00a0 P. (2008). Go Out and Play: Youth Sports in America. <span class=\"xn-location\">East Meadow, NY<\/span>: Women&#8217;s Sports Foundation<br \/>2.\u00a0 The Influence of the Breast on Sport and Exercise Participation in School Girls in the <span class=\"xn-location\">United Kingdom<\/span><\/sup>\n      <\/p>\n<p>\n        <b><br \/>\n          <u>About DICK&#8217;S Sporting Goods, Inc.<\/u><br \/>\n        <\/b><br \/>\n        <b>\u00a0<br \/><\/b>Founded in 1948, DICK&#8217;S Sporting Goods, Inc. is a leading omni-channel sporting goods retailer offering an extensive assortment of authentic, high-quality sports equipment, apparel, footwear and accessories. As of <span class=\"xn-chron\">October 31, 2020<\/span>, the Company operated 732 DICK&#8217;S Sporting Goods locations across <span class=\"xn-location\">the United States<\/span>, serving and inspiring athletes and outdoor enthusiasts to achieve their personal best through a blend of dedicated teammates, in-store services and unique specialty shop-in-shops dedicated to Team Sports, Athletic Apparel, Golf, Lodge\/Outdoor, Fitness and Footwear. <\/p>\n<p>Headquartered in <span class=\"xn-location\">Pittsburgh, PA<\/span>, DICK&#8217;S also owns and operates Golf Galaxy and Field &amp; Stream specialty stores, as well as\u00a0GameChanger, a youth sports mobile app for scheduling, communications and live scorekeeping.\u00a0 DICK&#8217;S offers its products through a dynamic eCommerce platform that is integrated with its store network and provides customers with the convenience and expertise of a 24-hour storefront.\u00a0For more information, visit the Investor Relations page at <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3051775-1&amp;h=2737420994&amp;u=http%3A%2F%2Fwww.dicks.com%2F&amp;a=dicks.com\" rel=\"nofollow noopener noreferrer\">dicks.com<\/a>.<\/p>\n<p>\n        <b><br \/>\n          <u>About The DICK&#8217;S Sporting Goods Foundation<br \/><\/u><br \/>\n        <\/b>The DICK&#8217;S Sporting Goods Foundation is a tax exempt 501(c)(3) non-profit corporation with a mission to inspire and enable sports participation. It was created by DICK&#8217;S Sporting Goods, Inc. as a private corporate foundation to support DICK&#8217;S charitable and philanthropic activities.<\/p>\n<p>\n        <b><br \/>\n          <u>Contact:<\/u><br \/>\n        <\/b><br \/>\n        <b>\u00a0<\/b>DICK&#8217;S Sporting Goods \u2013 <a target=\"_blank\" href=\"mailto:press@dcsg.com\" rel=\"nofollow noopener noreferrer\">press@dcsg.com<\/a><\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder2\">\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/473057\/DICKS_Sporting_Goods_Logo.html\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/473057\/DICKS_Sporting_Goods_Logo.jpg\" title=\"DICK'S Sporting Goods Logo. (PRNewsFoto\/DICK'S Sporting Goods) (PRNewsfoto\/DICK'S Sporting Goods)\" alt=\"DICK'S Sporting Goods Logo. (PRNewsFoto\/DICK'S Sporting Goods) (PRNewsfoto\/DICK'S Sporting Goods)\" \/><br \/>\n          <\/a>\n        <\/p>\n<\/p><\/div>\n<p id=\"PURL\">\n        <img loading=\"lazy\" decoding=\"async\" title=\"Cision\" width=\"12\" height=\"12\" alt=\"Cision\" src=\"https:\/\/c212.net\/c\/img\/favicon.png?sn=NY63547&amp;sd=2021-01-29\" \/> View original content to download multimedia:<a id=\"PRNURL\" rel=\"nofollow\" href=\"http:\/\/www.prnewswire.com\/news-releases\/dicks-sporting-goods-announces-expansion-of-female-focused-initiatives-ahead-of-national-girls--women-in-sports-day-301218006.html\">http:\/\/www.prnewswire.com\/news-releases\/dicks-sporting-goods-announces-expansion-of-female-focused-initiatives-ahead-of-national-girls&#8211;women-in-sports-day-301218006.html<\/a><\/p>\n<p>SOURCE  DICK&#8217;S Sporting Goods<\/p>\n<\/p><\/div>\n<p>    <img decoding=\"async\" alt=\"\" src=\"https:\/\/rt.prnewswire.com\/rt.gif?NewsItemId=NY63547&amp;Transmission_Id=202101290830PR_NEWS_USPR_____NY63547&amp;DateId=20210129\" style=\"border:0px;width:1px;height:1px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Candace Parker, Sydney Leroux and Morgan Simianer are among the female leaders partnering with the retailer to support their efforts PR Newswire PITTSBURGH, Jan. 29, 2021 \/PRNewswire\/ &#8212;\u00a0To celebrate the upcoming National Girls &amp; Women in Sports Day (February 3), DICK&#8217;S Sporting Goods (NYSE: DKS) today announced it will expand its efforts in support of female athletes throughout 2021. The Company&#8217;s 2021 efforts to champion women, while highlighting the importance youth sports play in the lives of girls will include: A commitment by The DICK&#8217;S Sporting Goods Foundation to donate 100,000 DSG Brand sports bras over the next 18 months to under resourced female athletes across the country. To distribute the sports bras, the Foundation will partner with Good Sports, &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/dicks-sporting-goods-announces-expansion-of-female-focused-initiatives-ahead-of-national-girls-women-in-sports-day\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Dick&#8217;s