{"id":415573,"date":"2021-01-15T03:21:18","date_gmt":"2021-01-15T08:21:18","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=415573"},"modified":"2021-01-15T03:21:18","modified_gmt":"2021-01-15T08:21:18","slug":"samsung-and-bambuser-launch-liveatsamsung-releasing-new-flagship-galaxy-s21-in-unique-partnership-with-aftonbladet-and-halebop","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/samsung-and-bambuser-launch-liveatsamsung-releasing-new-flagship-galaxy-s21-in-unique-partnership-with-aftonbladet-and-halebop\/","title":{"rendered":"Samsung and Bambuser launch #LiveAtSamsung &#8211; releasing new flagship Galaxy S21 in unique partnership with Aftonbladet and Halebop"},"content":{"rendered":"<div class=\"xn-newslines\">\n<p class=\"xn-distributor\">PR Newswire<\/p>\n<\/p><\/div>\n<div class=\"xn-content\">\n<p>\n        <span class=\"xn-location\">STOCKHOLM<\/span>, <span class=\"xn-chron\">Jan. 15, 2021<\/span> \/PRNewswire\/ &#8212; After a successful partnership for a handful of regional live shopping events over the past six months, Samsung and Bambuser announce today the launch <b>#LiveAtSamsung<\/b> &#8211; an interactive broadcast concept first of its kind, allowing simulcast between brand, retail, and media.<\/p>\n<p>At #LiveAtSamsung, viewers will meet knowledgeable experts and beloved ambassadors in exclusive live experiences filled with exciting surprises and offers that one simply does not want to miss. Powered by Bambuser&#8217;s proprietary technology, viewers will have the opportunity to interact directly with Samsung experts and purchase products in real-time online both at Samsung.se and Halebop.se.<\/p>\n<p>The world premiere of #LiveAtSamsung kicks off tonight, <b>Friday <span class=\"xn-chron\">15th January 2021<\/span>, at <span class=\"xn-chron\">18:00 CET<\/span><\/b>, in connection with when Samsung releases its new flagship lineup for the new <b>Galaxy S21<\/b> in <span class=\"xn-location\">Sweden<\/span>. In an interactive live shopping broadcast hosted by <b>M\u00e5ns Zelmerl\u00f6w<\/b> and <b>Dasha Girine<\/b>, viewers will also get a closer look at Samsung&#8217;s latest epic products from yesterday&#8217;s Galaxy Unpacked.<\/p>\n<p>The launch event of the Galaxy S21 is world-unique, as it will be broadcast on three platforms simultaneously &#8211; also known as a simulcast. This is the first time that Live Video Shopping is used by a brand, a media outlet, and a retailer &#8211; at the same time. In addition to viewers being able to follow and interact from\u00a0<a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3038568-1&amp;h=2014459262&amp;u=http%3A%2F%2Fsamsung.com%2Fse%2Fliveshopping&amp;a=Samsung.com\" rel=\"nofollow noopener noreferrer\">Samsung.com<\/a>, the event will also be available on\u00a0<a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3038568-1&amp;h=265233887&amp;u=https%3A%2F%2Fwww.aftonbladet.se%2F&amp;a=Aftonbladet.se\" rel=\"nofollow noopener noreferrer\">Aftonbladet.se<\/a>, <span class=\"xn-location\">Sweden&#8217;s<\/span> largest online news provider with 3.8 million unique readers and 36 million page views every day, as well as\u00a0<a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3038568-1&amp;h=2796062535&amp;u=https%3A%2F%2Fwww.halebop.se%2F&amp;a=Halebop.se\" rel=\"nofollow noopener noreferrer\">Halebop.se<\/a>, one of <span class=\"xn-location\">Sweden&#8217;s<\/span> largest mobile operators and part of TeliaCompany. Aftonbladet&#8217;s readers will be able to interact and shop frictionlessly via Samsung&#8217;s webshop, while Halebop&#8217;s customers will enjoy Halebop&#8217;s brand and e-commerce experience from start to end.\u00a0<\/p>\n<p>In addition to the Nordic countries, Bambuser&#8217;s Live Video Shopping is planned to be rolled out to new Samsung markets in the near future.\u00a0<\/p>\n<p>\n        <b><br \/>\n          <span class=\"xn-person\">Krister Karjalainen<\/span>, Digital Director at Samsung Electronics Nordic<\/b>\u00a0said: &#8220;In an ever-changing digital world, brands need to drive innovation; therefore, we are thrilled to announce our #LiveAtSamsung concept together with Bambuser, Halebop, and Aftonbladet. The retail world, as we know it is transforming and with the #LiveAtSamsung concept we are adding entertainment to social commerce and making online shopping more engaging. It&#8217;s important for us to deliver a seamless shopping experience, regardless of where and when consumers decide to shop.&#8221;<\/p>\n<p>\n        <b><br \/>\n          <span class=\"xn-person\">Maryam Ghahremani<\/span>, Chief Executive Officer at Bambuser<\/b>\u00a0said: &#8220;Samsung is a global market leader who continues to be at the forefront of the technology revolution and we at Bambuser are very proud to partner up with them on pushing the boundaries of how to produce and distribute live video shopping experiences around the world.&#8221;<\/p>\n<p>\n        <b>Contact information<\/b><br \/>\n        <br \/>\n        <span class=\"xn-person\">Maryam Ghahremani<\/span><br \/>\n        <br \/>CEO Bambuser<br \/><a target=\"_blank\" href=\"mailto:press@bambuser.com\" rel=\"nofollow noopener noreferrer\">press@bambuser.com<\/a><br \/>+46 8 400 160 02<\/p>\n<p>\n        <b>Bambuser<\/b>\u00a0is a software company specializing in interactive live video streaming. The Company&#8217;s primary product, Live Video Shopping, is a cloud-based software solution that is used by customers such as global e-commerce and retail businesses to host live shopping experiences on websites, mobile apps and social media. Bambuser was founded in 2007 and has its headquarters in <span class=\"xn-location\">Stockholm<\/span>. Erik Penser Bank AB is Bambuser&#8217;s Certified Adviser.<\/p>\n<p>This information was brought to you by Cision <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3038568-1&amp;h=3938393628&amp;u=http%3A%2F%2Fnews.cision.com%2F&amp;a=http%3A%2F%2Fnews.cision.com\" rel=\"nofollow noopener noreferrer\">http:\/\/news.cision.com<\/a><\/p>\n<p>\n        <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3038568-1&amp;h=2179005428&amp;u=https%3A%2F%2Fnews.cision.com%2Fbambuser%2Fr%2Fsamsung-and-bambuser-launch--liveatsamsung---releasing-new-flagship-galaxy-s21-in-unique-partnership%2Cc3268243&amp;a=https%3A%2F%2Fnews.cision.com%2Fbambuser%2Fr%2Fsamsung-and-bambuser-launch--liveatsamsung---releasing-new-flagship-galaxy-s21-in-unique-partnership%2Cc3268243\" rel=\"nofollow noopener noreferrer\">https:\/\/news.cision.com\/bambuser\/r\/samsung-and-bambuser-launch&#8211;liveatsamsung&#8212;releasing-new-flagship-galaxy-s21-in-unique-partnership,c3268243<\/a>\n      <\/p>\n<p>The following files are available for download:<\/p>\n<div>\n<table cellspacing=\"0\" cellpadding=\"0\" border=\"0\" class=\"prnsbt1 prnsbr1 prnsbb1 prnsbl1\">\n<tr>\n<td class=\"prngen2\">\n<p class=\"prnews_p\">\n                <span class=\"prnews_span\"><br \/>\n                  <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3038568-1&amp;h=1641141939&amp;u=https%3A%2F%2Fmb.cision.com%2FMain%2F15749%2F3268243%2F1359382.pdf&amp;a=https%3A%2F%2Fmb.cision.com%2FMain%2F15749%2F3268243%2F1359382.pdf\" class=\"prnews_a\" rel=\"nofollow noopener noreferrer\">https:\/\/mb.cision.com\/Main\/15749\/3268243\/1359382.pdf<\/a><br \/>\n                <\/span>\n              <\/p>\n<\/td>\n<td class=\"prngen2\">\n<p class=\"prnews_p\">\n                <span class=\"prnews_span\">Release<\/span>\n              <\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\">\n<p class=\"prnews_p\">\n                <span class=\"prnews_span\"><br \/>\n                  <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3038568-1&amp;h=1626337585&amp;u=https%3A%2F%2Fnews.cision.com%2Fbambuser%2Fi%2Fliveatsamsung%2Cc2867179&amp;a=https%3A%2F%2Fnews.cision.com%2Fbambuser%2Fi%2Fliveatsamsung%2Cc2867179\" class=\"prnews_a\" rel=\"nofollow noopener noreferrer\">https:\/\/news.cision.com\/bambuser\/i\/liveatsamsung,c2867179<\/a><br \/>\n                <\/span>\n              <\/p>\n<\/td>\n<td class=\"prngen2\">\n<p class=\"prnews_p\">\n                <span class=\"prnews_span\">LiveAtSamsung<\/span>\n              <\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\">\n<p class=\"prnews_p\">\n                <span class=\"prnews_span\"><br \/>\n                  <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3038568-1&amp;h=2341197421&amp;u=https%3A%2F%2Fnews.cision.com%2Fbambuser%2Fi%2Fgalaxy-s21-series%2Cc2867223&amp;a=https%3A%2F%2Fnews.cision.com%2Fbambuser%2Fi%2Fgalaxy-s21-series%2Cc2867223\" class=\"prnews_a\" rel=\"nofollow noopener noreferrer\">https:\/\/news.cision.com\/bambuser\/i\/galaxy-s21-series,c2867223<\/a><br \/>\n                <\/span>\n              <\/p>\n<\/td>\n<td class=\"prngen2\">\n<p class=\"prnews_p\">\n                <span class=\"prnews_span\">Galaxy S21 series<\/span>\n              <\/p>\n<\/td>\n<\/tr>\n<\/table><\/div>\n<p>\u00a0<\/p>\n<p id=\"PURL\">\n        <img loading=\"lazy\" decoding=\"async\" title=\"Cision\" width=\"12\" height=\"12\" alt=\"Cision\" src=\"https:\/\/c212.net\/c\/img\/favicon.png?sn=IO50110&amp;sd=2021-01-15\" \/> View original content:<a id=\"PRNURL\" rel=\"nofollow\" href=\"http:\/\/www.prnewswire.com\/news-releases\/samsung-and-bambuser-launch-liveatsamsung--releasing-new-flagship-galaxy-s21-in-unique-partnership-with-aftonbladet-and-halebop-301209150.html\">http:\/\/www.prnewswire.com\/news-releases\/samsung-and-bambuser-launch-liveatsamsung&#8211;releasing-new-flagship-galaxy-s21-in-unique-partnership-with-aftonbladet-and-halebop-301209150.html<\/a><\/p>\n<p>SOURCE  Bambuser<\/p>\n<\/p><\/div>\n<p>    <img decoding=\"async\" alt=\"\" src=\"https:\/\/rt.prnewswire.com\/rt.gif?NewsItemId=IO50110&amp;Transmission_Id=202101150317PR_NEWS_USPR_____IO50110&amp;DateId=20210115\" style=\"border:0px;width:1px;height:1px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>PR Newswire STOCKHOLM, Jan. 15, 2021 \/PRNewswire\/ &#8212; After a successful partnership for a handful of regional live shopping events over the past six months, Samsung and Bambuser announce today the launch #LiveAtSamsung &#8211; an interactive broadcast concept first of its kind, allowing simulcast between brand, retail, and media. At #LiveAtSamsung, viewers will meet knowledgeable experts and beloved ambassadors in exclusive live experiences filled with exciting surprises and offers that one simply does not want to miss. Powered by Bambuser&#8217;s proprietary technology, viewers will have the opportunity to interact directly with Samsung experts and purchase products in real-time online both at Samsung.se and Halebop.se. The world premiere of #LiveAtSamsung kicks off tonight, Friday 15th January 2021, at 18:00 CET, in &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/samsung-and-bambuser-launch-liveatsamsung-releasing-new-flagship-galaxy-s21-in-unique-partnership-with-aftonbladet-and-halebop\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Samsung