Sporting Goods Announces Expansion Of Female-Focused Initiatives Ahead Of National Girls &amp; Women In Sports Day&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-424586","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Dick&#039;s Sporting Goods Announces Expansion Of Female-Focused Initiatives Ahead Of National Girls &amp; Women In Sports Day - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/dicks-sporting-goods-announces-expansion-of-female-focused-initiatives-ahead-of-national-girls-women-in-sports-day\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dick&#039;s Sporting Goods Announces Expansion Of Female-Focused Initiatives Ahead Of National Girls &amp; Women In Sports Day - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Candace Parker, Sydney Leroux and Morgan Simianer are among the female leaders partnering with the retailer to support their efforts PR Newswire PITTSBURGH, Jan. 29, 2021 \/PRNewswire\/ &#8212;\u00a0To celebrate the upcoming National Girls &amp; Women in Sports Day (February 3), DICK&#8217;S Sporting Goods (NYSE: DKS) today announced it will expand its efforts in support of female athletes throughout 2021. The Company&#8217;s 2021 efforts to champion women, while highlighting the importance youth sports play in the lives of girls will include: A commitment by The DICK&#8217;S Sporting Goods Foundation to donate 100,000 DSG Brand sports bras over the next 18 months to under resourced female athletes across the country. To distribute the sports bras, the Foundation will partner with Good Sports, &hellip; Continue reading &quot;Dick&#8217;s Sporting Goods Announces Expansion Of Female-Focused Initiatives Ahead Of National Girls &amp; Women In Sports Day&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/dicks-sporting-goods-announces-expansion-of-female-focused-initiatives-ahead-of-national-girls-women-in-sports-day\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2021-01-29T13:33:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mma.prnewswire.com\/media\/1429186\/DICKS_Sporting_Goods_Women_In_Sports.jpg\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/dicks-sporting-goods-announces-expansion-of-female-focused-initiatives-ahead-of-national-girls-women-in-sports-day\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/dicks-sporting-goods-announces-expansion-of-female-focused-initiatives-ahead-of-national-girls-women-in-sports-day\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Dick&#8217;s Sporting Goods Announces Expansion Of Female-Focused Initiatives Ahead Of National Girls &amp; 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Women In Sports Day - Market Newsdesk","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.marketnewsdesk.com\/index.php\/dicks-sporting-goods-announces-expansion-of-female-focused-initiatives-ahead-of-national-girls-women-in-sports-day\/","og_locale":"en_US","og_type":"article","og_title":"Dick's Sporting Goods Announces Expansion Of Female-Focused Initiatives Ahead Of National Girls &amp; Women In Sports Day - Market Newsdesk","og_description":"Candace Parker, Sydney Leroux and Morgan Simianer are among the female leaders partnering with the retailer to support their efforts PR Newswire PITTSBURGH, Jan. 29, 2021 \/PRNewswire\/ &#8212;\u00a0To celebrate the upcoming National Girls &amp; Women in Sports Day (February 3), DICK&#8217;S Sporting Goods (NYSE: DKS) today announced it will expand its efforts in support of female athletes throughout 2021. The Company&#8217;s 2021 efforts to champion women, while highlighting the importance youth sports play in the lives of girls will include: A commitment by The DICK&#8217;S Sporting Goods Foundation to donate 100,000 DSG Brand sports bras over the next 18 months to under resourced female athletes across the country. To distribute the sports bras, the Foundation will partner with Good Sports, &hellip; Continue reading \"Dick&#8217;s Sporting Goods Announces Expansion Of Female-Focused Initiatives Ahead Of National Girls &amp; Women In Sports Day\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/dicks-sporting-goods-announces-expansion-of-female-focused-initiatives-ahead-of-national-girls-women-in-sports-day\/","og_site_name":"Market Newsdesk","article_published_time":"2021-01-29T13:33:35+00:00","og_image":[{"url":"https:\/\/mma.prnewswire.com\/media\/1429186\/DICKS_Sporting_Goods_Women_In_Sports.jpg","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/dicks-sporting-goods-announces-expansion-of-female-focused-initiatives-ahead-of-national-girls-women-in-sports-day\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/dicks-sporting-goods-announces-expansion-of-female-focused-initiatives-ahead-of-national-girls-women-in-sports-day\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"Dick&#8217;s Sporting Goods Announces Expansion Of Female-Focused Initiatives Ahead Of National Girls &amp; 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