and Bambuser launch #LiveAtSamsung &#8211; releasing new flagship Galaxy S21 in unique partnership with Aftonbladet and Halebop&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-415573","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Samsung and Bambuser launch #LiveAtSamsung - releasing new flagship Galaxy S21 in unique partnership with Aftonbladet and Halebop - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/samsung-and-bambuser-launch-liveatsamsung-releasing-new-flagship-galaxy-s21-in-unique-partnership-with-aftonbladet-and-halebop\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Samsung and Bambuser launch #LiveAtSamsung - releasing new flagship Galaxy S21 in unique partnership with Aftonbladet and Halebop - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"PR Newswire STOCKHOLM, Jan. 15, 2021 \/PRNewswire\/ &#8212; After a successful partnership for a handful of regional live shopping events over the past six months, Samsung and Bambuser announce today the launch #LiveAtSamsung &#8211; an interactive broadcast concept first of its kind, allowing simulcast between brand, retail, and media. At #LiveAtSamsung, viewers will meet knowledgeable experts and beloved ambassadors in exclusive live experiences filled with exciting surprises and offers that one simply does not want to miss. Powered by Bambuser&#8217;s proprietary technology, viewers will have the opportunity to interact directly with Samsung experts and purchase products in real-time online both at Samsung.se and Halebop.se. The world premiere of #LiveAtSamsung kicks off tonight, Friday 15th January 2021, at 18:00 CET, in &hellip; Continue reading &quot;Samsung and Bambuser launch #LiveAtSamsung &#8211; releasing new flagship Galaxy S21 in unique partnership with Aftonbladet and Halebop&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/samsung-and-bambuser-launch-liveatsamsung-releasing-new-flagship-galaxy-s21-in-unique-partnership-with-aftonbladet-and-halebop\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2021-01-15T08:21:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/c212.net\/c\/img\/favicon.png?sn=IO50110&amp;sd=2021-01-15\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/samsung-and-bambuser-launch-liveatsamsung-releasing-new-flagship-galaxy-s21-in-unique-partnership-with-aftonbladet-and-halebop\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/samsung-and-bambuser-launch-liveatsamsung-releasing-new-flagship-galaxy-s21-in-unique-partnership-with-aftonbladet-and-halebop\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Samsung and Bambuser launch #LiveAtSamsung &#8211; 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After a successful partnership for a handful of regional live shopping events over the past six months, Samsung and Bambuser announce today the launch #LiveAtSamsung &#8211; an interactive broadcast concept first of its kind, allowing simulcast between brand, retail, and media. At #LiveAtSamsung, viewers will meet knowledgeable experts and beloved ambassadors in exclusive live experiences filled with exciting surprises and offers that one simply does not want to miss. Powered by Bambuser&#8217;s proprietary technology, viewers will have the opportunity to interact directly with Samsung experts and purchase products in real-time online both at Samsung.se and Halebop.se. The world premiere of #LiveAtSamsung kicks off tonight, Friday 15th January 2021, at 18:00 CET, in &hellip; Continue reading \"Samsung and Bambuser launch #LiveAtSamsung &#8211; releasing new flagship Galaxy S21 in unique partnership with Aftonbladet and Halebop\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/samsung-and-bambuser-launch-liveatsamsung-releasing-new-flagship-galaxy-s21-in-unique-partnership-with-aftonbladet-and-halebop\/","og_site_name":"Market Newsdesk","article_published_time":"2021-01-15T08:21:18+00:00","og_image":[{"url":"https:\/\/c212.net\/c\/img\/favicon.png?sn=IO50110&amp;sd=2021-01-15","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/samsung-and-bambuser-launch-liveatsamsung-releasing-new-flagship-galaxy-s21-in-unique-partnership-with-aftonbladet-and-halebop\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/samsung-and-bambuser-launch-liveatsamsung-releasing-new-flagship-galaxy-s21-in-unique-partnership-with-aftonbladet-and-halebop\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"Samsung and Bambuser launch #LiveAtSamsung &#8211; releasing new flagship Galaxy S21 in unique partnership with Aftonbladet and Halebop","datePublished":"2021-01-15T08:21:18+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/samsung-and-bambuser-launch-liveatsamsung-releasing-new-flagship-galaxy-s21-in-unique-partnership-with-aftonbladet-and-halebop\/"},"wordCount":612,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/samsung-and-bambuser-launch-liveatsamsung-releasing-new-flagship-galaxy-s21-in-unique-partnership-with-aftonbladet-and-halebop\/#primaryimage"},"thumbnailUrl":"https:\/\/c212.net\/c\/img\/favicon.png?sn=IO50110&amp;sd=2021-01-15","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/samsung-and-bambuser-launch-liveatsamsung-releasing-new-flagship-galaxy-s21-in-unique-partnership-with-aftonbladet-and-halebop\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/samsung-and-bambuser-launch-liveatsamsung-releasing-new-flagship-galaxy-s21-in-unique-partnership-with-aftonbladet-and-halebop\/","name":"Samsung and Bambuser launch #LiveAtSamsung - releasing new flagship Galaxy S21 in unique partnership with Aftonbladet and Halebop - Market Newsdesk","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/samsung-and-bambuser-launch-liveatsamsung-releasing-new-flagship-galaxy-s21-in-unique-partnership-with-aftonbladet-and-halebop\/#primaryimage"},"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/samsung-and-bambuser-launch-liveatsamsung-releasing-new-flagship-galaxy-s21-in-unique-partnership-with-aftonbladet-and-halebop\/#primaryimage"},"thumbnailUrl":"https:\/\/c212.net\/c\/img\/favicon.png?sn=IO50110&amp;sd=2021-01-15","datePublished":"2021-01-15T08:21:18+00:00","author":{"@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"breadcrumb":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/samsung-and-bambuser-launch-liveatsamsung-releasing-new-flagship-galaxy-s21-in-unique-partnership-with-aftonbladet-and-halebop\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.marketnewsdesk.com\/index.php\/samsung-and-bambuser-launch-liveatsamsung-releasing-new-flagship-galaxy-s21-in-unique-partnership-with-aftonbladet-and-halebop\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/samsung-and-bambuser-launch-liveatsamsung-releasing-new-flagship-galaxy-s21-in-unique-partnership-with-aftonbladet-and-halebop\/#primaryimage","url":"https:\/\/c212.net\/c\/img\/favicon.png?sn=IO50110&amp;sd=2021-01-15","contentUrl":"https:\/\/c212.net\/c\/img\/favicon.png?sn=IO50110&amp;sd=2021-01-15"},{"@type":"BreadcrumbList","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/samsung-and-bambuser-launch-liveatsamsung-releasing-new-flagship-galaxy-s21-in-unique-partnership-with-aftonbladet-and-halebop\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.marketnewsdesk.com\/"},{"@type":"ListItem","position":2,"name":"Samsung and Bambuser launch #LiveAtSamsung &#8211; 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